If you are looking to buy or sell a home, get all the information and the latest updates, tips, and tricks from Paul Brouillette - your professional Massachusetts Real Estate Agent
As a real estate agent, one of the most common questions I get from potential home sellers is, “When is the best time of year to sell my home?” The truth is that the best time to sell is when you need to move; however, if you’re determined to try and time the market, the best time to sell is when you have the least amount of competition. In most markets, that means selling in late winter or early spring. Once spring hits, inventory increases rapidly, and you’ll have to compete with tons of other homeowners. If you truly want to hit the optimal selling window in late winter or early spring, here are three key things you need to consider:
1. Plan early. The more time you give yourself to plan out your home sale, the better. Getting your home ready for the market might involve a lot more work than you thought of beforehand, so don’t procrastinate. I recommend giving yourself a three to four months headstart before you list for things like pre-listing consultations, staging, repairs, and more. If you want to sell at the optimal time in late winter or early spring, that means you need to start these things as soon as possible.
"Get ahead of things by listing as early as you reasonably can."
2. Budget your time. It can take 60 to 120 days to sell your home once you list it, but many homeowners still have a mentality leftover from the pandemic market, when homes would sell in as little as a week. That’s why I recommend working with your agent to plan out what you need to do to hit the optimal selling window. Once you have a schedule, it will be easier to budget your time and sell at the perfect moment. 3. Beat your competition to the market. If you have a choice between listing earlier or later, list earlier. Once the spring frenzy hits, supply increases exponentially each month. All those sellers are competition that will make it harder for you to get the best deal possible, so try your best to beat them to the market. It’s tempting to wait for prices to increase as demand picks up, but this isn’t a good strategy. By the time you enter the market, you’ll be chasing a wave of demand that has already passed. Instead, get ahead of things by listing as early as you reasonably can. If you want to sell this spring and get the best deal possible, your first step should be to have a pre-listing meeting. Just call or email me, and we’ll go over your situation, your goals, the market, and more. It’s 100% free and no obligation. I look forward to hearing from you
From our team to your family, we want to wish you a happy holiday season.
Happy holidays to you!
The holiday season has officially arrived. We hope you enjoy this wonderful time of year and make some fantastic memories.
We wanted to take a moment to thank you for your continued support. We love helping people make their real estate dreams come true, so thank you for working with us and supporting our business.
This may be a busy time of year, but we are always here to help you and answer any questions you may have. Give us a call or email, we’d love to help you.
In case we don’t hear from you until 2025, have a happy New Year!
I explain why it still makes sense to sell your home during the holidays, from motivated buyers to lower housing inventory.
Do you need to sell your home soon but are afraid no one will want to buy during the holidays? Conventional real estate wisdom says that no one is looking to purchase a house this time of year. After all, everyone’s kids are home from school, and they must be incredibly busy from the holidays, right?
The truth is that most people move when they need to, not when they want to. You can still get a great deal during the holiday season for your home sale; in fact, there are even a few key advantages. Here are three reasons why you should consider selling your home during the holidays:
1. People have more time off during the holidays. It’s true that people are busy on Thanksgiving, Christmas, and New Year’s, but you have to remember that those are only three days out of the year. For the rest of the holiday season, most people have extra time off to look at homes and plan out a move. A three-day weekend or extended break is just the excuse some buyers need to get out and look at your home.
"Lower inventory means less competition for home sellers."
2. Inventory is low. When you list your home, you want there to be the least amount of competition possible so that you’re in a stronger negotiating position with buyers. Fortunately, December and January are when homes for sale hit a year-long low. This means buyers don’t have as many choices, and you might be able to ask for more concessions during negotiations.
3. Buyers are highly motivated this time of year. You don’t have to worry about window shoppers this time of year. If a buyer is interested in your home during the holiday season, it probably means they need to move as soon as possible. This could be because they need to get a new job, they need to move soon for tax reasons, or anything else. Whatever their motivation is, you can be sure they’re more likely to be serious about buying your home and following through with the deal.
