First Things THRST

Mike Thurston

‘First Things THRST’ is a weekly masterclass that explores the secrets and experiences of entrepreneurs and content creators from across the globe. Each episode is unfiltered and guided by the premise of leaving no stone unturned, which is accountable for the deep discussions into the backgrounds, hardships and confessions of my guests. My goal is simple, to share insights and fresh perspectives on topics like entrepreneurship, success and fitness. Join me on this exciting adventure, and I'm hoping you gain as much from these discussions as I do.

  • 1 hour 38 minutes
    E078 - I Grew My Audience From 0 to 6.1 Million Followers With This Four-Step Framework

    When most people talk about creating content, they focus on equipment, expertise, or having something groundbreaking to say. But today's guest demolishes those excuses. Jun Yuh reveals how he built an audience of 8 million followers while studying biomedical engineering—not by creating perfect content, but by simply showing up every day. From filming quick videos during lunch breaks to posting consistently for 5 years straight without missing a day, Jun shows that consistency trumps perfection. We explore his "100 video rule" that turns experimentation into strategy, why most beginners focus on the wrong metrics, and how understanding your audience matters more than production quality. Whether you're struggling with impostor syndrome or wondering how to monetise your passion, this conversation offers practical insights from someone who's built a thriving content empire by valuing consistency over complexity.00:00 Jun’s start in content creation 02:30 TikTok’s influence on Jun’s journey 03:08 Staying consistent and understanding your audience 05:02 Hiring help for content production 06:13 Adapting to trends while staying authentic 09:47 Shifting content focus over time 14:06 Expanding to new platforms and camera confidence 22:34 Key advice for aspiring creators 28:09 Overcoming imposter syndrome 34:38 Knowing strengths and weaknesses in content 37:59 Planning content for efficiency 41:52 Short-form vs. long-form content 45:36 Strategies to grow and engage an audience 51:03 Managing time for content creation 58:48 Monetisation and reinvesting earnings 1:09:07 Staying consistent through creative blocks 1:18:29 Planning and working with a team 1:22:09 Future of social media and evolving strategies 1:29:22 Handling public scrutiny and criticism» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston • 40% off your first month of Bioniq GO • 20% off your first month of Bioniq PRO» Join ​⁠@Whoop and get your first month for free - https://join.whoop.com/mikethurston» Follow Jun«Instagram: https://www.instagram.com/jun_yuh/?hl=enPrivate Mentorship: https://tinyurl.com/4yar2eyr

    2 March 2025, 4:30 pm
  • 1 hour 21 minutes
    E077 - FBI Negotiator Reveals How To Read Anyone In 32 Seconds | Chris Voss

    Negotiation is often depicted in movies as a tense, dramatic showdowns, won through aggressive tactics and mind games. But Chris Voss, former FBI hostage negotiator and author of 'Never Split the Difference', joins us to dispel these myths and reveal what truly works. Real negotiation isn't about manipulation—it’s about tactical empathy, trust, and understanding human nature. From high-stakes hostage crises to boardroom deals, Chris teaches the same fundamental skills: reading people accurately, defusing conflicts, and delivering difficult news effectively. Tune in as Chris exposes manipulation tactics, reveals how to spot a liar, as well as essential advice for entrepreneurs and leaders navigating complex negotiations.00:00 Chris Voss introduction02:09 Tactical empathy & bourbon launch03:27 First hostage case lessons05:08 The draw of hostage negotiation06:55 Crisis hotlines shape negotiation skills09:39 Defusing violent situations13:32 From field agent to teacher19:05 Inside Colombian kidnapping cases23:17 How kidnapping funds terror25:45 The weight of high-stakes talks27:53 Hostage skills in business deals28:18 Reading manipulation tactics30:51 Truth about hostage movies33:21 Navigating the film world35:40 Breaking down Black Swan Method38:50 Teaching entrepreneurs to negotiate41:49 Spotting the wrong deals46:53 Where new entrepreneurs stumble48:19 Trusting your gut instincts51:18 Signs someone's not telling truth55:02 Building trust in relationships59:17 Delivering difficult news1:06:31 Leading through uncertainty1:08:11 Solving team conflicts1:12:40 Using charm to win deals1:15:31 Learning from past mistakes1:20:47 Final negotiation wisdom» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston • 40% off your first month of Bioniq GO • 20% off your first month of Bioniq PRO» Join ​⁠@Whoop and get your first month for free - https://join.whoop.com/mikethurston» Follow Chris«Instagram: https://www.instagram.com/thefbinegotiator/?hl=enBlack Swan Group: https://www.blackswanltd.com/chris-vossNever Split The Difference: https://www.blackswanltd.com/never-split-the-difference

    25 February 2025, 5:21 pm
  • 1 hour 35 minutes
    E076 - *NEW* Unsolved Ancient Mysteries That Science Can’t Explain (alien gods?)

