In this episode of the Headliner Podcast, hosts Nicholas and Elissa dish out tasty tips on how to use your podcast's back catalog to grow your audience. With Thanksgiving around the corner, they cleverly compare "leftovers" to the gems you've already created. They chat about the perks of reintroducing evergreen episodes to fresh ears and keeping your podcast buzzing during the busy season.
Nicholas and Elissa share fun ways to "reheat" your content, from resharing clips on social media to using Headliner's new automatic clip feature for easy promotion. They stress the importance of staying visible in the podcasting world and how reposting older content can hook both newbies and loyal fans.
Plus, they dive into the benefits of transcripts and captions, which boost accessibility, SEO, and audience retention. With a treasure trove of tips and tools, this episode is packed with actionable advice to help you make the most of your podcast this holiday season and beyond.
Don't miss these insights that will inspire you to dig into your back catalog and showcase the best of your podcasting journey!
(00:00) Nicholas and Elissa host the Headliner podcast
(00:31) This week's podcast is about using leftovers to grow your podcast
(01:34) Reheating your podcast back catalog to boost audience growth
(06:03) Headliner's Automatic Clips for Back Catalog feature
(07:32) Getting automated clips during the holidays can help pad your content calendar
(09:35) Reformat old podcasts - hint, try Eddy!
(12:49) 'Bake' in some captions
(15:26) Sharing is caring when it comes to podcasting!
(17:07) Posting regularly keeps your feed active and your audience engaged
(18:56) There are lots of tools out there that can help you grow your podcast
Show notes created by https://headliner.app
In this episode of the Headliner Podcast, hosts Nicholas and Elissa dive into YouTube's definitive guide to creating engaging podcast content. They emphasize the importance of getting your podcast on YouTube, highlighting that any effort is better than none. With YouTube being the second largest search engine, they discuss various video formats—from simple audiograms to fully produced video content—and how each can elevate your podcast's presence.
Elissa and Nicholas share practical tips on enhancing video quality, including the use of dynamic visuals and the significance of eye-catching thumbnails that act like billboards for your content. They also explore the value of metadata, including chapters for better navigation and SEO optimization, ensuring your podcast reaches the right audience.
Additionally, they touch on the importance of community engagement through features like YouTube Shorts and community posts, which can help maintain audience interest even between episodes. With insights on leveraging analytics to refine your strategy, this episode is packed with actionable advice for podcasters looking to grow their reach on YouTube.
Don't miss out on these valuable insights to help you effectively promote your podcast on one of the world's largest platforms!
(00:00) Get your podcast on YouTube.
(00:32) YouTube released what they're calling the definitive guide to creating engaging podcast content
(01:25) Podcasting on YouTube
(02:04) The good, the better, and the best
(08:03) Tips for making YouTube thumbnails
(12:31) One thing that's really important to YouTube is to make sure videos are navigable by adding chapters
(16:18) YouTube shorts allow you to link your podcast to other platforms
(23:25) Use YouTube to grow your podcast
Show notes created by https://headliner.app
In this episode of the Headliner Podcast, hosts Nicholas and Elissa explore YouTube's exciting new features for podcasters in 2026. They discuss how these tools aim to simplify podcasting and why creators should take advantage of YouTube's growing investment in the medium.
From AI-enhanced editing to expanded thumbnail testing, Nicholas and Elissa break down the benefits of these updates to help podcasters reach a wider audience. With over 1 billion monthly podcast listeners on YouTube, they stress the importance of starting now to enjoy the advantages of early adoption.
They also share practical tips for establishing a presence on YouTube, including creating a podcast playlist, optimizing file names, and using Headliner's tools for smooth content transformation. Additionally, they highlight the value of audience engagement through YouTube's comments to build community and grow your channel.
Don't miss this insightful episode that will help you navigate the evolving landscape of podcasting on YouTube!
(00:00) YouTube announced a bunch of new features for podcasters in 2026
(01:52) Transform audio to video with audiograms
(02:20) YouTube is increasing its investment in podcasting with new tools and features
(06:15) YouTube is massive for podcasting already
(09:50) Getting started with YouTube is super easy.
