Want to know how to turn your biggest struggle into a multi-million dollar business? Top BSc Nutritionist, viral chef, and entrepreneur Emily English joins Maggie Sellers Reum on Hot Smart Rich to spill how she built an empire out of her eating disorder recovery. Emily gets real about 2000s diet culture, launching a successful probiotic supplement brand, and why you should never apologize for getting rich. Plus, she shares expert nutrition hacks on natural GLP-1s, gut health, liquid calories, and beating travel bloat.

From struggling with self-image to becoming one of the internet’s favorite food creators, Emily reveals how healing her relationship with food accidentally launched her career. She breaks down the reality of starting a business from scratch, navigating the supplement industry, and scaling a wellness brand from her phone.Whether you’re here for the unfiltered founder advice, science-backed gut health tips, or a total mindset shift around money and ambition, Emily reveals all the details.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ

⸻

Timestamps:

(00:00) Intro

(02:33) Making Cooking Fun

(03:26) Feeling the Difference When Eating Well

(05:21) The Truth About Nutrition Marketing

(06:50) What Em Thought Her Future Would Be

(07:14) Em’s Experience With an Eating Disorder

(12:21) Passion for Cooking

(14:10) No Coffee on an Empty Stomach

(16:08) Is US Food Worse Than UK Food?

(18:37) Gut Health While Travelling

(20:47) Fiverr Pro Ad

(21:47) Eight Sleep Ad

(22:44) Non-Negotiable Eating Habits

(24:43) Hacks for the Busy HSR Girl

(27:40) ‘What I Eat in a Day’ Trend

(29:04) Nutrition Industry Changing

(31:06) Health and Nutrition Trends

(32:53) Growing an Online Community

(36:23) Independence vs People Pleasing

(39:02) Relationship With Money & Wealth

(42:45) Alya Ad

(43:47) Shopify Ad

(45:02) Get Comfortable Talking About Money

(47:40) Monetising Your Social Media

(50:37) An Engaged Audience Matters

(52:11) Founding Epitōme

(56:11) Maintaining Her Community

(57:33) Rapid Fire

⸻

Sponsors:

Fiverr - If you are scaling a business, then you need to visit https://pro.fiverr.com 

Eight Sleep - https://www.eightsleep.com/hsr and use code HSR for $350 off

Alya - https://alyahealth.com/s/hotsmartrich use code HSR for 20% off

Shopify - http://Shopify.com/HSR

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Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

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Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

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ShopMy: https://shopmy.us/maggiesellers 

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Is the “Founder Myth” lying to you? Is working from home actually hurting your career? Do tattoos matter in the corporate world? And what does it really take to make money in the creator economy?

Maggie Sellers Reum is back for episode two of her new Hot Smart Rich solo series, breaking down the career advice no one wants to tell you from why becoming a “corporate baddie” could be the smartest way to build high-value skills on someone else’s dime to whether working from home, tattoos, and workplace romances can actually keep you from getting promoted.

Maggie also dives into what’s really happening in the creator economy, how to succeed in corporate America, and the modern career playbook for making more money and building a career that lasts. Plus, she answers career and money questions directly from the HSR Angels and celebrates a major full-circle milestone: unboxing her first Goldman Sachs award.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 

Timestamps:

(00:00) Intro

(02:21) What Career Stage Are You In?

(03:23) The Creator Economy Reality

(06:15) How Creators Stand Out

(10:17) Corporate Baddie Obsession

(16:58) Why You Should Work for Others

(24:53) How to Get Promoted

(31:14) Workplace Romances 

(32:54) Do Tattoos Hurt Your Career?

______

Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/  

Learn more about your ad choices. Visit megaphone.fm/adchoices

Award-winning cosmetic doctor and founder Dr. Ewoma Ukeleghe reveals the truth about how much doctors really make, how she built her aesthetics empire, the skincare secrets that actually work on a budget, and the patients she refuses to treat. She joins Maggie Sellers Reum on this episode of Hot Smart Rich to break down money, beauty, Botox, and the aesthetics industry.

Dr. Ewoma gets real about walking away from traditional medicine when everyone around her thought she was crazy, building a career on her own terms, and why she believes inner healing is just as important as what we see in the mirror.

