School of Podcasting

Dave Jackson

Established in 2005 if you want to learn about podcasting this is the show for you. It's been described by many as the most entertaining and unique of all the "Podcast About Podcasting." Dave Jackson gets to the point and talks about podcasting. We discuss ways to plan a successful launch that will get you ranking high in iTunes, finding the best gear on a budget, developing content that leaves people wanting more. He has been helping people understand technology and has been called "The Analogy King." His style is "edutainment" and you will always walk away with useful knowledge and insights. Dave Jackson is the original, and if you don't like the first episode you hear - give him two more and he'll change your mind.

  • 44 minutes 38 seconds
    Strike Up Your Podcast: Lessons from Duck Pin Bowling

    OK, I realize this seems a little odd, but stay with me. Bowling and podcasting share surprising similarities that can inspire you to start your own podcast. Just like in duck pin bowling, where mastering the basics and adapting your technique is crucial, podcasting requires a solid grasp of content creation and delivery. Throughout this episode, Dave Jackson draws parallels between the two, emphasizing the importance of feedback, practice, and finding your unique style. He also introduces an AI prompt that can help you generate fresh interview questions, making it easier to engage your audience. Whether you're a seasoned bowler or a curious podcaster, this episode is packed with insights to guide your journey.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Mentioned In This Episode

    Join the School of Podcasting Community

    AI Goes to College

    Chat GPT

    Podindy.com

    Captivate

    Buzzsprout

    Blubrry

    Libsyn

    RSS.com

    Profit From Your Podcast Book

    Worfence Vulnerability Report

    PodcastsAboutPodcasting.com

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Question of the Month

    Question of the Month

    Takeaways:

    • The experience of duckpin bowling can teach valuable lessons about podcasting and content creation.
    • Instant feedback is crucial in both bowling and podcasting; learn from your mistakes quickly.
    • Practicing your podcasting skills is essential, just like warming up before bowling.
    • Understand your audience's needs to create engaging content that resonates with them.
    • Use AI tools to refine your podcasting content, enhancing clarity and engagement.
    • Adaptability in your approach to podcasting can lead to greater audience connection and enjoyment.

    Chat GPT Prompt

    Craig Can Slyke from AI Goes to College showed a cool prompt for Chat GPT. You tell it about your podcast (who your target listener is) explain who your guest is, and then ask it to come up with questions that your guest hasn't been asked. Want more? Explain how some of the questions may be used for YouTube Shorts and to put those in bold.

    It works. Watch Video

    Mentioned in this episode:

    Check Out Dave's Newsletter With Behind the Scenes Content

    In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community

    Podcasting Observations

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    11 November 2024, 5:00 am
  • 35 minutes 13 seconds
    Add More to Your Podcast? Remember to Subtract!

    If you want to add something new to your podcasting routine, you need to subtract something else from your schedule. Time management is crucial for podcasters; today, I'm pointing out the importance of making intentional choices about allocating our time.

    Let's examine the balance between new opportunities and existing commitments. I emphasize that every addition comes with a necessary subtraction (unless you want to lose your mind).

    This episode is filled with practical tips and personal insights on how to manage your time while avoiding burnout. Whether you want to expand your podcasting efforts or keep your sanity intact, this episode offers valuable insights to help you navigate your busy schedule.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Takeaways:

    • To succeed in podcasting, remember that adding a new task means subtracting an existing one (if you're truly "busy").
    • Effective time management in podcasting requires precise scheduling for learning new tools or platforms.
    • Evaluate your current commitments and prioritize what truly adds value to your podcasting journey (and value to your audience).
    • Being overwhelmed by podcasting tasks can be alleviated by understanding your available time.
    • Use tools to track your productivity and identify what activities yield the best results.
    • Avoid the hustle culture; prioritize your health and family while managing your podcasting goals.

