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RESTAURANT STRATEGY

RESTAURANT STRATEGY

Chip Klose

A marketing podcast dedicated entirely to the restaurant industry, with topics geared toward the small-to-midsize restaurant. On each episode we share tactics and strategies that focus your attention on boosting covers and revenue.

  • 17 minutes 58 seconds
    Your Restaurant Already Has a Brand, You Just Haven’t Defined It

    #552 - Your Restaurant Already Has a Brand, You Just Haven’t Defined It

    ***** 

    This week's episode is brought to you by: RESTAURANT SCALE SECRETS
    VISIT: https://restaurantscalesecrets.com/Chip

    This week's episode is brought to you by: OVATION
    VISIT: https://ovationup.com/chip/


    *****

    Every company has a brand, whether you've defined it or not. 

     

    *****

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/ 

    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program

    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b

    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    21 May 2026, 9:00 am
  • 14 minutes 22 seconds
    Meetings Aren’t a Waste -- Unstructured Meetings Are

    #551 - Meetings Aren’t a Waste -- Unstructured Meetings Are

    ***** 

    This week's episode is brought to you by: KICKFIN
    VISIT: https://kickfin.com/demo/

    This week's episode is brought to you by: AJINOMOTO
    VISIT: https://ajinomotofoodservice.com/


    *****

    This one is for everyone out there who says, "I hate meetings." 

    ***** 

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/


    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program


    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b


    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    18 May 2026, 9:00 am
  • 15 minutes 55 seconds
    Consistency Beats Creativity

    #550 - Consistency Beats Creativity

    ***** 

    This week's episode is brought to you by: MARQII 
    VISIT: https://marqii.com/

    This week's episode is brought to you by: POPMENU
    VISIT: https://popmenu.com/restaurantstrategy

    *****

    Consistency over creativity. 

    Every. Single. Time.

     

    *****

     

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/

     

    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program

     

    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b

     

    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    14 May 2026, 9:00 am
  • 17 minutes 26 seconds
    The Owner Is the Bottleneck

    #549 - The Owner Is the Bottleneck


    *****

    This week's episode is brought to you by: MARGIN EDGE
    VISIT: https://www.marginedge.com/lp/chip


    *****

    Get this straight: You are the one holding your business back. 

    *****

     

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/

     

    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program

     

    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b

     

    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    11 May 2026, 9:00 am
  • 35 minutes 38 seconds
    Greg Provance, Author of Loyal AF

    #548 - Greg Provance, Author of Loyal AF

    ***** 

    This week's episode is brought to you by: MARQII 
    VISIT: https://marqii.com/

    This week's episode is brought to you by: POPMENU
    VISIT: https://popmenu.com/restaurantstrategy

    *****

    Is loyalty even possible with our employees? Greg Provance believes so... 

    GET THE BOOK: https://gphospitalitypartners.com/loyal-af

     

    *****

     

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/

     

    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program

     

    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b

     

    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    7 May 2026, 9:00 am
  • 49 minutes 8 seconds
    Interview with Andrew Roy, Host of Serves You Right Podcast

    #547 - Interview with Andrew Roy, Host of Serves You Right Podcast


    *****

    This week's episode is brought to you by: MARGIN EDGE
    VISIT: https://www.marginedge.com/lp/chip


    *****

    We all know about the importance of training managers, developing managers... but so few restaurants do it well. Today's episode is a deep dive into the subject with operator and podcaster, Andrew Roy. 

    WEBSITE: https://servesyourightpod.com/

    *****

     

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/

     

    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program

     

    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b

     

    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    4 May 2026, 9:00 am
  • 13 minutes 58 seconds
    You’re Not Competing With Other Restaurants

    #546 - You’re Not Competing With Other Restaurants

    ***** 

    This week's episode is brought to you by: RESTAURANT SCALE SECRETS
    VISIT: https://restaurantscalesecrets.com/Chip

    This week's episode is brought to you by: OVATION
    VISIT: https://ovationup.com/chip/


    *****

    You're not competing with other restaurants. You're up against inertia. 

     

    *****

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/ 

    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program

    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b

    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    30 April 2026, 9:00 am
  • 11 minutes 40 seconds
    Why Food Cost Is a Leadership Issue

    #545 - Why Food Cost Is a Leadership Issue

    ***** 

    This week's episode is brought to you by: KICKFIN
    VISIT: https://kickfin.com/demo/

    This week's episode is brought to you by: AJINOMOTO
    VISIT: https://ajinomotofoodservice.com/


    *****

    It's not about all those nickels and dimes. It's about the systems that are broken. 

    ***** 

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/


    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program


    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b


    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    27 April 2026, 9:00 am
  • 13 minutes 37 seconds
    Marketing Should Start Inside the Restaurant

    #544 - Marketing Should Start Inside the Restaurant

    ***** 

    This week's episode is brought to you by: RESTAURANT SCALE SECRETS
    VISIT: https://restaurantscalesecrets.com/Chip

    This week's episode is brought to you by: OVATION
    VISIT: https://ovationup.com/chip/


    *****

    Great marketing can't make up for a mediocre experience. Start marketing by making a more memorable meal. 

     

    *****

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/ 

    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program

    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b

    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    23 April 2026, 9:00 am
  • 18 minutes 6 seconds
    Your Systems Are Either Training Your Team... or Replacing You

    #543 - Your Systems Are Either Training Your Team... or Replacing You

    ***** 

    This week's episode is brought to you by: KICKFIN
    VISIT: https://kickfin.com/demo/

    This week's episode is brought to you by: AJINOMOTO
    VISIT: https://ajinomotofoodservice.com/


    *****

    Stop trying to be a hero. It's not cute anymore. Your job isn't to do it all. It's to teach everyone else how to do it all. 

    End of story. 

    ***** 

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/


    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program


    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b


    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    20 April 2026, 9:00 am
  • 17 minutes 47 seconds
    Why Discounts Attract the Worst Customers

    #542 - Why Discounts Attract the Worst Customers

    ***** 

    This week's episode is brought to you by: MARQII 
    VISIT: https://marqii.com/

    This week's episode is brought to you by: RESTAURANT TECHNOLOGIES
    VISIT: https://www.rti-inc.com/

     

    *****

    PRICE is different than VALUE.

    The worst customers want the lowest price possible.

    The best customers want the most for their money. 

    Make sure you're attracting the right one. 

     

    *****

     

    If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
    CLICK HERE: https://www.therestaurantmarketingmindset.com/

     

    If you're ready to learn more about the P3 Mastermind...
    CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program

     

    If you want a free 30-day trial of our Restaurant Foundations Membership Site...
    CLICK HERE: 
    https://www.restaurantstrategypodcast.com/Foundations-b

     

    If you want to leave a 5-star rating/review on Apple Podcasts...
    CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

     

    16 April 2026, 9:00 am
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