They get into Maggie’s questionable lip filler from a decade ago, the treatments Dr. Ewoma actually swears by, and her best skin secrets at every budget. She breaks down how to build a skincare routine that actually works, what’s worth splurging on (and what absolutely isn’t), the patients she refuses to treat, and why Botox might just be the ultimate gateway drug.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 

⸻

Timestamps:

(00:00) Intro

(04:54) Why You Should Listen

(05:35) The Reality of Being a Doctor

(07:57) Why She Chose Medicine

(08:25) From Medicine to Cosmetics

(11:14) Why She Left the System

(14:26) Facing Resistance

(15:59) Building a Powerful Personal Brand

(18:32) Are You Ready for Cosmetic Work?

(23:05) Be Confident, Be Audacious

(24:13) Is Dr. Ewoma a Character?

(26:17) What Is Beautymaxxing?

(26:48) Identify Your Best Natural Features

(28:49) Beautymaxxing vs. Looksmaxxing

(30:19) How to Beautymaxx Affordably

(31:32) Beauty AI Investments

(32:08) Is It Worth the Splurge?

(33:16) High-Maintenance, Low-Maintenance Beauty

(34:59) Lifestyle Habits That Boost Beauty

(37:47) Affordable Ways to Look Better

(39:48) The Psychology Behind Cosmetic Treatments

(41:49) Maggie’s Botox and Filler

(43:09) Cosmetic Procedure Red Flags

(49:44) The Ideal Skincare Routine

(51:48) What’s Worth the Spend?

(53:00) US vs. UK Cosmetic Regulations

(54:29) Rapid-Fire Questions

⸻

SoFi - check out SoFi Home Equity Loans at http://SoFi.com/HSR

Stan - https://ig.getstanley.ai/?ref=hotsmartrich&utm_source=podcast

Alya - https://alyahealth.com/s/hotsmartrich use code HSR for 20% off

Osea - Use code HSR for 10% off at http://oseamalibu.com

⸻

Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/  

Learn more about your ad choices. Visit megaphone.fm/adchoices

What happens when you go from cabin crew to scaling a multi-million business empire…only to lose the man who helped make it all happen?

Lorna Luxe, founder, creator, and fashion icon, joins Maggie Sellers Reum on Hot Smart Rich to break down the brutal reality of out-earning her 21-year age gap marriage, the undeniable force of “The Lorna Luxe Effect”, and scaling a multi-million dollar business while grieving her late husband, John. 

Lorna pulls back the curtain on the unedited reality behind her rise: from leaving millions on the table by not monetizing her first 500K followers to turning her everyday hobbies into massive paychecks, and why she doesn't even like her Birkin anymore.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 
⸻

Timestamps:

(00:00) Intro

(01:37) Why You Should Listen to This Conversation With Lorna

(05:23) An Emotional Letter from Aimee Smale

(07:39) Lorna on Female Friendship

(09:40) The ‘Lorna Luxe Effect’ Sales

(12:59) Hobbies Becoming Paychecks

(14:42) How Being Strange is More Interesting

(16:29) Are Authentic Influencer Partnerships Possible?

(18:32) Lorna on the Childhood Curiosity

(20:15) Inside Her Age Gap Marriage

(26:02) Advice on Finding “The One”

(29:03) Shopify Ad(30:22) Osea Ad

(31:22) Meeting John and Building Millions

(36:46) Lorna’s Most Powerful Asset

(39:53) How to Monetize Her Business

(42:19) Her Husband was Holding Her Back

(46:57) Brutal Truths of Scaling a Business

(49:57) Financial Literacy and Taking Control of Her Business

(58:01) Eight Sleep Ad

(59:11) Pique Ad

(1:00:08) Navigating Difficult Conversations

(1:01:51) Building a Business Through Tragic Grief

(1:09:40) The Truth About Building Beauty Brands

(1:12:09) Finding Myself After Sudden Loss

(1:15:05) Reassessing Wealth After Death

(1:16:28) What Does Legacy Actually Mean?

(1:18:19) Rapid Fire Questions

⸻

Eight Sleep - https://www.eightsleep.com/hsr and use code HSR for $350 off

Osea - Use code HSR for 10% off at http://oseamalibu.com

Pique - https://piquelife.com/hsr for 15% off

⸻

Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/ 

Learn more about your ad choices. Visit megaphone.fm/adchoices

Roxie Nafousi, manifestation expert and bestselling author, joins Maggie Sellers Reum on Hot Smart Rich to reveal her 7 steps to manifestation, how to manifest love, build self-worth, make money and create the life you actually want.

Roxie opens up about overcoming addiction, living with body dysmorphic disorder, and pushing through her fear of being seen to build a career that has reached millions.

