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A full service branding agency, serving businesses with strategies, messaging, videos and photos for websites and digital marketing by honing brand DNA™. We excel at creating videos based on high quality content.
- 4 minutes 33 secondsEmilia Perez and the Oscar 2025_Joanne Z. Tan_Episode 49, Season 2
Will trans gender phobia, self censorship, political correctness, and culture war prevent the Academy from awarding the best picture to the movie Emilia Perez? Will Oscar award the most powerful art? Will the 2025 Oscar live up to the test?
To read it as a 1-min blog
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© Joanne Z. Tan All rights reserved.
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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
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Phone: 888-288-4533
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2 March 2025, 10:38 pm - 2 minutes 56 seconds2025 Super Bowl Best 3 TV Ads_Joanne Z. Tan_Episode 48, Season 2Do Super Bowl commercials have to reply on celebrities to be effective?
For the sixth year, 10 Plus Brand rates all Super Bowl ads and comes up with top 3 winners - without celebrities:
To read it as a 1-min blog
To watch is as a 3-min video
© Joanne Z. Tan All rights reserved.
- Contact us for an initial discovery meeting
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
10 February 2025, 8:18 pm - 6 minutes 42 secondsTo Answer "What is a Personal Brand", Get in Touch with Yourself Is the First Step_Joanne Z. Tan_Season 2, Episode 47Being true to yourself is the key to unlock what is a personal brand, - your own unique brand.
There is a gift in each and everyone of you. It may be a gift of kindness, a gift of contentment, a gift of language, a gift using your hands, … Just being yourself without any observable or useful “gifts”, is a gift. There is only one of you on this Planet. You are a gift of life in your own unique way.
Start to treasure that gift - yourself.
Then you will have peace.
Then you can have loving relationships.
Then you have a personal brand.
That’s the beginning of truly living your life.
To read it as a 2-min blog
To watch is as a 6-min video
© Joanne Z. Tan All rights reserved.
- Contact us for an initial discovery meeting
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
2 February 2025, 5:47 am - 5 minutes 44 secondsSynthetic Data in AI and the Toxic Assets in Financial Crises_Joanne Z. Tan_Season 2, Episode 46Is synthetic data comparable to the toxic assets of subprime mortgage loans that caused the 2008 Financial Crisis? Or the junk bond of 1987 stock market crash? Why is it urgent for the US Government to come up with regulations requiring data to be labeled as original or synthetic?
To read it as a 2-min blog
To watch is as a 5-min video
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
13 January 2025, 9:43 pm - 8 minutes 8 secondsWhy Brand Building is Vital for the Post AI 2nd Renaissance and the Knowledge Economy_Joanne Z. Tan_Season 2, Episode 45If you are a visionary leader, prepare today what's coming up beyond the AI Revolution: Build a Brand for the Knowledge Economy in the Second Renaissance. AI-enabled automation is leveling the playing field for all by commoditizing and equalizing products and services. In a sea of sameness, to build a brand that stands out is a necessity, not just an advantage.
To read it as a 4-min blog
To watch is as a 8-min video
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
8 January 2025, 6:31 pm - 4 minutes 15 secondsBeyond AI - Originality Is the Winner! _ Joanne Z. Tan _ Season 2, Episode 44As AI is predicted to hit a point of diminishing return, and AI-generated content is creating a sea of sameness, originality, creativity, and authenticity is what matters.
Read it as a 2-min blog
Watch it as a 4-min video
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
8 January 2025, 6:09 pm - 5 minutes 50 secondsHow to Grow (or Shrink) in the New Year - Overcome Your Self Limiting Beliefs_Joanne Z. Tan_Season 2, Episode 43You either grow or shrink in the New Year 2025, depending entirely on your self limiting beliefs. Life is either addition or subtraction - both can be a growth process. Joanne Z. Tan shared her "3-Cs" and "3-Ss" for growth, or not.
To watch it as a video
To read it as a blog
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
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30 December 2024, 6:02 pm - 4 minutes 36 secondsHow Many of the Seven 2024 Predictions Did Joanne Tan Get Right?_Season 2, Episode 42Joanne Tan made seven predictions in January 2024, she got five correct, one wrong, and one too-early-to-tell. What is her one and only 2025 prediction and beyond? Joanne Tan also shared about her personal growth she achieved in 2024, thanks to the Presidential Election.
