- 56 minutes 58 secondsThe Coffee Producer Toolkit #6: Quality Control
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In this sixth episode, we give you a practical manual to judge your own coffee quality, so you can negotiate with buyers on a level playing field.
We start with the simplest step of all: drinking your own coffee. We cover how to brew and taste it, how to build a catalogue of its flavours, and why tasting your neighbours' coffees in a monthly tasting club gives you negotiating power.
Then we look at sample roasting, and why a producer's goal is consistency rather than the perfect roast. With help from Thompson Owen of Sweet Maria's, we go from roasting in a pan, to a $30 popcorn popper, to top-end sample roasters, and lay out the basics of a consistent roast: weight, moisture loss, time and your own senses.
We spend a good part of the episode on water, the most overlooked factor in how your coffee tastes on the cupping table. We start with a blind test at World of Coffee Geneva, where the same coffee tasted completely different just by changing the water. Then we explain alkalinity, how to test it with an inexpensive drip kit and what range to aim for, and we compare the options for getting good water on your farm: bottled water, distilled water with mineral sachets, under-sink filtration, and a full system that matches what your buyers use.
And we finish with grading. How to use the Coffee Value Assessment to describe your coffee in the same language as your buyers and why you should always get more than one independent opinion on your quality.
The Coffee Producer Toolkit is the podcast that helps you run a more profitable coffee farm.
Hosted by coffee journalist James Harper (Filter Stories podcast) and fermentation specialist Lucia Solis (Making Coffee with Lucia Solis podcast), it's built for farmers who want to run their farm like the business it is.
Over two years we interviewed 50+ producers and experts across 20 countries. Each episode takes one part of the business — agronomy, processing, fermentation, storage, quality, sales — and lays out what the best farms are doing.
Related podcast episodes:
James:
- Filter Stories: How Heat Transforms Coffee Beans
- Filter Stories: How to Be a Better Taster
- Filter Stories: Getting Great Water, Step by Step
People mentioned in the episode:
- Karla Boza — Jacinta Y Su Cafe, San Benito, El Salvador
- Paulino Quintero — Huila, Colombia
- Jesús Antonio Chala — Finca El Silencio, Colombia
- Thompson Owen — Sweet Maria's Coffee, USA
- Lahari Balireddi — ASG Coffee, Kenya
- Manuel Barsallo — Agrícola Geisha, Panama
- Lawrence — BWT
Resources:
- Video: How to Make Cold Brew
- Physical Coffee Diary
- Digital App: Coffee Brew Log
- Digital App: Tasting Notes
- Sweet Maria's guide to roasting in a pan or popper, with video
- Sweet Maria's roasting on a pan or popper tip sheet
- Sweet Maria's air popper resources and video
- Filter Stories guide: Roasting your own coffee (English)
- Guía de Filter Stories: Cómo tostar tu propio café (en español)
- Guide to getting a good sample roast
- Video: How to Cup Coffee at Home
- SCA Cupping Workshop
- Video: How to use an Alkalinity Dropper Kit
- Buy a water test kit
- SCA Water Control Chart
- Water calculator to adjust alkalinity
- Make your Own Water for Coffee
- Video: Make your own water for coffee
- BWT bestmax PREMIUM (under-sink option)
- BWT bestbarista ROC COFFEE
- PDFs of CVA Form in 7 languages
- The SCA Coffee Value Assessment, Extrinsic Criteria List
- Digital App: Catador
- Digital: CVA in your web browser
Follow us through our newsletters and Social media:
James’ Filter Stories Instagram
Cover Art: Nick Hafner
The Coffee Producer Toolkit is made possible by these leading coffee organisations:
The Coffee Quest | BWT | Descamex | InterAmerican | Pinhalense | Novonesis | GrainPro
12 October 2026, 7:00 am - 1 hour 9 minutesThe Coffee Producer Toolkit #5: Price
Support the show on Patreon to help us keep making new episodes.
