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Ask the Podcast Coach

Ask the Podcast Coach

Dave Jackson

Dave Jackson has been helping people launch podcasts since 2005 and every Saturday he is joined by Jim Collison to is runs the Average Guy Network. Together they have 20 years of podcasting experience and coaching.

  • 58 minutes 27 seconds
    Is Podcast Advertising Doomed?

    Send us feedback/questions via Text

    Adam Curry asked an AI agent to download the latest episode of a popular podcast and remove the ads. Eight minutes later it was done, and it turned out half the file was ads. Dave and Jim react to the clip and ask whether this is the end of podcast advertising or just the next round of an ad-blocking arms race that YouTube has already survived. Then they get practical. Why "cap it at 10%" might be the smartest ad strategy around. Why a $12 book sale beats 2,400 downloads. And how a 42-second social media post turned out to be worth far more clicks than Dave expected. If you've ever wondered whether ads, subscriptions, or social media are worth your time, press play.

    Video

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    https://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    Mentioned in this episode

    • New supporter: Karen Jackson of A Long Look Podcast
    • short.io and Switchy (trackable links)
    • Wispr Flow (voice dictation)
    • Profit From Your Podcast by Dave Jackson: profitfromyourpodcast.com
    • PodIndy, November 7, 9am to 4pm, with Cliff Ravenscraft. Use code SOP at podindy.com

    Coming up: Phil Hawthorne of the Home Assistant Podcast joins Jim on Home Gadget Geeks at theaverageguy.tv. Next week, a shout-out to Stevie from Who's on Drums.

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    3 October 2026, 8:00 pm
  • 1 hour 47 seconds
    Auphonic's New Studio Voice Beta

    Send us feedback/questions via Text

    Dave is back from Podcast Movement in New York City with a full report on the new venue, the split business and indie days, and the $1.50 pizza. He and Jim cover a lot this week. 

    Video Version (unedited)

    Randy Black plays a before-and-after demo of Auphonic's new Studio Voice beta that turns an echoey 8-year-old Skype call into something that sounds like it came from a treated studio. A new industry stat puts Netflix at number three for podcast consumption, ahead of Apple, which leads to a debate about what counts as a "podcast" and why a closed platform matters to independent creators. 

    Dan Schultz makes the case that audio-first shows can skip the YouTube algorithm games, handle SEO in ten minutes, and spend the rest of their time making the show good. Jim shares early results from his YouTube Shorts experiment and a surprisingly powerful stats tool hiding in YouTube Studio. 

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    https://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    Also Mentioned
    Auphonic
    https://supportthisshow.com/auphonic

    Sounds Profitable
    https://www.soundsprofitable.com

    Podcast Movement
    https://www.podcastmovement.com

    Randall Black
    https://www.randallblack.com

    Dan Schultz Banned Camp
    https://www.bannedcamppodcast.com/

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    26 September 2026, 4:00 pm
  • 1 hour 2 minutes
    Embedding Live Streams to Reinforce Your Brand

    Send us feedback/questions via Text

    What do you do when YouTube dies mid-livestream, a fire alarm goes off in your office, and a guest sits frozen on screen for seven awkward minutes? Dave and Jim tackle real live-show disasters this week, plus how to embed your own live stream on your website without touching an RTMP link, why AI keeps butchering your guests' last names, and whether those "automatic clip maker" tools are actually saving you any time (spoiler: maybe not). They also dig into resurrecting old blog content with ChatGPT, the real conversion rate on 60-second clips, and why "7-figure podcaster" claims deserve a serious side-eye.

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History
    Video Version (unedited)


    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    https://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    12 September 2026, 5:00 pm
  • 57 minutes 48 seconds
    Hobbies Cost Money - Quit Wasting Your Time

    Send us feedback/questions via Text

    It's Labor Day weekend, but Dave and Jim aren't taking one off from the AI rabbit hole — this episode covers everything from free (and not-so-free) transcription services to the moment ChatGPT started recommending third-party apps mid-workflow, plus a candid gut-check for the podcaster who's 89 episodes in and wondering if it's time to quit. Throw in Audacity 4's big redesign, a debate over how often you really need to disclose affiliate links, and a war story about paying influencers gone wrong, and you've got a jam-packed hour of practical advice, real talk, and the usual Dave-and-Jim banter to kick off your holiday weekend.