She breaks down why manifestation isn’t wishful thinking, how to stop settling for less than you deserve, recognize real love, and do the inner work required to actually receive what you’re asking for.

Roxie also gets honest about the ethics of making money from manifestation, achieving financial independence, creating multiple revenue streams, and running her business with a tiny three-person team.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 

⸻

(00:00) Intro

(02:44) Owning Your Expertise

(03:54) What You’ll Learn Today

(04:23) Why Maggie Is Sitting In The Opposite Chair

(10:00) Overcoming The Fear Of Being Seen

(12:07) How Manifestation Actually Works

(16:42) Roxie’s 7 Manifestation Steps

(25:10) Stan Ad

(26:09) EightSleep Ad

(27:19) Roxie’s 7 Manifestation Steps Continued

(41:23) Overcoming Insecurity

(46:06) How to Manifest Love

(49:29) Recognising Real Love

(53:41) Lululemon Ad

(54:42) Fiverr Pro Ad

(55:41) The Ethics of Manifestation

(01:04:09) How Roxie Achieved Financial Freedom

(01:07:15) How Roxie Runs Her Business

(01:11:47) HSR Rapid Fire

⸻

Stan - https://ig.getstanley.ai/?ref=hotsmartrich&utm_source=podcast  

Eight Sleep - https://www.eightsleep.com/hsr and use code HSR for $350 off

Lululemon - http://lululemon.com 

Fiverr - If you are scaling a business, then you need to visit https://fiverr.com 

⸻

Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/  

Learn more about your ad choices. Visit megaphone.fm/adchoices

Odd Muse founder, Aimee Smale, joins Maggie Sellers Reum to reveal how she built a $30M fashion brand with no investors, turning £12K into one of the UK's fastest-growing bootstrapped businesses through community, conviction and long-term thinking.

Aimee shares the story behind Odd Muse, why vulnerability became her greatest advantage, the power of doing one scary thing every week, and how sensitivity helped her become a stronger founder. 

She opens up about building a business without outside funding, taking bold risks, handling criticism online, balancing ambition with relationships, and why she believes her journey to a $100M brand is only just beginning.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 

----------

(00:00) Intro

(02:28) Building a $30M Brand Without Investors 

(07:33) Vulnerability Is Her Biggest Advantage

(13:40) Do One Scary Thing Weekly

(25:37) SoFi Ad

(26:56) Pique Ad

(27:53) The Story Behind Odd Muse

(31:30) How £12K Became $30M

(34:45) Building to $100M Bootstrapped

(43:11) The Biggest Bet She Ever Made 

(51:41) Friendship Looks Different For Founders

(56:02) Fiverr Pro Ad

(57:01) Lululemon Ad

(58:02) Why Trolls Don't Matter

(1:00:39) Why Sensitivity Is A Superpower

(1:08:31) Success Doesn't Intimidate Her Partner

(1:10:04) Why Marriage Can Wait

(1:11:31) Her $100M Vision

(1:12:23) Rapid Fire With Aimee

----------

SoFi - visit SoFi.com/HSRCrypto and get up to $1000 in cryptocurrency when you open and fund a Crypto account. 

Pique - https://piquelife.com/hsr for 15% off 

Fiverr - If you are scaling a business, then you need to visit https://pro.fiverr.com 

Lululemon - http://lululemon.com 

Learn more about your ad choices. Visit megaphone.fm/adchoices

Fertility doctor Natalie Crawford joins Maggie Sellers Reum on Hot Smart Rich to reveal what every woman (and man) should know about getting pregnant, fertility, forever chemicals, PFAS, egg freezing, IVF, pregnancy, male fertility, and having kids before it's too late.

Natalie explains why fertility is a team sport, why 50% of infertility involves male factors, and the biggest mistakes couples make before trying to conceive. 

She breaks down "trimester zero," her five fertility non-negotiables, how to actually choose a prenatal vitamin, and why freezing your eggs is about protecting your options, not guaranteeing a baby.

Plus, Natalie gets honest about fertility testing, ovarian reserve, IVF costs, choosing the right clinic, embryo storage, and the conversations every couple should have long before they're ready to start a family.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ

(00:00) Intro

(02:21) Life-Changing Fertility Advice

(03:39) Don't Ignore This

(05:13) Male Fertility Secrets

(09:57) Hidden Sperm Warning Signs

(16:27) Trimester Zero Explained

(20:19) 5 Fertility Non-Negotiables

(28:07) Stan Ad

(29:04) Osea Ad

(30:04) Choosing The Right Prenatal

(34:13) Why Infertility Is Rising

(38:01) The Fertility Vault

(44:23) Lululemon Ad

(45:25) Ollie

(49:30) Do IVF & Egg Freezing Prices Matter?