In this fifth episode, we give you a practical guide to pricing your coffee to ensure your farm is economically sustainable in the long term.
We start by showing you how the “C” price is actually set, and why it is not what your coffee is worth.
Next, we show you how to calculate your cost of production and the common challenges producers will face doing this for the first time. We then look at how high above your cost of production. We cover where to find what coffees like yours are really selling for: asking other producers, asking roasters for their spot price lists, V-Hub and the Specialty Coffee Transaction Guide. We also explain why spot prices are only a starting point, and how producers add a 15 to 20% premium by offering consistency, trust and a relationship.
And we finish with negotiation. We explain why many roasters would pay more but have never been asked, and how cultural values of humility and harmony can hold you back. We show you a tool for communicating with buyers from different cultures, what to ask for when a buyer won't move on price, and how to charge for investments a buyer asks you to make.
The Coffee Producer Toolkit is the podcast that helps you run a more profitable coffee farm. Hosted by coffee journalist James Harper (Filter Stories podcast) and fermentation specialist Lucia Solis (Making Coffee with Lucia Solis podcast), it's built for farmers who want to run their farm like the business it is.
Over two years we interviewed 50+ producers and experts across 20 countries. Each episode takes one part of the business — agronomy, processing, fermentation, storage, quality, sales — and lays out what the best farms are doing.
Related podcast episodes:Lucia:
#64: "What Kind of Coffee Lover am I? How Much am I Willing to Pay for a Cup of Coffee?"
James:
Filter Stories: The Hard Business of Selling Beautiful Coffee
Follow us through our newsletters and Social media:James’ Filter Stories Instagram
People mentioned in the episode:- Karla Boza — Jacinta Y Su Cafe, San Benito, El Salvador
- Julia Ortega, Finca Los Pinos, Puebla Mexico
- Edilberto Tovar — Finca La Esmeralda, Huila, Colombia
- Melissa de Gasperín — Rancho San Felipe, Veracruz, Mexico
- Diego Robelo — Aquiares Estate, Turrialba, Costa Rica
- Cristian Reyes — Finca El Rodeo, Santander, Colombia
- César Marín — Chacra D'Dago, Peru
- Gilberto Baraona — Los Pirineos, Usulutan, El Salvador
- Lalo Perez, Biofilia
- ASOPEP, Planadas, Tolima, Colombia
- Piedras Azules cooperative, El Salvador
- Agnes Thieleke, InterAmerican Coffee Europe
Resources:
- Record keeping and profitability analysis
- V-Hub (formerly Cropster Hub)
- Coffee Yield Calculator
- Cost-of-production calculator
- Fairtrade Verified Living Income reference prices
- Specialty Coffee Transaction Guide
- Chad Trewick interview on Bellwether podcast
- Heifer / ASOPEP / Fairtrade Tolima living income study
- Book: The Culture Map by Erin Meyer
Cover Art: Nick HafnerThe Coffee Producer Toolkit is made possible by these leading coffee organisations:
The Coffee Quest | BWT | Descamex | InterAmerican | Pinhalense | Novonesis | GrainPro
28 September 2026, 8:00 am - 58 minutes 48 secondsThe Coffee Producer Toolkit #4: Marketing & Sales
Support the show on Patreon
In this fourth episode, we give you a practical guide to finding buyers and selling your coffee into the specialty market.And we finish with the sales conversation itself: the questions to ask in your first five minutes with a buyer, and how to handle the rejection that's coming, because it is coming.
The Coffee Producer Toolkit is the podcast that helps you run a more profitable coffee farm.
Hosted by coffee journalist James Harper (Filter Stories podcast) and fermentation specialist Lucia Solis (Making Coffee with Lucia Solis podcast), it's built for farmers who want to run their farm like the business it is.