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month


    Mentioned in this episode:

    Check Out Dave's Newsletter With Behind the Scenes Content

    In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community

    Podcasting Observations

    Join the School of Podcasting

    Mark from Practical Prepping had been podcasting for a while, but after joining the School of Podcasting, his podcast grew at a faster rate. His Facebook group has over 30,000 members! Join the School of Podcasting and get access to: Step-by-step tutorials An amazing podcast community Unlimited One-On-One Coaching Join today worry-free with a 30-day money-back guarantee!

    School of Podcasting

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    Live Appearnaces - Where Will I Be

    I'd love to meet you. I love speaking and hanging out at podcast events. Here is a link to a page that lists all of my appearances.

    Where Will I Be?

    4 November 2024, 5:00 am
  • 30 minutes 30 seconds
    Promote Like a Pro: Getting Your Podcast Guests to Spread the Word

    Today we look at how to encourage guests to promote their episodes. Host Dave Jackson opens the show by discussing the importance of reciprocity in the podcasting world, emphasizing that hosts and guests benefit from effective promotion strategies.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Contributors:

    Kim Newlove - The Pharmacists Voice, Perrysburg Podcast

    Kris - Podtastic Audio

    Kiona Nessenbaum - Birth As We Know It

    Takeaways:

    • Building a relationship with your podcast guests before the interview can lead to better promotion later.
    • Make it easy for guests to share their episodes by providing direct links and images.
    • As a host, please don't rely solely on guests to promote their episodes; it's not guaranteed.
    • Offering your guests clear and simple promotional tools can encourage them to share your interview.
    • Please tell your guests when their episodes will be released to help them prepare to share.
    • As a guest, promise to promote the episode to increase your chances of being invited back.
    • If you want them to share, the interview should be different than previous interviews.

    Links referenced in this episode:


    Insider Secrets to Topp 100 Podcast

    Dave's Resources

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month

    Mentioned in this episode:

    Podcast Hot Seat

    Attention podcasters! Are you ready to take your show to the next level? Introducing Podcast Hot Seat, the ultimate resource for podcasters who want to elevate their game. Just like a friend who tells you you've got spinach in your teeth, we're here to give you the honest feedback you need to shine. At podcasthotseat.com, we specialize in helping good podcasts become great. Hall of Fame podcaster Dave Jackson will identify your strengths and show you how to leverage them to keep your audience hooked. Don't let small oversights hold you back from podcasting stardom. Visit podcasthotseat.com today and put your show in the hot seat. Your listeners will thank you! Order now and get a free month at the School of Podcasting included in your purchase.

    Podcast Hotseat

    Live Appearances

    I'd love to see you at these events. Please stop by and say hi! My full list is at the link below:

    Where Will I Be?

    Podcaster Happy Hour: The Best Free Podcaster Conference

    The Podcaster Happy Hour meets once a month to check out cool podcasting tech and network with other podcasters. It's free. Check it out.

    Podcaster Happy Hour

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    28 October 2024, 5:00 am
  • 43 minutes 1 second
    10 Things I Learned at Ecamm Creator Camp 2024

    Today I share insights from a week spent at Ecamm Creator Camp 2024, highlighting ten key takeaways that can help podcasters and content creators elevate their craft.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month

    Ecamm Live Software - https://supportthisshow.com/ecamm (aff)

    Daniel CHi - https://www.danielchi.live/

    Zoom Remote Settings App - remote settings app

    AI Tools Great for Text - idiogram.ai

    Daniel Batal - https://danielbatal.com/

    Daniel's YouTube Channel - https://www.youtube.com/@Daniel_Batal/featured

    Davinci Resolve - https://www.blackmagicdesign.com/products/davinciresolve

    Daniel stands up to Filmora Playlist

    Earn It: Unconventional Strategies for Brave Marketers - Book

    Jeff Sieh - https://jeffsieh.com/

    Connor Brown - https://www.vacationkingdoms.com/

    Ian Anderson Gray - https://iag.me/

    Join the School of Podcasting Community Risk-Free

    Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

    Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

    Takeaways:

    • Attending the Ecamm Creator Camp provided invaluable insights into enhancing podcasting skills and techniques.
    • Daniel Chi's presentation on empathy emphasized the importance of connecting with audiences effectively.
    • The integration of Zoom with Ecamm opens new avenues for live streaming and content creation.
    • Understanding the significance of community around software like Ecamm can foster better user experiences.
    • Exploring AI tools like Ideogram AI can significantly enhance visual content creation for podcasts.
    • Learning to embrace platforms like Discord can improve networking and engagement opportunities during events.