    This week's episode is a special one. I’m joined by explorer and author Matt LaCroix, a researcher dedicated to uncovering the secrets of ancient history. With a deep passion for challenging mainstream narratives, Matt explores the lost civilisations, advanced technologies, and forgotten sites that reshape our understanding of the past.In this episode, we dive into The Great Pyramid debate, the mysteries beneath the Sphinx, and the evidence of lost technology in ancient stonework. Matt breaks down why historical timelines may be wrong, how global floods reshaped civilisation, and what hidden tunnels beneath ancient sites could reveal. We also tackle the Anunnaki mystery, the question of human origins, and whether past civilisations had knowledge far beyond what we assume.Tune in for a thought-provoking conversation that challenges everything you thought you knew about history.00:00 Diving into ancient mysteries01:24 Matthew's path to hidden history03:28 Graham Hancock’s research and Turkey's secrets04:50 Unearthing forgotten sites06:26 Challenging historical timelines10:56 Lost technology in ancient stonework15:02 Mysteries of unfinished monuments17:33 Inside the pyramids debate22:45 Beneath the Sphinx: hidden tunnels28:37 How ancient civilisations collapsed32:12 Why ancient sites were buried35:45 The Sphinx's true origins37:57 Discovering Lake Van's underwater world43:07 Science backs lost civilisations48:00 Turkey's role in ancient history51:33 Breaking down historical myths56:17 Understanding the Anunnaki1:01:09 The mystery of human origins1:06:01 Global flood stories and civilization resets1:11:13 The cycle of rise and fall civilisations1:16:43 Could our civilization collapse?1:21:32 Ancient abilities and ET connections1:24:00 History's biggest question…1:25:38 Essential reading for ancient mysteries1:27:19 Next adventures and documentary plans1:30:49 Why ancient sites still captivate us» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston • 40% off your first month of Bioniq GO • 20% off your first month of Bioniq PRO» Join ​⁠@Whoop and get your first month for free - https://join.whoop.com/mikethurston» Follow Matt«YouTube: https://www.youtube.com/@UC65XXzhHyH3BKZ72Q1eKF8Q Instagram: https://www.instagram.com/thestageoftime/?hl=enWebsite: https://thestageoftime.com

    17 February 2025, 5:30 pm
  • 1 hour 50 minutes
    E075 - Dating Expert Reveals The Biggest Red Flags That RUIN Relationships | Sadia Khan

    After the success of our first meeting, it was only right to get Sadia back on the show for round 2. With years of experience challenging outdated taboos, Sadia provides deep insights into how wealthy men approach relationships, the struggles of long-distance connections, and why emotional vulnerability in men is often misunderstood.

    Whether you’re single, dating, or in a long-term relationship, this conversation offers invaluable insights into navigating love in today’s world.


    00:00 Sadia Khan returns

    04:45 Breaking dating taboos and client insights

    09:41 How wealthy men approach relationships

    15:14 Making long-distance relationships work

    17:02 When men show emotional vulnerability

    19:04 Staying faithful despite temptations

    25:03 Inside Dubai's unique dating scene

    31:42 Keeping attraction alive in relationships

    37:58 Attachment styles and love languages explained

    41:41 Why indirect communication hurts relationships

    48:15 Setting boundaries in toxic relationships

    54:19 Privacy and social media in relationships

    59:37 Clear expectations in modern dating

    1:07:16 Dating in the social media era

    1:12:05 Modern women's approach to dating

    1:17:31 The role of sexual compatibility

    1:20:22 What social media behaviour reveals

    1:26:10 Introducing the 3M relationship method

    1:30:22 Finding the right amount of conflict

    1:33:52 Understanding why men lose interest

    1:37:52 Dealing with infidelity and commitment


    » Escape the 9-5 & build your dream life -https://www.digitalplaybook.net/


    » Transform your physique -https://www.thrstapp.com/

    » My clothing brand, THRST -https://thrstofficial.com

    » Custom Bioniq supplements:https://www.bioniq.com/mikethurston

       • 40% off your first month of Bioniq GO

       • 20% off your first month of Bioniq PRO


    » Join ​⁠@Whoop and get your first month for free -https://join.whoop.com/mikethurston


