I recently sat down on a couch in beautiful Laguna Beach with four women who've made over $100 million combined. And what they have to say will change the way you think about business. This episode is different from our usual format. It's a live panel conversation recorded at a seven-figure entrepreneur mastermind, where I'm joined by Adley Kinsman (founder of Viralish, Vanessa Marin (licensed sex therapist and co-founder of Vanessa and Xander), Maria Wendt (entrepreneur and educator who's sold over $21 million in low-ticket products), and Natasha Willis (co-founder of School of Bots). Together we get into the self-sabotaging beliefs that keep people from starting a business, what money actually buys beyond the sexy parts of entrepreneurship, whether ambition and rest can coexist, and the money beliefs each of us had to unlearn to get here.

Links:

Adley Kinsman (Viralish) Instagram: https://www.instagram.com/adley

Vanessa Marin (Vanessa and Xander) Instagram: https://www.instagram.com/VanessaandXandr

Maria Wendt Instagram: https://www.instagram.com/maria.wendt

Natasha Willis (School of Bots) Instagram: https://www.instagram.com/NatashaTWillis

Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: ⁠https://herfirst100k.com/ffpod⁠.

00:00 Intro

01:30 Self-sabotaging narratives and startup myths

04:25 From therapist to entrepreneur: overcoming the "business is dirty" belief

05:35 Making money is easier than you think

08:30 What entrepreneurship gives you beyond money

12:17 Identity before proof: what successful entrepreneurs know

14:55 The volume and obsession success requires

18:55 Ambition vs. rest: finding your version of "enough"

23:15 The moral responsibility to scale your business

29:43 Boundaries: what to share publicly

34:05 Money beliefs you had to unlearn

37:22 The ostrich effect: why you avoid your money

39:30 Making money vs. building a business

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If there’s one piece of info to take away from today’s guest, it’s that there’s no "perfect" moment to buy a home. It's about timing your life, not the market. In today’s episode, I sat down with repeat guest Daryl Fairweather –– Chief Economist at Redfin and author of Hate the Game: Economic Cheat Codes for Life, Love, and Work. We got into the real, updated math on buying a home in 2026: mortgage rates, whether prices have already peaked, the climate risk nobody's pricing in correctly, and the creative paths (co-buying, ADUs, house hacking) more people are turning to because the old rules just don't work anymore. If you've felt priced out, behind, or like homeownership might not be "in the cards" for you, this episode will change how you think about the whole decision.

Daryl’s Links:

Website: https://www.redfin.com/

Hate the Game book: https://www.hatethegamebook.com/

Daryl's IG: https://www.instagram.com/fairweatherphd/?hl=en

Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: ⁠https://herfirst100k.com/ffpod⁠.

00:00 Intro

01:06 Is it too late to buy a home?

03:00 What winning looks like when the system feels unwinnable

04:27 Smart next moves for stuck renters and would-be buyers

06:34 Why housing may get more affordable over the next decade

08:21 Climate change and the coming insurance crisis

11:22 When does buying actually make sense? (the 5-year rule)

14:53 How job stability and housing go hand in hand

17:05 Preparing to buy: talk to a lender early

19:58 Rethinking the 20% down payment

21:16 Creative paths to homeownership: co-buying, ADUs, house hacking

25:07 Starter home vs. waiting for the dream home

27:39 How housing costs will reshape households and family life

28:58 Will the housing market crash?

32:29 Misconceptions keeping people stuck

35:54 What to do if you're priced out right now

37:24 The mindset shift: timing your life, not the market

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There's a sentence I hear from women more than almost any other: "I'm bad with money." Today's guest spent six years proving that sentence isn't a fact — it's a belief, and beliefs can change. Nir Eyal, author of Beyond Belief, breaks down the science of why we get stuck telling ourselves the same money story, and exactly how to write a new one. In his new book, Beyond Belief, he digs into why the words that follow "I am" are so dangerous, and why getting comfortable with discomfort is the real skill behind almost every financial win. We get into identity, self-trust, why you can't see your own limiting beliefs (but can spot everyone else's), and the research that proves belief can override biology. This one will change how you talk to yourself about money.

Nir’s Links:

Free Belief Change Guide: www.nirandfar.com/beyond-belief-live 

30-Day Belief Transformation Journal: nirandfar.com/beyond-belief 

Website: http://nirandfar.com 

LinkedIn - https://www.linkedin.com/in/nireyal/ 

Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: ⁠https://herfirst100k.com/ffpod⁠.