    Mentioned in this episode:

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    Live Appearances

    I'd love to see you at these events. Please stop by and say hi! My full list is at the link below:

    Where Will I Be?

    Join the #1 Podcast Education Site - The School of Podcasting

    Adam Curry is the co-founder of Podcasting (and the co-host of the No Agenda Show). When asked about learning how to podcast Adam said, "The place to go with the guy who has taught more people how to podcast than anybody I know - Dave Jackson, School of Podcasting.com"

    School of Podcasting

    21 October 2024, 5:00 am
  • 47 minutes 9 seconds
    The Future of Film and Podcasting: Avoiding the Same Pitfalls

    This episode serves as a guide for content creators to learn from the mistakes of the movie industry. It advocates for creativity, genuine audience engagement, and strategic marketing that resonates with today's consumers.

    The movie industry is falling fast. I share my childhood memories of the joy of watching movies and how attending a movie now has changed dramatically. We need to understand the power of audience engagement, noting that the film industry is often playing it safe with sequels and familiar franchises (a strategy that may not always yield positive results).

    As podcasters, we need to note these trends and craft our content thoughtfully, ensuring that we do not fall into the trap of repeating what has already been done. Podcasters can stand out in an increasingly crowded marketplace by fostering authentic connections with listeners and providing innovative, compelling narratives.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Takeaways:

    • The movie industry is struggling, and podcasters can learn valuable lessons from this decline.
    • Creating a strong community experience can enhance audience engagement for both movies and podcasts.
    • Making the consumption of your content easy is crucial for keeping your audience satisfied.
    • Trailers should accurately represent the film's content to avoid disappointing viewers.
    • Audience engagement and feedback are essential for improving movie and podcast content.
    • Podcasters should avoid the common pitfalls of the movie industry to ensure success.

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month

    admanager.ncM.com

    Mentioned in this episode:

    Worry Free Podcasting

    Are you ready to take your podcasting dreams to the next level? Look no further than the School of Podcasting. With over 19 years of experience, I’ve helped countless individuals plan, launch, grow, and monetize their podcasts the right way. My comprehensive courses cover everything from content creation to tackling technology, ensuring you sound professional and confident. Join our supportive community of podcasters, access weekly group coaching, and receive unlimited one-on-one consulting. Don't let fear hold you back. With my 30-day money-back guarantee, you can start your podcasting journey risk-free. Go to schoolofpodcasting.com/join and be on your way to podcast success.

    School of Podcasting

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    14 October 2024, 5:00 am
  • 48 minutes 17 seconds
    Eavesdrop on a Podcast Coaching Session: Your Path to Podcaster Clarity

    Starting a podcast can feel overwhelming, but understanding the essential questions to address can simplify the process significantly. Join Dave Jackson as he coaches Alex Lorre through a consulting call, highlighting crucial considerations for both aspiring and established podcasters. From identifying your target audience to defining the goals of your show, this conversation covers the fundamental aspects that every podcaster must contemplate. Dave emphasizes the importance of a clear podcast name that resonates with listeners and conveys the intended content effectively. Additionally, the episode explores monetization strategies, creative formats, and the necessary tools to help your podcast thrive in a competitive landscape.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month


    Takeaways:

    • Starting a podcast requires answering fundamental questions about your goals and audience.
    • Understanding your niche and how to differentiate your podcast is crucial for success.
    • Consider using a name that clearly conveys the podcast's theme to attract listeners.
    • Engaging with local businesses can provide sponsorship opportunities for your podcast.
    • Monetization strategies can include affiliate marketing, ads, and creating a community.
    • Utilizing tools like podpage can simplify the creation of a professional podcast website.

