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Rachel Allison is the Founder of Multi-Award-Winning Creative Storytelling Agency Axe and Saw. What does the future of PR look like in a world where anyone with a smartphone can be a content creator? In this episode of Jimmy's Jobs of the Future, we sit down with Rachel Allison, the visionary founder of Axe and Saw, to deconstruct the changing landscape of media, branding, and storytelling. Rachel shares her journey from working in big corporate agencies to launching her own company.. She provides a masterclass on why "public relations" is really about public relationships and how brands must evolve beyond one-dimensional newspaper stories to thrive in today’s digital-first economy. 00:00 Intro 02:44 Leaving big agency life 04:17 The First Client 06:21 What’s Changing in PR? 09:29 The Spotify Wrapped Effect 12:18 Brand Beckham 14:28 Politics and New Media 15:53 What word makes PR people "physically ill" 17:39 Organic Virality 20:02 Advertising vs. PR 23:18 Personal vs. Agency Brand: Navigating "rogue" energy as a founder 25:34 Why building a career is easier, but harder than ever 28:01 Advice for the Next Generation 34:44 LinkedIn Advert 38:59 Scaling an Agency 39:12 The Role of AI in PR 48:13 The importance of looking after entrepreneurs to drive future growth. Follow us on socials! Instagram: https://www.instagram.com/jimmysjobs Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture Twitter / X: https://www.twitter.com/JimmyM Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/ Want to come on the show? [email protected] Sponsor the show or Partner with us: [email protected] Check out our clips channel here! ⬇️ https://www.youtube.com/@JimmysJobsClips Credits: Host / Exec Producer: Jimmy McLoughlin OBE Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/ Junior Producer: Thuy Dong

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Dex Hunter-Torricke has worked with some of the most influential people in Tech over the last 15 years. But now he's sounding the alarm. 

In this episode of Jobs of the Future, we sit down with a true Silicon Valley insider who has spent the last 15 years at the epicentre of the tech revolution.

From serving as the first executive speechwriter for Eric Schmidt at Google to leading communications for Mark Zuckerberg at Facebook and Elon Musk at SpaceX, our guest has had a front-row seat to the decisions shaping our modern world. Most recently, he served as a senior leader at Google DeepMind, the world’s premier AI lab, during the most pivotal moments in the race toward Artificial General Intelligence (AGI).

03:36 - His Tech Industry Journey06:30 - Being at The Front Lines of AGI

07:05  -The Reality Check

09:09 - Why AI is So Different to Every Other Technology

11:05 - The AGI Countdown

12:14 - The Death of the "Good Life"

13:41 - The Geopolitics of Sovereignty

14:46 - Future-Proofing Your Career

18:39 - The Economy of Meaning

21:29 - The 60% Job Vulnerability

25:23 - The Brittle Power of Tech Giants

32:15 - Launching the Center for Tomorrow

52:30 - Redefining Success

57:00 - A Philosophy for Interdependence

**********

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[email protected]

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[email protected]

Credits:

