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Marketing Mavericks (Video HD)

Marketing Mavericks (Video HD)

Marketing Mavericks covers the intersection of marketing and tech. Each week, Tonya Hall interviews top marketing professionals to discuss case studies, communication strategies, and brand insights on social media, trends, and analytics.

  • 1 hour 3 minutes
    MM 53: The Podcast Sizzle - Creating good podcast content, getting subscribers, and more.

    We talk about podcasting and how to create good content, get more subscribers, and what it means to sell the "sizzle", not the steak.

    Host: Tonya Hall

    Guests: Lynette Young, Cliff Ravenscraft, and Paul Colligan

    Producer: Tonya Hall

    Technical Director: Anthony Nielsen

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    30 April 2015, 10:07 pm
  • 1 hour 2 minutes
    MM 52: Liat Mordechay - 24me Co-Founder and CMO.

    We talk to 24me co-founder and CMO Liat Mordechay about 24me's journey from start-up to iTunes top app, managing work-life balance, and more.

    Host: Tonya Hall

    Guest: Liat Mordechay Hertanu

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    Sponsors:

    • squarespace.com offer code: MM
    • shutterstock.com offer code MM415
    23 April 2015, 10:23 pm
  • 1 hour 23 seconds
    MM 51: Marketing Your App - How to make your app sticky.

    We talk all about marketing your app -- freemium vs premium, why you should listen to your viewers, and how to make your app sticky.

    Host: Tonya Hall

    Guest: Ariel Michaeli

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    Sponsors:

    • squarespace.com offer code: MM
    • shutterstock.com offer code MM415
    16 April 2015, 11:13 pm
  • 52 minutes
    MM 50: The Art of Tweeting - How to engage on Twitter.

    We talk with Joel Comm about how to engage on Twitter, what social networks are right for you, and why real-life networking still works.

    Host: Tonya Hall

    Guest: Joel Comm

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    Sponsor:

    • squarespace.com offer code: MM
    9 April 2015, 9:40 pm
  • 1 hour 3 minutes
    MM 49: Mad Men of Faith - Selling faith through a connected church.

    We talk about selling faith through a connected church -- how do you market and measure religion?

    Host: Tonya Hall

    Guests: Brian Reich and Fr. James Martin, SJ

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    Sponsor:

    • squarespace.com offer code: MM
    2 April 2015, 10:31 pm
  • 46 minutes 33 seconds
    MM 48: Wanderu CEO Polina Raygorodskaya - Ground transportation, targeting millennials, and more.

    We talk with Wanderu CEO Polina Raygorodskaya.

    Host: Tonya Hall

    Guest: Polina Raygorodskaya

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    26 March 2015, 10:47 pm
  • 1 hour 5 minutes
    MM 47: Chute Co-Founder Gregarious Narain - Solving problems with content.

    Today we talk to Chute Co-Founder Gregarious Narain about solving problems with content, a wrap-up of SXSW, and the Meerkat phenomenon.

    Host: Tonya Hall

    Guest: Gregarious Narain

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    Sponsor:

    • legalzoom.com offer code MM
    19 March 2015, 10:31 pm
  • 59 minutes 38 seconds
    MM 46: Overstock.com's Stormy Simon - Overstock's influence for social good.

    Today we talk to Overstock.com's Stormy Simon about her climb to the top of the company, how they're using influence for social good, and more.

    Host: Tonya Hall

    Guest: Stormy Simon

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    Sponsors:

    • harrys.com offer code MM
    • squarespace.com offer code: MM
    12 March 2015, 11:03 pm
  • 55 minutes 26 seconds
    MM 45: Peter Friedman Chairman Founder and CEO Liveworld.com - Being the voice of a brand

    We talk to Peter Friedman, the founder and CEO of LiveWorld, about being the voice of a brand, and the CMO's Social Media Handbook.

    Host: Tonya Hall

    Guest: Peter Friedman

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    Sponsors:

    • legalzoom.com offer code: MM
    • squarespace.com offer code:MM
    5 March 2015, 11:33 pm
  • 57 minutes 4 seconds
    MM 44: How To Build a Community on Twitter - Building a community before the brand

    We talk about the importance of building a community before the brand and building a community on Twitter

    Host: Tonya Hall

    Guests: Scott Eddy and Alex de Carvalho

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    26 February 2015, 11:14 pm
  • 54 minutes 50 seconds
    MM 43: Marketing ROI - Data is the new currency

    We talk about our data driven society, marketing ROI, B2B, B2C, and the importance of collaboration.

    Host: Tonya Hall

    Guest: Jeff Winsper

    Producer: Tonya Hall

    Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

    Thanks to CacheFly for the bandwidth for this show.

    Sponsor:

    • legalzoom.com offer code: MM
    19 February 2015, 10:47 pm
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