Small Business Made Simple

1Click Agency

If you are a small business owner and you are frustrated because you know you should growing your business, but instead you are really overwhelmed, then the Small Business Made Simple Podcast will help.

  • 46 minutes 32 seconds
    214: Managing and Hiring 100% Remote Teams w/ Mark Bliss

    Mark Bliss, the SVP of Marketing at DNS Filter joins the podcast. He breaks down his successes with managing and hiring 100% remote teams, the difference between remote and remote first companies, how to activate your talent, the lessons he's learned and much more.

    Mark's LinkedIn: https://www.linkedin.com/in/markbliss/

    DNS Filter's Website: https://www.dnsfilter.com/

    21 August 2022, 7:00 am
  • 28 minutes 57 seconds
    213: There's No Perfect Answer in Marketing w/ Laura Kendall

    Laura Kendall, the VP of Marketing at MadKudu joins the podcast. She discusses why marketers don't need to measure everything, what data B2B companies need to lean into, when you should follow your gut as a marketer and much more.

    Laura's LinkedIn: https://www.linkedin.com/in/laura-kendall-48556911/

    MadKudu's Website: http://madkudu.com/

    19 August 2022, 7:00 am
  • 32 minutes 18 seconds
    212: Today’s Brand is Tomorrow’s Demand w/ Isabelle Papoulias

    Isabelle Papoulias, the former CMO at Mediafly joins the podcast. She shares where marketing teams need to focus their energy, the impact brand has on demand, why you should dedicate someone on your team to brand experience and much more.

    Isabelle's LinkedIn: https://www.linkedin.com/in/isabellepapoulias/

    Mediafly's Website: http://www.mediafly.com

    18 August 2022, 7:00 am
  • 44 minutes 41 seconds
    211: The Key to Mastering YouTube as a B2B Marketer w/ Karl Yeh

    Karl Yeh, the Senior Marketing Manager at Benevity joins the podcast. He breaks down his secrets to becoming a heavy hitter on YouTube and what B2B companies need to do in order to master that platform. All this and more on today's episode of B2B Made Simple.

    Karl's LinkedIn: https://www.linkedin.com/in/karlyeh/

    Benevity's Website: https://benevity.com/

    17 August 2022, 9:27 pm
  • 37 minutes 19 seconds
    210: How to Beat Marketing Objections Internally w/ Ben Goldstein

    Ben Goldstein, the VP of Marketing at Nutshell joins the podcast. He walks us through the five biggest objections marketers face internally. Ben breaks down each objection and gives you a step-by-step plan to have the confidence you need when talking to the c-suite.

    Ben's Article on Marketing Objections: https://www.entrepreneur.com/article/421988

    Ben's LinkedIn: https://www.linkedin.com/in/benjaminjgoldstein/

    Nutshell's Website: https://www.nutshell.com/


    7 June 2022, 6:29 pm
  • 30 minutes 41 seconds
    209: Should Marketing Be All About the Numbers? w/ Mark Fairhurst

    Mark Fairhust, the VP of Marketing at Mercatus joins the podcast. He breaks down the importance of balanced marketing, why quality is better than quantity, why it's critical to nail your storyline and much more.

    Mark's LinkedIn: https://www.linkedin.com/in/markfairhurst/

    Mercatus' Website: http://www.mercatus.com

    31 May 2022, 4:17 pm
  • 31 minutes 23 seconds
    208: The Unlock for Building a Holistic Revenue Team w/ Kristian Borghesan

    Kristian Borghesan, the VP of Marketing at FutureVault joins the podcast. He walks us through how he changed his revenue team into a holistic model, eliminated silos, started a "shared communication" strategy, achieved alignment on goals, and much more.

    Kristian's LinkedIn: https://www.linkedin.com/in/kristianborghesan/

    FutureVault's Website: https://www.futurevault.com/

    23 May 2022, 3:40 pm
  • 47 minutes 36 seconds
    207: The Key to Having a Strong Positioning Strategy w/ Tara Panu

    Tara Panu, the VP of Marketing at VoiceFlow joins the podcast. She breaks down how her company recently honed in their GTM motion, identified a clear ICP, and built a strong positioning strategy. Learn from Tara as she walks though this process and much more on today's episode.

    Tara's LinkedIn: https://www.linkedin.com/in/tarapanu/

    VoiceFlow's Website: http://www.voiceflow.com/

    16 May 2022, 7:00 am
  • 36 minutes 51 seconds
    206: Is There a Difference Between Brand & Demand? w/ Kristin Dorsey

    Kristin Dorsey, the VP of Marketing at Linc joins the podcast. She lays out the difference between brand and demand, where your budget should be allocated, how to measure marketing, how to avoid being dull and boring as marketers and much more.

    Kristin's LinkedIn: https://www.linkedin.com/in/kristindorsey/

    Linc's Website: http://linc.cx/

    9 May 2022, 7:00 am
  • 34 minutes 46 seconds
    205: Short-Term vs. Long-Term Marketing w/ Heather Moses

    Heather Moses, the SVP of Marketing at Nexthink joins the podcast. She walks us through the differences between short-term and long-term marketing, explains the advantages and disadvantages of both, where to focus your resources, where her team is placing bets right now and much more.

    Heather's LinkedIn: https://www.linkedin.com/in/heathermoses/

    Nexthink's Website: http://www.nexthink.com

    2 May 2022, 7:00 am
  • 44 minutes 9 seconds
    204: It's Time to Eliminate "Just Because" Marketing w/ Jim Holben

    Jim Holben, the CMO at Applied Visions joins the podcast. He breaks down why marketing teams should move away from SEO and long-blogs and instead shift their focus to marketing activities that build a brand. From organic LinkedIn to podcasting, Jim explains what it takes to be successful with this strategy and how to get buy-in from your executive leadership team.

    Jim's LinkedIn: https://www.linkedin.com/in/jim-holben

    AVI's Website: http://avi.com/

    25 April 2022, 3:39 pm
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