Digital Signage Done Right

Visix

Get practical advice from digital signage experts on systems, communications, content and design.

  • 23 minutes 35 seconds
    Benefits of Info Kiosks and Hall of Fame Boards

    EPISODE 153 | Guest: Jill Perardi, senior director of professional services for Visix

    Info kiosks let you put a wealth of information on a single screen, allowing users to search and explore on their own terms – enhancing both convenience and engagement. Plus, they can help organizations make a big impact without a big budget.

    In this episode, we discuss the versatility of these tools across industries, from guiding visitors to engaging customers to celebrating achievements, and how interactive design elevates the user experience. Listen for some inspiration and get tips on how to plan and launch your own info boards:

    • Understand what an info kiosk is – the content versus the equipment
    • Discover the benefits of touchscreen info kiosks for various industries
    • Hear real-world use case examples of info kiosks and hall of fame boards
    • Learn best practices to plan and collate content for your project
    • Get some basic design and content tips for better audience engagement

    See the full transcript HERE

    Learn more about affordable interactive packages from Visix HERE

    12 November 2024, 11:58 am
  • 38 minutes 34 seconds
    Improve Student Communications with Digital Signs

    EPISODE 152 | Guest: Ellyce Kelly, professional services consultant for Visix

    Optimizing the student experience is a core goal of every educational institution, whether it’s a college campus, a community college, a high school or an entire K-12 district. Digital signage can improve your student communications for higher engagement with them – as well as faculty, staff and visitors – but only if you have good content.

    In this episode, we’ll give you an overview of the benefits of digital signage and how it works, and walk you through lots and lots of ideas for what to show on screens for both K-12 schools and higher education.

    • Get dozens of content examples and ideas for what to put on screens
    • Discover how screens drive immediate action and ROI
    • Save time with ready-made content and centralized scheduling
    • Hear how to target messaging to specific audiences for more impact
    • Understand how digital signage ties into CAP emergency alerts

    See the full transcript HERE

    Get more content ideas in our free Digital Signage Content Guide HERE

    29 October 2024, 11:00 am
  • 39 minutes 12 seconds
    Increase B2B Sales with Referrals

    EPISODE 151 | Guest: Andrew Brown, president of Bridgemaker Referral Programs and co-founder of the Academy of Business Communications

    B2B sales often involve big-ticket items. But big-ticket doesn’t always mean price – it can be time, resources, reputation, money and more on the line. Visix is a B2B digital signage solutions provider, so we understand the benefits and challenges that that entails.

    In this episode, Andrew Brown walks us through some of the practical, actionable advice from his new book, Get Referred: How to Increase Sales Velocity, Volume and Value.

    • Learn the benefits and business case for B2B referral programs
    • Hear about ad hoc, value-added reseller and managed referral programs
    • Understand why your employees and customers may not be your best referrers
    • Explore barriers like the babysitter effect and reputation risk
    • Discover B.R.I.D.G.E – a quick guide to successful referral relationships

     

    See the full transcript HERE

    Get the book Get Referred: How to Increase Sales Velocity, Volume and Value HERE

    15 October 2024, 11:03 am
  • 29 minutes 12 seconds
    6 Tips for Sustainable Facilities Management

    EPISODE 150 | Guest: Sean Matthews, president and CEO of Visix

    Sustainability matters. It matters to your employees, customers, shareholders and partners. It can affect your brand reputation, the health of your workforce and community, and of course, the environment at large. Most of all, it can have a huge impact on your bottom line. So how can facility managers start to make a difference?

    We continue our discussion of why sustainability matters, give you six tips on how to get started and cast some predictions about the future of sustainable facilities management.

    • Learn four ways that sustainability (or lack of) affects an organization
    • Explore green technologies, innovations and processes
    • Understand why engaging and educating stakeholders is crucial
    • Hear the most common challenges and barriers to sustainability
    • Discover how sustainability for facilities and society is evolving

    See the full transcript HERE

    Learn more about our sustainable space management solutions HERE

    1 October 2024, 10:56 am
  • 40 minutes 16 seconds
    Repurpose Office Space to Lure Employees Back

    EPISODE 149 | Guest: Debbie DeWitt, marketing communications manager for Visix

    With hybrid work becoming the standard, many offices now feel noticeably emptier. However, there’s growing acknowledgment of the benefits that in-person collaboration brings to fostering innovation and maintaining a cohesive company culture – something that’s often missed in remote settings.

    In this episode, we explore how to optimize your workplace to create a more welcoming environment for onsite staff, enhance employee engagement and collaboration, and, perhaps, entice more people to return in person.

    • Understand why people want to come into the office (if it’s set up right)
    • Discover the benefits to the organization of having more in-office collaboration
    • Get 15 tips on how to revamp your workplace to make it more appealing to employees
    • Learn about new types of spaces, amenities and technologies
    • Hear how even small offices can transform their facility without breaking the budget

    See the full transcript HERE

    Get more hybrid communications advice in our free Guide to Engaging Remote Employees

    17 September 2024, 10:51 am
  • 21 minutes 59 seconds
    Office Wayfinding for the Flexible Workplace

    EPISODE 148 | Guest: Jill Perardi, senior director of professional services for Visix

    Office wayfinding is an often overlooked but essential element of modern workplace design, especially for large buildings or hybrid offices that offer flexible spaces. It can play a key role in improving productivity and employee satisfaction, and help to encourage people to come back to your facility.

    In this episode, we’ll discuss the fundamentals of this new kind of wayfinding that businesses are using to help people find their ideal workspace, connect and collaborate with teammates, and improve the employee experience.

    • Understand how office wayfinding differs from traditional wayfinding
    • Discover the benefits for a flexible office and hybrid workforce
    • Hear about in-office directories, different types of interaction and booking options
    • Learn how to tie into directories for people, space reservations and events
    • Get an overview of Visix creative and customization offerings

    See the full transcript HERE

    Learn more about workplace wayfinding from Visix HERE

     

    3 September 2024, 11:03 am
  • 30 minutes 48 seconds
    Smart Scheduling for the Hybrid Workplace

    EPISODE 147 | Allison Cohen, director of strategic partnerships at Tango

    Hybrid workplaces aren’t new, but they’re definitely evolving. In this episode, we dive into how data-driven reservation and occupancy systems are revolutionizing the hybrid workplace. Discover how these innovative solutions are not only making office spaces more efficient and cost-effective, but also creating a more engaging environment that attracts employees back to the office.

    We explore real-world examples, discuss the technology behind these systems, and share insights from experts on how companies can leverage this data to optimize their workspaces and enhance the employee experience.

    • Learn about Tango’s platform of connected real estate solutions
    • Hear what works and what doesn’t work in hybrid office seating
    • Understand how space utilization metrics can shape strategic decisions
    • Explore how reservation systems can influence workplace happiness and culture
    • Discover how you can make hybrid offices more appealing to attract employees

     

    See the full transcript HERE

    Find out more about all Tango solutions HERE

    20 August 2024, 10:57 am
  • 32 minutes 10 seconds
    Gen Z is Changing the Way We Communicate (for the Better)

    EPISODE 146 | Derek DeWitt, communications specialist for Visix

    Gen Z makes up 32% of the world’s population, and they have unique perspectives on technology, culture and communication, being the first true digital natives. They are expected to overtake baby boomers in the workforce this year, and any business looking to attract and retain this talented bunch will have to adapt or perish.

    Gen Z is pushing us to be more honest, more equitable and more innovative in our communications. In this episode, we’ll look at what’s important to them and how to evolve your messaging to better engage Zoomers in the workplace:

    • Understand Gen Z priorities like transparency, authenticity and inclusion
    • Explore how Zoomers blend online and IRL connections
    • Get tips on the types of messaging, designs and channels they prefer
    • Debunk common misconceptions about this generation
    • Hear some common Zoomer slang for the workplace

    See the full transcript HERE

    Get more communications tips in our Communications Planning Guide HERE

     

    6 August 2024, 11:02 am
  • 31 minutes 34 seconds
    The Future of Corporate Digital Signage

    EPISODE 145 | Guest: Jason Cain, region sales manager – South Central for Visix

    Businesses of all types have been using digital signs for internal communications for years. But with the rise of more complex data sources, IoT, AI, AR and other technologies, corporate communicators are finding new and innovative ways to reach and engage their audiences.

    In this episode, we do some future forecasting with Jason Cain, looking at what corporate digital signage managers and content creators are doing now, and how that might change over the next few years.

    • Explore how data-driven content will be optimized, personalized and targeted
    • Discover how IoT and AI will affect content creation, delivery and analytics
    • Learn how mobile and multi-screen experiences will provide expanded engagement
    • Understand how interactive experiences will evolve with voice and gesture controls
    • Hear how cloud, sustainability and security will all be major factors in future systems

    See the transcript HERE

    Get more content ideas in our free Digital Signage Content Guide

    23 July 2024, 11:01 am
  • 39 minutes 15 seconds
    How to Grow Community with Digital Signage

    EPISODE 144 | Guest: Ellyce Kelly, professional services consultant for Visix

    Community can mean different things to different people. It can be a local neighborhood, a corporate culture, a campus student group or a network of peers. And the definition of community is changing as participation grows in more online platforms, channels and causes that may overlap or even conflict with traditional IRL connections.

    No matter whether you’re trying to keep at-home and in-office employees feeling united, grow ties between your organization and the local community, or promote social awareness and activism, digital signage can help.

    • Explore all the different types of communities (some you may not have thought of)
    • Understand the importance and ways of keeping hybrid employees in sync
    • Hear five ways digital signs can promote ties to your external community
    • Get some best practices for how to keep community messaging engaging
    • Learn about creating audience dialogues through feedback and calls to action

    See the full transcript HERE

    Get more content ideas in our free Digital Signage Content Guide HERE

    This episode marks the beginning of our sixth year! 

    9 July 2024, 11:03 am
  • 21 minutes 11 seconds
    IC24 Roundup

    EPISODE 143 | Guest: Brian Galante, founder and owner of Dimension PR

    If you didn’t make it to InfoComm 2024, listen to this episode as we dive into the highlights. Brian Galante shares his insights on the rapid development of AI in content creation, the push for sustainable solutions and the future of hybrid meeting spaces with USBC connectivity. Discover how these technological innovations are shaping the pro AV industry and what they mean for the future.

    • Hear about some major themes and new technologies at IC24
    • Discover how AI is being integrated into digital signage and pro AV products
    • Explore advancements highlighted on the InfoComm Esports Live 2.0 gaming stage
    • Learn about the shift of meeting room solutions to simplifying connectivity
    • Get a quick overview of new Visix products unveiled at the show

    See the full transcript HERE

    See what Visix highlighted at InfoComm 2024 HERE

    25 June 2024, 11:05 am
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