    Mentioned in this episode:

    Live Appearances

    I'd love to see you at these events. Please stop by and say hi! My full list is at the link below:

    Where Will I Be?

    Check Out Dave's Newsletter With Behind the Scenes Content

    In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community

    Podcasting Observations

    Podcast Hot Seat

    Attention podcasters! Are you ready to take your show to the next level? Introducing Podcast Hot Seat, the ultimate resource for podcasters who want to elevate their game. Just like a friend who tells you you've got spinach in your teeth, we're here to give you the honest feedback you need to shine. At podcasthotseat.com, we specialize in helping good podcasts become great. Hall of Fame podcaster Dave Jackson will identify your strengths and show you how to leverage them to keep your audience hooked. Don't let small oversights hold you back from podcasting stardom. Visit podcasthotseat.com today and put your show in the hot seat. Your listeners will thank you! Order now and get a free month at the School of Podcasting included in your purchase.

    Podcast Hotseat

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    7 October 2024, 5:00 am
  • 49 minutes
    Maximize Listener Engagement with Podcast Chapters

    Chapters in podcast episodes allow listeners to easily navigate content, enhancing their listening experience by allowing them to skip to segments they find most intriguing or relevant. Dave Jackson explores the evolution and utility of chapters, reflecting on his initial disdain and eventual reliance on them. Dave invites podcasters to share their perspectives, highlighting a range of opinions from enthusiastic advocates to skeptics who worry chapters might disrupt the listener's engagement.

    Tools like Hindenburg and Descript are spotlighted for their ability to integrate chapters seamlessly, while AI-driven solutions from hosts like Buzzsprout and Captivate are emerging to automate the process. As the podcasting landscape evolves, chapters are becoming a valuable feature for both content creators and audiences, though their adoption remains a personal choice, influenced by the podcast's format and the creator's goals.

    All opinions are ours. Some links are affiliate links, meaning if you buy something through a qualifying link, we might make a small commission at no additional cost to you. As Amazon Associates, we earn from qualifying purchases.

    Mentioned In This Episode

    Ethan Reese - Daily Sports Podcast

    David Hooper - Build a Big Podcast

    Paul Taylor - Pass ACLS

    John Wilkerson - Struggling For Purpose

    Ralph Estep Jr - Ask Ralph

    Stephanie Graham - NoseyAF

    York - Welcome to Earth Stories

    Zo Richardson - Back Look Cinema

    Captivate

    Buzzsprout

    Blubrry

    Transistor

    Podhome

    Pocketcasts

    Podurama

    Hindenburg

    Switchy Link Tracker

    Quick Video on Chapters

    Mentioned in this episode:

    Live Appearances

    I'd love to see you at these events. Please stop by and say hi! My full list is at the link below:

    Where Will I Be?

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    Check Out Dave's Newsletter With Behind the Scenes Content

    In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community

    Podcasting Observations

    Everything Your Need - Everywhere Your Need It - Every Question Answered

    Are you ready to take your podcasting skills to the next level? Look no further than the School of podcasting. The number one site for learning how to podcast. Here’s why: First, you can learn everything you need to know everywhere you go. Whether you’re on your phone, computer, tablet, or TV, the best resources are right here. Second, anytime you have a question, Hall of Fame Podcaster Dave Jackson is just one click away, and offers unlimited coaching. Throw in the amazing podcaster community that can guide you every step of the way and you have yourself a no-brainer. And finally, we’re so confident that you’ll love what you learn, we offer a 30-day money-back guarantee. Don't miss out on this opportunity to elevate your podcasting journey. Join us today! at schoolofpodcasting.com

    School of Podcasting

    30 September 2024, 5:00 am
  • 55 minutes 35 seconds
    AI For Podcasters (Part I) 26 Resources

    Today we’re unpacking a world of AI tools and their applications in podcasting. I start by asking ChatGPT what the top uses for ChatGPT (and you'll be surprised) are.

