Leading with James Ashton

James Ashton

How do leaders learn to lead? In this podcast, journalist James Ashton brings together people from the top of very different organisations in the worlds of business, charity, the arts and beyond to discuss their take on leading vital causes, famous brand names and multi-million-pound enterprises. His two guests swap stories of success and failure, the skills they have picked up, the challenges they face every day and the advice they offer to others.

  • 35 minutes 16 seconds
    Meta
    Nicola Mendelsohn oversees the vast $100bn-a-year advertising business at Meta, the social media giant known until recently as Facebook. She is one of the most senior women in UK tech, now heading to New York to take up her new role.

    Business is booming for Meta, which also includes Instagram and Whatsapp, as it plots a push into virtual reality worlds. But so are critics’ voices, especially after damaging leaks suggesting the group knew its products contributed to violence and mental health problems. Regulators are asking how it might take greater responsibility for what goes on on its platform, which boasts 1.9bn daily active users.

    Lady Mendelsohn joined Facebook in 2013 as vice president for Europe, the Middle East and Africa after 20 years in advertising, spent at firms including Karmarama, Grey and BBH.

    She joins James Ashton to discuss:

    Mark Zuckerberg’s vision for the future and how he plans to lead Meta forward;

    The importance of asking questions and seeking mentors;

    Coping with cancer in a leadership role and why it’s OK to show vulnerability;

    And thriving in a male-dominated advertising industry.

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available now
    8 November 2021, 6:00 am
  • 39 minutes 22 seconds
    JoJo Maman Bébé
    Laura Tenison is the always-on founder and CEO of JoJo Maman Bébé, the children’s clothing, gifts and maternity wear chain which brightens dozens of UK high streets.

    The business now stretches to 88 shops, a strong online presence, 900 employees and an annual turnover of £70m.

    Laura joins James Ashton to discuss:

    The life-changing car accident that led to the foundation of her business in 1993;

    Rolling up her sleeves to join her warehouse workers during the Covid-19 pandemic;

    The mentorship she received from the Body Shop’s Anita Roddick that informed JoJo’s focus on sustainability;

    And the importance of supporting fellow entrepreneurs including through the everywoman platform.

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available now
    11 October 2021, 5:00 am
  • 37 minutes 52 seconds
    Under Armour
    Patrik Frisk is CEO of Under Armour, the US sportswear brand worn by top boxer Anthony Joshua, rugby star Maro Itoje and taekwondo champion Jade Jones that goes head-to-head with Nike and Adidas every day.

    Frisk joined UA in 2017 to help get it back on track after sales growth stuttered. He oversees a global team of 15,000 and annual revenue of $5bn.

    He joins James Ashton to discuss:

    Taking the helm from UA’s long-serving founder Kevin Plank, who created his first T-shirt in 1996;

    What he learns from the athletes that have become UA brand ambassadors;

    Battling loneliness in leadership;

    His last job, running shoe brand Aldo, and earlier years spent at Timberland and North Face;

    And betting – and literally losing - the farm because of one of his business ventures flopped in his native Sweden. What are the lessons you take from failure?

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available now
    30 September 2021, 5:00 am
  • 46 minutes 29 seconds
    Royal Navy
    Admiral Sir Tony Radakin is First Sea Lord and Chief of the Naval Staff, overseeing more than 30,000 personnel and a fleet of aircraft carriers, assault ships, submarines and more designed to protect UK interests at sea.

    He joins James Ashton to discuss:

    The new investment and recruitment needed to tackle changing threats abroad;

    Taking life threatening decisions and fulfilling our duty in Afghanistan;

    His career so far, including three command tours of Iraq;

    The importance of not second guessing those above you;

    And how to enjoy the role without being intimidated by the Royal Navy’s great legacy.

    Admiral Radakin was commissioned in 1990 and operational service has seen him on security duties in the Falklands and countering smuggling in Hong Kong and the Caribbean. Command positions have included the Iraqi Maritime Task Force, the Portsmouth Naval Base and NATO’s High Readiness Maritime Component Commander.

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available now
    21 September 2021, 12:30 pm
  • 41 minutes 27 seconds
    S4 Episode 15 - RFU
    Bill Sweeney is chief executive of the Rugby Football Union, English rugby’s 150-year old governing body that oversees half a million regular players and strives for elite international success.

    Sweeney joins James Ashton to discuss:

    Bringing back the fans and steadying the finances in the wake of the Covid-19 closedown;

    Making your own luck on and off the pitch;

    Instilling a team ethic in the athletes who brought back a record medals haul from the Rio Olympics in 2016 when he led the British Olympic Association;

    What he learnt from working with Usain Bolt and the All Blacks during his time at Puma and Adidas and his hopes for future Rugby World Cup victories.

    Bill Sweeney was a junior footballer with Chelsea and played rugby for Aberdeenshire and Rosslyn Park before gaining corporate experience working for Shell, Mars and Unilever.

    His passion for sport saw him join Adidas, a supporter of Team GB at the Beijing and London Olympic Games, and later become head of business development at Puma.

    Sweeney was appointed chief executive of the BOA by Lord Coe in 2013, describing his decision to depart for the RFU in 2019 as “the only opportunity I would have left the BOA for”.

    Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
    21 June 2021, 5:00 am
  • 48 minutes 1 second
    S4 Episode 14 - Marks & Spencer
    Katie Bickerstaffe is joint chief operating officer at Marks & Spencer.

