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10PlusBrand
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A full service branding agency, serving businesses with strategies, messaging, videos and photos for websites and digital marketing by honing brand DNA™. We excel at creating videos based on high quality content.
- 9 minutes 8 secondsPersonal Brand Building for Board Member Candidates and Board Assessment Improvement_Season 2, Episode 40To become a board member requires more than industry expertise, domain expertise, functional expertise, or specialized expertise. Recent survey reveals discontent by board members about their peers: Almost half of them want at least one board member replaced, and a quarter of board members want more than two members replaced. Joanne Z. Tan explains, from both individual candidates' point of view and the boards' perspective, how to improve the right fit, why personal brand building is the first step for aspiring board members, before they develop their LinkedIn profile, board bio, and resume, and what can a board do to improve onboarding assessment of candidates.
To read it as a blog
To watch it as a video
© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
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Phone: 888-288-4533
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4 November 2024, 12:38 am - 4 minutes 55 secondsThe Best Thing from This Presidential Election: Get Rid of Electoral College - You and Me! _Joanne Z. Tan_Season 2, Episode 39It is time to get rid of the electoral college! All voters, regardless of their political affiliation, are disenfranchised because the power of our votes are either diluted or inflated, depending entirely on where you live. This is contrary to the intention of the Constitution and its Amendments regarding equal rights under the law. This is against the “one person, one vote” principle. This is a non-partisan issue.
To read it as a 5-minute blog
To watch it as a 5-minute video
Across the political spectrum, advocates for abolishing the electoral college system include Brookings Institution, the Heritage Foundation, National League of Women Voters, Pew Research Foundation, etc.
How can we replace the electoral college system?
There are two ways: either by Constitutional Amendment, or by the National Popular Vote Interstate Compact (NPVIC).
Amending the US Constitution requires a two-thirds vote in both US House of Representatives and the Senate.Three-fourths of state legislatures must then ratify the amendment. This is challenging, since states with disproportionately more voting power won’t easily give up.
NPVIC, on the other hand, can bypass this challenge, with the state's plenary power over election, believed to be given by the US Constitution. As of now, 17 states have already signed up, consisting of 77% of the 270 electoral votes needed to elect a President. When more states join the pact, they will award all their electoral votes to the candidate who wins the popular vote in all 50 states and the District of Columbia.
What can we do as citizens?
Sign up and do something, at various organizations, such as:
https://www.nationalpopularvote.com/ (Bipartisan support for NPVIC)
https://www.lwv.org/opov (League of Women Voters)
https://abolishtheelectoralcollegepac.org/
https://www.thenationalvote.com/
https://abolishtheelectoralcollegepac.org/
– THANK YOU, for sharing with others!
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
26 October 2024, 10:11 pm - 5 minutes 40 secondsAI Generated Reality and the Slow Oblivious Death of Human Race_Joanne Z. Tan_Season 2, Episode 38
The great irony: The Nobel Prize in Physics is awarded today (Oct. 9, 2024), to John Hopfield and Geoffrey Hinton for their work that contributed to AI neural networks and pattern recognition, among other areas. At least one of these AI godfathers is not optimistic about AI:
Geoffrey Hinton was asked by journalists following the announcement about Generative AI and ChatGPT, he said: “We have no experience of what it’s like to have things smarter than us”. Hinton has frequently voiced fears of an AI apocalypse.
Joanne Z. Tan likens it to an "Oblivious Death" syndrome, very much like a frog being boiled slowly to death, as humans become overly reliant on AI-generated realities. AI could lead to a loss of human ability to discern reality independently, based on human first hand experiences. This can also lead to mental health issues resulting from misrepresented virtual realities created by AI.
To read it as a 3-minute blog
To watch is as a 5-minute video
– THANK YOU, for sharing with others!
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
9 October 2024, 10:28 pm - 2 minutes 39 secondsA Pinhole into a Multiverse_A short poem by Joanne Z. Tan_Season 2, Episode 37Is our system-to-system way of modern living in harmony with the celestial way of life? Poet Joanne Z. Tan analogizes religion as a pinhole into infinity. "Through a Pinhole into a Multiverse"
By Joanne Z. Tan
(To watch this as a 2-min video
To read as a 1-min blog )
From systems to systems,
Our lives are lived daily:
System of a society,
System of laws,
System of a family,
System of a religion,
System of a company,
System of politics,
System of an economy,
System of cloud computing,
System of AI …
Struggling, straining, striving
to stay on paths, to fit-in, to sacrifice, to comply.
Only tens of thousands of years ago,
humans lived like a free flowing poem,
a part of the Universe:
No destiny
no purpose
No goals
No worries
No controls…
- Is a life of true luxury,
like wild animals Earthly?
...– THANK YOU, for sharing with others!
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
14 September 2024, 10:45 pm - 4 minutes 56 secondsWhy is LinkedIn Personal Branding & Optimization Important in AI Age? _ Season 2, Episode 36A unique, authentic, and powerful personal brand, professional brand, and a business brand on LinkedIn - why LinkedIn optimization with personal branding makes winners and losers in the AI Age? Do you want to sound like an AI robot? Do you want to be one of many or stand above the crowd with brand power?
We just re-branded 10PlusProfile.com, our subsidiary website devoted to LinkedIn profile personal branding and business branding, and LinkedIn optimization, under the flagship of 10 Plus Brand. Check it out and let us know if you need any help with your LinkedIn presence.
To watch this as a 5-min video
To read as a 5-min blog
– THANK YOU, for sharing with others!
