Girl Means Business

Kendra Swalls

Kendra Swalls, photographer, educator and Southern Boss Babe, shares helpful business advice, actionable tips and engaging interviews, all intended to help you create a business and life that you love.

  • 30 minutes 26 seconds
    How Much Does It Cost To Run a Business: My Must-Have Tools

    Send Me A Message or Question About This Episode

    Feeling overwhelmed by the multitude of tools required to launch your business? You're not alone! Join me, Kendra Swalls, as I recount my entrepreneurial journey and unveil the essential tools that have been game-changers in maintaining professionalism and staying organized. Ready to turbocharge your business growth? Let’s explore some invaluable tools that have propelled my business forward.

    Check out the tool mentioned in this episode:
     
    Google Business >> https://workspace.google.com/products/gmail/
    Honeybook >> bit.ly/gmbhoneybook
    Flodesk >> https://flodesk.com/c/DSQU1V
    Quickbooks >> https://quickbooks.intuit.com/
    Metricool >> https://mtr.cool/IYWDZM
    Showit >> https://account.showit.co/r/w3wm31yf
    BlueHost >> https://www.bluehost.com/
    Canva >> partner.canva.com/rnMyvd
    Loom >> https://www.loom.com/
    Zoom >> https://zoom.us/
    Asana >> https://asana.grsm.io/nmuwxurt10ug
    Slack >> https://slack.com/

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    6 August 2024, 10:00 am
  • 37 minutes 51 seconds
    Finding Peace in Your Finances: A Conversation with Hannah Bier

    Send Me A Message or Question About This Episode

    Ready to transform your financial life and break free from money blocks? Join our conversation with Hannah Beer, a renowned money coach for women, as she shares her incredible journey from studying international fashion management to becoming an emotional healing coach and eventually finding her passion as a money coach. Hannah takes us through her unique approach, Money Bliss, revealing how she helps clients achieve financial peace and freedom by addressing the emotional ties we have with money. We promise you'll gain valuable insights into recognizing the opportunities around you and understanding what truly drives your financial desires.

    Connect with Hannah:
    https://www.hannabier.com/

    https://www.instagram.com/hannamoneybliss/

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    30 July 2024, 10:00 am
  • 27 minutes 22 seconds
    The Simple Email Marketing Strategy That You Need In Your Business

    Send Me A Message or Question About This Episode

    Ever wondered why your social media marketing efforts aren't yielding the results you hoped for? Tune in as we uncover the game-changing power of email marketing. Initially skeptical myself, I share how a pivotal moment at a wedding show opened my eyes to its immense potential. We discuss the common pitfalls, like not giving people a compelling reason to hand over their email addresses and demystify the process to supercharge your business strategy. By the end of this episode, you'll be convinced that email marketing is not just a tactic but a necessity for sustainable success.

    Download your FREE Email Marketing Starter Kit: https://girlmeansbusiness.myflodesk.com/emailkit

    Check out FloDesk: https://flodesk.com/c/DSQU1V

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    23 July 2024, 10:00 am
  • 58 minutes 31 seconds
    Secrets to Stress-Free Online Course Creation with Caitlin Bacher

    Send Me A Message or Question About This Episode

    Ever wondered how to turn your passion into a million-dollar course? Join me as I chat with Caitlin Batcher, CEO of Scale with Success, who spills the secrets on creating a sustainable, stress-free revenue system for course creators. From her journey as a teacher to becoming a successful business owner, Caitlin offers an inspiring look at aligning your business model with your lifestyle and leveraging evergreen revenue strategies.

    Connect with Caitlin:
    https://caitlinbacher.com/
    https://www.instagram.com/caitlinbacher/
    Caitlin’s Podcast - Scale with Success®

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U

    A photography coaching membership unlike anything else out there!
    Try The Focused Photographer Lab FREE for 14 days ⬇️
    www.girlmeansbusiness.com/lab



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    16 July 2024, 11:00 am
  • 1 hour 49 seconds
    Breaking Free from Perfectionism: Christine Clyne-Spraker's Journey to Self-Discovery

    Send Me A Message or Question About This Episode

    What would you do if you realized that your life's achievements didn't bring the fulfillment you'd anticipated? Join me for a captivating conversation with Christine Klein Spraker, a former health tech co-CEO who bravely abandoned her successful career to embark on a journey of profound self-discovery. Christine opens up about the societal pressures that fuel perfectionism, her personal and professional transitions through divorce, reclaiming her maiden name, and redefining what true contentment means. This episode promises a heartfelt exploration of self-reflection and growth, especially for women juggling the demands of motherhood and entrepreneurship.