00:00 Intro 

03:00 Facts vs. beliefs vs. faith 

05:00 Identity and the danger of "I am" statements

06:00 Belief can override biology

09:00 Self-trust and building your own track record

12:00 The evolutionary reason your brain resists change

16:00 The mindset shift behind getting comfortable with discomfort

22:00 Byron Katie's four questions for examining a belief

26:00 Building a "portfolio of perspectives"

30:00 Naming systemic barriers without using them as an excuse

33:00 Choosing the belief that serves you

35:00 Locus of control — why believing you have agency changes outcomes

42:00 Challenging your thinking without tipping into toxic positivity

44:00 Why manifesting backfires (and what works instead)

49:00 Mental contrasting 

52:00 Why chaos and struggle mean you're alive

54:00 Tori's own story of choosing to feel pain instead of avoiding it

55:00 The rat study — how belief in possible rescue changes persistence

1:00:00 Persistence over intelligence — the real predictor of success

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In this episode, I sat down with the “godfather of financial independence,” aka JL Collins,  to demystify investing in the most approachable way possible. JL has been in the game for over 50 years and wrote The Simple Path to Wealth—a book that’s helped nearly a million people understand how to grow their money with confidence. And today, he’s breaking it all down for you. We get real about what investing actually is, why you don’t need a finance degree to build wealth, and how the entire financial industry has tried to gatekeep this information. JL shares why index funds are his go-to, how to avoid common investing mistakes, and why market dips aren’t disasters—they’re opportunities. Whether you’re brand new to investing or just want a no-BS refresh on the basics, this conversation is for you.

JL’s Links:

The Simple Path to Wealth: https://www.simonandschuster.com/books/The-Simple-Path-to-Wealth-(Revised- Expanded-Edition)/JL-Collins/9798893310474

Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: ⁠https://herfirst100k.com/ffpod⁠.

00:00 Intro

03:24 Personal Finance Beginnings

06:44 The Birth of a Financial Blog

14:26 Understanding Index Funds

28:31 The FIRE Movement Explained

36:02 Calculating Financial Independence

40:28 Market Volatility: Should You Change Your Strategy?

44:48 Adjusting Investment Strategies Near Retirement

53:44 Ethical Investing: Pros and Cons

01:01:21 The Role of Financial Advisors

01:06:53 Key Insights for Successful Investing

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College is expensive, but there's money on the table that most families never touch. Today's guest walked away from college completely debt-free, not because she was a straight-A student or a star athlete, but because she treated scholarships like a system instead of a luck-based lottery. Jocelyn Pearson, founder of The Scholarship System, has since helped families across the US secure almost $17 million in scholarships. We get into the myths keeping families from even trying, why the small-dollar scholarships matter more than the $100K ones, how to build reusable application materials so you're not starting from scratch every time. If you've got a student headed to college (or you're the student), this one is required listening.

Jocelyn’s links:

Free webinar: https://thescholarshipsystem.com/financialfeminist 

Scholarship Superpower Quiz: thescholarshipsystem.com/financialfeministquiz 

Not sure what to do with your money? Visit ⁠https://herfirst100k.com/ffpod⁠ and take our FREE quiz to get your personalized money plan, and find any resources mentioned on our show!

00:00 Intro

01:18 Jocelyn's $126K Scholarship Story

03:41 Why Strategy Beats Luck

04:13 The 4 Biggest Scholarship Myths

07:18 The Real Reason Families Don't Apply

10:51 The "All or Nothing" Mindset

13:43 Building a Reusable Essay System

16:32 Other Reusable Application Assets

17:13 What Committees Are Really Looking For

21:05 How to Talk About Your Major

21:59 Who Wins When Two Finalists Are Equal

23:31 How (and How Not) to Use AI

27:35 The Overlooked Small-Dollar Scholarships

33:28 Department Scholarships & Asking for More

33:30 When Your Financial Situation Changes

35:21 Navigating the Middle-Income Gap

47:47 The Student Loan Forgiveness Reality Check

49:52 The True Cost of Co-Signing

52:54 The #1 Trait of Successful Scholarship Families

54:53 Jocelyn's Free Resources & Quiz

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What does it mean to live a truly “rich life?” This is a re-release of one of our favorite conversations: Tori sits down with Ramit Sethi, New York Times bestselling author of I Will Teach You To Be Rich and host of the Netflix show How to Get Rich. They get into what it actually means to build a rich life, why renting can beat buying even when you can afford to buy, how to negotiate literally everything (including your rent), and what couples are really fighting about when they fight about money — hint: it's never actually about Target.