    Video

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    https://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    Mentioned:
    Otter.ai
    Castmagic.com
    Monarch Money
    Acrons banking
    SoFi Banking

    Featured Supporter:
    AI Goes to College

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    5 September 2026, 7:00 pm
  • 1 hour 22 seconds
    Conferences and Communities: Why Go? How to Build?

    Send us feedback/questions via Text

    Dave and Jim spent most of the show riffing on conferences and community, sparked by Dave's recent trip to the Empowered Podcasting Conference. He recapped the small-but-mighty vibe of the event, a "woo-woo" keynote that split the room (a good reminder that not every talk is for every audience), and reconnecting in person. We also talk about:

    The new Supporter Ralph and Julia on Becoming Financially Confident
    How to get feedback?
    Jim's 20 minute fail.


    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    https://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com


    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    29 August 2026, 6:00 pm
  • 59 minutes 14 seconds
    Zero to Sixty Podcast

    Send us feedback/questions via Text

    Everyone wants the 10,000-download podcast, but almost nobody wants to talk about how you actually get there. In this episode of Ask the Podcast Coach, Dave Jackson and Jim Collison dig into a listener's question that stops most podcasters cold: can you really study a podcast's rise from zero to sixty the way a business school studies a company? The answer gets messy fast. Copying what worked for someone else, chasing burger-chain nostalgia, and mistaking a microphone for a financial plan all come up before Dave and Jim land on what actually separates the podcasts that make it from the ones that quietly disappear around episode eight. If you've ever wondered whether there's a real playbook for podcast growth, or just a lot of hustle dressed up as one, this conversation is the honest version nobody's selling you.

    Video Version

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    https://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    15 August 2026, 4:00 pm
  • 1 hour 3 minutes
    How Do I Get People To Fill Out My Survey

    Send us feedback/questions via Text

    One way to grow your show is to make sure people like your show. So you put out a survey, but nobody provided any feedback. How do you get people to fill out your survey?

    Video Version

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    https://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.coms

    Mentioned
    Geniuslink Affiliate Tool for Amazon

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    8 August 2026, 7:00 pm
  • 1 hour 1 minute
    From Recorded to Live: Should You Switch?

    Send us feedback/questions via Text

    Today we help Ralph who does a daily show that he records, and is switching to a daily show recorded live. What are the pros and cons of doing a live show? Which leads us to talking about what makes a good co-host? Should I ask my best friend to join me?

    Video Version

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    https://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    Podindy Conference November 7th
    www.podindy.com (use coupon code pacer)

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    1 August 2026, 7:00 pm
  • 59 minutes 32 seconds
    Promotions May Need a Longer Runway

    Send us feedback/questions via Text

    Today Dave and Jim talk about the examples movies are providing by releasing trailers months in advance. We also talk about the loss of John C. Dvorak from the No Agenda Show.

    Video Version

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History?
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    http://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    I Play Rocky Trailer