(15:06) Get on YouTube as soon as possible
Show notes created by https://headliner.app
In this episode of the Headliner Podcast, hosts Nicholas and Elissa discuss the rise of video podcasting and whether podcasters should make the jump to video. They explore the benefits of adding a video, the growing popularity of podcast videos, and how video can enhance audience engagement.
They also address the challenges of video editing and the technical aspects involved.
This episode is filled with insights to help you decide if it's time to elevate your podcast!
Want to learn even more? Check out our latest blog: https://www.headliner.app/blog/2025/09/25/video-for-podcasts-and-how-to-make-video-easy/
(00:00) Intro
(00:56) Why should our listeners pivot to video?
(06:57) You can use social video to boost your podcast sales and promotion
(09:13) Cons for video
(14:50) It can be daunting, but that doesn't mean it is
(15:44) So should you pivot to video?
(18:35) Having a video component opens up additional discovery avenues for podcasts
Show notes created by https://headliner.app
In this episode of the Headliner Podcast, hosts Nicholas and Elissa put a ring on the truth about podcast growth: guests can be game-changers. Inspired by Taylor Swift's headline-making appearance on the New Heights podcast, they dig into how the right guest can turn casual listeners into lifelong fans.
With stats that hit harder than a breakup ballad, they reveal how Taylor's episode grew viewership by 600% and broke records for live podcast audiences.
But you don't need a celebrity fiancé to see results—Nicholas and Elissa share how everyday podcasters can use guests to expand reach, build credibility, and spark real engagement.
From scouting the perfect match (hello, micro-influencers) to promoting episodes so your audience says "I do," this episode is packed with practical tips and clever takeaways. Tune in to learn why inviting guests onto your show isn't just a nice touch—it's the perfect match for podcast growth. (00:00) Intro (00:30) Say "Yes" to Guests (01:57) When Taylor Said Yes – Swift's New Heights debut boosted viewership 600% (04:15) Expanding the Guest List (07:06) Credibility: The Real Rock on the Finger (12:04) A Love Story with Guests (14:28) Micro-Influencers, Major Spark (16:18) Finding The One (17:35) Making the Most of "I Do" – Best practices for maximizing guest appearances (21:22) Happily Ever After (With Guests) – Final thoughts on why every podcaster should try it
In this episode of the Headliner Podcast, hosts Nicholas and Elissa dive into the nitty-gritty of audio quality and how to boost your podcast setup without emptying your wallet. They dish out practical tips that'll level up your sound game, whether you're just starting out or have a bit of experience under your belt.
Did you know one-third of listeners bail on a podcast due to bad sound? Nicholas and Elissa break down how to optimize your recording space—think closing windows and cutting background noise—and make the most of the gear you already own.
Get the scoop on mic proximity, the perks of headphones, and how to use software for local recordings. They'll also touch on export settings and balancing audio levels for that perfect sound. Tune in and let your podcast's audio quality shine!
Want more tips on leveling up you recordings? Check out our epsiode on upgrading podcasting equipment! Listen here: https://play.headliner.app/podcast/53fe327002dd4e9b8947be388f61d942/episode/5fa1ea1f-2589-4626-9816-cbdb44d0fa7e
(00:00) Intro (00:31) Nicholas and Elissa talk about improving podcast audio quality (02:43) You want your recording to be as clean as possible when editing it (04:45) Making a good recording enviorment (07:27) Practice mic proximity to minimize background noise during recording (09:19) More technical things (14:44) Upgrading your podcast's recording can be easy (and FREE!)
Thank you so much for listening!
Show notes created by https://headliner.app 🎙️ Thanks for podcasting with Headliner!
Transcription is one of the easiest ways to grow your podcast. And, often, one of the most overlooked tools for podcast growth. Get started at https://eddy.headliner.app.
A good, high-quality transcript makes your show easier to find, easier to follow, and easier to share. It's not just about accessibility or podcast SEO (though it helps with both). It's about creating a better experience for every listener and ensuring no growth is left on the table.