    We also discuss the crucial balance between leveraging AI for efficiency and maintaining the credibility and trust of your audience. If you lose your integrity, you may never get it back.

    Above all, NEVER have AI make content that is made public without human interaction.

    Full description at schoolofpodcasting.com/950

    Check out this video of Castmagic picking out the companies and URLS for this episode (there are quite a lot).

    Question of the Month

    Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27

    Click Here to Upload/Record Your Answer

    Question of the Month

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Thinking of Starting a Podcast?

    Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world.

    With our step-by-step guidance and personalized approach, you'll easily navigate your podcasting journey, turning your ideas into captivating audio experiences. As a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't the voice in your head hold you back – embrace the power of podcasting and join us at the School of Podcasting today!

    Go to https://www.schoolofpodcasting.com/listener


     

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month

    1. School of Podcasting Website : Dave Jackson's website for podcast consultation.
    2. Music Radio Creative : Associated with Mike Russell, one of the guest experts in AI.
    3. Red Hat Media : Associated with Larry Roberts, another guest expert in AI.
    4. AI Goes To College : Associated with Craig Van Slyke, another guest expert in AI.
    5. 11 Labs : A tool for generating AI voices, used by Dave Jackson in producing content for the episode.
    6. Mike Russell Video on Free AI Plugins for Audacity
    7. Mike Russell Creator Magic YouTube Channel
    8. Creator Magic YouTube Channel : Mike Russell's channel, where he discusses tools and plugins for content creation. Here is the video.
    9. Ask the Podcast Coach : Dave Jackson’s live Q&A podcast on podcasting tips and advice.
    10. CapSho : An AI tool for creating marketing content and summaries from podcast episodes.
    11. Descript : A podcast editing tool with features like Studio Sound for audio cleanup and filler word removal.
    12. PodPage: A platform allowing users to create podcast websites.
    13. SpeakPipe : A tool that allows users to send voice messages.
    14. Otter.ai : A transcription service used for creating detailed show notes.
    15. Pod Squeeze : An AI tool providing limited free usage to analyze podcast episodes.
    16. Swell AI: Another AI tool offering limited free episodes for content analysis.
    17. Spinwriter: A tool for generating content from existing articles aimed at improving SEO.
    18. Google Notebook: Used for reading PDFs aloud using AI voices. Helen and Kyle are the AI-generated voices.
    19. OpusClip: A tool for generating multiple video clips from long content.
    20. BigVU: Another video clip generation tool.
    21. ClipGen: A clip-generation tool for creating social media content.
    22. Minvo: Another tool for generating video clips.
    23. Flexcut: Tool similar to the previous ones for video clipping.
    24. Hippo Video: Offers text-to-video tools for content creation.
    25. Wisecut: A tool for creating video clips from long recordings.
    26. Hey Gen AI Video Generator
    27. Perplexity - AI Tool that Provides Sources of Answers.
    28. Chapt GPT - One of the original AI Tools.

    Mentioned in this episode:

    Podcast Hot Seat

    Attention podcasters! Are you ready to take your show to the next level? Introducing Podcast Hot Seat, the ultimate resource for podcasters who want to elevate their game. Just like a friend who tells you you've got spinach in your teeth, we're here to give you the honest feedback you need to shine. At podcasthotseat.com, we specialize in helping good podcasts become great. Hall of Fame podcaster Dave Jackson will identify your strengths and show you how to leverage them to keep your audience hooked. Don't let small oversights hold you back from podcasting stardom. Visit podcasthotseat.com today and put your show in the hot seat. Your listeners will thank you! Order now and get a free month at the School of Podcasting included in your purchase.

    Podcast Hotseat

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    Live Appearances

    I'd love to see you at these events. Please stop by and say hi! My full list is at the link below:

    Where Will I Be?

