Unemployed & Afraid

Kim Kerton

This weekly podcast explores the realities of building micro, small and medium businesses, with the people doing it. Join your fellow business-builder, Kim Kerton, as we tackle the glorious mess of creating a business you love – with or without a plan.

  • 14 minutes 58 seconds
    Change Your Business As Often As You Need To!

    If you’re thinking about making a change to your business and feeling stuck about it, please stop torturing yourself. You can move / shift / pivot / change anything you want to - no matter where you’re at or how awks it might feel - and what anyone else thinks about it doesn’t matter.

    This episode talks about the experience of considering a change and doubting th moves, all the things that get in our way and why we should give ourselves permission to just do the thing and see how it goes. 

    This podcast shows up to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

    Show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod 

    Subscribe to the U&A Substack by clicking HERE 

    Connect with Kim on LinkedIn 

    Follow Unemployed & Afraid on IG , LinkedIn and TikTok

    Join our Facebook Group

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    5 February 2025, 6:00 pm
  • 57 minutes 31 seconds
    “Your First Business Isn't Your Forever Business, But Your First Business Teaches You Business,” Kim James Founder of Tangerine Tango

    Ever hear business advice that just feels a little out of touch? This is not one of those shows. If you’re in the heavy building phase of your business and want to feel truly seen and supported to grow, you’re gonna love what this episode packs in for you.

    Kim James is the Founder of both Tangerine Tango and The Career Girl Diaries, and through the sharing of her own business building story you’ll hear about:

    • Letting redundancy push you before you’re ready
    • Evolving your business structure as you go
    • What blowing up on the socials actually looks like
    • Some banging content advice               
    • The process of getting to clarity
    • Mastering the art of multiple businesses
    •  And why getting real about money is very, very sexy

    Connect with Kim Elizabeth James on LinkedIn

    Follow The Career Girl Diaries on IG & TikTok

    Follow Tangerine Tango on IG @tangerinetango.marketing

    And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

    Subscribe to the U&A Substack

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

    You can reach your host on email [email protected] on IG on LinkedIn

    or via unemployedandafraid.com.au

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    3 February 2025, 6:00 pm
  • 8 minutes 13 seconds
    Entrepreneurial Time Blindness

    Big plans but time getting away? Sometimes our entrepreneurial passion doesn’t match our time awareness - but maybe there’s a different way to approach it. 

    If you’ve looked at your ambitious to do list lately with gusto and commitment, only to look back at it a few weeks later and see that the big things are all still there - this episode is for you. 

    This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

    Listen to the episode with Kerryn from Radical Yes!

    Show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod 

    Subscribe to the U&A Substack by clicking HERE 

    Connect with Kim on LinkedIn 

    Follow Unemployed & Afraid on IG , LinkedIn and TikTok

    Join our Facebook Group

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    29 January 2025, 6:00 pm
  • 40 minutes 30 seconds
    “As Soon As You Start A Business, You Think About It All The Time,” Founder of Nosy HQ Kathryn McGarvey

    The word “journey” might get a bit overused when speaking about business, but there truly is no better word for it.

    A business idea is one tiny part of the story.

    Besides the fact that the business idea itself will likely take many different forms along the way, and that you’re never ever done when tackling something like building a business for yourself, you evolve so much as a person along the way. If that isn’t a hell of a journey, I don’t know what is.

    Kathryn McGarvey knows all about this particular expedition, she’s in the business of audience insights today, and it’s one of a few businesses she’s learnt, grown, languished and flourished within – as I’m sure you can relate to.

    In sharing her business building story you’ll hear about:

    • Realising you’ve become unemployable
    • Finding the business within the business
    • Why the term “journey” for the experience of business is fundamental
    • Building as you go
    • The dark revenue moments
    • And finding connection as a solopreneur  

    Connect with Kathryn on LinkedIn

    Check out the NosyHQ Website

    And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

    Subscribe to the U&A Substack

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

    You can reach your host on email [email protected] on IG on LinkedIn

    or via unemployedandafraid.com.au

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    27 January 2025, 6:00 pm
  • 16 minutes 5 seconds
    Can You Build A Business Without Socials?

    If your relationship with TikTok and Meta is feeling a bit strained, but you’re “on there for your business” - I feel you. Is there a way to build a business and a brand without using social media? 

    In this episode your host Kim Kerton explores the relationship with socials as a solopreneur / consultant / creator, and the sneaky personal context challenges that might be contributing to a feeling of wanting to ditch it entirely. All in an effort to help you consider how you can truly build a business your own way. 

    This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

    Subscribe to the U&A Substack by clicking HERE 

    Connect with Kim on LinkedIn 

    Follow Unemployed & Afraid on IG , LinkedIn and TikTok

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    22 January 2025, 6:00 pm
  • 45 minutes 8 seconds
    “What Would Happen If I Backed Myself and Started Something for Me?” Founder of STOKEDNZ, Debs Brockelsby

    What does it really mean to just go for it with a business idea? And do it with trust and passion that life is just too precious not to try?

    If that action was a person, it’s Debs Brockelsby, the Founder of STOKEDNZ.

    She is a light, a laugh and an absolute treat with so much grit and determination, but also incredibly helpful self-reflection.

