In this Marketing Over Coffee: Chris and Katie talk about what’s the biggest news in B2B! Direct Link to File Not as much AI as expected. What are agents? It’s not as well defined as it should be. Goldcast acquired by cvent Trying to bring more joy to B2B Building an ICP Use Framer to get websites […]

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In this Marketing Over Coffee: Learn about Halloween Marketing Memes, Game Theory, Braze, Zwift, and more!! Direct Link to File Enough please, with the "No Tricks, Only Treats" emails. Chris throws out a 100% tricks email – like learn to cheat at cards to get yourself out of the family holiday game earlier Throw away […]

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In this Marketing Over Coffee: Learn about starting and running a studio, video workflow, channel selection, and more!! Direct Link to File Michael runs Studio Lanzy, a creative and marketing studio that has handled photo, video, content strategy, and creative services for global brands like Fanatics, Saucony, and Anheuser-Busch. The "chronically injured kid" gets into […]

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In this Marketing Over Coffee: Learn about Event Stacks, Meta Muse, Wired Earbuds, Lanterns, and more!! Direct Link to File Fall is here, Chris is off to MAICON What has Chris built to support him at the show? LinkedIn vs. YT shorts vs TikTok vs Instagram 8:11 – 9:58 Use Framer to get websites up and running […]

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In this Marketing Over Coffee: Learn about Gems, Dots, Koa, Craft Ice, Sydney Sweeney, and more!! Claude Cowork rolled in to Claude? Google Gems getting retired in November Chris and The Highly Opinionated Skills Converter Dots – OpenAI’s new product, similar to Meta Muse The lack of bounding for assistants, massive token costs Salesforce built […]

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In this Marketing Over Coffee: Learn about how Reddit is taking over search results, what you can do about it, and more!! Direct Link to File Greg Poirier sent me a post from Rand Fishkin that featured Ross’ Research on Reddit’s Dominance Starting as writer including Fantasy Football blogging and The Sims! Starting on the […]

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In this Marketing Over Coffee: Learn about iPhone Duo, AI on a Break, Trade Show Cannibals, and more!! Direct Link to File Who will be the first to cough up $2,000 for an iPhone Duo? Critics: Show up with an opinion and data or GFY AI Pause? Why? Recursive Self Improvement on Models in China […]

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Now with Even More Christopher Lochhead! In this Marketing Over Coffee: The rest of the story from the legendary marketer on Creator Capitalists, fake vs. authentic stories, California Politics and more!! Direct Link to File Part 1 of this interview is here Past interview with Christopher – get the basics on Category Design What’s the […]

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In this Marketing Over Coffee: Learn about Local Models, Better Writing with AI, Remembering Kindness, and more!! Direct Link to File It’s As Good As It Gets! Alibaba Qwen 3.8 Flash Next – dramatic improvement in inference by going up to 2 and 3 word combinations. Making it 7-9x faster! Workstation prices still coming down […]

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In this Marketing Over Coffee: Learn about treating AI like workers, outcomes over use cases, agentic, and more!! Direct Link to File Talking with Lauren, the CMO of Asymbl at Salesforce Connections Lauren was part of ExactTarget which was acquired by Salesforce in 2012. We’ve talked about Chris Baggott and Douglas Karr over the years. […]

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In this Marketing Over Coffee: Learn about AI Breakouts, Managing Mautic with Claude, Coffee with Bialetti Moka and more!! Direct Link to File AI Companies exhibiting felony incompetence – "Breakouts" are your fault New Models – some failing the ethics test Anthropic adding Watermarks – required by the EU AI Act ClaudeCode managing Mautic Use Framer to […]

The post Now with More Felony Incompetence, Watermarks, and Project Hail Mary! appeared first on Marketing Over Coffee Marketing Podcast.