Life Science Marketing Radio

Chris Conner

I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective.

  • The Latest Episodes Have Moved to Substack
    Life Science Marketing Radio (the podcast) is moving to Substack.
    21 April 2022, 12:31 am
  • Essential Communication Skills in the World of Biotech Venture Capital
    Susanna Harris talks about her communications role in the biotech venture capital world.
    13 April 2022, 11:10 am
  • Marketing a Region: Growing Life Science in South Carolina
    Economist Joey Von Nessen talks about the growth and the impact of life science on the South Carolina economy.
    29 March 2022, 11:00 am
  • Getting Around the Data Delusion
    You may have a lot of quantitative data. But it’s what you don’t know that you don’t know that will hurt your marketing. Wayne Cerullo explains what it takes to get around the data delusion.
    15 March 2022, 10:16 am
  • 21 minutes 30 seconds
    Magic School Bus to Head of Strategy
    Lily Elsner talks about the path to her job as Head of Strategy at Arctoris, a startup working on small molecule drug development.
    28 February 2022, 10:12 pm
  • Lily Elsner: SAMPS's Young Person of the Year
    Lily Elsner talks about her job as Head of Strategy at Arcturus, a startup working on small molecule drug development.
    28 February 2022, 10:12 pm
  • From Marketing Ketchup to Life Science: A Founder's Story
    Raman Sehgal shared his journey to becoming an agency owner, the value of a niche and what good clients look like.
    8 February 2022, 7:04 pm
  • Should Podcasting Be Part of Your Compliance Toolbox?
    Tom Fox thinks podcasts are a great way to teach people about compliance. And he's right.
    1 February 2022, 10:39 pm
  • Getting the Most Out of In-Person Events
    Bonni Scepkowski wants you to build relationships, not look at spreadsheets. Here's how to keep your attendees engaged.
    18 January 2022, 7:17 pm
  • Personal Branding for Scientists
    Jennifer Andrews explains the importance of personal branding for scientists and offers a strategy for developing your personal brand.
    4 January 2022, 11:28 am
  • Providing Physicians with Resources for Patient Support
    Sandy Donaldson described Impiricus's platform where physicians can request support for patients such as samples or prior authorization via SMS messaging. This removes the friction of digging through a website to find the resources needed.
    7 December 2021, 5:57 pm
  • More Episodes? Get the App