Kendra Swalls, photographer, educator and Southern Boss Babe, shares helpful business advice, actionable tips and engaging interviews, all intended to help you create a business and life that you love.
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Blogging for Photographers Part 1: Why Blogging Still Works + What to Write About
Think blogging is outdated? Think again.
In this first episode of the Blogging for Photographers series, we’re breaking down why blogging is still one of the most powerful marketing strategies for photographers — especially if you want to book more clients without relying on social media.
While social media posts disappear in hours, blog content works for you long-term, helping potential clients find you through Google searches when they’re actively looking for a photographer.
In this episode, we cover:
You’ll also learn how to come up with blog post ideas that attract your ideal clients, including:
If you’ve ever wondered how to get more photography clients without constantly posting on social media, this episode will show you how blogging can become a key part of your marketing strategy.
🎧 Tune in to learn how to use blogging to grow your photography business and create content that works for you long after you hit publish.
PodMatch✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
Will AI Replace Photographers? The Truth About AI in Photography
AI is everywhere right now — from editing tools to image generation to content creation — and it’s raising a big question for photographers:
Is AI going to replace photographers?
In this episode of the Girl Means Business Podcast, we’re having an honest, grounded conversation about the role of AI in the photography industry, what’s actually changing, and what photographers should (and shouldn’t) be worried about.
This isn’t about fear. It’s about clarity.
In this episode, we’ll cover:
Technology is always evolving, but the heart of photography hasn’t changed. Clients aren’t just hiring someone to create images — they’re hiring someone to guide them, connect with them, and capture real moments.
🎧 Tune in to learn how AI is impacting the photography industry and how you can adapt, stay relevant, and use these tools to your advantage.
PodMatch✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
What to Do When Your Business Feels Overwhelming
Feeling overwhelmed in your business? Like no matter how much you do, there’s always more on your plate?
In this episode of the Girl Means Business Podcast, we’re talking about what to do when your business feels overwhelming — and why the solution isn’t doing more, but simplifying what you’re already doing.
After taking a short break from the podcast, I’m sharing what led me to step back, what I realized about burnout and business overwhelm, and how choosing a “word of the year” helped me refocus my time, energy, and priorities.
We’ll cover:
If you’ve been feeling stretched thin, stuck in comparison, or unsure what to focus on next, this episode will help you take a step back, clear the noise, and get back to what actually matters.
🎧 Tune in for a grounded, honest conversation about simplifying your business and creating a marketing strategy that supports your life — not overwhelms it.
✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
You can be incredibly talented behind the camera… and still unknowingly make your business look unprofessional.
In this episode of the Girl Means Business Podcast, I’m sharing 8 common mistakes photographers make that quietly hurt their credibility, confidence, and bookings. These aren’t dramatic red flags — they’re small habits that feel harmless but can change how potential clients perceive your brand.
We’re talking about things like:
Professionalism isn’t about being stiff or corporate. It’s about being clear, confident, and consistent.
If you want to book more clients and build a photography brand that feels trustworthy and established, this episode will help you identify what might be holding you back — and how to fix it.
🎧 Tune in to learn how to elevate your photography business and avoid the small mistakes that could be costing you big opportunities.
PodMatch✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
If you feel like you’re constantly answering the same emails, sending the same information, and following up manually with every inquiry… this episode is for you.
In today’s episode of the Girl Means Business Podcast, we’re talking about the essential automations every photographer should have in place to save time, reduce stress, and increase bookings — without losing the personal touch.
Automations aren’t about being robotic. They’re about being consistent. And consistency builds trust.
In this episode, you’ll learn:
If you’ve ever felt like you’re the bottleneck in your own photography business, these simple systems can change everything.
Marketing doesn’t have to depend on your energy, your mood, or your schedule. With the right automations in place, your business can keep moving forward — even when life gets busy.
PodMatch✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
Feel like you don’t have time to market your photography business?
Between sessions, editing, family life, and everything else on your plate, marketing can easily fall to the bottom of the list. But what if growing your photography business didn’t require hours of content creation — just 10 intentional minutes a day?
In this episode of the Girl Means Business Podcast, I’m sharing simple, practical marketing actions photographers can take in 10 minutes or less. These quick wins are designed to help you stay visible, build relationships, and increase inquiries — without adding more overwhelm to your schedule.
