00:00 Introduction

03:12 The Impact of Chargebacks on Businesses

08:57 The Nature of Chargeback Fraud

11:53 Strategies for Preventing Chargebacks

18:03 Building a Robust Data Infrastructure

35:07 Evaluating Technology Investments

40:12 Personal Branding and Business Identity

44:16 Cross-Company Networking for Leaders

48:20 Understanding Lifetime Value (LTV) in Business

54:50 The Uncertainty of Future Consumer Behavior

58:04 The Impact of Disruption on Business Models

01:06:55 Innovating Product Offerings for Families

01:09:48 The Future of SaaS Pricing and Value

01:16:24 Building Custom Software for Unique Business Needs

01:22:32 Understanding Profit Models and Customer Acquisition Costs

01:28:05 The Dynamics of Consumables vs. Hard Goods

01:37:22 Competitive Advantages in E-commerce

Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw

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The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.

Northbeam.

https://www.northbeam.io/

Postscript.

https://postscript.io/

Richpanel.

https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc

Saras.

https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator

Chargeflow.

https://www.chargeflow.io/operators

Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators

00:00 Introduction

03:08 The Science of Consumer Brands

05:57 Transition from Academia to Entrepreneurship

12:08 Launching a Science-Backed Beauty Brand

14:53 Acquisition and the Future of Beauty Brands

17:46 The Scientific Method in Entrepreneurship

21:04 Data-Driven Decision Making in E-commerce

24:05 Evan's New Venture in Allergy Solutions

36:07 Understanding the Market for Cat Allergy Solutions

39:57 Exploring Product Development and Pricing Strategies

44:52 Building a Lasting Brand: Lessons from Experience

47:14 The Future of Science-Backed Consumer Products

51:58 Navigating Product Development Timelines

57:05 The Role of AI in Accelerating R&D

01:01:09 Commercializing Scientific Innovations

01:10:28 Final Thoughts and Product Promotion

Evan Zhao:

X: https://x.com/EvanZhao6?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

Linkedin: https://www.linkedin.com/in/evan-zhao-b0321777/

Pacagen: https://pacagen.com/

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The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.

Northbeam.

https://www.northbeam.io/

Postscript.

https://postscript.io/

Richpanel.

https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc

Saras.

https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator

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00:00 Introduction and Sponsorships

01:51 Navigating Natural Disasters and Personal Experiences

04:06 Transitioning to the Cannabis Industry

09:50 Challenges in the Cannabis Business

14:04 The Shift to Short Form Content Creation

20:08 The Rise of Short Form Video

26:06 Building a Community Through Content

29:59 The Value of Authentic Content Creation

36:45 Balancing Depth and Breadth in Content Creation

43:10 The Nuances of Selling Information and Courses

51:20 The Importance of Data in Business Operations

01:00:13 Creating Team-Focused Learning Experiences

01:08:56 Short Form Content: The Future of Brand Storytelling

Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw

Colin Landforce - https://landforce.com/

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Fulfil.io.

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The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.

Northbeam.

https://www.northbeam.io/

Postscript.

https://postscript.io/

Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc

Saras.

https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator

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00:00 Introduction

02:25 Understanding the Impact of Tariffs on Trade

05:43 The Reality of Tariffs: Perspectives from the Ground

09:25 Fentanyl Crisis: A National Security Concern

12:35 The Political Landscape: Canada vs. U.S. Tariff Strategies

17:50 Negotiation Tactics: The Art of the Deal

21:34 Manufacturing Decisions: The U.S. vs. Canada

25:55 The Future of Trade: E-commerce and Supply Chain Dynamics

36:21 Navigating Tariffs and Trade Regulations

39:07 The Impact of E-commerce on Domestic Sellers

45:30 The Future of Manufacturing and Trade

55:10 Optimizing E-commerce Strategies

01:01:11 Long-term Business Strategies in a Changing Economy

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The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.

