Writing for the web

Writing for the web

This series of audio podcasts form a web writing workshop developed for internal training purposes, covering: understanding how web users read online; streamlining pages for ease of use; and creating engaging copy.

2 minutes 29 seconds

Part 6. Refine your page

Before publishing your web page. Presented by Katy McAulay of the University's Corporate Communications office.

18 August 2011, 12:28 pm
5 minutes 45 seconds

Part 5. Think about links

How to present links in your copy. Presented by Katy McAulay of the University's Corporate Communications office.

18 August 2011, 12:26 pm
2 minutes 25 seconds

Part 4. Tone it up

Tone of voice and methods to help you engage your audience. Presented by Katy McAulay of the University's Corporate Communications office.

18 August 2011, 8:34 am
6 minutes 9 seconds

Part 3. Structure your copy

How to structure your page and copy effectively. Presented by Katy McAulay of the University's Corporate Communications office.

18 August 2011, 8:32 am
4 minutes 3 seconds

Part 2. Define your page

The importance of defining your page and how to do this. Presented by Katy McAulay of the University's Corporate Communications office.

18 August 2011, 8:29 am
4 minutes 43 seconds

Part 1. Why web is different to print

How web users read online and why web is different to print. Presented by Katy McAulay of the University's Corporate Communications office.

18 August 2011, 8:12 am
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About Writing for the web

http://www.gla.ac.uk/
en-us

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