If you want to sell in Q1 next year, please call or email me for a free pre-listing consultation. It always pays to plan ahead, and I’ll go over everything you need to make sure you get the best deal possible. I look forward to hearing from you!
This year and every year, we’re thankful for you in our lives.
The 2024 holiday season has officially begun! We hope you are as excited as we are.
We’d like to take a moment to express our gratitude to all of you this Thanksgiving. We have met some truly wonderful people, and we’re proud to have helped so many reach their real estate goals over the years. We wouldn’t be where we are today without all of your support.
Enjoy your Thanksgiving dinner—that’s what we plan to do!
In the meantime, please don’t hesitate to reach out to us if you have any real estate questions. We would be happy to help you.
Happy Thanksgiving!
Here’s why so many buyers are backing out of deals and how you can use things like a pre-listing inspection to protect your sale.
It’s official: Cancelation rates are on the rise. In a lot of markets, around 30% of real estate transactions that go to escrow end up canceling. Since listings with canceled deals often end up selling for less money, what can you do to minimize the chances of your buyer flaking out? As an experienced expert, I’ve dealt with uncertain buyers before. That’s why today, I’m sharing why buyers are leaving deals in this market and explaining what you can do to stop a cancellation before it happens.
1. Buyer's remorse. The market is definitely slower than it used to be, but that doesn’t mean buyers aren’t feeling pressure to make decisions quickly. Due to market competition, economic news, the election, and a ton of other issues, a lot of buyers want to finalize a deal ASAP. As a result, many of them jump into deals before they’re ready. To prevent this, get your agent to vet potential buyers as well as their agents. If they’re pre-approved and have a strong motivation for moving, they’ll be much more likely to follow through on your home.
“Pre-listing inspections let you take care of potential problems upfront.”
2. Inspection issues. The No. 1 reason why housing transactions fall apart is inspection issues. A buyer might absolutely fall in love with your home and have full intentions of following through, only to have problems come up in the inspection that give them cold feet. This is especially an issue in our current market since buyers don’t have a ton of free cash for repairs due to higher interest rates and prices. To prevent inspection problems from ruining the perfect deal, I highly recommend a pre-listing inspection. This way, you can take care of potential problems upfront and even go into negotiations with more leverage.
3. Drawn-out negotiations. The longer you spend negotiating, the more chances you give your buyer to walk. In my experience, most drawn-out negotiations are the result of appraisals coming in lower than expected, which can change your buyer's financial situation with their bank. To prevent these problems, work with your agent before you list to find the perfect price that will net you the most money without causing appraisal issues. Plus, your agent should be able to argue for your price to the appraiser using the research they did to find your home’s value.
If you’re thinking of selling in the near future, you can still get a good deal; you just need to work with an expert. Call or email me today to find your price, whether you want to head to the open market or receive an instant cash offer. I look forward to hearing from you!
Going over three key reasons why staging is worth the money and effort, from giving you leverage at negotiations to depersonalizing your home.
If you’re considering selling your home in the near future, how seriously are you thinking about staging? In the real estate industry, it’s widely accepted by experts across different fields that staging nets you more money for your sale, but I’ve spoken to a lot of homeowners who see it as a waste of time and money. If you’re on the fence about staging, here’s the truth: A few thousand dollars upfront can get you a two-to-one return on your investment and save you tons of time in the long run, which is why I always recommend sellers stage their properties. Here are the three most important benefits of staging you don’t want to throw away:
1. Staging minimizes issues and highlights features. No home is 100% perfect, but staging allows you to move the focus away from your flaws and toward your strengths. Small rooms, dated appliances, and old fixtures can all be mitigated by proper staging. Items that would normally be sticking points at negotiations might be looked over by buyers who are attracted to your property’s highlighted features, so if you want a smooth home sale, I highly recommend staging.
