What It's Like To Be...

Dan Heath

Curious what it would be like to walk in someone else’s (work) shoes? Join New York Times bestselling author Dan Heath as he explores the world of work, one profession at a time, and interviews people who love what they do. What does a couples therapist think when a friend asks for relationship advice? What happens if a welder fails to wear safety glasses? What can get a stadium beer vendor fired? If you’ve ever met someone whose work you were curious about, and you had 100 nosy questions but were too polite to ask … well, this is the show for you. 

  • 33 minutes 24 seconds
    A Homicide Detective

    Cracking decades-old murder cases, delivering unthinkable news to victims' families, and tracking suspects across borders with John Lamberti, a homicide detective with the Los Angeles Police Department. Why are cold cases harder to solve these days? And what's a "415"?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    14 January 2025, 9:00 am
  • 30 minutes 59 seconds
    A Toy Distributor

    Forecasting demand for 40,000 different products, arranging for model kits to traverse the globe from Chinese factories to mom-and-pop hobby shops, and enduring random customs inspections with Alan Bass, a hobby kit and toy distributor. Why can't shops place orders directly with factories and cut out distributors? And what is it like to discover your childhood toys were actually samples given out for market research purposes?

    The hobby kit and toy distributor business he runs is Stevens International. You can find his family’s brick-and-mortar hobby shop, AAA Hobbies and Crafts, in Magnolia, NJ, and an online store at MegaHobby.com

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    31 December 2024, 9:00 am
  • 39 minutes 14 seconds
    An Olympic Bobsledder

    Hurtling down an ice track at nearly 100mph, perfecting the practice of visualization, and shaving off hundredths of a second with Kaillie Humphries, an Olympic bobsledder. What's the most feared track in the world? And how do athletes practice when there's no ice in the summer?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    17 December 2024, 9:00 am
  • 31 minutes 16 seconds
    A Christmas Tree Farmer

    Shearing Christmas trees into their classic shape, fighting back weeds and blackbirds, and planting 5,000 trees a year with Sheldon Corsi, a Christmas tree farmer near Cincinnati, Ohio. What does a tree baler sound like? And what makes Christmas tree farming distinctive within the world of agriculture?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    3 December 2024, 9:00 am
  • 32 minutes 53 seconds
    A Marine Biologist

    Swimming with 20-foot manta rays, suffering through grant applications, and rushing to the whale freezer with Jessica Pate, a marine biologist based in Florida. How have drones changed her work? And what's wrong with being a "parachute scientist"?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    19 November 2024, 9:00 am
  • 30 minutes 12 seconds
    An Interior Designer

    Perfecting the soft finishes, dealing with divorcing couples, and cultivating the perfect network of artisans with Julie Anne Burch, an interior designer. Why did she need a crane to move a piano? And how can interior designers create a "moment"?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    5 November 2024, 9:00 am
  • 24 minutes 37 seconds
    An NBA Referee

    Ignoring 10,000 booing fans, collaborating with the replay center, and striving for perfection with Billy Kennedy, an NBA referee. What happens when you get a call wrong? And what's the difference between the trail, slot, and lead officials?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    22 October 2024, 8:00 am
  • 28 minutes 27 seconds
    A London Cabbie

    Outsmarting drunks, competing with ride-share apps, and discovering that some of your passengers were Spice Girls with Jamie Owens, a London cabbie. How much does it cost to buy a cab? And what's "The Knowledge"?

    You can find Jamie on YouTube at his channel "Jamie The Cabby".

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    8 October 2024, 8:00 am
  • 31 minutes 27 seconds
    A Life Insurance Salesman

    Overcoming "soft objections," hustling to line up meetings, and navigating the line between business and friendship with David Johnson, a third-generation life insurance salesman. What is the mistake that "ruins careers" for salespeople? And what is a "feed list"?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    24 September 2024, 8:00 am
  • 30 minutes 24 seconds
    A Camera Operator

    Framing a scene to draw in the audience, dealing with screaming directors, and getting lost in an actor's performance with Pauline Edwards, a camera operator. What's it like filming a reality TV show? And what's a "swingle"?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    10 September 2024, 8:00 am
  • 32 minutes 18 seconds
    A Long-Haul Truck Driver

    Hauling 32,000 lbs of dead rats, strategically planning every turn and pit stop, and soaking up the highway sunrises and sunsets with Kathy and Gene Lednicky, team truck drivers. What's the chatter like on the CB radio? And what's a "lumper”?

    NEW BOOK ALERT!
    You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out January 21st called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

    Got a comment or suggestion for us? You can reach us via email at [email protected]

    Want to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We’ll ask you to answer two questions:

    • What do people think your job is like and what is it actually like?
    • What’s a word or phrase that only someone from your profession would be likely to know and what does it mean?
    27 August 2024, 8:00 am
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