You’ll learn:
Marketing doesn’t have to be complicated or time-consuming. When done consistently, small daily actions can create serious momentum in your photography business.
If you’ve been saying, “I don’t have time to market,” this episode will show you how to make progress — even on your busiest days.
PodMatch✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
The photography industry is more crowded than ever, but standing out in 2026 doesn’t mean doing more or being loud. It means being intentional about where you show up and how you connect with the right people.
In this episode of the Girl Means Business Podcast, we’re diving into the marketing trends photographers need to know for 2026 - and how to use them to build a business that’s visible, sustainable, and aligned with real life.
Instead of chasing every new platform or trend, we’re focusing on what’s actually working right now.
This episode is for photographers who want to grow in 2026 without burning out — and who are ready to focus on marketing strategies that actually support their business instead of overwhelming it.
✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
Try FLODESK and save 25% - https://flodesk.com/c/GIRL50
You can write great emails — but if they’re landing in spam, they’re not doing their job.
In this episode of the Girl Means Business Podcast, we’re breaking down email deliverability in a simple, non-technical way so photographers can make sure their emails are actually reaching their audience.
We’ll talk about what email deliverability really means, why it matters more than your open rate, and the common mistakes that send your emails straight to the promotions or spam folder — without you even realizing it.
In this episode, you’ll learn:
If you’re building an email list to book more clients, fill slow seasons, or stay visible without relying on social media, this episode will help you protect that list and make sure your emails actually get seen.
🎧 Tune in to learn how to improve email deliverability and get more eyes on the emails you’re already writing.
PodMatch✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
How Much Should You Charge for Photography Sessions? A Simple, No-Stress Pricing Guide
Pricing your photography sessions can feel overwhelming, especially when everyone online seems to be charging something different. In this episode of the Girl Means Business Podcast, we’re breaking down photography pricing in a simple, practical way so you can stop guessing and start pricing with confidence.
Instead of looking at what other photographers charge, we’re focusing on what actually matters: your Cost of Doing Business (CODB) and how to use it to set prices that support your goals, your time, and your life.
In this episode, you’ll learn:
To help you take action, I’m sharing a free CODB worksheet that walks you step-by-step through calculating your own Cost of Doing Business — no complicated math required. You can find the link in the show notes below.
🎁 Free Resource:
👉 Download the Cost of Doing Business (CODB) Worksheet HERE:
If pricing has been holding you back or making you second-guess yourself, this episode will help you gain clarity, confidence, and a pricing structure that actually works for your business.
🎧 Tune in and take the first step toward pricing your photography sessions with intention — not fear.
✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
Follow trains feel productive.
Your follower count goes up, your notifications blow up, and it looks like growth — but behind the scenes? They’re quietly wrecking your reach.
In this episode, we’re talking about why follow trains actually hurt your social media algorithm and why they rarely lead to real engagement, inquiries, or bookings.
I’m breaking down:
If you’ve ever joined a follow train thinking it would “help the algorithm,” this episode will save you a lot of wasted effort — and a lot of frustration.
Because real growth isn’t about padding your follower count.
It’s about attracting the right people, not just more people.
🎧 Press play before you hop on the next follow train
✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness
Send Me A Message or Question About This Episode
Mini sessions don’t sell out because you posted more.
They sell out because there’s a plan behind them.
In this episode, I’m breaking down the mini session marketing system I’d use every single time if I wanted sessions to fill quickly — without daily posting, fake urgency, or living on Instagram.
If mini sessions have ever felt stressful, chaotic, or like a last-minute scramble, this episode will change how you approach them.
You’ll learn:
This episode is for photographers who want repeatable, simple marketing that works season after season — without burning out or relying on algorithms.
Because mini sessions aren’t just about quick cash…
They’re about building a system that supports your business long-term.
🎧 Press play and let’s simplify how you sell.
✨ Watch All the GMB Episodes on my YouTube Channel ✨
https://www.youtube.com/@girlmeansbusiness
_______________________________________
✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
_______________________________________
🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
Instagram: www.instagram.com/girlmeansbusiness
Facebook: www.facebook.com/girlmeansbusiness