Ramit’s Links:

Website: https://www.iwillteachyoutoberich.com/ 

Instagram: https://www.instagram.com/ramit/?hl=en

Podcast: https://podcasts.apple.com/us/podcast/money-for-couples-with-ramit-sethi/id1577864998

Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan here: https://herfirst100k.com/ffpod.

00:00 Intro: What Is a Rich Life?

01:13 Ramit's First Money Memory

05:01 It's Expensive to Be Poor

05:20 Playing the Game While Changing the System

07:25 Why High School Finance Classes Don't Work

11:13 The Case for Renting Over Buying

17:21 How to Negotiate Your Rent

22:38 Building a Course Business

24:44 What Couples Actually Fight About

27:58 Defining Your Rich Life

35:50 What Women Are Taught About Money

37:17 The Money Dial Exercise

38:37 The Michelin Star Story

40:38 Money & Marriage: Ramit's Personal Experience

42:30 The Monthly Money Date

44:03 Gendered Fears in Relationships

51:44 Women Out-Earning Their Partners

52:05 The $400K Debt Couple

53:02 Your Feelings About Money ≠ Your Balance

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If you’ve been struggling to break free from credit card debt––you’re in the right place. In this episode, we’re replaying one of our most commonly requested topics: credit card debt. We’ll uncover how sneaky interest rates can chip away at your hard-earned money every single day and explore powerful strategies to help you tackle that high-interest debt so you can finally breathe easy.

As someone who’s dedicated to helping women save money, invest, and feel financially confident, I firmly believe that understanding your debt is the first crucial step in breaking free from it. When we take back control of our finances, we collectively fight the patriarchy—by making ourselves richer, savvier, and fully in control of our money. 

Check to see if you qualify for my partner personal loan recommendation* (doesn’t hurt your credit score!) *Terms apply: https://soficreator.pxf.io/c/1408818/2083784/25681?subId1=podcast&subId2=bonusep&adcampaigngroup=lending&adnetwork=brand 

Not sure where to start on your financial journey? Take our FREE money personality quiz! https://herfirst100k.com/ffpod

00:00 Intro

00:48 Understanding credit card debt

02:26 How debt and interest work

07:20 Strategies for paying off debt

08:32 Using credit cards responsibly

14:53 Emergency funds vs. debt payoff

19:16 Debt payoff methods: snowball vs. avalanche

22:36 The role of personal loans

32:30 Setting financial goals and staying motivated

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This week, we’re bringing you a special replay crossover episode with Lucie Fink — podcast host, video producer, digital educator, and host of “The Real Stuff with Lucie Fink.” In this insightful conversation, Tori details her journey to becoming a multimillionaire, demystifying the concept of "coast FIRE" and the significance of reaching that initial $100,000 savings goal. Tori generously shares her knowledge on effective investment strategies and highlights the power of financial literacy. This discussion goes beyond building wealth — it's a call to normalize conversations about money, sex, societal norms, and navigating the balance between privacy and openness in our personal lives.

Lucie’s links:

The Real Stuff Podcast: https://lnk.to/TheRealStuffWithLucieFink 

Instagram: https://www.instagram.com/luciebfink/ 

Talking about money with your partner can be hard, but it’s necessary. Visit https://herfirst100k.com/ffpod to download our Money Conversation Cards –– 30 question cards to help spark fun, intimate, and beneficial conversations about money with your partner.
00:00 The power of financial stability

07:16 From her first $100K to multi-millionaire

29:41 Navigating the challenges of financial transparency and safety 

39:12 Authenticity, success, and mental health online

40:17 Addressing internet trolls and financial transparency

41:42 Navigating body image 

47:50 Exploring confidence, pain, and self-care

50:07 Discussing future plans and personal growth

51:57 The realities of publishing and achieving milestones

54:39 Personal relationships and privacy boundaries

01:03:17 The importance of financial conversations in relationships

01:11:00 Understanding prenups and financial independence

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To work to change a system, you have to understand it first. But as today’s guest will show you, it turns out our understanding of American patriarchy is completely different than what we thought it was. Today I sat down with Anna Malaika Tubbs –– two-time New York Times bestselling author, sociologist, and storyteller with a PhD in sociology and a master's in gender studies from the University of Cambridge, plus a BA from Stanford (whew!) — and we're talking about American patriarchy. We get into why the Founding Fathers and the Constitution are inherently patriarchal, what history actually teaches us about how change happens, and why Anna wasn't surprised by Trump's reelection. I threw out almost every prepared question because this conversation was that good. This episode will make you furious and hopeful in the same breath.