(01:03:57) Biggest Fertility Mistakes

(01:06:24) Pregnancy Beauty Myth

Stan - https://ig.getstanley.ai/?ref=hotsmartrich&utm_source=podcast  

Osea - Use code HSR for 10% off at http://oseamalibu.com  

Lululemon - http://lululemon.com 

Ollie - Ollie: Use code HSR for 70% off at http://ollie.com/hsr 

Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/  

Learn more about your ad choices. Visit megaphone.fm/adchoices

Body language expert Vanessa Van Edwards, bestselling author and founder of Science of People, joins Maggie Sellers Reum on Hot Smart Rich to reveal how to own any room, make unforgettable first impressions, master body language, and become instantly more confident in business and life.

Vanessa shares how to prepare for intimidating rooms, spot the subtle signs someone is nervous, build trust through body language, and why the first six seconds of any interaction can change everything. 

She also explains what your appearance communicates before you speak, how to recover from a bad first impression, the fastest ways to create genuine connection, give more memorable answers, and perfect your personal introduction so people never forget you.

Whether you're networking, interviewing, pitching, or building your career, this conversation will change how you communicate forever.

Conversation by Vanessa Van Edwards is a science-backed guide that teaches you how to master small talk, build instant rapport, and communicate with authentic confidence in any social situation. Pre-order now: https://linkly.link/2nCMM 

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 

(00:00) Intro

(03:34) How To Read Any Room

(06:47) Prepare For Intimidating Rooms

(13:43) Signs Someone Is Nervous

(17:36) Stop Interrupting Conversations

(21:31) Body Language That Builds Trust

(24:23) SoFi Ad

(25:37) Lululemon Ad

(26:38) Essential Business Body Language

(31:53) The Six-Second First Impression

(32:42) What Your Appearance Communicates

(34:40) How To Recover From Bad First Impressions

(37:06) The Fastest Way To Connect

(39:08) Give More Memorable Answers

(41:29) Perfect Your Personal Introduction

(44:24) Shopify Ad

(45:20) Bilt Ad

(46:20) Communication Habits Of Successful People

(54:35) How To Build Lasting Friendships

Sponsors: 

SoFi - http://sofi.com/hsrloan   

Bilt - Sign up at http://Joinbilt.com/HSR 

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Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/  

Learn more about your ad choices. Visit megaphone.fm/adchoices

Networking tips, creator investing, personal branding, career growth, financial freedom, confidence and women in business - welcome to Maggie Sellers Reum’s new solo format on Hot Smart Rich, where she shares the trends, lessons and life updates helping ambitious women build bigger, richer lives.

Fresh from Cannes, Maggie breaks down how to become a better networker, why creator investing is becoming one of the biggest trends in the creator economy, and the surprising impact of "wardrobe rage" on confidence at work. 

She also shares exciting updates on Hot Smart Rich going on tour to London, the return of her vlogs, and why travel, neuroplasticity and changing your routine can unlock your next level. 

Plus, Maggie answers some HSR Angel questions on starting a business, relationships, and believing in the woman you're becoming before anyone else can see it.

Maggie’s Guide to Angel Investing: https://www.youtube.com/watch?v=AyFaV61V8hI 

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 

(00:00) Intro

(02:24) How To Network Without Being Weird

(06:17) The Ben Franklin Effect: Why Small Favours Build Status

(07:37) Maggie’s On-stage Cannes Wardrobe Disaster

(14:55) Why Creator Investors Are The Future 

(17:45) Why Female Creators Have An Advantage

(20:11) Big Announcement! Vlogs Are Coming Back

(21:59) Maggie’s 2026 Summer Travel Plans

(24:17) Can’t Travel? Changing Your Routine Instead

(27:27) Angel Q&As

Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/  

Learn more about your ad choices. Visit megaphone.fm/adchoices

Laura Wasser, celebrity divorce lawyer to Kim Kardashian, Johnny Depp, and Angelina Jolie, joins Maggie Sellers Reum on Hot Smart Rich to talk prenups, marriage, divorce, money, power and protecting the life you’re building.

Following more than years handling Hollywood’s biggest divorces, Laura explains why a prenup is not a prediction of failure, but one of the smartest actions an ambitious woman can have before marriage.