2. Staging turns your home into a shopping experience. Have you ever visited a model home? If you have, you know they have a clean, neutral feel that encourages you to look at the property as a product instead of as a messy place where life happens. Your home probably has some unique personality traits that could be a turn-off for certain buyers. By depersonalizing your home with staging, you can avoid these issues and present your home as a blank slate buyers can project their desires on to.
No home is 100% perfect, but staging allows you to move the focus away from your flaws and towards your strengths.
3. The data proves staging nets you a great return on investment. There’s a reason why all home experts recommend staging; according to one estimate, putting 1.3% of your sale price into staging can net you an extra 7.1% on your final offer. I know it’s tough to have extra cash lying around when you’re planning a move, but I highly recommend accounting a few extra thousand dollars for staging costs when you prepare to sell your house. Not only will you see a great return, but your home will sell faster and attract more buyers.
Whether you’re planning on selling soon or years down the road, it pays to plan ahead. Call or email me for a free, no-obligation pre-sale consultation. I’ll go over your neighborhood, the market, staging, and more. I look forward to hearing from you!
Have you noticed a shift in our housing market lately? Homes are taking longer to sell, and prices are volatile nationwide. Depending on where you are, prices could start coming down for the first time in years. This has made many wonder, “Are we finally heading towards a buyer’s market?” My best answer is no; at least, not exactly. Instead, I’d say we’re more likely to head to a balanced market where both sellers and buyers have opportunities if they know what to look for. Here are three things you need to know about our market right now to make sure you get the best deal possible, whether you’re buying or selling:
1. Why is our market balancing out? Despite record-high home prices and shrinking demand, prices aren’t falling in most areas of the country. While these conditions might make it seem like we’re heading for a buyer’s market, the truth is that prices are being kept in check due to low supply. Inventory has increased nationwide, but this hasn’t been enough to offset the persistent lack of supply in most markets. If inventory continues to rise, the market could eventually favor buyers; however, low supply and low demand are offsetting each other.
“We have good reason to believe the market will shift soon.”
2. Condition matters. In the current market, there is a huge gap between homes in good condition and those that need work. Due to affordability issues, buyers don’t have extra cash to make repairs after closing. If you don’t make the proper repairs before listing, you could suffer from a lack of demand that makes it feel like you’re in a buyer’s market. On the other hand, if you work with your agent to get your house ready for the market, multiple offers could come in quickly. You might even create a bidding war! Work with your agent and consider a pre-listing inspection, and you can still get an amazing deal on your house.
3. The market may speed up again soon. While lower activity might make you think we’re heading for a buyers market, we have good reason to believe a shift is right around the corner. Due to worse job reports than expected, most experts believe the Federal Reserve will lower interest rates soon. This will make buying a home more affordable and spur new buyer demand. Tons of would-be buyers have been sitting out of the market waiting for rates to drop, so as soon as the news hits, we could see a fresh wave of demand.
There will be tons of competition when the Fed finally drops rates. If you want to avoid potential rate drops or are interested in a free pre-listing consultation, please call or email me. I am always willing to help!
The three main types of costs home sellers need to know about.
Are you planning on selling your home in the near future? Now is a great time to sell; many homeowners have a ton of equity in their properties. However, you should know that selling your home isn’t all profit. There are costs you need to pay that you don’t want to be caught off guard by. That’s why today, I’m sharing a few of the most common costs associated with selling your home and a few things you can do to prepare for them.
1. Costs before the sale. These are all the things you should do before listing your home on the MLS including items like inspections, repairs, renovations, and cleaning. While most of these things aren’t 100% necessary, every agent will recommend you do them if you want to get the most money possible for your home. For example, a clean home with a few simple repairs and cosmetic upgrades will get way more attention from buyers than a home that’s listed as is. That’s why I always recommend having a pre-listing meeting with your agent to go over which pre-listing costs will improve your sale and fit your budget.
“Work with your agent to find out which pre-listing items are worth it for you.”
2. Costs of selling. These are the costs that come with a real estate transaction and include things like listing agent commission, buyer’s agent commission, marketing costs, and more. Depending on who your agent is and what they offer, the cost of their commission could range from 3% to 6%. Plus, many agents also offer different commission packages, so you can customize what type of service you get based on your budget.