To watch it as a video
To read it as a blog
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
15 December 2024, 11:47 pm - 10 minutes 16 secondsHow to Reinvent Yourself and Your Company in the AI World, for Leaders_Episode 41, Season 2What I mean by the word “reinvent” is to evolve, to grow. Set goals and take action. The journey to reinvent and rebrand yourself starts with your first step, and the next step… Eventually you become a better, stronger, and happier self after the 10,000th step.
- Don’t wait for opportunities to happen to you.
- Opportunities favor the prepared.
- Create the conditions for opportunities.
- Create opportunities.
Let’s face it: change is uncomfortable, even threatening. It seems only yesterday that you achieved certain stability in your life, career, or your company. It seemed to have taken all you’d got to get there, and you thought you could now enjoy a long vacation, to recharge and get some well-deserved rest - only to be rudely awoken: Get up, put on your running shoes, and race again.
(A) Lead yourself and reinvent yourself, before you can lead organizational changes (B) Change is incremental. Start small to change yourself before changing the world (C) An individual CAN change the world, with many other individualsTo watch it as a video
To read it as a blog
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
25 November 2024, 12:21 am - 9 minutes 8 secondsPersonal Brand Building for Board Member Candidates and Board Assessment Improvement_Season 2, Episode 40To become a board member requires more than industry expertise, domain expertise, functional expertise, or specialized expertise. Recent survey reveals discontent by board members about their peers: Almost half of them want at least one board member replaced, and a quarter of board members want more than two members replaced. Joanne Z. Tan explains, from both individual candidates' point of view and the boards' perspective, how to improve the right fit, why personal brand building is the first step for aspiring board members, before they develop their LinkedIn profile, board bio, and resume, and what can a board do to improve onboarding assessment of candidates.
To read it as a blog
To watch it as a video
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
4 November 2024, 12:38 am - 4 minutes 55 secondsThe Best Thing from This Presidential Election: Get Rid of Electoral College - You and Me! _Joanne Z. Tan_Season 2, Episode 39It is time to get rid of the electoral college! All voters, regardless of their political affiliation, are disenfranchised because the power of our votes are either diluted or inflated, depending entirely on where you live. This is contrary to the intention of the Constitution and its Amendments regarding equal rights under the law. This is against the “one person, one vote” principle. This is a non-partisan issue.
To read it as a 5-minute blog
To watch it as a 5-minute video
Across the political spectrum, advocates for abolishing the electoral college system include Brookings Institution, the Heritage Foundation, National League of Women Voters, Pew Research Foundation, etc.
How can we replace the electoral college system?
There are two ways: either by Constitutional Amendment, or by the National Popular Vote Interstate Compact (NPVIC).
Amending the US Constitution requires a two-thirds vote in both US House of Representatives and the Senate.Three-fourths of state legislatures must then ratify the amendment. This is challenging, since states with disproportionately more voting power won’t easily give up.
NPVIC, on the other hand, can bypass this challenge, with the state's plenary power over election, believed to be given by the US Constitution. As of now, 17 states have already signed up, consisting of 77% of the 270 electoral votes needed to elect a President. When more states join the pact, they will award all their electoral votes to the candidate who wins the popular vote in all 50 states and the District of Columbia.
What can we do as citizens?
Sign up and do something, at various organizations, such as:
https://www.nationalpopularvote.com/ (Bipartisan support for NPVIC)
https://www.lwv.org/opov (League of Women Voters)
https://abolishtheelectoralcollegepac.org/
https://www.thenationalvote.com/
https://abolishtheelectoralcollegepac.org/
– THANK YOU, for sharing with others!
© Joanne Z. Tan All rights reserved.
- To stay in the loop, subscribe to our Newsletter
- Download free Ebook
(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)
- Visit our Websites:
Phone: 888-288-4533
- Find us online by clicking or follow these hashtags:
26 October 2024, 10:11 pm - More Episodes? Get the App