She reveals when to bring the prenup conversation up, the financial red flags to never ignore, what happens when one partner earns more, and why every woman should understand the money in her relationship, even if she is not the breadwinner.

Plus, Laura breaks down engagement rings, expensive gifts, embryos, divorce settlements and the wildest prenup clauses she has seen.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 

(00:00) Intro

(05:49) What A Prenup Really Does

(10:48) How Early Should You Discuss A Prenup?

(16:20) What Can Invalidate a Prenup?

(19:13) Can A Prenup Be 50/50?

(23:42) How Laura Built Her Reputation

(28:06) Pipedrive Ad

(29:23) Rella Ad

(33:26) Red Flags You Should Not Ignore

(36:33) Can Money Buy Happiness?

(39:48) How Men And Women Use Money Differently

(43:30) Stan Ad

(44:27) Bilt Ad

(47:46) Laura’s Best Relationship Advice

(49:27) Who Is Protected After A Breakup?

(50:14) Who Should Keep The Engagement Ring?

(53:26) Why Divorced People Remarry

(58:56) What Every Woman Should Know

(01:00:52) The Craziest Prenup Clause

(01:01:02) The Easiest Place to Divorce

Pipedrive - http://pipedrive.com/HSR  

Stan - https://ig.getstanley.ai/?ref=hotsmartrich&utm_source=podcast 

Rella - http://getrella.com use code HSR for 10% off your first 3 months or annual plan

Bilt - Sign up at http://Joinbilt.com/HSR 

Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/  

Learn more about your ad choices. Visit megaphone.fm/adchoices

Claudia Sulewski, YouTuber, actress and Cyklar founder, joins Maggie Sellers Reum on Hot Smart Rich to reveal how she went from 2.4M subscribers to self-funding one $58 product and landing in Sephora!

Claudia started posting online at 13 under ‘Beyond Beauty Star’, building one of the internet’s most loyal beauty audiences! Then turned that trust into Cyklar - a body care brand now stocked in Sephora.

She opens up about the risk of putting her own money behind the brand, why she refused to make it “just another influencer beauty brand,” and the founder lessons behind TikTok Shop, product, community and scale.

Plus, Claudia talks love, acting and building a life with Finneas - from him seeing every panic moment to the “cougar” joke, wedding planning, and why her name still matters…

Get unselfish access to the insights that will help you own the room. Sign up now https://linkly.link/2jPXJ

⸻

(00:00:00) Intro

(00:02:54) Starting YouTube at 13

(00:07:41) Building A Personal Brand

(00:09:17) Boundaries With Online Fame

(00:11:49) The Overnight Success Myth

(00:13:19) From Creator To Founder

(00:17:45) Not Another Influencer Brand

(00:19:21) Risking One $58 Product

(00:22:34) Founder-Led Content Strategy

(00:24:58) Showing The Messy Parts

(00:26:23) Fiverr Pro Ad

(00:27:28) Ollie Ad

(00:28:29) Building The Door Yourself

(00:29:47) Getting Into Sephora

(00:30:29) Designing For Body Care

(00:33:18) TikTok Shop To Sephora

(00:34:21) Celebrating With Finneas

(00:35:21) Meeting Finneas On Raya

(00:37:55) Mixing Love And Business

(00:39:00) Unsexy Money Conversations

(00:40:11) Money, Impact And Risk

(00:41:31) Cyklar’s $70M Reality

(00:43:07) Talking About Money

(00:43:54) Pique Ad

(00:44:46) Rella Ad

(00:45:47) Betting On Herself

(00:46:16) Cyklar’s Best Investment

(00:47:58) Private Creator Zooms

(00:50:02) Founder Brain Never Stops

(00:50:39) Rapid Fire

(00:50:41) Her Credit Card Spend

(00:51:16) The Expensive Plates

(00:51:39) Her Amex Points Strategy

(00:52:45) Finneas Travelling Less

(00:53:05) Actress, Creator Or Founder?

(00:53:32) Favourite Beauty Brand

(00:53:55) Oscar, Emmy Or Allure?

(00:54:16) Coachella Or Sephora?

(00:54:41) Sephora Demo Over Carpet

(00:55:24) Best Red Carpet Moment

(00:55:46) Song Or Product?

(00:56:11) Her HSR Love Note

(00:58:00) Working And Loving Hard

(00:58:49) Changing Her Last Name

(00:59:35) How To Support Claudia

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Hot Smart Rich: Your Business & Culture GossipFor ambitious women wanting to own the room, gain power, and build wealth.Instagram:

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