    She is part of the top team tasked with reviving the retailer’s clothing and home business while capitalising on the appeal of its expanding food operation and the shift towards shopping online.

    Bickerstaffe joins James Ashton to discuss:

    Her quest to make daily improvements to the business that still frustrates customers;

    Career confidence and experience gathered at Dixons, Dyson and SSE;

    How she makes a four-day week work;

    And why she believes M&S’s new alumni network M&S Family will benefit both the business and its leadership.

    Bickerstaffe is a product of Unilever’s graduate scheme but has also worked at PepsiCo, Dyson and the supermarket group Somerfield, where she became managing director at the age of 33.

    Spending a decade at electricals retailer Dixons, she led the UK and Ireland arm and bedded down a merger with Carphone Warehouse.

    Bickerstaffe had been a non-executive director at M&S since 2018. She became strategy and transformation director in 2020 and took on her current role in May 2021.

    Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
    14 June 2021, 5:00 am
  • 41 minutes 18 seconds
    S4 Episode 13 - Mars Petcare
    Poul Weihrauch is global president of Mars Petcare, the largest division of the family-owned food empire still best known for its chocolate bars and chewing gum.

    Selling brands including Whiskas and Pedigree, the business also runs thousands of pet hospitals and comprises a workforce of 85,000 operating across 55 countries.

    Weihrauch joins James Ashton to discuss:

    Keeping up with demand as pet ownership boomed during lockdown;

    Concerns over rip-off vets' fees;

    Navigating his way up through a global organisation that plans for the long term;

    The founding Mars family’s approach to leadership;

    And how taking his dog to work is good for business.

    Weihrauch began his career marketing chewing gum in his native Denmark and after six years with Nestlé arrived at Mars in 2000 as Snickers’ brand leader in Europe. Following a succession of broader roles, he joined the 110-year old American firm’s leadership team in 2011.

    Weihrauch took on his current petcare role in 2015, leading the $8bn acquisition of veterinary business VCA two years later.

    Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
    24 May 2021, 5:00 am
  • 54 minutes 31 seconds
    S4 Episode 12 - National Trust
    Hilary McGrady is director-general of the National Trust, keeper of the nation’s treasures including the Giant’s Causeway in Northern Ireland, Sir Winston Churchill's family home Chartwell in Kent and Scafell Pike in the Lake District.

    With 5.5m members and more than 50,000 volunteers in normal times helping to keep stately homes, parks and coastline open and maintained, everyone has a view of what the boss should be doing.

    McGrady joins James Ashton to discuss:

    Her plan for recovering from the Covid-19 pandemic, which cost the Trust a third of its revenues and resulted in 1500 redundancies;

    Inspiring members to do their bit to combat climate change;

    The very personal reason she joined the organisation in 2005;

    Lessons learnt from marketing whiskey and clashing with politicians in Northern Ireland earlier in her career still come in handy today.

    McGrady took the helm of the Trust in 2018, the first director-general to have worked her way up through the organisation. She previously worked for drinks firm Diageo, an arts charity and led Belfast’s unsuccessful bid to become Europe’s city of culture.

    Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
    9 May 2021, 5:00 am
  • 46 minutes 1 second
    S4 Episode 11 - Arts Council England
    Darren Henley is chief executive of Arts Council England, the public body that distributes £700m every year to support galleries, theatres, museums, dance studios, music venues and libraries.

    He joins James Ashton to discuss the challenge of restarting the arts post-pandemic and their importance on the world stage.

    Henley’s background is in radio, having risen from weekend newsreader to managing director during 22 years at Classic FM.

    After leading reviews of music and cultural education for the government, he swapped the private for the public sector in 2015.

    At Arts Council England, Henley is treading a fine line by ploughing more taxpayer and National Lottery money into the regions without damaging London’s cultural gems including the Royal Opera House and Southbank Centre.

    Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
    26 April 2021, 5:00 am
  • 46 minutes 16 seconds
    S4 Episode 10 - M&C Saatchi
    Moray MacLennan is chief executive of M&C Saatchi, one of the most famous names in advertising.

    He joins James Ashton to discuss taking over the reins at the start of 2021 at a critical time – after a boardroom exodus and accounting crisis rocked the business.

    MacLennan joined Saatchi & Saatchi in 1983 and followed the brothers Maurice and Charles when they set up their breakaway agency M&C in 1995.

    He made his name overseeing key accounts British Airways, Silk Cut and Famous Grouse whisky and in 2010 became worldwide CEO, building a global network of communications agencies operating in 30 countries.

    Now MacLennan must get the firm back on track and remake the working environment post-pandemic to get the best out of his creative team.

    Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
    13 April 2021, 5:00 am
  • 53 minutes 57 seconds
    S4 Episode 9 - Royal Air Force
    Air Chief Marshal Sir Mike Wigston is Chief of the Air Staff, the leader of the Royal Air Force, defender of the UK skies.

    He joins James Ashton to talk about managing the fast-changing defence threat to the UK and leading through the toughest times when lives are lost.

    In 35 years of service, Sir Mike has flown at seven miles a minute in some of the most dangerous parts of the world. Now he’s trying to speed up the RAF’s adoption of new technologies – including unmanned aircraft – and he’s determined to improve culture and the diversity of his workforce.

    Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight

    For further details of this series, follow @leadingpod or go to leadingpod.com

    James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
    15 February 2021, 11:00 am
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