Northbeam.

https://www.northbeam.io/

Postscript.

https://postscript.io/

Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc

Saras.

https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator

Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators

00:00 Introduction

02:03 The Importance of Effective Communication

04:01 Luxury Beliefs and Societal Challenges

09:47 Understanding Second and Third Order Effects

18:53 Time Management Strategies for Leaders

31:11 Data Management and Decision Making

35:48 Coaching and Developing Young Talent

39:30 The Power of Multiplication in Leadership

46:33 Investing in Human Capital

49:53 Agency Dynamics and Challenges

59:51 Understanding Product-Market Fit

01:09:50 Navigating Agency Relationships and Loyalty

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The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.

Northbeam.

https://www.northbeam.io/

Postscript.

https://postscript.io/

Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc

Saras.

https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator

Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators

00:00 Introduction

02:03 Cherene's Career Decisions and Work-Life Balance

05:47 Team Dynamics and Management Styles

13:21 Data Management and Decision Making

19:26 Building Effective Teams and Organizational Culture

31:06 Empowering Growth Through Inclusion

38:06 Building a Culture of Trust and Independence

47:23 The Journey of Personal and Professional Growth

57:02 Sustaining Success Through Adversity

Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw

Trust Equation:

https://trustedadvisor.com/why-trust-matters/understanding-trust/understanding-the-trust-equation

Powered By:

Fulfil.io.

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The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.

Northbeam.

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Postscript.

https://postscript.io/

Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc

Saras

https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator

Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators

00:00 Introduction

02:15 Insights from the ICR Conference

09:25 Market Sentiment and Tariffs

14:42 The Importance of Product Development

20:54 Shark Ninja's Unique Brand Strategy

25:51 Balancing OPEX and Future Investments

30:29 Consumer Sentiment and Growth Opportunities

38:54 Consumer Confidence and Market Trends

44:40 Mimetic Behavior in Business

49:27 The Importance of Independent Thinking

54:25 Data-Driven Decision Making

01:00:52 Optimism in American Economic Growth

01:06:05 Building Relationships in a Digital Age

Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/

Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc

Saras.

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00:00 Introduction

02:26 Understanding the DTC SaaS Landscape

03:20 Brand Access: A Solution for Global Expansion

08:08 Passport: End-to-End Internationalization Solutions

12:21 Navigating Compliance in International Shipping19:15 Choosing the Right Partner for Global Sales

27:48 Breaking News: Acquisition Announcement

30:06 Navigating International Logistics Challenges

36:16 The Importance of Strategic Partnerships

42:49 Scaling Operations and Market Expansion

49:18 Future Trends in Global Trade and Compliance

Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators

00:00 Introduction 02:23 The Challenges of the DTC SaaS Landscape 05:09 Ben's Journey into Dentistry and Orthodontics 12:11 The Rise of Social Media in Dentistry 20:07 Building a Brand: The Bentist and TikTok Success 27:17 Transitioning from Employee to Entrepreneur 32:24 Innovative Business Model and Future Plans 34:44 Building a National Dental Brand 37:06 The Economics of Dental Practices 40:57 The Role of AI and Automation in Business 49:16 Deflationary Effects of AI on Industries 01:03:51 Opportunities in the Age of AI Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By:

Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators

00:00 Introduction

02:00 BK Beauty's Journey and Background

03:04 The Rise of TikTok Shops

10:03 The Mechanics of TikTok Shops and Its Impact

13:53 The Power of TikTok's Algorithm for Commerce

17:46 The Future of Social Shopping and Influencer Marketing

27:37 The Rise of Omni-Channel Marketing

30:51 The Impact of Subsidies on TikTok Shops

34:29 Navigating the Challenges of Live Streaming

38:46 The Future of YouTube Shopping

43:53 The Uncertain Future of TikTok

50:41 Building a Cloud of Economic Interest

Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators

00:00 End of Year Reflections and Planning 02:14 The DTC SaaS Landscape: Building to Serve 06:33 Year-End Recap and 2025 Planning 10:49 Budgeting and Forecasting for the New Year 14:33 Balancing Growth and Margins 22:37 Inventory Management and Strategic Decisions 31:23 Navigating Demand Planning and Market Share 41:02 Understanding Category Share and Market Dynamics 48:17 Identifying Growth Capacity and Leadership Challenges Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators