The Average Watts Podcast

Rob Griffin

What is the Average Watts Podcast you ask. Well, as cyclists we measure our fitness by power output, or otherwise known as WATTS. Watts are the measurement that separates us mere mortals from the pros. Average Watts is a podcast where an average cyclist with average watts, sits down for 1-on-1 conversations with cycling pros, ex-pros and industry professionals.

  • 1 hour 5 minutes
    Episode #36 Mike Raney Sedona Mountain Bike Festival

    EP 36  In this weeks I chat with Mike Raney who started the Sedona Mountain Bike Festival.

    Sedona Mountain bike Festival and Thunder MTN Bikes
    Instagram
    Website
    Facebook
    Thunder Mountain Bikes


    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by  4iiii Power Meters

    The Black Bibs

    Starlight Apparel

     
    Tifosi Optics, discount code for 15% off: averagewatts

    ESI Grips , Discount code for 30% off: AWP30

    24 February 2022, 6:00 pm
  • 22 minutes 18 seconds
    Sedona Mountain Bike Festival (Round up part 2)

    EP 35 (2 of 1), In this weeks I highlight some of the quick conversations I had while at the 2021 Sedona Mountain Bike Festival. I have also broke these conversations up into 2 separate episodes.

    In part 2 of episode 35, I talked with the following companies:
    *Revel Bikes
    *Club Ride
    *Ride Concepts
    *Kuat Racks
    *Rogue Panda custom frame bags.


    In part 1 we chated with amazing companies like Intense Cycles / Intense 951  Series,
    Galfer USA, Kenda MTB Tires, Party Shirt International, and Nice Bike Protection

    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters 
     
    Tifosi Optics, discount code for 15% off: averagewatts

    8 December 2021, 6:00 pm
  • 39 minutes 57 seconds
    Sedona Mountain Bike Festival (Round up 1 of 2)

    EP 35 (1 of 2), In this weeks I highlight some of the quick conversations I had while at the 2021 Sedona Mountain Bike Festival. I have also broke these conversations up into 2 separate episodes.

    In EP 1, I talked with the following companies:
    *Intense Cycles / Intense 951  Series (Shane)
    *Galfer USA  (Daryl) 
    *Kenda MTB Tires (Rodger)
    *Party Shirt International (Jack)
    *Nice Bike Protection (Emma and Alex)


    In EP 2 we chat with amazing companies like Club Ride, Kuat Racks, Revel Bikes, Ride Concepts, and Rogue Panda.

    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters 
     
    Tifosi Optics, discount code for 15% off: averagewatts

    30 November 2021, 5:00 pm
  • 1 hour 13 minutes
    Episode #34 Willow Koerber-Rockwell

    In Episode #33, I sit down with former UCI World Cup XC rider Willow Koerber-Rockwell. If you just entered the sport of mountain biking within the past 5 years you may ask yourself who is Willow Koerber-Rockwell? Well, she was one of the top XC riders for the Subaru Gary Fisher Team that then turned into Subaru Trek Factory Team. Willow finished 3rd in the 2009 and 2010 UCI World Championships and was 2nd OVERALL in the 2010 UCI XCO Series. She was also the FIRST female to reach the podium at a world cup, riding a 29er mountain bike. Remember, at that time in the sport of mountain biking, 29er's were still consider the ugly step child that no one wanted to invite to the party. I for one, thank  Willow for kicking in the door and bringing the "wagon wheel" outcast to the party. 
    Following the 2010 season she took off  to have her first child. In 2012 she came back to the world stage, but her priorities had changed and she couldn't fully commit to being both a mother and a  pro mountain biker, so Willow walked away from the sport. She now lives in Colorado with her husband, Myles Rockwell (former UCI World DH Champion) and her two daughters.

    Other notable results:
    2005 - 3rd National XCO Championships
    2007 - 3rd National XCO Championships
    2009 - 2nd National XCO Championships
    2010 - 3rd National XCO Championships
    3x College National Champion


    You can find more information about  Willow at the following:

    Instagram

    Facebook

    Rockwell Ride Well


    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters 
     
    Tifosi Optics, discount code for 15% off: averagewatts

    17 November 2021, 3:00 pm
  • 1 hour 31 minutes
    Episode #33 Redshift Sports with Erik de Brun and Unbound XL winner Taylor Lideen

    In Episode #33, I sit down with Erik de Brun co-founder of Redshift Sports and Unbound XL winner Taylor Lideen to talk about all the amazing products made by Redshift. Redshift's mtto is to "UNLOCK ADVENTURE" and at Redshift they do just that by making your ride better, so you can go further, faster, and more comfortably on the bike you already own.

    Also we were lucky enough to have Unbound XL winner and frequent show co-host Taylor Lideen with us as well to talk about his experiences with Redshift's products like the Shockstop stem, Shockstop seatpost and the Kitchen Sink handle bars.   

    You can find more information about "Redshift Sports" as well as Taylor Lideen at the following:

    www.redshiftsports.com

    Instagram

    Taylor Lideen

    Instagram


    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters 
     
    Tifosi Optics, discount code for 15% off: averagewatts

    AWP kits are provided by Jakroo Custom Apparel 

    Spinergy Wheels, discount code for 10% off: Spin10




    2 November 2021, 1:00 am
  • 1 hour 3 minutes
    Episode #32 Matt Hawkins of Ridge Supply Socks

    In episode 32, I sit down with Matt Hawkins of "Ridge Supply Socks". On September 15, 2014  Matt was hit from behind by a pickup truck traveling at 55 mph while on a solo training ride.  That accident put a bunch of things into perspective for him. Using the money that he was reimbursed for the pieces of kit lost in the accident, Matt invested those few hundred dollars in the first batch of Ridge Supply Socks....they sold worldwide quickly and his business was born.

    The socks are designed to be bright and hyper visible using bio-motion technology that merges design with human intuition to help cyclists, runners & hikers be recognized by motorists.  Matt believes there is more to bright socks than just color.  Color Blocking & Gradient Colors with the Brightest Colors at the Cuff of the sock work well with Bio-Motion to catch the eye.  Ridge Supply's goal is to make the function of bio-motion visibility meet the fashion of the best design & color ways. 

    The name RIDGE SUPPLY is named after Matt's first son, Ridge, and his home in the Blue Ridge mountains.  The Blue Ridge is home to some of the best cycling terrain in the world.  If you have been fortunate enough to take in that view or ride those roads and trails, it stays with you forever.  Our Original SKYLINE sock is homage to those shades of Blue.

    RIDGE SUPPLY is striving to produce the World’s Finest Socks & Accessories to help provide every customer with 100% satisfaction in the product experience.


    You can find more information about "RIDGE SUPPLY" at the following:

    Ridge Supply

    Ridge Supply Arsenals

    www.ridgesupply.com


    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters 
     
    Tifosi Optics, discount code for 15% off: averagewatts

    AWP kits are provided by Jakroo Custom Apparel 

    Spinergy Wheels, discount code for 10% off: Spin10

    15 October 2021, 2:00 pm
  • 33 minutes 44 seconds
    Episode #31 Sam LeFebre w/ Ride PARC

    In EP 31, I have a chat with Sam LeFebre with Ride Parc. In this interview Sam talks to me about "The Bag" which is a very cool new bag to carry all you cycling gear. The Bag launched on Kickstarter in April of 2021 and quickly raised over 310% of their goal amount to produce the first round of Bags.

    Cyclingtips said "The Parc Bag is a truly different take on the everyday gear bag" and described it as "A giant toiletry bag, but for your bike stuff instead of a toothpaste and shampoo".