    » Follow Sadia«

    Instagram: https://www.instagram.com/thesadiapsychology/?hl=en

    Website: https://www.sadiapsychology.com/

    10 February 2025, 5:30 pm
  • 1 hour 40 minutes
    E074 - The Broken Fitness Industry: Lies, Scams & Steroids | Greg Doucette
    Joining me today is Greg Doucette, a well-known influential figure in the fitness world, best known for his "Natty or Not" series. From his rise as a global fitness coach to navigating the often turbulent waters of industry drama, Greg offers an unfiltered look into the realities of the fitness scene. In this episode, he dissects what truly defines a natural physique, exposes the hard truths behind steroid use and extreme dieting, and emphasises the importance of being authentic and true to y...
    3 February 2025, 5:00 pm
  • 1 hour 44 minutes
    E073 - The Anti-Aging Routine That Actually Works (Biohacking Guide) | Dave Asprey
    This week, I’m joined by the father of biohacking, Dave Asprey. The pioneer behind the global movement that has transformed the way people optimise their health and performance. With decades of experience in biohacking, Dave has authored multiple bestsellers and founded companies that have redefined wellness, longevity, and cognitive enhancement.In this episode, Dave shares his personal journey to optimised health, revealing how he lost 100 pounds, overcame chronic health issues, and built a ...
    27 January 2025, 4:00 am
  • 1 hour 25 minutes
    E072 - How to Become Irreplaceable in the AI Revolution (Silicon Valley Guide) | Marina Mogilko
    It is with great pleasure to welcome Marina Mogilko onto the show this week, a multilingual entrepreneur, YouTube sensation, and co-founder of LinguaTrip and Fluent Express. Marina has captivated millions with her journey from Russia to Silicon Valley, building a global brand that bridges cultures, languages, and innovation. Her expertise in language learning, content creation, and entrepreneurship has made her a sought-after voice in the tech and education spaces. Join us as Marina explores ...
    19 January 2025, 5:00 pm
  • 1 hour 17 minutes
    E071 - The System Has Trapped You: Here’s Your 90-Day Escape Plan | Simon Squibb
    Back again for round two is none other than Simon Squibb. After the success of our first sit-down, we had to reconnect for round two whilst Simon is in Dubai. For those unfamiliar with Simon, he’s an entrepreneur, angel investor, and the founder of Helpbnk. Dedicating his career to empowering the everyday person to follow their dream, regardless of what society tells you. All of this knowledge can be found in Simon’s upcoming book “What’s Your Dream?”, launching January 16th.In this episode, ...
    12 January 2025, 5:00 pm
  • 1 hour 45 minutes
    E070 - The Michael Jordan Method: How to Build Self-Discipline for 2025 | Fadi El Khatib
    Joining me today is Fadi El Khatib, legendary athlete turned entrepreneur and one of the most influential figures in sports and business across the Middle East. Known as "The Lebanese Tiger," Fadi shares how he transitioned from basketball stardom to building thriving ventures, including Champs Academies and gym facilities in Dubai.In this episode, Fadi opens up about the key lessons he learned training alongside Michael Jordan, including the importance of discipline, resilience, and mental t...
    22 December 2024, 5:00 pm
  • 1 hour 52 minutes
    E069 - Harvard Professor's 4-Step Method to Find Purpose Through Loneliness | Dr. Arthur Brooks
    Joining me today is Dr. Arthur Brooks, a Harvard professor, behavioral scientist, and best-selling author known for his groundbreaking work on the science of happiness. Once a professional classical musician, Dr. Brooks made a transformative leap into academia, where he now guides the next generation of leaders in understanding what it truly means to lead a fulfilling life.In this episode, we explore the intricate balance between success and satisfaction, the pitfalls of chasing money, fame, ...
    15 December 2024, 5:00 pm
  • 1 hour 45 minutes
    E068 - The Smartest Business Ideas to Become Rich in Your 20s & 30s (Escape Your 9-5) | Codie Sanchez
    Joining me today is ‪@CodieSanchezCT‬ a renowned investor, entrepreneur, and the author of the newly released book Main Street Millionaire, a no-nonsense guide to building wealth. She unpacks pivotal lessons learned during the 2008 financial crisis, her approach to building wealth through buying—not starting—businesses, and the “three C’s” that have been the foundation of her success: curiosity, crowd, and cash.00:00 Introduction to Codie Sanchez01:15 Managing projects and career transi...
    10 December 2024, 8:00 am
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