    23 September 2024, 5:00 am
  • 38 minutes 31 seconds
    Tom Webster: The Importance of Editing Your Show

    In this episode of the School of Podcasting (episode 949), we get some great insights from media research expert Tom Webster. With a focus on optimizing podcast content and strategy, Tom and Dave explore common pitfalls that podcasters face, particularly the importance of engaging content from the outset. They discuss practical tips on improving podcast narrative and editing, handling advertiser concerns, and leveraging audience feedback to refine your podcast. Whether you're a seasoned podcaster or just starting, this episode provides valuable lessons on creating captivating content that resonates with listeners and satisfies advertisers. Don't miss the unique strategies and actionable advice that could transform your podcast into a must-listen show.

    About Tom Webster

    Tom Webster is a partner at Sounds Profitable, dedicated to setting the course for the future of audio. He has thirty years of experience in streaming, podcasting, audiobooks, terrestrial radio, and everything else that we stick in our earballs. In his previous work, with Edison Research, Webster was the co-author of the annual Infinite Dial® study, the longest-running study of consumer media habits since 1998, as well as the Share of Ear® and Edison Podcast Metrics studies. With Sounds Profitable, his body of work includes dozens of the most influential reports in podcasting, and he is one of the most widely cited audio researchers in the world.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month

    The Audience Is Listening: A Little Guide to Building a Big Podcast Book

    Tom's Webster's Website for the Book

    Sounds Profitable

    Podcast Guru App

    Podpage (website builder for Podcasters)

    Listen Notes

    Chartable

    FTC Disclosures

    Episodes.fm

    ThanksDaveJackson.com

    Join the School of Podcasting Community Risk-Free

    Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

    Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

    Mentioned in this episode:

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    Come to Podindy.com - Learn How to Monetize and Amplify with AI

    PodINDY-24 is all about "Profiting from Your Podcast Magnified by AI" and features the author of "Profit from Your Podcast" (Hall of Fame Podcaster) Dave Jackson. Dave is joined by Dr. Craig Van Slyke, Professor of Technology from Louisiana Tech University and the creator of the "AI Goes to College" Podcast; a preeminent scholar and thought leader on all things AI. Tickets (in person and virtual) are very affordable. Check out www.podindy.com

    Question of the Month: Let's Talk Chapters

    Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show).

    Question of the Month

    Podcast Hotseat Jump Start Your Podcast Growth

    When you sit in the Podcast Hot Seat, you get help finding what you're doing right (so you can do more of that) and identifying those things that might need a little help. You also get a month of access to the School of Podcasting, which includes unlimited coaching.

    Podcast Hotseat

    16 September 2024, 5:00 am
  • 47 minutes 13 seconds
    When, What, and How to Outsource Some of Your Podcast Production

    If you're thinking of outsourcing some of the tasks involved with your podcast, this episode is for you. What is involved with creating an episode? What parts should I outsource? Where do I find an editor? How much does it cost?

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month

    Ask Ralph Podcast: Christian Finance

    The Pharmacists Voice

    Next Day Audio Editor

    Podcast Editor Academy

    Steve Stewart "Find an Editor" tutorial an form

    Descript Vide and Audio Editor with AI

    Opus Clip AI Video Clip Creation Tool

    ClipGen AI Video Clip Creation Tool

    Auphonic audio leveler and hiss removal

    Otter transcription

    Castmagic - AI Tool for Podcasters

    Capsho - AI Marketing tool for Podcasters

    Maximize Listener Engagement with Effective Podcast Interview Strategies SOP Episode

    Podcast Rewind: Insider Secrets to a Top 100 Podcast

    How to Monetize Your Podcast Even With a Small Audience | Dave Jackson

    The Steps To Create a Podcast Episode

    • Research Guest
    • Research Content
    • Guest Scheduling
    • Setup and test Equipment
    • Record Episode
    • Audio Editing
    • Audio Mastering
    • Transcription
    • Upload to Media Host
    • Write Show Notes
    • Create Episodic Artwork
    • Add to Website
    • Post to Social
    • Make Shorts
    • Write Guest Email

    Mentioned in this episode:

    Live Appearances

    I'd love to see you at these events. Please stop by and say hi! My full list is at the link below:

    Where Will I Be?