Anna’s links:

Website: https://annamalaikatubbs.com/  

Erased by Anna Malaike Tubbs:  https://bookshop.org/a/90037/9781250876690 

The Three Mothers by Anna Malaika Tubbs: https://bookshop.org/a/90037/9781250756138 

Also mentioned in this episode:

Steve Phillips, How We Win the Civil War: https://bookshop.org/a/90037/9781620978481

Sarah McBride on Why the Left Lost on Trans Rights | The Ezra Klein Show: https://www.youtube.com/watch?v=KlbNFsAGFRc 

Bookshop.org website:  http://Bookshop.org 

Not sure what to do with your money? Visit ⁠https://herfirst100k.com/ffpod⁠ and take our FREE Money Plan Quiz to get your personalized money plan, and find any resources mentioned on our show  

00:00 Intro

01:40 What "American patriarchy" actually means

06:37 The Founding Fathers' blueprint 

15:21 The tug-of-war at the center of all American history

19:19 Why Trump's re-election wasn't a surprise

25:10 How slow progressive change actually works

31:55 Do all roads lead back to patriarchy?

36:04 "We haven't arrived anywhere new"

45:28 Moving rights to the states: a repeating tactic

52:48 Can you get rich in a system that wasn't built for you?

58:51 The power you already have

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A video I posted about the tradwife movement blew up, and the comments made one thing clear: most people are using "tradwife" and "stay-at-home mom" interchangeably. They are not the same thing, and the difference matters. In this episode, I'm breaking down what a tradwife actually is versus what Tiffany Dufu calls a "non-compensated working mom," why romanticizing financial dependence is dangerous no matter how happy your marriage is right now, and the seven concrete moves every woman; married, partnered, or neither; needs to make to protect herself financially. This isn't anti-marriage or anti-stay-at-home mom. It's pro protecting you from financial ruin.

Not sure what to do with your money? Visit ⁠https://herfirst100k.com/ffpod⁠  and take our FREE Money Plan Quiz to get your personalized money plan, and find any resources mentioned on our show.

00:00 Intro: The 15-word post that broke the internet

00:37 Meet Tori + episode overview

01:46 What is a tradwife, actually?

02:32 Why the tradwife aesthetic is so appealing

04:21 The Ballerina Farm irony

05:01 Tradwife vs. stay-at-home mom: not the same thing

06:39 Tori's parents: how to stay home without losing financial power

07:52 Why women hand over financial control

11:09 "Your boss can starve you too" — debunked

12:10 "Just marry the right man" — what the data says

15:28 Tradwife trend = burnout in a sundress

15:44 The real villain: the system, not the woman

18:28 The 7-step financial protection plan

18:48 1. Put your name on everything

19:13 2. Have your own money

19:51 3. Keep your credit alive

20:08 4. Know every number

21:08 5. Keep your skills and network warm

21:38 6. Know your legal protections

23:00 7. Have the "what if" conversation

23:37 Closing: bet on yourself

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In this edition of Study Hall, I'm compiling all of our best credit card debt advice into one place so you can stop Googling in a shame spiral at 2 a.m. and actually understand what's going on with your debt. I'm breaking down how interest really works (and why credit card debt is uniquely expensive), walking you through step-by-step payoff strategies,  including the avalanche method, the Debt Free Guys' lasso method, and using personal loans to consolidate, and I'm finishing with some real talk about why shame is the worst debt payoff strategy on the planet. If you're carrying credit card debt and you feel stuck, overwhelmed, or like it's somehow your fault: this episode is your starting line.

Pay off credit card debt fast. Check your eligibility without it affecting your credit score. Go to ⁠https://herfirst100k.com/payoff to see if you qualify. Terms apply.

00:00 What makes up debt? 

01:00 How credit card interest actually works

04:00 Why credit card debt compounds into a "slippery slope"

05:30 Paying down the principal to reduce total cost

06:30 Getting your debt payoff plan together

07:00 Step-by-step: list debts, calculate payments, find extra

08:30 The avalanche method explained

09:30 Tori's Toyota story: paying toward principal

12:00 The Debt Lasso Method with the Debt Free Guys

16:00 Why balance transfers only work with a real plan

18:30 Personal loans: what they are and why they work

22:00 Simple interest vs. compound interest for debt

23:00 Things to consider before getting a personal loan

25:00 When personal loans are NOT the right move

28:00 What personal loans should NOT be used for

29:00 Debt settlement and your rights as a consumer with Leslie Tayne, Esq.

31:00 The Fair Debt Collection Practices Act

33:00 Tori's closing pep talk: debt is not a personal failing

35:00 Goal-setting hack: specific, timely, and mission-driven

37:00 Writing goals in past tense — the visualization hack

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