Host / Exec Producer: Jimmy McLoughlin OBE

Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/

Junior Producer: Thuy Dong

Edited by: Ben Alexander Kippen

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Unlocking the Secrets of Squiggly Careers with Helen Tupper In this episode of Jimmy's Jobs of the Future, Jimmy interviews Helen Tupper, the co-author of the bestselling book 'Learn Like a Lobster' and developer of the concept of 'Squiggly Careers'. Helen shares her insights on modern career trajectories and the importance of continual learning in the workplace. She explains how squiggly careers can help individuals remain resilient amidst rapid change and delves into the analogy of lobsters, highlighting traits that can be beneficial to learning and growth. Helen also discusses practical tools and strategies for fostering a culture of learning in organizations, the impact of team learning, and the evolving nature of job roles. The conversation touches on Helen's business model, hiring practices, personal learning experiences, and her future ambitions with squiggly careers. 00:00 Intro 01:00 The Problem with Learning at Work 02:07 Lobster Traits and Learning 04:10 The Importance of Feedback and Failure 07:39 Rethinking Meetings for Better Learning 10:09 The Origin of the Lobster Concept 16:45 Understanding Thinking Styles 26:37 The Future of Learning in Teams 29:45 Celebrating Learners: A New Perspective 30:14 The School System's Misalignment with Real-World Skills 31:20 The Importance of Saying and Hearing the Hard Thing 33:08 The Multiplier Effect: Enhancing Feedback 35:41 Personal Example: Feedback at the Lobster Hatchery 39:33 Building the Squiggly Careers Business Model 50:54 Job Crafting: Designing Your Ideal Role 54:18 Hiring and Role Evolution at Amazing If 57:37 Creating Custom GPTs for Career Development 59:00 Final Thoughts and Reflections ********** Follow us on socials! Instagram: https://www.instagram.com/jimmysjobs Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture Twitter / X: https://www.twitter.com/JimmyM Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/ Want to come on the show? [email protected] Sponsor the show or Partner with us: [email protected] Credits: Host / Exec Producer: Jimmy McLoughlin OBE Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/ Junior Producer: Thuy

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The Future of AI in the UK: An In-Depth Conversation with the AI Minister In this episode of Jimmy's Jobs of the Future, we sit down with the AI Minister to explore the trajectory of AI and its impact on the UK's economy and society. From his humble beginnings arriving in the UK at age 12 to winning a scholarship to Eton, our guest shares his unique journey. We delve into the role of AI in job creation, the importance of technological adoption, and how the UK can leverage AI to drive national prosperity. With insights into education, public policy, and inspiring the next generation, this episode is packed with valuable information about shaping Britain’s AI landscape. 00:00 Introduction 03:42 Educational Experiences and Opportunities 11:50 Appointment as AI Minister 13:34 Role and Responsibilities of the AI Minister 18:25 Impact of AI on Jobs and Society 20:35 Government Initiatives and Public Engagement 30:35 The Impact of Technology on Prosperity and Security 31:04 The Importance of Embracing AI 32:38 Challenges in the UK's Tech Sector 33:30 Fostering a Culture of Ambition 36:07 Government's Role in Supporting Innovation 43:16 Encouraging Risk-Taking and Entrepreneurship 49:10 Personal Insights and Reflections 53:03 Quick Fire Questions and Fun Facts ********** Follow us on socials! Instagram: https://www.instagram.com/jimmysjobs Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture Twitter / X: https://www.twitter.com/JimmyM Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/ Want to come on the show? [email protected] Sponsor the show or Partner with us: [email protected] Credits: Host / Exec Producer: Jimmy McLoughlin OBE Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/ Junior Producer: Thuy Dong

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In this episode of Jimmy’s Jobs of the Future, we sit down with Victor, the co-founder of Synthesia, arguably the biggest technology company you haven't heard of yet. Synthesia is making video creation completely AI automated, and they recently made headlines by becoming the fastest-growing unicorn in the United Kingdom. Victor joins us to celebrate a massive milestone: raising 200million in a SeriesE round led by GoogleVentures(GV), bringing the company to a 4 billion valuation. We dive deep into the journey of building an AI-native company long before the world was talking about ChatGPT, and what the future holds for the "attention economy". Key Topics Discussed: • The Mark Cuban Cold Email: How Victor and his team found Mark Cuban’s email address in a Sony hack data dump • The Evolution of AI Video • Hiring "Diamonds in the Dirt": Why Victor avoids "rockstars" from big-name tech logos • The Future of "AI-Native Video • Europe vs. Silicon Valley • Geopolitics & Denmark About Victor and Synthesia Synthesia was founded on the idea that AI would reduce the marginal cost of creating content to zero. What started as a research paper by a Stanford professor has turned into a platform that allows average office workers to generate professional videos in seconds, bypassing the need for expensive cameras and studios. Don’t forget to SUBSCRIBE to stay updated on the founders and technologies shaping the jobs of the future! ********** Follow us on socials! Instagram: https://www.instagram.com/jimmysjobs Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture Twitter / X: https://www.twitter.com/JimmyM Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/ Want to come on the show? [email protected] Sponsor the show or Partner with us: [email protected] Credits: Host / Exec Producer: Jimmy McLoughlin OBE Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/ Junior Producer: Thuy Dong