(00:00) Nicholas and Elissa discuss transcription on the Headliner Podcast
(00:39) If you aren't transcribing your podcast, you're leaving discovery on the table
(06:54) Adding transcripts can increase organic traffic by 15% and increase keyword lift by 50%
(10:24) Use Eddy by Headliner for quick, easy transcript-based editing
(13:32) Final thoughts on podcast transcription
Show notes created by https://headliner.app
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In this episode of the Headliner Podcast, hosts Nicholas and Elissa dive into the 'summer slump' in podcasting. They chat about how listener habits change in the summer and share tips for podcasters to stay active while taking a break.
Get ready for some fun ideas on repurposing content and engaging on social media while keeping the excitement alive during those summer breaks. Tune in for some great insights on handling summer downtime in podcasting!
(00:00) 55% less podcasts have been released in June compared to May
(04:26) It's perfectly normal for podcasts to take a break. In fact, a lot of podcasts
(08:53) With podcasting tools, you can schedule out in advance
(13:57) Post on social media keeps your show semi-active and it still keeps it discoverable
(17:15) Take a break if you need it. Breaks are normal, and they can be strategic
Show notes created by https://headliner.app
🎙️ Thanks for podcasting with Headliner!
In this episode of the Headliner Podcast, hosts Nicholas and Elissa chat about how to make your podcast more visible—all inspired by a comment on our social media!!!
With some eye-opening stats, they share that 71% of listeners discover new shows through social media, and 68% of video podcast listeners have found podcast content via social clips. Nicholas and Elissa offer handy tips on creating engaging posts, optimizing video content, and using SEO-friendly titles and descriptions to get noticed.
You'll learn why transcripts matter for indexing, the perks of making video content, and how to keep a strong online presence with a dedicated website. Tune in to explore these strategies to help your podcast stand out!
(00:00) Nicholas and Elissa discuss ways to promote your podcast on Headliner
(02:18) 71% of podcast listeners have reported finding a podcast on social media
(05:21) Tips on creating smart titles and descriptions for YouTube videos and social media
(07:07) 52% of podcast discovery is happening on YouTube 27% through search
(09:16) Some podcast apps now allow for transcripts, which Spotify is now allowing for
(12:59) Make video for your podcast really does help boost engagement, reach
(16:34) What else can you do to improve your podcast content strategy
(17:09) Having a website helps your podcast rank higher in search results
(19:30) Five easy things podcasters can do to help build their show's visibility
Show notes created by https://headliner.app 🎙️ Thanks for podcasting with Headliner!
In this episode of the Headliner Podcast, hosts Nicholas and Elissa introduce TL;DL (Too Long Didn't Listen), a tool designed to enhance podcast engagement. This summarizer combines clips from real podcasts with AI insights, allowing users to quickly grasp the essence of episodes without the full listen.
They discuss how TL;DL helps listeners manage their podcast queues efficiently, offering a personalized audio experience that simplifies discovery. With the ability to mix clips from various podcasts, TL;DL is a unique solution for busy individuals wanting to stay informed and entertained.
Listeners will also hear a preview of a TL;DL project summarizing recent episodes focused on the importance of video in podcasting. Nicholas and Elissa share compelling statistics about YouTube's dominance in the podcast space and offer practical tips for podcasters to enhance audience engagement.
Join them as they explore the intersection of AI and podcasting, and discover how TL;DL can transform your listening experience!
(00:00) Headliner has a new tool that lets you summarize all your podcasts
(03:11) TL;DL Demo!
Show notes created by https://headliner.app 🎙️ Thanks for podcasting with Headliner!
In this episode of the Headliner Podcast, hosts Nicholas and Elissa tackle the crucial topic of social media strategy for podcasters. They discuss the importance of social media in podcast discovery, especially YouTube.
We explore social media algorithms and share practical tools, like Headliner's automatic audiograms, to help maintain a strong online presence. Additionally, we discuss creative strategies, such as stockpiling content and engaging with your audience to build a community.
(00:00) Learn how to promote your podcast on social media
(09:02) Tips for community building
(12:44) Managing social media can be a daunting task for podcasters
(16:28) Most importantly...have fun!!!
Show notes created by https://headliner.app 🎙️ Thanks for podcasting with Headliner!