This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite

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David Shelley is on the show today and he’s the CEO of Hachette, one of the Big Five publishers. In this conversation, I focused on two things. First, how should writers navigate the publishing industry? Second, how does the publishing industry actually work?

Who better to learn from than someone at the top of the field? David has spent more than 30 years in book publishing, and his company sells roughly 220 million books every year, generating about $3.5 billion in annual revenue.

About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite

David Sedaris has long been one of the funniest writers in the game, and he’s got a method for how he does it. It starts with observation, always looking for what’s surprising, ridiculous, or a little bit strange about the world. Then, every single day, he writes the best ideas down in a journal.

But there’s also a willingness to put himself in absurd situations, like working as a Christmas elf at Macy’s or cleaning up litter off English country roads for eight hours a day. He’s sold more than 16 million books, and he’s been writing for The New Yorker for more than 30 years. Today, he’s here to teach us how he does it. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite

Andrew Stanton was the second animator at Pixar, and he has been working there for 30 years. If you want to know how Pixar runs, this is your guy. He has directed movies like Finding Nemo and WALL-E, and he's the director of Toy Story 5. I had to ask him, "What have you done at Pixar to keep that quality bar so high? It's hit after hit, appealing to both kids and adults. How do you achieve this consistently?" That's what this episode is all about. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite

Michael Pollan is one of my all-time favorite nonfiction writers. He has been writing about food, nature, and consciousness for decades. For him, the writing process begins with a question. He finds something he's interested in and embarks on an adventure. He experiences things, talks to people, learns, and then compiles it all into a book. His writing style feels as if he's putting an arm around you, simply reporting back what he's learned and experienced, all in a very friendly way.

The adventure we discussed most in this conversation was when he bought a cow and followed it from birth to slaughter, illustrating the industrial food system's impact on meat production. Michael has taught nonfiction writing at Harvard and UC Berkeley. At the end of the interview, he said: "I just gave you an entire semester's worth of content in one hour." About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite

Andrew Hunter Murray is a writer, a journalist, and a comedian. What stood out from this conversation is his love for literature, which shows up both in his three novels and in how he's studied people like Edith Wharton and Jane Austen.

We talked about what makes a good premise and how to make a character feel alive. This conversation was a lot of fun. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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Noah Hawley has written books, movies, and TV shows like Alien Earth and Fargo. He's been successful not just because he's a talented writer, but also because he's a consummate professional. He's fluent not just in the world of stories and characters, but he also knows how to work inside the industry and how to get things done. If you want to make it as a writer, whether on the page or the big screen, this interview is a roadmap for doing that. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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Suleika Jaouad says: "If you want to write a good book, write what you don't want others to know about you. But if you want to write a great book, write what you don't want to know about yourself."

She's had a lifelong love for words, ever since she was a little kid. She began writing for public consumption in her twenties, after being diagnosed with serious cancer. From her hospital bed, she started writing for The New York Times, which led to her memoir, "Between Two Kingdoms", and her book on creativity, "The Book of Alchemy".

What are the driving themes of our conversation?

• How do you free yourself to be creative
• How do you show up as your most unedited self on the page
• How do you fight writer's block
• How do you live with curiosity, wonder, and enchantment
• How do you truly open your eyes to the world

This conversation will explore all of that. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible.

Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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Tom Segura, a comedian known for specials like "Completely Normal" and "Sledgehammer", is also the creator of the TV show "Bad Thoughts". He's appeared on "Conan" and "The Late Show with Stephen Colbert". Today, he's here to teach us how to write comedy.

What makes Tom's humor so distinct is its observational and story-based nature. He can look at something you've seen a thousand times and point out a hilarious detail, making you realize, "Yes, that's absolutely true!" That's why I asked him to come on the show and teach us how he finds and writes those kinds of jokes.

Here's his answer, along with a few moments that had me in tears of laughter. [TIMESTAMPS] About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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Maria Popova writes one of the internet's best personal blogs. Originally called "Brain Pickings", it is now known as "The Marginalian". She has published more than 6 million pages of writing there, and it has become such a treasure that the Library of Congress recognized its value and made it part of their permanent archive. This conversation, however, explores much more. It delves into how to live and how to see, and how to turn to books for wisdom when confused and comfort when suffering. How can we read and learn to improve our lives? That is the driving question behind our discussion. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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Yann Martel is famous for writing "Life of Pi", which wasn't just a standout book but also an Academy Award-winning movie. What stood out to me about him is that he's strikingly well-read, and he's developed a unique approach to storytelling.

Many writers say it's all about character, but Yann says other things are more important. Where other writers obsess over beginnings, it's the endings of stories that he truly falls in love with. If you want to learn about place, plot, people, and prose, you're in the right place. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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Buy Anne’s latest book, GOOD WRITING, below:

https://www.penguinrandomhouse.com/books/786813/good-writing-by-neal-allen-and-anne-lamott/

Anne Lamott is famous for writing "Bird by Bird", one of the best books ever written about the craft of writing. In it, she states that "perfectionism is the voice of the oppressor, the enemy of the people." Sentences like that have made her a muse for countless writers over the years. Beyond "Bird by Bird", she has written more than 20 books, including novels and memoirs. She recently published a book with her husband, featuring 36 rules for writing. In this interview, we discussed the types of people creatives should surround themselves with, why writer's block is a misnomer, and what she considers the very best writing prompt. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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