Sell Less. Mean More.

Iolanthe Gabrie

Drop the hustle. Spend less time on sales schtick and more time on building meaning into your business. A surprising business and marketing podcast featuring Iolanthe Gabrie and guests.

  • 26 minutes 59 seconds
    A Magic Wand for Workplace Culture with Ali Drew-Forster
    Who wouldn't love to wave a magic wand over Australia's workplace culture?Meet Ali Drew-Forster, Director of Workology, author of 'The ABC of Exceptional Workplace Culture' and all-round workplace culture nerd. In today's gregarious podcast, Iolanthe and Ali discuss the importance of workplace culture and how it can impact business success. Ali shares her journey from practicing employment law to focusing on proactive approaches to workplace culture, emphasizing the need for genuine listening...
    5 August 2024, 3:00 am
  • 31 minutes 21 seconds
    Game of Mums: The High Stakes of Being a Parent in the Law with Natasha Hannah
    In the season finale of "Sell Less Mean More," host Iolanthe Gabrie chats with Natasha Hannah, seasoned lawyer, Mama of twins and co-founder of her own practice, inhouse nous. Natasha reflects on her journey from government to private practice and finally launching her own firm with a focus on authenticity and values alignment. Rejecting the pale, male and stale legal mold, Natasha and her business partner Paige prioritize human connection over profits. They advocate for flexible work environ...
    8 July 2024, 5:00 am
  • 29 minutes 9 seconds
    Join the 7% Club with Jenny Stilwell
    On today’s episode I’m joined by Jenny Stilwell, author of The 7 Percent Club. This book deciphers the reasons many businesses struggle to surpass the 2 million threshold, and that’s what we’re going to discuss today! Jenny’s background is as diverse as it is fascinating. From her initial role in sales and marketing, she carved out a niche in the corporate world, later embarking on an entrepreneurial journey. She shares her experiences from running a marketing consultancy during a recess...
    16 October 2023, 6:00 pm
  • 50 minutes 41 seconds
    Pregnancy, Babies and Your Business
    In today's episode, we explore the unique experiences, challenges, and triumphs of two inspiring women entrepreneurs, Chelsea and Marianne.Chelsea is the owner of Ms. Jay's, a trendy hair salon that's been making waves in the industry. She is a driven businesswoman and a loving mother to her son, Phoenix. She shares her insights on the salon business and how she managed the transition into motherhood.Marianne is the co-founder of Legalite, a legal services company known for its innovation and...
    16 October 2023, 6:00 pm
  • 28 minutes 52 seconds
    Too Legit to Quit with Suz Chadwick
    In today's episode, we delve into the dynamic world of business coaching with the vibrant and insightful Suz Chadwick. A seasoned coach, mentor, and branding expert, Suz brings a wealth of experience to the table, sharing her valuable insights on improving businesses, enhancing branding, and differentiating oneself in the coaching landscape.Suz takes us through her journey, starting with her background in corporate sales and branding, which led her to establish her own business in 2015. She e...
    16 September 2023, 7:00 pm
  • 43 minutes 16 seconds
    Building an Intentional Brand with Emma Edwards
    In this episode I talk with the incredible Emma Edwards of The Broke Generation, a platform focused on financial well-being and improving our relationship with money. Emma has successfully curated a brand that not only supports her but also resonates with her audience. She believes it is important to go into business with clear and intentional goals to guide you. In this episode we discuss the importance of building a personal brand and the reality of monetizing it. She emphasises ...
    16 August 2023, 7:00 pm
  • 35 minutes 10 seconds
    Dollars and Sense with Your Pricing Queen
    Today’s conversation is all about unleashing your creative genius and making bank while you're at it. Our special guest is spilling the beans on how to crack the code of developing a pricing strategy and transforming your career from undercharging to unstoppable success.We’re thrilled to bring you Jasmine Designs, also known as Your Pricing Queen. Jasmine has been in the creative design business for 15 years and has seen both sides of the industry - running her own business and working as an ...
    16 July 2023, 6:00 pm
  • 26 minutes 42 seconds
    That was '22: Iolanthe Recaps Her Year
    This is our final episode for the year! I think it’s appropriate after such a strange and momentous year that we reflect on the challenges, the amazing bits and the wins.In this episode, I share what each of my businesses and my personal life looked like and the learnings I’m taking away from what has been a really big year!There have been many highs - I had a book published, signed onto a lease for our new business Good Axe and enjoyed family holidays and cosplay! But it’s also been hard - t...
    19 December 2022, 5:00 pm
  • 27 minutes 24 seconds
    How We Built a Coworking Space
    I have a brand new business which is a project I’ve been working on with my husband and business partner, Yule Guttenbeil, for the entire year. Today I share a conversation with Yule about Good Axe, our new co-working and professional workspace brand, which we are incredibly excited about. We take a deep dive into the process of opening a new business that has more overheads than any previous business that I've run before.We share why we decided to open a co-working space and the opportu...
    11 December 2022, 5:00 pm
  • 20 minutes 35 seconds
    Beginnings & Endings: The Breakdown and Rebirth of a Business
    Today we’re in conversation with Yule Guttenbeil from mode.law (with a word to the wise, Yule is actually my husband and business partner). Over the last two years mode.law has been through a seismic change and has now relaunched under a new corporate structure. This is, truly, a phoenix story.As many of you will know, when you consult with trusted advisors, they ask you to reflect on an exit plan for your business. But it’s rare to hear a real story of what a business breakdown and resurrect...
    27 November 2022, 5:00 pm
  • 16 minutes 1 second
    100 Days of Brave Special // The Business of Intuition with Vix NewAgeHipster
    My guest today is Vix Maxwell, known to many as New Age Hipster. Vix is an author of spiritual books and young adult fiction, a tarot reader, spiritual development teacher and she joins me to talk all about intuition in business. I connected with Vix a few years back on Instagram and it’s been amazing to witness her business journey. As a business owner, creative and intuitive, Vix has so much wisdom to share about the creative development process, and in this episode, we explore the int...
    31 October 2022, 5:00 pm
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