3. Closing costs. These costs go towards transferring the ownership of a property from one person to another and include things like title fees, escrow fees, mortgage insurance, seller concessions, notary fees, and more. While seller concessions can be negotiated, and closing costs can vary based on the value of your property, you can generally expect to pay between 0.5% and 1% of the total sales price at closing.
Planning for a home sale is a lot of work, but we can help. Just call or email us today, and we’ll help you analyze and break down how much cash you need to sell your home. We look forward to hearing from you!
Are you looking to sell your home this summer? While we’re still in a strong seller’s market, there is a widening gap between homes that are ready for the market and those that aren’t. If you want your home to be a winner on the open market, you probably need to make your home as ready and attractive to buyers as possible. It’s proven that the more showings you have, the more likely you are to have a faster sale and net a higher price. That’s why today, I’m sharing three ways you can get your house ready for showings this summer:
1. Take care of minor repairs upfront. Right now, buyers’ number one concern is higher interest rates and affordability. As a result, they want to put as much money down as they can to lower their monthly payments. This means that if you take care of repairs upfront, buyers will be more interested in your house and might even be willing to pay a premium. Taking care of cosmetic repairs upfront is a good idea even in a normal market, but higher interest rates mean this step is more important than ever.
2. Do some staging. Think about a model home: It’s clean, standardized, and impersonal. Your goal should be to get as close to that image as possible. Your home likely has a lot of personalized touches, like odd furniture, family photos, or maybe even an off-colored wall. I recommend trying to depersonalize your home as much as possible so prospective buyers can picture themselves living in your property. Plus, by packing everything away, you’ll make moving easier once you sell your house.
3. Have a plan for children and pets. Your showings probably won’t go smoothly if your dog or young children are running around. Instead, work with your agent to create a showing schedule with blocks of time when your home is ready for buyers. This way, you and your buyers won’t be disrupted. I recommend putting dogs in kennels just for the short time when you’ll be having showings. While moving your pets around might be a little work, it’s worth it to keep your house in pristine condition when buyers are viewing it.
If you want a detailed showing plan or list of repairs to make before you list your home, please call or email me. I’d love to help you navigate this housing market!
Paul Brouillette | LAER Realty
As we head further into the summer real estate market, tons of people have been asking me, “What’s going on in the market right now?” I get it; if you’re looking to move in the near future, you want to be informed about what’s happening with real estate. The truth is that home prices are still high in most areas; however, they’re starting to come down in a few places that were most affected by the pandemic boom market. While we don’t know for sure what this means for the country at large, it might be safer to make a move sooner rather than later. With that in mind, I’m sharing three key points about our housing market you need to know if you’re planning on making a move this summer:
1. There is a severe lack of inventory. Right now, a lot of people who would otherwise sell their homes are staying put because they have a low interest rate locked in with their current mortgage. As a result, inventory is incredibly low, and you’ll have way less competition than normal. Because of this, you can still sell quickly and at a good price as long as you work with your agent to build a strong marketing strategy.
2. Buyers are very motivated. Right now, buyers across the country are as serious about purchasing your home as any I’ve ever seen. Think about it: Interest rates are still high, and home prices haven’t come down to compensate. If someone is looking at purchasing a home right now, it’s because they really need to move. This means you won’t have to deal with window shoppers, and you won’t have to have as many showings before you find someone willing to offer you a great deal.
3. Pricing and condition are critical. Buyers are motivated right now, but that means they won’t put up with overpriced or poor-quality homes. On the other hand, they will be willing to pay a premium if your home is in good condition. Take the time to work with your agent and fix minor repairs before you put your home on the open market. Also, work together to find a price that fits your local market—one that isn’t too high or too low.
You can still get a good deal this summer, but the future of our market is uncertain. If you have questions about where things might be heading or are interested in selling your home, call or email me. I’d love to hear from you!
Paul Brouillette | LAER Realty
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