Welcome to the Josh Hall Web Design Show where web agency owner, educator and Elegant Themes blog author Josh Hall reveals his experience, tips, tricks and lessons learned in building better websites and growing a web design business so that you can sa...
A special interview here for a few reasons:
Lastly, I should note that I was coming off of a wicked sickness when we recorded so I was not even close 100% but alas, with 3 littles under 7 at home, it’s the usual story during winter 🙂
Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/421
For all links mentioned, head to my new Divi 5 blog post here
I think there’s a misunderstanding of the term “solopreneuer” in that, when you think about that term, you probably think about being “alone.” At least I did.
Until this conversation.
I had a light bulb moment in this chat with Maggie Patterson, author of the book “Staying Solo” with this very idea that you can be a solopreneur while not being an alonepreneur.
Some of the happiest, most balanced and most profitable entrepreneurs and web biz owners I know are somewhere in the middle of alone and owner.
That’s the sweet spot we’re diving into in this one.
Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/420
Watch the video version of this episode.
Join Web Designer Pro® to get your ticket to PRO CON 2026, happening April 17-18!
🔥 Our 2026 Event Sponsors (With Exclusive Deals)
17hats - The CRM I use for proposals, contracts, invoicing, and automations.
👉 https://joshhall.co/17hats
🎁 Get a 7-day free trial + my quote, contract & invoice template automatically added to your account
SiteGround - The hosting company I’ve trusted for all my websites since 2015.
👉 https://joshhall.co/siteground
🎁 Get over 80% OFF your first year of hosting
Termageddon - Auto-updating privacy policies that embed easily on your sites.
👉 https://joshhall.co/termageddon
🎁 Get 2 free agency licenses
Local SEO Academy - Web Designer Pro’s “little brother” community focused on Local SEO training & implementation.
👉 https://joshhall.co/lsa
🎁 Get 50% OFF your first month
Design Day Blueprint - Bailey Collins’ proven system for launching a “Website in a Day” model (500+ students!).
👉 https://joshhall.co/ddb
🎁 Get 10% OFF + the bonus Brand Day module ($500 value) for free
WP Umbrella - The WordPress site management tool making serious waves inside my community.
👉 https://joshhall.co/umbrella
🎁 Use code JoshHallWPU for a FULL extra month free (on top of their trial)
Affiliate Disclaimer: These links above are affiliate links. I only partner with tools and programs I personally use, trust, or recommend.
I’m not gonna lie…I needed this chat. In an era where there’s so much emphasis on growth plans (like SEO, CRO, Email Marketing, Ads, Social, etc), it’s easy to second-guess yourself or just abandon web design completely if you prefer to just build awesome websites and support that work.
Well good news, just offering high-converting web design + hosting and maintenance plans is still a VERY VIABLE model in 2026 and beyond.
Jake Kramer of Artillery Media (along with many members in my community Web Designer Pro) are proof.
Jake and his partner John, along with their lean team, are currently hosting and maintaining 500+ websites with their plan, using the same toolstack I’ve been using since 2015. Divi website builder + SiteGround hosting.
We get into how they’re running and managing things practically in this one so if you’re interested in simply designing sites and supporting clients month to month but not becoming a full stack digital marketing agency, this one’s for you.
Note: I don’t disparage anyone wanting to get into growth plans or digital marketing, and that is a faster path to revenue growth but if you’re more in the “slow and steady” camp, and you’re ok with delayed gratification, website design + hosting and maintenance plans are still a great way to go.
Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/419
Building a web design business has it’s challenges. Building it on the side while working a 9-5 has an added set of complexities and challenges. But after coaching hundreds of members in Web Designer Pro over the past 5 years, I’ve seen many members go from part time to full time and absolutely soar when they take that leap.
But getting there is the hard part.
All and more is covered in this podcast episode with Allison Ditmer who has some great strategies on how to build your business (and personal brand) all while working a 9-5!
Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/418
To get this and all future issues, along with all my free content:
📰 Join my free newsletter
Additional links mentioned:
🎟️ Get your free ticket to the SEO Surge Summit (Feb 24-26)
💪 Join my coaching community Web Designer Pro®
🗞️ Read my latest 12 newsletter issues
In our 2025 in-person Web Designer Pro Conference, Sam Sarsten (the Local SEO King inside Pro) presented for us live, sharing his top lessons learned in building his MRR primarily through SEO Growth Plans.
In this special edition podcast, I’m giving you access to the full replay + Q&A sessions (which has been reserved for Pro members to this point.)
I hope this helps you seriously consider, or at the very least, think about what growth plan type service you can offer to help build your monthly recurring revenue.
And if it’s SEO, be sure to check out the SEO Surge Summit that Sam is hosting later this month in Feb 2026!
I’ll be a speaker along with many other Web Design and SEO Pros.
Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/417
My free training on how to Scale Your Way is coming up (Feb 10-13) at the 2026 Designer Boss Summit!
Join my free newsletter to read this issue:
📰 Sign up for free
Get my latest 12 newsletters for free:
🗞️ Read them here
The landscape of website builders has evolved so much since I got started in 2010 and you know what else has evolved? Web designers.
Building high-converting, well-designed professional websites is still at the core of most web designer studios and agencies but the landscape is evolving now to where, in my experience, clients are relying on web designers to help make sense of the scattered online world and to help them drive traffic, leads and customers to their website.
This means an identity shift for many web designers, who are now viewed as more of webmasters or web consultants/strategists.
That’s exactly what we dive into in this chat I had with Mark Szymanksi. This convo was recorded for his show Fueled by Progress but we covered so much important ground, I wanted you to hear it as well.
Apart from the landscape of website builders changing, we get into:
Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/416