Marketing Over Coffee
In this Marketing Over Coffee:
Learn about Strategies for Facebook, Meta, Instagram and more!
Brought to you by our sponsors: Wix Studio and NetSuite
What was the path to becoming the Queen of Facebook?
Emigrating in 1999 and becoming an entrepreneur
Bringing her experience in relationships to tech
7:31 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.
Using FB for more leads, growth, sales, and traffic: How to get above the plateau
The AI Powered Discovery Engine
The opportunity of Facebook Live
Shorter is better for Reels
20:12 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!
What Meta is doing on the AI front
Advantage Plus Audience
Lean into authenticity
Book Recco: James Clear’s Atomic Habits
Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post Getting the Most Out of Meta with Facebook Queen Mari Smith! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Learn about Social Media Tool Consolidation, Free AI Resources, Review Strategies and more!
Brought to you by our sponsors: Wix Studio and NetSuite
The Bank of America Boston Marathon!
Nothing is replacing Twitter for live news
Meta shutting down Crowdtangle
Hootsuite acquiring Talkwalker
5:48 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!
HARO returns! Introducing HERO
Boston Robotics new robot is creepier than the dog
13:18 – NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.
Digital Ads reach record high in 2023
Threads beats X in less than 2 Years, Reddit on the Rise
Not too late to sign up for: Gen AI for Agencies Free Webinar
Gen AI cheat sheets – RACE Framework and PAIR Framework – Join the Analytics for Marketers Slack Group!
Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Bose Soundlink Mini – Text line 617-812-5494
Marques Brownlee on AI Pin – What’s the ethical obligation of a reviewer?
Video: Billy Joel 100 at MSG
Book: Economical Growth by Chris Pham
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
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Our theme song is Mellow G by Fonkmasters.
The post Social Listening, HARO to HERO, and a Little Pesticide appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Learn about Gemini 1.5, Gen AI for Agencies, Gran Turismo and more!
Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights
Alphabet talking to Morgan Stanley about making an offer for Hubspot – an exclusive from Reuters
Google Privacy Sandbox, Cloud Next
Gemini coming to Big Query and new Axion Hardware
1 Million tokens in Gemini 1.5
Gen AI for Agencies Free Webinar
AI based seach – defeating the 14 page recipe
12:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!
YouTube Updates including Livestream reactions and HDR
TourBox makes editing faster and easier, check it out.
Great article from Ben Vigneron on attribution
Marketing hires still down except for France?
Join the Analytics for Marketers Slack Group!
Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Rode Capture a dual camera app
Movie: Gran Turismo – David Harbour, Orlando Bloom
Book: Becoming Trader Joe
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post AI Based Search, Attribution, and Faster Editing! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Learn about Equity, Equality, How to Screen Your Content, and more!
Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights
Author Minal Bopaiah talks to us about her latest book: Equity – How to Design Organizations Where Everyone Thrives
Equity as the middle child, getting overlooked in favor of diversity and inclusion
You can’t design for the prototypical human and then scale up
The problem of funding schools via property taxes
13:36 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!
Human Centered Designed
The Embrace Warmer
Shaping the Path
Join the Analytics for Marketers Slack Group!
Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Design and power
DEI and Change Management
The mistake of the all hands kickoff
The Reach Equity Content Screen
Learn more about Minal at BrevityAndWit.com
Play by Stuart Brown, and Star Trek TNG
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post Equity and Human Centered Design appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Ted Harrison talks about what makes people pay attention to videos!
Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights
Starting with Adobe Premiere at Summer Camp
Weber Shandwick Dallas to NY
Working at Twitter creating video content for their advertisers, growing to 9 figures
6:49 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!
Adding the science of getting attention with sacrificing creativity
Locking down the context and location to earn attention
Join the Analytics for Marketers Slack Group!
14:51 Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Transitioning out of Twitter / X
Check out Ted’s company Neuemotion, and here’s Ted’s LinkedIn profile
Bridging the gap between the brand work that’s been done methodically to get to content that will work in all channels
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post The Video Strategies that Made Twitter Hundreds of Millions appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Learn about Adding Data Science to Your Team, Rendering Video, Media Servers and more!
Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights
Data Analyst vs. Marketing Analyst vs. Data Scientist
When do you need to hire a data analyst?
6:14 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!
Elon’s releases Grok as part of X AI
Question on rendering and uploading huge videos
The gold standard for rendering is FF mpeg
Apple Log format on iPhone 15 Pro
Serviio Open Source Media Server
ABX – Closer to reality and it opens up your options to create valuable content
Join the Analytics for Marketers Slack Group!
Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Ready Player Two movie green lit?
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post Now With More Groking Data Analysts appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
The World’s Smartest Man, Saul Colt returns to talk Electric Cars, Mad Magazine, Nike and more!
Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights
2011 Marketing Over Coffee Award Winner Saul Colt Returns!!
The 19th Anniversary of the Agency – Canada’s Small Business of the Year! Visit the website: www.ideas.af
Working with Bill Morrison and the Mad Magazine team
Bill Gaines worrying about the pennies and not the dollars
Wix Studio is a web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want.
Voitures extravert at TheBestElectric911.com
Tearing a Porsche down to the metal and building it back up to your desired configuration with thoroughly modern features, while keeping the classic look and ride
Getting this car in front of high net worth individuals
Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Plug for the best panel covering the ad industry on The Beancast
Going back through The Sopranos, Albert Brooks Documentary, Reacher
MLB Uniform Problems
Shoe Dog
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
The post Now with More Electric Porsches! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Learn about Account Based Marketing, AI Video, Testing and more!
Brought to you by our sponsor:The Generative AI for Marketing Course from Trust Insights
San Diego for Social Media Marketing World to London
ABM
Join the Analytics for Marketers Slack Group!
Open AI Sora for Video
The New Percy Jackson on Netflix
Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
ABM Tactic vs. Software vs. ABS
A/B Testing tools for WordPress?
Going to Adobe Summit?
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post Now with More ABM, AI, and AB appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Learn about Social Media Strategy, Channel Selection and more!
Brought to you by our sponsors: The Generative AI for Marketing Course from Trust Insights
The book: Organic Social Media – How To Build Flourishing Online Communities from Kogan Page
Television journalism inspired by Connie Chung
Left turn to State Farm
To Boston and Harvard Kennedy School
Transitioning to MIT
Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Enter the Acquisition Editor
Where should social fall on the org chart?
Do you give up on X?
Newsletters: In Case You Missed It by Lia Haberman and Link in Bio Rachel Karten, Confessions of a Higher Ed Social Media Manager
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post Jenny Li Fowler on Organic Social Media Strategy appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Learn about Google Gemini, Switfies, Word Runner and more!
Direct Link to File
Brought to you by our sponsor: The Generative AI for Marketing Course from Trust Insights
Google Gemini retires The Bard
Standard prompts and how to beat them
Using JSON for prompts
Microsoft’s CoPilot
Nice Super Bowl Roundup from Martech
What’s the Swiftie Profile?
Drift acquired by SalesLoft – congrats to David Cancel
New Bose earbuds
Special Discount on the newest Generative AI for Marketing Course! Hands on exercises to put AI to work for you! USE CODE MOC now!
Kindle Word Runner and other tricks to get through books faster
Rick Rubin’s “The Creative Act: A Way of Being”
Madame Web, Marvels
Social Media Marketing World – Katie live on Tuesday Feb 20th at 11:15 in San Diego!
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post Bard Falling, Pop Star Rising appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee:
Learn about Photoshop Generative AI, the Mariachi Button, Taylor Swift and more!
Brought to you by our sponsors: Miro and The Generative AI for Marketing Course from Trust Insights
Trust Insights Livestream – Update on Photoshop and Generative AI
Photoshop in the Browser
Adobe Express and The Mariachi Button
5:57 – 7:58 Miro – Your first three boards are free forever, just sign up at miro.com/podcast
Taylor Swift Bowl
Apple Vision Pro
Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!
Social Media Marketing World – Katie live on Tuesday Feb 20th at 11:15 in San Diego!
Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie
Sign up for the Marketing Over Coffee Newsletter to get early access!
Our theme song is Mellow G by Fonkmasters.
The post Now with More Mariachi Button! appeared first on Marketing Over Coffee Marketing Podcast.
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