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In this episode of 'Jimmy's Jobs of the Future,' Jimmy interviews Jason Stockwood, an accomplished entrepreneur and current UK Minister of State for Investment. Jason shares his fascinating career journey from working in competitive tech companies like Skyscanner and Lastminute.com to owning a football club, Grimsby Town. He delves into his role in government, discussing the objectives and strategies involved in driving economic growth and securing investments for the UK. Jason also talks about his upbringing, the value of hard work, and the importance of civic institutions in fostering community spirit. Tune in for an inspiring conversation on business, government, and societal impact. 00:00 Introduction to Jason Stockwood 00:28 From Tech Success to Football Club Ownership 00:49 Entering Government: Minister of State for Investment 01:58 Role and Responsibilities in Government 03:53 Challenges and Surprises in Government 12:03 Perception of Britain and Optimism for the Future 18:43 Early Career and Tech Industry Journey 31:06 Simply Business and Insurance Industry Insights 33:47 Starting a New Venture 34:17 Transforming the Insurance Industry 36:02 Reflecting on Success 36:44 Involvement with Grimsby Town Football Club 38:33 Community and Civic Engagement 40:30 Innovative Approaches in Football Management 46:17 The Magic of Football Moments 49:33 Insights on Skyscanner and Business Exits 54:46 Personal Growth and Education 58:46 Driving Passion and EVs ********** Follow us on socials! Instagram: https://www.instagram.com/jimmysjobs Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture Twitter / X: https://www.twitter.com/JimmyM Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/ Want to come on the show? [email protected] Sponsor the show or Partner with us: [email protected] Credits: Host / Exec Producer: Jimmy McLoughlin OBE Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/ Junior Producer: Thuy

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Vote for Jimmy’s Jobs People’s Choice Award: https://politicalpodcastawards.co.uk/the-peoples-choice-award/ And sign up to our NEW community here! https://app.heartbeat.chat/jimmysjobsbackstage/invitation?code=DF4BEJ

Reflecting on 2025: The Best Moments, Guests, and More | Jimmy's Jobs

In the final episode of Jimmy's Jobs of the Future for 2025, Jimmy and producer Sunny recap the year's highlights, discuss key observations from their podcast run, and share insights on what makes an ideal guest. They reflect on noteworthy events, major achievements, and future aspirations for their show.

Tune in for a reflective and exciting retrospective on a milestone year for Jimmy's Jobs.

00:00 Welcome to the Final Episode of 2025

00:16 Meet the Producer: Sunny's Role Explained

00:52 What Makes an Ideal Guest?

02:37 Reflecting on the Year: Christmas Parties and Events

04:11 Innovative Formats and Future Plans

14:06 Internal Awards and Reflections

16:14 Trends and Goals for the Future

19:43 Building Community and Audience Engagement

22:11 Upgrading the Studio and Guest Experience

27:32 Vote for us at Political Podcasts Awards 2026!

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Vote for Jimmy’s Jobs People’s Choice Award: https://politicalpodcastawards.co.uk/the-peoples-choice-award/ And sign up to our NEW community here! https://app.heartbeat.chat/jimmysjobsbackstage/invitation?code=DF4BEJ Insights into High-Stakes Marketing: A Conversation with Uncensored CMO Join us for an in-depth conversation with Jon, the host of Uncensored CMO, as we explore the nuances of marketing in today's fast-paced world. In this engaging episode, Jon delves into his unique career journey from finance to marketing, the strategic decisions surrounding bold marketing campaigns like Jaguar's rebrand and Sydney Sweeney's campaign for American Eagle, and the distinction between distinctive and different marketing. Additionally, we discuss the challenges and strategies for running a successful podcast, the future of marketing, and the importance of networking and understanding consumer behavior. This episode is packed with valuable insights for anyone interested in the evolving world of marketing and podcasting. ********** Follow us on socials! Instagram: https://www.instagram.com/jimmysjobs Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture Twitter / X: https://www.twitter.com/JimmyM Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/ Want to come on the show? [email protected] Sponsor the show or Partner with us: [email protected] Credits: Host / Exec Producer: Jimmy McLoughlin OBE Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/ Junior Producer: Thuy

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Check out the new LinkedIn report here: https://economicgraph.linkedin.com/content/dam/me/economicgraph/en-us/PDF/Work-Change-Small-Business-Report-Dec-2025-UK.pdf

Vote for Jimmy’s Jobs People’s Choice Award: https://politicalpodcastawards.co.uk/the-peoples-choice-award/

And sign up to our NEW community here! https://app.heartbeat.chat/jimmysjobsbackstage/invitation?code=DF4BEJ

Elfried “Elf” Samba helped turn Gymshark from a small UK fitness brand into a global cultural movement - powered by community, creators, and culture over traditional advertising.

In this episode of Jimmy’s Jobs of the Future, Elf breaks down the real marketing strategies behind Gymshark’s rise, why most brands misunderstand community, and how personal brand, trust, and cultural relevance now drive growth more than spend.

We cover:

🔥 The exact community-first model that scaled Gymshark

🧠 The “jab, jab, jab, right hook” strategy in real brand terms

👥 The Three A’s of elite hiring: Ability, Agency & Attitude

🌍 Why IRL + URL is the future of brand building

📈 How to actually use LinkedIn as a growth platform

🎯 Why culture beats performance marketing in the long run

This is a practical marketing masterclass for founders, brand builders, creators and anyone serious about growth in the modern internet economy.

✅CLICKABLE CHAPTERS

00:00 Intro

01:25 How Gymshark’s Marketing Model Really Evolved

03:00 Adapting to the Audience in Real Time

05:12 The Early Pain, Pressure & Growth Years

14:36 Why Cultural Relevance Decides Which Brands Win

39:52 What Clients Actually Want From Brands

40:13 Leaving Gymshark & Working Across Multiple Brands

40:21 Inspiration, Leadership & Founder Energy

46:28 Building The Butterfly Effect Agency

50:41 Why Personal Brand Now Equals Business Leverage

54:31 How to Use LinkedIn as a Creative Growth Platform

01:06:57 Quickfire: Lessons, Regrets & Career Advice

**********

Follow us on socials!

Instagram: https://www.instagram.com/jimmysjobs

Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture

Twitter / X: https://www.twitter.com/JimmyM

Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/

Want to come on the show?

[email protected]

Sponsor the show or Partner with us:

[email protected]

Credits:

Host / Exec Producer: Jimmy McLoughlin OBE

Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/

Junior Producer: Thuy

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Check out the new LinkedIn report: https://economicgraph.linkedin.com/content/dam/me/economicgraph/en-us/PDF/Work-Change-Small-Business-Report-Dec-2025-UK.pdf

And sign up to our NEW community here! https://app.heartbeat.chat/jimmysjobsbackstage/invitation?code=DF4BEJ

UK media is collapsing - and Joshi Herrmann, founder of The Manchester Mill, believes a completely new model is emerging to replace it.

Joshi returns to Jimmy’s Jobs to explain why legacy outlets are struggling, how AI will flood the internet with personalised content, and why local, narrative-led journalism might be the future of British media. He breaks down The Mill’s rapid expansion into cities like London, Birmingham and Glasgow, the realities of investigative reporting, and the pressures of running a modern newsroom.

We also discuss the rise of “community media”, the mistakes legacy players keep making, how AI can act as a founder’s secret weapon, and why the future of journalism might look more human - not less.

A must-watch for anyone interested in the future of news, tech, community or British culture.