    As she tells us her business story, you’ll hear about:

    • The life changes that reshape us
    • Running with no Plan-B
    • The power of bringing in a money expert
    • The real definition of freedom
    • And saying a big yes to growth through discomfort

    Check out STOKEDNZ online at stokednz.co.nz

    Follow them on IG @stokednz

    And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

    Subscribe to the U&A Substack

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

    You can reach your host on email [email protected] on IG on LinkedIn

    or via unemployedandafraid.com.au

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    20 January 2025, 6:00 pm
  • 11 minutes 53 seconds
    Avoiding The Purpose Trap

    There’s a lot of traps we work hard to avoid as business owners, but there’s a sneaky one we often miss. 

    It’s the purpose trap - the endless narratives that tell us if we find our purpose and passionately love what we do, aligned to our values, we’ll never work a day in our life. 

    This episode unpacks the purpose trap and reframes it into something a little more supportive to your journey of creating and growing a business. 

    This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

    Subscribe to the U&A Substack by clicking HERE 

    Connect with Kim on LinkedIn 

    Follow Unemployed & Afraid on IG , LinkedIn and TikTok

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

     

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    15 January 2025, 6:00 pm
  • 44 minutes 11 seconds
    “A Lot of The Growth in My Business Happened When I Got Out of My Own Way,” Phoebe Netto, Founder of Pure Public Relations

    It can be the smallest of things that can make or break us, a compounding effect of the experiences where we don’t feel seen, heard, successful or confident – but when we realise all those experiences are totally normal, we are far more empowered to crack on with it.

    Phoebe Netto is who you’re going to hear from today – she’s a PR professional – and she’s brilliantly honest about the sticky moments that sneak up on us and how to get through it.

    In this episode you’ll hear about:  

    ·        The conversations around fear and motivation that we have with ourselves

    ·        Starting small, and starting green

    ·        Remembering the joy and privilege it is to serve a customer

    ·        How to help people understand why you’re great at your craft

    ·        The impact of self-PR

    ·        Ignoring a lack of self-confidence so you can get out of your own way

    ·        Regular content vs Passionate content

    ·        And why you have to make the first move to develop a like-minded entrepreneurial community

    Connect with Phoebe on LinkedIn

    Check out her business online at purepublicrelations.com.au

    And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

    Subscribe to the U&A Substack

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

    You can reach your host on email [email protected] on IG on LinkedIn

    or via unemployedandafraid.com.au

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    13 January 2025, 6:00 pm
  • 42 minutes 20 seconds
    “The Business Is a Path to True Self,” Kerryn Moscicki Founder of Radical Yes!

    Developing a business is an underrated tool for personal development – you’ll know from going through it – it teaches you so much about yourself and rebuilds you from the inside out. This story celebrates that journey.

    Kerryn Moscicki is Founder of the epic flat shoe brand Radical Yes!, and in the sharing of her business building story you’ll hear powerful insights gained over 12 years developing her brand.

    This episode covers:

    ·         The flow of following a nudge

    ·         Why to enjoy that pre-launch period

    ·         The reality that many business owners might not do it again

    ·         The financial sticking point of going all in without capital or an investor

    ·         The benefits of being customer facing

    ·         Managing rapid growth

    ·         The difference between confidence and self-belief

    ·         And a healthy touch of woo-woo

    Shop the incredible Radical Yes! shoes online at radicalyes.com.au

    Follow them on IG @radicalyes

    And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

    Subscribe to the U&A Substack

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

    You can reach your host on email [email protected] on IG on LinkedIn

    or via unemployedandafraid.com.au

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    6 January 2025, 6:00 pm
  • 6 minutes 14 seconds
    3 Things To Say When Asked “How’s Your Business Going?”

    You know the moment. You’re faced with well meaning friends and family members who casually ask “how’s that little business of yours going, kicking goals?” and you immediately either freeze up, or give the world's longest reply trying to convey that it’s not at all a little business and you’re working hard every single day on building it. 

    In this episode your host Kim Kerton shares three replies to this question that can take the sting out of the awkwardness and even bring you a little closer together with the people in your life who don’t have the first-hand experience (and therefore, shorthand) to connect with you. 

    This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

    Subscribe to the U&A Substack by clicking HERE 

    Connect with Kim on LinkedIn 

    Follow Unemployed & Afraid on IG , LinkedIn and TikTok

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    18 December 2024, 6:00 pm
  • 9 minutes 44 seconds
    Crushing On Yourself as a Strategy

    Is it time to start putting yourself on that pedestal you currently reserve for those you think are killing it in their business? 

    With so much success being outwardly projected we might be missing the opportunity to truly notice what’s changed for us, this episode explores what it means to crush on yourself as a growth strategy and how to put it in practice. 

    This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

    Subscribe to the U&A Substack by clicking HERE 

    Listen to the episode with Lisa Jones on Apple or Spotify

    Connect with Kim on LinkedIn 

    Follow Unemployed & Afraid on IG , LinkedIn and TikTok

    Join our Facebook Group

    And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

     

    Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

    See omnystudio.com/listener for privacy information.

    11 December 2024, 6:00 pm
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