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
14 September 2024, 6:25 pm - 13 minutes 34 secondsCustomer Loyalty & Brand Loyalty Programs for B2B Services in the Age of AI_Joanne Z. Tan _Season 2, Episode 35_Joanne TanIn the AI age, decision paralysis can drive customer loyalty, and is an opportunity for developing brand loyalty so long as a brand leads the market. B2B services need to rewards customers with loyalty programs. In the AI age, loyalty rewards and customer experience are the differentiators.
AI will level the competitive playing field for many products and services by reducing costs across the board.
When lots of B2B expertise will be at one’s fingertips, what differentiates one service from another is personalized customer experience, and loyalty programs. For B2B service providers (such as business consulting, leadership coaching, accounting or law, financial advisory), the age-old tradition of shying away from loyalty programs will make you fall behind. Joanne Z. Tan of 10 Plus Brand explains why and how.
– THANK YOU, for sharing with others!
Read it as a 7-min blog
Watch it as a 13-min Video
© Joanne Z. Tan All rights reserved.
========================================================
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
22 August 2024, 6:05 am - 12 minutes 16 secondsBreak Through Barriers in Our Own Minds - a true story_Season 2, Episode 34Achieving mental and psychological break through is best by doing, not just talking: This is a true story that not only helped with a breakthrough to start Joanne Tan's first book, but also taught her that in serving and leading others, we actually have served and empowered oneself. Joanne was asked to volunteer to hold the wood boards for others to hit and break at a conference. Little did she know that in doing so, she learned about her own breakthrough and became a changed person herself.
– THANK YOU, for sharing with others!
Read it as a 8-min blog
Watch it as a 12-min Video
© Joanne Z. Tan All rights reserved.
========================================================
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
12 August 2024, 12:38 am - 14 minutes 33 secondsHigh Sierra Adventure True Stories, Part 1 of 3 - Joanne Z. Tan, Season 2, Episode 33This is Part 1 of 3 of true adventure stories. (The video and blog versions also show photos taken there). Each Part has heart warming, funny, and adventure stories full of wise lessons. The High Sierras' jagged granite peaks, wild and lush, secluded meadows, pristine, snow-melt creeks and lakes cleanse the souls and refresh the minds and hearts of those who brave there. But getting there is truly not for the faint of heart.
– THANK YOU, for sharing with others!
Read it as a 8-min blog
Watch it as a 14-min Video
© Joanne Z. Tan All rights reserved.
========================================================
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
1 August 2024, 2:36 am - 31 minutes 42 secondsPart 3 of 3-pt Interview of Tani: SCOTUS Ethics Rules,Term Limits, Rank Choice Voting, Democracy_Episode 32, Season 2"The ramifications and consequences of the US Supreme Court's decision on Presidential Immunity will be long lasting," said former Chief Justice of CA Supreme Court Tani Cantil-Sakauye, currently the President of PPIC (Public Policy Institute of California), in the 3rd and last part of the interview with Joanne Z. Tan, where she discussed Rank Choice Voting, term limits, SCOTUS ethics rules, the future of US democracy.
Joanne Z. Tan interviewed Tani Cantil-Sakauye on June 24, 2024. This is Part three of the three-part series in the almost 2-hour interview.
– THANK YOU, for sharing with others!
Read it as a 20-min blog
Watch it as a 31-min Video
To listen to the entire interview
© Joanne Z. Tan All rights reserved.
========================================================
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
9 July 2024, 12:01 am - 50 minutes 52 secondsPart 2 of 3: The Golden State is Losing its Shine - What Are the Problems with California Economy?_Episode 31, Season 2Is the Sun setting on California? Is the Golden State losing its shine? Drought, aging population, declining immigration, budget deficits, high cost of living, homelessness, exodus of families and businesses, brain drain, obsolete labor laws, upcoming AI legislations and taxes ... hear fact-based insights from the President of PPIC (Public Policy Institute of California) Tani Cantil-Sakauye, who was also the former Chief Justice of CA Supreme Court for 11 years, in Part 2 of the 3-part interview with Joanne Z. Tan, host and producer of "Interview of Notables and Influencers".
Joanne Z. Tan interviewed Tani Cantil-Sakauye on June 24, 2024. This is Part two of the three-part series in the almost 2-hour interview. Stay tuned for Part Three.
– THANK YOU, for sharing with others!
Read it as a 25-min blog
Watch it as a 51-min Video
To listen to the entire interview
© Joanne Z. Tan All rights reserved.
========================================================
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
8 July 2024, 11:33 pm - 31 minutes 20 secondsPart 1 of 3: Only in America: The personal journey of former Chief Justice of CA Supreme Court; How to be a critical thinker?_Interview by Joanne Tan_Episode 30, Season 2Get inspired from the personal journey of the President of PPIC (Public Policy Institute of California) Tani Cantil-Sakauye, who was also the former Chief Justice of CA Supreme Court for 11 years. Learn why critical thinking is so important today, and hear Tani's other insights shared with Joanne Z. Tan, host and producer of "Interview of Notables and Influencers".
Joanne Z. Tan interviewed Tani Cantil-Sakauye on June 24, 2024. This is Part One of the three-part series in the almost 2-hour interview. Stay tuned for Part Two, and Part Three.
– THANK YOU, for sharing with others!
Read it as a 20-min blog
Watch it as a 31-min video
To listen to the entire interview
© Joanne Z. Tan All rights reserved.
=========================================================
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
8 July 2024, 5:24 pm - More Episodes? Get the App
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