00:00 Intro

01:37 Expanding to New Cities: Wins & Mistakes

04:06 Cracking London: Their Hardest Challenge

08:26 How Joshi Builds World-Class Reporting Teams

15:51 Community, Marketing & What Actually Works

22:12 AI’s Impact on Modern Journalism

23:05 The Coming Wave of AI-Generated Stories

23:47 Why Local Journalism Might Save Britain

25:02 The Human Connection Readers Still Want

25:44 Live Events & Bringing Readers Into the Room

28:10 AI as a Founder’s “Genius Business Coach”

29:31 What Historical Moments Would You Revisit?

30:56 Why Personal Branding Doesn’t Matter for Journalists

34:01 Hiring Top Talent: The Cameron Barr Story

39:39 Running a Distributed, Multi-City Newsroom

43:13 Why UK Journalists Are Flocking to the US

45:48 Final Thoughts & What’s Next for The Mill

**********

Follow us on socials!

Instagram: https://www.instagram.com/jimmysjobs

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Twitter / X: https://www.twitter.com/JimmyM

Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/

Want to come on the show?

[email protected]

Sponsor the show or Partner with us:

[email protected]

Credits:

Host / Exec Producer: Jimmy McLoughlin OBE

Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/

Junior Producer: Thuy Dong

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In this conversation, Jimmy McLoughlin and Seb Johnson discuss the recent UK budget and its implications for entrepreneurs and startups. They explore the reactions from the Startup Coalition, the significance of changes to EMI and EIS, and the overall sentiment towards supporting the tech community. The discussion highlights the importance of government engagement with entrepreneurs and the need for effective implementation of budget measures to ensure they benefit the startup ecosystem. In this conversation, the speakers discuss the evolving landscape of innovation and government support for tech entrepreneurs in Europe, particularly in the UK. They explore the challenges and opportunities within the tech ecosystem, the importance of building a strong media presence for tech, and the geopolitical implications affecting European tech companies. The discussion also highlights the recent budget announcements and their potential impact on entrepreneurs, emphasizing the need for more accessible funding and support structures. The speakers call for feedback from the entrepreneurial community to shape future policies and ensure that the UK remains a competitive environment for tech innovation. The conversation delves into the challenges faced by entrepreneurs and businesses in the UK, particularly focusing on the impact of government policies, taxation, and cultural attitudes towards entrepreneurship. The speakers discuss the uncertainty in the business environment, the need for better government communication, and the importance of inspiring the next generation of entrepreneurs. They analyze the recent budget and its implications for economic growth, emphasizing the need for clarity and support for businesses to thrive.

Chapters

00:00 Budget Reactions and Entrepreneurial Impact

08:17 Startup Coalition's Role and Perspectives

12:04 Key Budget Highlights for Startups

17:05 Incentives and Funding for Entrepreneurs

20:20 Future Focus: Non-Compete Agreements and Reviews

29:28 Navigating Innovation and Government Support

32:09 Scaling Europe: Building a Tech Media Powerhouse

35:28 European Nationalism in Tech Entrepreneurship

38:07 Geopolitical Implications for European Tech

39:07 Budget Insights for Entrepreneurs

43:40 The Call for Evidence: A Love Letter to Entrepreneurs

48:08 Reflections on the Budget and Its Impact

53:03 The Mood Music of UK Business and Investment

57:17 The Impact of Policy on Talent Retention

01:00:13 Uncertainty and Its Effects on Entrepreneurs

01:03:44 Government Communication Challenges

01:06:37 Cultural Attitudes Towards Entrepreneurship

01:10:16 Budget Analysis and Economic Choices

01:12:56 Policies for Growth and Business Encouragement

01:18:28 Navigating Taxation and Business Environment

********** Follow us on socials! Instagram: https://www.instagram.com/jimmysjobs Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture Twitter / X: https://www.twitter.com/JimmyM Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/ Want to come on the show? [email protected] Sponsor the show or Partner with us: [email protected] Credits: Host / Exec Producer: Jimmy McLoughlin OBE Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/ Junior Producer: Thuy

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