Related podcast episodes:Lucia:
- #54: Visiting Producers, Advanced Tourism & The Coffee Hunter (farm visits, the buyer relationship)
- #56: Pranoy Thipaia (finding export markets, expo advice)
- #65: To Blend or Not to Blend? Wine Vintages, and Harvest Update (sales strategy, consistency over novelty)
- Cabal Cafe Podcast en Espanol
James:
Follow us through our newsletters and Social media:
James’ Filter Stories Instagram
People mentioned in the episode:- Diego Robelo — Aquiares Estate, Turrialba, Costa Rica
- Cristian Reyes — Finca El Rodeo, Santander, Colombia
- Cristian Reyes — Personal Instagram
- Catherine Bedoya — Eje Cafetero, Colombia
- Hamsini Appadurai — Sangameshwar Coffee Estates, Chikmagalur, India
- Melissa de Gasperín — Rancho San Felipe, Veracruz, Mexico
- Edilberto Tovar — Finca La Esmeralda, Huila, Colombia
- Desnudo Coffee (Austin) — Austin, Texas, USA
- Alejandro Rodríguez Delgado — Hacienda San Pedrito, Puerto Rico
- César Marín — Chacra D'Dago, Peru
Resources:
- Algrano — Producer Sign Up
- The list of 144 international trade shows
- Clases Gratis de Inglés en linea - USA Learns
- Clases Gratis de Inglés en linea - Voa News
- English Accent Training
- The SCA Coffee Value Assessment, Extrinsic Criteria List
- PDFs of CVA Form in 7 languages
Cover Art: Nick Hafner
The Coffee Producer Toolkit is made possible by these leading coffee organisations:
The Coffee Quest | BWT | Descamex | InterAmerican | Pinhalense | Novonesis | GrainPro
14 September 2026, 6:00 am - 1 hour 7 minutesThe Coffee Producer Toolkit #3: Fermentation
Support the show on Patreon
In this third episode, we give you a practical manual to take control of your fermentations and improve your farm's profitability.We start with the basics — what is actually happening inside your tank, where the microbes come from, and why your coffee is going to ferment whether you want it to or not.
Then we go through five ways commercial microbes can make you money: consistency batch to batch, long fermentations you can run safely, lifting the score of your worst cherries rather than your best, clearing bottlenecks in your wet mill, and extending your coffee's shelf life.
We cover what a well-run fermentation actually looks like — the cleaning, the monitoring, the record-keeping — with a step-by-step blue-barrel protocol for smaller farms and guidance on when to move to tanks. We also look at the investment sums needed for commercial yeasts and how to justify them.
And we finish with the difficult questions — the environmental worries, whether using a starter culture is the same as adulterating your coffee, and how to talk about all of this with buyers who may view commercial microbes with suspicion.
Related podcast episodes:Lucia:
- #72: Planning Your First Coffee Fermentation Trials? Start Here.
- #76: How Commercial Microbes Threaten The Coffee Industry
- #80: How Microbiology Can Explain Beginner's Luck
James:
Follow us through our newsletters and Social media:
James’ Filter Stories Instagram
People mentioned in the episode:- Lester Lerner, Old Willow Coffee, Colombia
- Victor Chala, Palma Rosa, Colombia
- Fridolin Stocker— Mount Sunzu, Zambia
- Shyira washing station, Rwanda
- Evangelos Filippatos, La Cabra
- La Cabra, Copenhagen
- Helen Riley — Novonesis
- Gunne Øregaard — Novonesis
- Franz Zeimetz — Lost Origin Coffee Labs, Panama
- Alejandra Rodríguez Delgado — Hacienda San Pedrito, Puerto Rico
- Gustavo Arroyo — Rancho Contento, Puerto Rico
Resources:
- pH meter & buffer
- Thermometer
- Novonesis Pichia yeast
- Novonesis Lactobacillus bacteria
- Pressure washer
- Fermentation Log Sheet
- Yeast’s impact on the environment in research on vineyards
- Sprudge Best Of Panama coverage
- Lucia’s Fermentation Training Camp
- Coffee Wet Mill Sanitize
- Opciones para la desinfección del beneficio
- Cabal Cafe Podcast en Espanol
Lucia's Favorite Tools:
Cover Art: Nick HafnerThe Coffee Producer Toolkit is made possible by these leading coffee organisations:
The Coffee Quest | BWT | Descamex | InterAmerican | Pinhalense | Novonesis | GrainPro
24 August 2026, 11:00 am - 1 hour 6 minutesThe Coffee Producer Toolkit #2: Processing
In this second episode, we show you how to stop losing coffee to a badly calibrated pulper, why chasing 100% ripe cherries is actually costing you money, the $480 fix that lets a small farm sort cherries perfectly well, how to keep your coffee under 40°C during drying without spending a fortune, why a mechanical dryer isn't the villain everyone says it is, the cheap instruments that will deliver consistent quality across harvests, and ways to treat your wastewater.