    Check out Ride Park at  www.rideparc.com , linktr.ee/RideParc ,
    Instagram


    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters 
     
    Tifosi Optics, discount code for 15% off: averagewatts

    AWP kits are provided by Jakroo Custom Apparel 

    Spinergy Wheels, discount code for 10% off: Spin10



    21 September 2021, 6:00 pm
  • 58 minutes 22 seconds
    Episode #30 Mike Levy Pinkbike Editor

    In E30, I chat with Pinkbike Editor Mike Levy. I had a blast getting to have a coffee shop style chat with Mike to learn a bit about his adventures in cycling, as well as what goes into being one of the best bike editor/reviewers in the industry. One of the things I found interesting was how Mike spends a lot of time on his gravel bike. Like most of us riding bikes is a release and Mike is no different and rides a gravel bike to escape the mountain bike.
     
    Instagram
    Facebook
    Pinkbike

    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters 
     
    Tifosi Optics, discount code for 15% off: averagewatts

    AWP kits are provided by Jakroo Custom Apparel 

    Spinergy Wheels, discount code for 10% off: Spin10

    20 August 2021, 5:00 pm
  • 52 minutes 20 seconds
    Episode #29 Paul Cusick with SPINERGY WHEELS

    In Episode 29, I chat with Caul Cusick who is the Marketing Manager for Spinergy Wheels. In this episode Paul walks me through the origin of the company and the direction they are headed, in todays ever changing bike industry.

    Paul also gets into the tech, where I learn about where the wheels are made, and the tech behind their PBO Fiber Spokes,  as well as their new 44 hub.

    Spinergy Wheels: BUY CODE - "Spin10"
    Instagram
    Facebook
    Web page

    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters

    Tifosi Optics, discount code for 15% off: averagewatts

    AWP kits are provided by Jakroo Custom Apparel

    29 June 2021, 9:00 pm
  • 1 hour 8 minutes
    Episode #28 Taylor Lideen 2021 Unbound XL Champion

    In episode 28, we bring back Taylor Lideen. Taylor sat down with me just days after winning the 2021  Unbound XL formerly known as the Dirty Kanza. Unbound XL is a 350 mile self-supported ultra endurance gravel race in Emporia Kansas.

    Taylor was our first guest and then filled in as a cohost for the "Quaranteam series". 

    In this interview, Taylor talked about adversities he faced prior to the race which includes mental illness, as well as injuries. Taylor also talks about the race, his bike setup, and where this race falls into his race resume.

    You can look at his Instagram @tlideen and web site www.taylorlideen.com and see some of the photos.

    Current sponsors:
    Shimano
    Pivot Cycles
     Stan's NoTubes
     Maxxis Tires
    Redshift sports
    Infinit Nutrition


    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters

    Tifosi Optics, discount code for 15% off: averagewatts

    AWP kits are provided by Jakroo Custom Apparel

    15 June 2021, 6:00 pm
  • 1 hour 14 minutes
    Episode #27 Setfano Barberi

    In E27, I chat with Stefano Barberi. Stefano is a professional mountain biker and gravel racer. Stefano was born in San Paulo, Brazil and started his career as a mountain biker but switched to road racing shortly after moving to the USA. After a lengthy career as a professional road racer, Stefano made his way back to the mountain bike. Now Stefano is known for racing endurance mountain bike and gravel races all across the world.

    This episode is packed full of cool stories during his time as a professional road racer and how he found his way back to the mountain bike.
     
    You can find out more information about Stefano on his social feeds,  Instagram & Facebook.

    Current sponsors:
    Kenda Tires
    The Black Bibs
    Starlight Apparel
    Fizik
    ALBA Optics
    LEM Helmets
    ESI Grips
    Xpedo Pedals
    Handup Gloves
    Flow Formulas
     
    Phil Gaimon worst retirement ever
    - Video
    The Fat Cyclist - Video


    Average Watts Podcast supporters and sponsors:

    As ALWAYS the AWP is powered by 4iiii Power Meters

    Tifosi Optics, discount code for 15% off: averagewatts

    AWP kits are provided by Jakroo Custom Apparel

    18 May 2021, 2:00 am
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