Learn how Eighth Generation’s tribal ownership model and ethical artist partnerships created a thriving Native American lifestyle brand with global reach.

Watch the full video interview on YouTube here. 

For more on Eighth Generation and show notes click here. 

Josh Luber has spent his career in the hype economy, building StockX and Fanatics Collectibles. Now, he's using his experience to create a modern-day collectible through his toy company, ghostwrite.

To learn more about ghostwrite, read the Shopify blog: https://www.shopify.com/blog/ghostwrite-building-hype

To watch in-person interviews, subscribe to the Shopify Masters YouTube channel.

 Amy Denet Deal founded founder of 4Kinship, a Santa Fe-based upcycled fashion brand that empowers indigenous communities through entrepreneurship and social impact. Amy moved to Santa Fe about five years ago to reconnect with her Navajo culture, and in doing so, she has found her life's purpose in helping uplift other Native artists.

Watch the video interview with Amy on the Shopify Masters YouTube channel.

In "Build Native," hosted by Benjamin Gottlieb, we highlight the journeys of inspiring Indigenous entrepreneurs who are building businesses that drive positive social change. Join us as we speak with the founders of 4Kinship, Eighth Generation, Snotty Nose Rez Kids, and Here's To You to explore what it means to be a creative entrepreneur, uplift one’s community, and gain recognition from international media outlets.

Tune in Thursdays on our YouTube channel or your favorite podcast platform to discover how these trailblazers are realizing their dreams and empowering their communities. Entrepreneurship is for everyone—join us and be inspired by their incredible journeys!

Tobi Lütke, the founder of Shopify, started his journey over 20 years ago with a simple dream: to sell snowboards online. He wanted to combine his passions for snowboarding and technology to build a thriving online business. But the road to his first sale was filled with unexpected bumps, from wrestling with code to sending notarized copies of his passport to Utah just to accept credit card payments.

Inspired by these challenges, Tobi decided to make starting a business easier for everyone. In this intimate interview, he sits down with Shopify Masters to reflect on the past 20 years of entrepreneurship and shares what it takes for new founders to succeed in today's market.

Latina entrepreneur Babba Rivera's Ceremonia disrupts hair care by celebrating cultural heritage, offering founders actionable tips for breaking industry barriers with purpose-driven branding.

For more on Ceremonia and show notes click here. 

Founder Richard Lee originally started a company that hosted table tennis competitions, but he took an opportunity to acquire Joola, a German table tennis equipment brand, and expanded its product assortment into pickleball equipment. He shares advice for other entrepreneurs looking to maximize their opportunity in new categories.

To learn more about Joola and show notes: https://www.shopify.com/blog/joola-pickleball

Subscribe to the Shopify Masters YouTube channel: https://www.youtube.com/channel/UCLicUpeWYLe0zSCiIdZKv_g

From NYC kitchens to a national brand, Nick Wiseman turned a beloved hummus recipe into Little Sesame, pioneering sustainable food entrepreneurship. 

For more on Little Sesame and show notes click here. 

Bob was inspired to start Sackcloth & Ashes after his mother experienced homelessness. Sackcloth & Ashes  donates a blanket to a local shelter for every blanket purchased.

Watch the video version of this episode here: https://docs.google.com/document/d/15RTdtDOkmAZd6Sijj9PHvPsYXbcVAvhgznB_A3_zoSs/edit?tab=t.0

Subscribe to the Shopify Masters YouTube channel for more video interviews: https://www.youtube.com/channel/UCLicUpeWYLe0zSCiIdZKv_g

For more on Sackcloth & Ashes and for show notes: https://www.shopify.com/blog/sackcloth-and-ashes-social-impact

Michelle Razavi cofounded Elavi to bring low- sugar, high- protein brownies and dessert spreads to the market. Find out how one of the biggest production mishaps turned into marketing gold, and how to keep sales momentum alive.

For more on Elavi and show notes click here. 

Michael Washington revamped LA's outdoor scene with Usal Project. Learn how he built a thriving community through accessible adventures and smart branding.

Watch the video of this interview here: https://www.youtube.com/watch?v=BLPlma74mMg

Subscribe to the Shopify Masters YouTube channel: https://www.youtube.com/channel/UCLicUpeWYLe0zSCiIdZKv_g

Learn more about Usal Project: https://www.shopify.com/ph/blog/usal-project-community-events