    Chapters:
    00:00 Introduction
    01:17 Sponsor: PodcastBranding.co https://www.podcastbranding.co
    02:23 Sponsor: Based On a True Story Podcast https://www.basedonatruestorypodcast.com
    03:34 Promotions Are Months Not Days or Weeks
    06:32 Daves Workflow for an Episode
    09:27 One Comment Can Change Everything
    12:07 John C. Dvorak Has Passed https://www.noagendashow.net
    21:57 Dave's Newsletter Article https://podcastingobservations.com/p/impacting-your-audience
    23:27 Streamdeck Controlling Lights
    28:55 Thank You For Your Support https://www.askthepodcastcoach.com/awesome
    29:33 Join the School of Podcasting https://community.schoolofpodcasting.com
    29:44 Build Your Podcast Website with Podpage http://www.trypodpage.com
    29:59 Home Gadget Geeks https://www.homegadgetgeeks.com
    30:19 Podindy.com Use the Coupon Code: pacer http://www.eventbrite.com/e/1987753467129/?discount=pacer
    31:17 Featured Supporter: Shane from Spybrary https://www.spybrary.com
    32:24 Please Support the Show and Give Back https://podcastcoach.supercast.com
    32:49 People are Still Writing Books
    34:40 AMP and the new podcast definition
    46:43 Number one mistake new podcasters make
    49:15 First steps starting from zero
    56:16 One piece of advice to reach 1,000 listeners

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    25 July 2026, 7:00 pm
  • 58 minutes 32 seconds
    What's one piece of podcasting advice that turned out to be completely wrong for you?

    Send us feedback/questions via Text

    Today I'm joined by Jennifer Longworth from Bourbon Barrel Podcasting (she's an editor who has been doing this for 10 years). We talk about advice that people give that may not work for you. We also talk podcast events, series and more.

    Video Version

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History?
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    http://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    Jennifer's Book Build a Strong Podcast

    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    18 July 2026, 4:00 pm
  • 1 hour 2 minutes
    Picking the Right Streaming Platform: Streamyard, Ecamm, EVMux, and OBS Compared

    Send us feedback/questions via Text

    Dave and Jim share their thoughts and experiences with streaming platforms like Streamyard, Ecamm, EVMux, and OBS—breaking down the pros, cons, and learning curves for podcasters of all skill levels.

    The hosts dive into some great listener questions, from strategies for discovering the right audience for niche content, to tackling podcast burnout and knowing when—or if—it’s time to take a break. They get real about what it takes to pay a co-host for a daily show, discuss the ups and downs of local podcast audiences, and offer true-to-life advice for podcasters feeling nervous to start recording.

    Sponsors:
    PodcastBranding.co - They see you before they hear you
    Basedonastruestorypodcast.com - Comparing Hollywood with History?
    Video Version (unedited)
    Mentioned In This Episode
    School of Podcasting
    https://www.schoolofpodcasting.com/join
    Podpage
    http://www.trypodpage.com
    Home Gadget Geeks
    http://www.theaverageguy.tv
    Fix My Podcast
    https://www.fixmypodcast.com

    00:00 Introduction
    01:48 Sponsor: Podcast Branding https://www.podcastbranding.co
    02:58 Sponsor: Based on a True Story https://www.basedonatruestory.com
    04:52 We are Using Streamyard This Month https://supportthisshow.com/streamyard
    09:02 Which on is Best?
    12:03 Who is the Audience For Your Show?
    25:14 When to quit
    31:53 Consider Supporting the Show https://www.askthepodcastcoach.com/awesome
    33:01 Join the School of Podcasting https://community.schoolofpodcasting.com
    33:26 Try Podpage 14 Days Free http://www.trypodpage.com
    33:38 Home Gadget Geeks https://www.homegadgetgeeks.com
    34:34 Podcast Indy
    35:26 Podindy.com https://www.podindy.com
    35:39 Featured Supporter: SonicCupcake.com https://www.soniccupcake.com
    37:16 Please Support the Show https://podcastcoach.supercast.com
    38:24 What Should I Pay a Co-Host? https://www.askralph.com
    01:01:16 The Average Guy
    01:01:54 Dealing with trolls and getting feedback https://www.schoolofpodcasting.com/follow


    This week's awesome supporter is Greg from the Indie Drop-in Network. Connecting listeners with amazing independent creators/ Submit your show at https://indiedropin.com/

    Leave Your Question
    Go to askthepodcastcoach.com/voicemail and leave your message to be answered on the next show.

    Support the show

    BE AWESOME!
    Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.

    11 July 2026, 4:00 pm
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