    Come to Podindy.com - Learn How to Monetize and Amplify with AI

    PodINDY-24 is all about "Profiting from Your Podcast Magnified by AI" and features the author of "Profit from Your Podcast" (Hall of Fame Podcaster) Dave Jackson. Dave is joined by Dr. Craig Van Slyke, Professor of Technology from Louisiana Tech University and the creator of the "AI Goes to College" Podcast; a preeminent scholar and thought leader on all things AI. Tickets (in person and virtual) are very affordable. Check out www.podindy.com

    Join the School of Podcasting and Get Access to Step by Step Courses

    When you join the School of Podcasting you get UNLIMITED one-on-one coaching, an awesome community and courses like: Planning Your Podcast Podcasting Gear Growing Your Podcast Podcast Monetization and many more - all for one low price.

    School of Podcasting

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    9 September 2024, 5:00 am
  • 48 minutes 25 seconds
    Understanding Platform Fees: Best Options for Podcast Donations and Premium Content

    Value for Value or (podcasting 2.0) is NOT just about streaming Satoshi's (a very small amount of bitcoin). Today, we will discuss asking for support and what tools fit best for your situation.

    I may earn a small commission for some of these as I participate in their affiliate program. This costs you nothing and supports the show.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

    Share Your Thoughts

    Platforms Discussed:

    Donation Only (No RSS Tools)

    Paypal

    Buy Me a Coffee

    Fanlist

    Kofi

    Premium Content Tools

    Supercast

    Patreon

    Memberful

    Hello Audio

    Captivate

    Buzzsprout

    All of these platforms have their own strengths. If I just wanted to accept money, I'd use Buy Me a Coffee. If I wanted to sell premium content, I would use Supercast (although Captivate and Buzzsprout are very attractive if you are using them for hosting). Supercast has a super easy onboarding for new listeners with a two-click install, and their percentage is in alignment with others (if not less).

    Keep In Mind:

    A show with WOW content will likely get around 3% of its audience to engage.

    New podcasters should focus on building great content and their audience instead of monetizing, which can lead to disappointment.

    There are MANY other ways to make money with your podcast besides advertising and asking for support. See my book Profit From Your Podcast.

    Full details at schoolofpodcasting.com/947

    Because of Podcast

    Congrats to James Cridlan of Podnews who was asked to come on BBC News and discuss the new deal with Kelsie brothers podcast. Check out how this happened in his article.

    Jen Bryney of Congressional Dish got to cover both the Republican and Democratic party events via her connections with C-Span. Jenn your video from outside the DNC was touching. Keep up the great work.

    Join the School of Podcasting Community Risk-Free

    Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

    Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month

    Mentioned in this episode:

    Live Appearances

    I'd love to see you at these events. Please stop by and say hi! My full list is at the link below:

    Where Will I Be?

    Join the School of Podcasting

    Mark from Practical Prepping had been podcasting for a while, but after joining the School of Podcasting, his podcast grew at a faster rate. His Facebook group has over 30,000 members! Join the School of Podcasting and get access to: Step-by-step tutorials An amazing podcast community Unlimited One-On-One Coaching Join today worry-free with a 30-day money-back guarantee!

    School of Podcasting

    Come to Podindy.com - Learn How to Monetize and Amplify with AI

    PodINDY-24 is all about "Profiting from Your Podcast Magnified by AI" and features the author of "Profit from Your Podcast" (Hall of Fame Podcaster) Dave Jackson. Dave is joined by Dr. Craig Van Slyke, Professor of Technology from Louisiana Tech University and the creator of the "AI Goes to College" Podcast; a preeminent scholar and thought leader on all things AI. Tickets (in person and virtual) are very affordable. Check out www.podindy.com

    Question of the Month

    When it comes to this show, the School of Podcasting: If you were to make it shorter, what would you cut? If you were to make it longer, what would you add? Would you choose to keep it as is?

    Question of the Month

    2 September 2024, 5:32 am
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