The Coffee Producer Toolkit is the podcast that helps you run a more profitable coffee farm.
Hosted by coffee journalist James Harper (Filter Stories podcast) and fermentation specialist Lucia Solis (Making Coffee with Lucia Solis podcast), it's built for farmers who want to run their farm like the business it is.
Over two years we interviewed 50+ producers and experts across 20 countries. Each episode takes one part of the business — agronomy, processing, fermentation, storage, quality, sales — and lays out what the best farms are doing.
Related podcast episodes:
Lucia:
- Making Coffee with Lucia Solis — How to De-Funkify your Naturals
- Making Coffee with Lucia Solis — Germination: A Close Look at Coffee Drying
James:
Follow us through our newsletters and Social media:
James’ Filter Stories Instagram
People mentioned in the episode:
- Lester Lerner, Old Willow Coffee, Colombia
- Orlando Osorio, La Primavera, Colombia
- Astrid Medina, Tolima, Colombia
- David Velásquez, Los Naranjos, El Salvador
- Jesús Antonio Chala, Finca El Silencio, Colombia
- Victor Chala, Palma Rosa, Colombia
- Melissa de Gasperín, Rancho San Felipe, Córdoba, Mexico
- Norberto Suárez, Boquete, Panama
- César Marín, Chacra D'Dago, Peru
- Manuel Matta, Santa Maria, Colombia
Resources:
- Innovakit: canguaro (picking sleeves)
- Pinhalense Cherry Floater
- Pinhalense Vertical Pulper
- Pinhalense Mechanical Dryers
- Tolva — Plastic Vertical Hopper
- Moisture Meter (Mid Tier)
- Moisture Meter (High End)
- Cenicafé Low-Water Wet Milling (Ecomill-type systems)
- Flávio Borém Drying Research
- DIY Moisture Maths (weight + fixed volume)
Lucia's Favorite Tools:
Cover Art: Nick HafnerThe Coffee Producer Toolkit is made possible by these leading coffee organisations:
The Coffee Quest | BWT | Descamex | InterAmerican | Pinhalense | Novonesis | GrainPro
10 August 2026, 11:00 am - 1 hour 6 minutesThe Coffee Producer Toolkit #1: Farming
The Coffee Producer Toolkit is the podcast that can help you run a more profitable coffee farm.
Hosted by coffee journalist James Harper (Filter Stories podcast) and fermentation specialist Lucia Solis (Making Coffee with Lucia Solis podcast), it's built for farmers who want to run their farm like the business it is.
Over two years we interviewed 50+ producers and experts across 20 countries. Each episode takes one part of the business — agronomy, processing, fermentation, storage, quality, sales — and lays out what the best farms are doing.
In this first episode, we show you how you can benchmark your farm against the two numbers that matter, protect your flowering without paying for irrigation, avoid the exotic variety trap that's costing farmers their harvests, stop wasting money on fertilizer your soil doesn't need, and save weeks of labor a year with tools that cost less than $50.
Follow us on Instagram - Lucia (@lluciasolis) - James (@filterstoriespodcast) and tag us in an Instagram story.