    Connect with Christine:
    Book: Unwinding Perfect - https://amzn.to/4dN07sR

    https://www.co-foundher.com/

    https://www.unwindingperfect.com/



    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U

    A photography coaching membership unlike anything else out there!
    Try The Focused Photographer Lab FREE for 14 days ⬇️
    www.girlmeansbusiness.com/lab



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    9 July 2024, 8:00 pm
  • 18 minutes 51 seconds
    Should You Create a Blog Post or a Lead Magnet? {Listener Q&A}

    Send Me A Message or Question About This Episode

    Ever wondered whether to turn your valuable content into a blog post or a lead magnet? Today, we unravel this marketing conundrum by using Alicia S.'s question as a springboard to delve into the strategic depths of marketing funnels. We'll dissect how to effectively use free content to attract a wider audience and transform exclusive resources into potent lead magnets that convert casual visitors into loyal clients. Expect practical tips that will help you nurture your audience and create a seamless journey from first encounter to customer conversion.



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    2 July 2024, 10:00 am
  • 26 minutes 23 seconds
    260: How To Handle Unhappy Clients {Listener Q&A}

    Send Me A Message or Question About This Episode

    Ever wondered how to turn a disgruntled client into a happy client? This week, we tackle that very challenge, prompted by Bailey Thompson, a budding photographer who recently faced her first unhappy client.  You'll walk away with strategies to enhance your client relations, ensuring every interaction, even the tough ones, strengthens your business.

    But that's not all! We also explore the powerful role of clear communication in setting client expectations. Discover how to craft informative blog posts that not only boost your SEO but also educate your clients on what to expect from their sessions. We emphasize the importance of discussing specific image requests and timelines during the booking and consultation phase, to prevent misunderstandings. By reiterating key information and maintaining open dialogue, you can ensure a seamless and positive client experience every time. Tune in to equip yourself with the tools to handle unhappy clients confidently and set the stage for smoother client interactions in the future.

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    25 June 2024, 8:00 am
  • 58 minutes 36 seconds
    259: Unlocking Pinterest’s Potential for Business Growth with Cassie Ivey

    Send Me A Message or Question About This Episode

    Learn the secrets to unlocking Pinterest's full potential for your business with expert insights from Cassie Ivey, the founder of House of Ivey Pinterest Services. From running a coffee shop to mastering Pinterest, Cassie's journey is nothing short of inspiring. Learn how this versatile platform can help you reach a broader audience and maintain long-term engagement without the exhausting social media grind.. If you're ready to enhance your business presence on Pinterest, this episode is packed with valuable tips from an industry expert.

    Learn more about Cassie and the House Of Ivey Pinterest Management: http://houseofiveypinterest.com

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U

    A photography coaching membership unlike anything else out there!
    Try The Focused Photographer Lab FREE for 14 days ⬇️
    www.girlmeansbusiness.com/lab



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    18 June 2024, 10:00 am
  • 21 minutes 21 seconds
    258: Balancing a Home Business and Family Life During Summer

    Send Me A Message or Question About This Episode

    Ever wondered how to juggle a home-based business and a bustling family life during the summer months? On this week's Girl Means Business podcast, I'm sharing tried-and-true strategies to help you navigate the chaos of summer vacation as a work-from-home parent. Discover how to create a flexible daily routine that balances early morning work sessions with fun midday activities and afternoon downtime. The goal? To stay productive while cherishing those special moments with your kids!

    Summer doesn't have to mean sacrificing your business goals. Learn the benefits of planning ahead and involving your children in your work. From pre-scheduling content to avoiding large projects, these tips will ensure a stress-free and enjoyable summer. Plus, hear my personal stories about the importance of taking breaks to avoid burnout and rejuvenate your passion for your business. Tune in, get inspired, and make this summer both productive and memorable!



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    11 June 2024, 10:00 am
  • 29 minutes 12 seconds
    257: Are The Days Of High Priced In-Depth Courses Over?

    Send Me A Message or Question About This Episode

    Are large-scale, big-ticket online courses a thing of the past? As a seasoned photographer and business coach, I've ridden the waves of creating my own courses and have come to question their efficacy.  I debate whether these digital behemoths deliver the expertise they claim, or if we're witnessing the rise of a new era of learning—more focused, less costly, and far better at keeping students afloat.

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    4 June 2024, 10:00 am
  • 41 minutes 58 seconds
    256: Organic vs Paid Marketing: Strategies for Small Business Growth

    Send Me A Message or Question About This Episode

    Have you ever been stumped by the decision of whether to invest in organic or paid marketing for your small business? You're not alone! This episode is a deep dive into the merits and trade-offs of both, sparked by a listener question. Discover the benefits of SEO and content creation, and learn how strategic ad campaigns can make a difference to your bottom line

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U

    A photography coaching membership unlike anything else out there!
    Try The Focused Photographer Lab FREE for 14 days ⬇️
    www.girlmeansbusiness.com/lab



    _______________________________________

    Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    Let's Work Together:

    The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

    1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


    _______________________________________
    Free Resources:

    Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


    _______________________________________
    Let's Be Friends:

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    28 May 2024, 10:00 am
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