Conversations in Public Relations

Mary Fletcher Jones

Welcome to “Conversations in Public Relations.” The series will feature brief interviews with Washington, DC metropolitan area public relations professionals at all stages in their careers. We'll discuss some important trends and issues, and hopefully, you’ll be informed and inspired. Thanks for visiting!

  • 4 minutes 50 seconds
    Celebrating a Year of Conversations
    In this video, Mary Fletcher Jones celebrates the achievement of producing more than 80 Conversations in Public Relations videos presented on YouTube in 2009. Special thanks to all the wonderful guests and to David Hyson for his help and support to make this free and informative series available to our community of professional communicators and students. In its first year, the videos were viewed more than 8,000 times on YouTube and more than 5,000 times on iTunes. Conversations in Public Relations is also found on Facebook and Wordpress. Thanks also to Ross Putman for filming and editing the first videos, and to Katie Donohue for designing the Conversations in Public Relations logo and blog masthead. Conversations in Public Relations is an online video series featuring interviews with Washington, DC area communicators and professional group leaders on topics ranging from social media, networking, employee communications, crisis communications, advertising, event planning, market research, government contracts, and more.
    23 December 2009, 2:45 pm
  • 8 minutes 5 seconds
    How to Present a Virtual Press Conference, with Amy Shaw
    Amy K. Shaw, Associate Director of Public Relations at SNM (http://www.snm.org), shares the results of her organization's amazing success with obtaining media coverage at their annual conference by presenting a well-planned press conference, including the element of a virtual press conference created with Ustream live streaming online video. To download Amy Shaw's PowerPoint presentation (11 slides) about this press conference, visit http://www.adfero.com/viralvideopdfs/... Conversations in Public Relations is produced by Mary Fletcher Jones and David Hyson. Recorded December 2009.
    21 December 2009, 6:51 pm
  • 4 minutes 58 seconds
    Anatomy of a Press Conference; with Amy Shaw
    If you've ever wondered what kind of work goes into producing a press conference, tune in as SNM's Associate Director of Public Relations Amy Shaw shares best practices for obtaining media coverage. Amy discusses how to connect with reporters, how to hold a virtual press conference, and how to maintain momentum and relationships after the press conference. Recorded in December 2009. Produced by Mary Fletcher Jones and David Hyson for Conversations in Public Relations.
    21 December 2009, 3:34 pm
  • 5 minutes 35 seconds
    Barry Reicherter: Digital and Creative Lead at Widmeyer Communications
    Meet Barry Reicherter, Senior Vice President and head of Digital and Creative at Widmeyer Communications. Barry shares how he became involved in digital and social media, and talks about his work at Widmeyer http://www.Widmeyer.com This social media video is part of the Conversations in Public Relations series. Produced October 2009 by Mary Fletcher Jones and David Hyson.
    7 November 2009, 1:19 pm
  • 4 minutes 40 seconds
    Ben Finzel - Widmeyer Public Affairs
    Meet Ben Finzel, Senior Vice President at Widmeyer Communications http://www.Widmeyer.com and head of the PR agency's Public Affairs practice. Ben shares how he got started in public affairs, and what he does now at Widmeyer. He also explains the concept of "power public affairs" and its cross-industry importance. Produced by Mary Fletcher Jones and David Hyson for Conversations in Public Relations, October 2009.
    7 November 2009, 1:13 pm
  • 3 minutes 49 seconds
    The future of social media - with Barry Reicherter, Widmeyer Communications
    Barry Reicherter, Senior Vice President at Widmeyer Communications and the Digital and Creative lead fo the public relations agency, shares best practices for employing social media in public affairs campaigns, as well as his views on where social media is heading in the future. Produced by Mary Fletcher Jones and David Hyson for Conversations in Public Relations, October 2009.
    7 November 2009, 1:09 pm
  • 3 minutes 58 seconds
    Social Media and Public Affairs with Ben Finzel of Widmeyer Communications
    Integrating social media into public affairs campaigns is the topic of this social media video featuring an interview with Ben Finzel, Senior Vice President and public affairs practice lead at Widmeyer Communications http://www.Widmeyer.com Ben shares his expertise built on more than 20 years of experience in public affairs. Produced October 2009 by Mary Fletcher Jones and David Hyson for Conversations in Public Relations.
    7 November 2009, 12:52 pm
  • 7 minutes 12 seconds
    Margaret Dunning of Widmeyer Communications
    Meet Margaret Dunning, Principal and Chief Strategy Officer of Widmeyer Communications, (http://www.widmeyer.com) an independent public relations firm with offices in Washington, DC and New York. In this inspiring Conversations in Public Relations video interview, Margaret Dunning shares how she got started in communications, and what she likes best about her career. She also describes what her agency responsibilities entail, and reveals her future plans for Widmeyer Communications. Produced by Mary Fletcher Jones and David Hyson. October 30, 2009.
    3 November 2009, 4:49 pm
  • 4 minutes 30 seconds
    Widmeyer Communications - Profile of a DC PR Firm
    Margaret Dunning, Principal and Chief Strategy Officer, provides background on Widmeyer Communications, an independent public relations firm with offices in Washington, DC and New York (http://www.Widmeyer.com). Margaret Dunning also describes the ways in which Widmeyer is different from other agencies. Part of the Conversations in Public Relations video series. Produced by Mary Fletcher Jones and David Hyson.
    3 November 2009, 4:42 pm
  • 3 minutes 9 seconds
    Margaret Dunning offers career advice for new PR professionals
    Margaret Dunning, Principal and Chief Strategy Officer of Widmeyer Communications http://www.Widmeyer.com, shares job-seeking and career-building advice for young PR professionals in this Conversations in Public Relations video interview. Conversations in Public Relations is a public relations video series produced by Mary Fletcher Jones and David Hyson. Recorded October 30, 2009 at Widmeyer Communications, Washington, DC
    3 November 2009, 4:38 pm
  • 4 minutes 17 seconds
    Twitter with a Twist: The Story of 10thFlrVending
    Meet Karen Untereker, Digital Influence Strategist at Ogilvy Public Relations and the "facilitator" of 10thFlrVending, the hilarious Twitter persona of the vending machine on Ogilvy PR's 10th Floor. Karen talks about the genesis of 10thFlrVending and its surprising popularity on Twitter. Follow @10thFlrVending http://twitter.com/10thFlrVending for funny updates that also provide a refreshingly authentic look inside one of DC's top PR firms. Follow Karen @unterekless http://twitter.com/unterekless Produced by Mary Fletcher Jones and David Hyson for Conversations in Public Relations.
    31 October 2009, 3:10 am
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