Join our Patreon community to be a part of our live Office Hours sessions.
Stay up to date through our newsletter
Discover how James produces Filter Stories episodes by subscribing to his Substack newsletter
Cover Art Designed by Nick HafnerRelated Podcasts:
Lucia:
James:
People mentioned in episode:
- Fernando Castillo Guatemala
- Paulino Quintero, Colombia
- Orlando Osoria, Colombia
- Julia Ortega, Mexico
- Sergio de la Vequia, Mexico
- Hugo lopez, Innovakit
Agronomists:
Resources
- Anacafe technical management
- Coffee Cascara Compost Guidelines (English)
- Compostaje de la pulpa/cáscara de café (Espanol)
- Netafim Drip Irrigation manual
- Innovakit: abonador (fertiliser applicator)
- Innovakit: aroplateo (tree guard for weed whacking)
- Innovakit: selector de arvenses (low-drift sprayer)
- Innovakit: canguaro (sleeves)
- World Coffee Research variety catalogue
- Recommended varieties: Centroamericano, H1, H16, Mundo Maya
- Coffee&Climate Toolbox
- Access Agriculture
- World Coffee Research Resources
- Barista Hustle’s Coffee Farm Management series
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27 July 2026, 2:00 pm - 45 minutes 31 seconds#81: Nobody Wants to Pick Coffee
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#63: Terroir for Busy PeopleDirty Jobs Hawaiian Coffee Clip
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Sign up for the newsletter to hear about the next episode, FTC dates, and coffee releases.30 June 2026, 12:00 am - 1 hour 39 minutes#79: Farm First: Lalo Perez on Long-Term Coffee Health
Lalo's substack page
Ikaria Coffee (Lalo's farm + roasted coffee)
Biofilia (agronomic consultancy)
Support the show on Patreon to join our live Discord hangouts, and get access to research papers, transcripts and videos.
And if you don't want to commit, show your support here with a one time contribution: PayPal
Sign up for the newsletter to hear about the next episode, FTC dates, and coffee releases.6 April 2026, 11:00 am - 44 minutes 41 seconds#78: What Is Specialty Coffee? And Who Gets To Define It?
If you would like to watch our YouTube video on "What is specialty coffee"
If you are a roaster and are interested in participating in the Fermentation Project with James Hoffmann, click here -> For Roasters: Buy Fermentation Kit
Listers Movie (bird watching) it's beautiful, I highly recommend this.
Email info.luxiacoffee@gmail if you would like to discuss Pluribus or Listers Movie in our Discord server.
Support the show on Patreon to join our live Discord hangouts, and get access to research papers, transcripts and videos.
And if you don't want to commit, show your support here with a one time contribution: PayPal
Sign up for the newsletter for behind the scenes pictures.18 March 2026, 6:00 pm - 30 minutes 49 seconds#77: The Most Challenging Harvest We've Had
Roasterkat IG Reel about rain.
YouTube version of the Q&A portion
James Hoffmann Healthy Coffee Video
The 2025/2026 Harvest has not gone according to plan.
Nick and I have found ourselves with some down time and therefore have put together this casual, end of year update on how the season is going so far. Spoiler alert: not well.
I've combined a harvest update with listener questions about fermentation.
Questions featured in this episode are:- Are all coffees that are not anaerobic, aerobic?
- Am I aware of any efforts to design yeasts for Robusta?
- Do I think producers should create terms that further describe processing?
- How can you more precisely measure fermentation process with whole cherries?
- What's the most eco-friendly way to treat waste water and effluent?
Email info.luxiacoffee@gmail if you would like to discuss Plur1bus.
Support the show on Patreon to join our live Discord hangouts, and get access to research papers, transcripts and videos.
And if you don't want to commit, show your support here with a one time contribution: PayPal
Sign up for the newsletter for behind the scenes pictures.
Cover Art by: Nick Hafner
Intro song: Elijah Bisbee
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