Lifestyle Asset University

Shawn Moore

Real Estate Expert, Shawn Moore, from LifestyleAssetUniversity.com, brings you the Lifestyle Asset University podcast. Bringing you the best tips, tactics & strategies for growing and scaling your short-term vacation rental portfolio. Discover the difference between traditional short-term vacation rentals and true Lifestyle Assets. Learn from my 20 years of ups and downs in the Real Estate Investing game. Expert interviews on Acquisition, Legal, Finance, Management & more. All focused on building your Lifestyle Asset portfolio giving you Lifestyle & Financial Freedom starting today.

  • 35 minutes 41 seconds
    Episode 334 - "We Should've Started Sooner" - Married Couple Shares How Vodyssey Helped Them Succeed With STR's┃Steve & Maggie Schrag

    WEBINAR LINK:

    https://shawnmoore.clickfunnels.com/optiniyvvg89s

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7


    THEIR PROPERTIES:

    Colorado - https://www.airbnb.com/rooms/1562755960719728607?viralityEntryPoint=1&unique_share_id=75F720DA-73D5-45DF-9682-4E74518AC66C&slcid=ae779542d3cb4d3ab2ee90fb49e1a2db&s=76&adults=1&slug=H5IocvFZ&source_impression_id=p3_1765493550_P3wICDvIPieGTBB5


    Branson- https://www.airbnb.com/rooms/1229090822825468471?check_out=2024-12-06&viralityEntryPoint=1&unique_share_id=23DC7E9C-B549-459E-B846-BC88CCFB6B5E&slcid=807a858f8a1649c7920bb6b5621a2751&s=76&feature=share&adults=1&check_in=2024-11-30&channel=native&slug=DFIlMRFV&source_impression_id=p3_1765493554_P3devVem0Q8Qmg8Q


    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore


    Chapters

    00:00:00 Intro

    00:02:54 The Journey Begins: From Long-Term to Short-Term Rentals

    00:06:11 Navigating the Market: Choosing Branson for Investment

    00:09:02 Lessons Learned: The Importance of Underwriting and Marketing

    00:11:59 Expanding Horizons: The Move to Steamboat

    00:15:02 Setting Up for Success: The Setup Process and Challenges

    00:17:10 Navigating Property Goals and Market Dynamics

    00:21:16 Understanding Regulations in Short-Term Rentals

    00:24:40 Challenges in the Launch Process

    00:26:32 Successful Launch and Initial Bookings

    00:30:28 Future Goals and Portfolio Expansion

    00:32:17 Lessons Learned and Advice for New Investors

    12 December 2025, 7:00 am
  • 50 minutes 51 seconds
    Episode 333 - Want Your First STR to Make You Money? Do This Before You Spend a Dime

    WEBINAR LINK:

    https://shawnmoore.clickfunnels.com/optiniyvvg89s

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7

    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore

    CONTACT US:

    [email protected]


    CHRI'S PROPERTY:

    https://www.airbnb.com/rooms/1561844108241128266?guests=1&adults=1&s=67&unique_share_id=dd8ce250-5eae-48fe-96e1-132120b80c40&source_impression_id=p3_1765207555_P33KUG_eJqWKga7D


    TAYLOR SWIFT ARTICLE:

    https://www.cnbc.com/2025/08/31/taylor-swift-tax-on-high-end-vacation-homes-spreads-to-more-states.html


    Chapters

    00:00:00 Intro

    00:12:18 Setting Goals and Milestones

    00:24:20 Understanding Market Dynamics

    00:35:51 Overcoming Procrastination and Emotional Cycles

    00:45:13 The Impact of Taxation on Short-Term Rentals

    10 December 2025, 7:00 am
  • 42 minutes 12 seconds
    Episode 332 - From 0 to Success - How Our Member Built A STR Business┃Joel Martin

    WEBINAR LINK:

    https://shawnmoore.clickfunnels.com/optiniyvvg89s

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7

    JOEL'S PROPERTY:

    https://www.topshelfhockinghills.com/stargazer-hocking-hills-orp5b64691x


    JOEL'S WEBSITE

    https://www.topshelfstr.com/


    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore


    Chapters

    00:00:00 Intro

    00:02:47 Joel's Journey into Short-Term Rentals

    00:05:50 Identifying the Right Market

    00:09:04 Family Involvement in Vacation Home Investing

    00:11:54 Challenges and Lessons in Property Acquisition

    00:14:53 Launching the Property and Market Insights

    00:18:03 Transitioning to Property Management

    00:22:12 Navigating Limited Options in Property Management

    00:22:59 The Journey of Building a Property Management Business

    00:23:55 The Importance of Owner Perspective in Management

    00:24:48 Aligning Business Models for Success

    00:26:29 Understanding Market Dynamics and Consumer Demand

    00:28:15 Maximizing Revenue During Peak Seasons

    00:29:55 Influencing Market Behavior and Experience

    00:32:19 Proactive Strategies for Shoulder Seasons

    00:33:58 Future Growth and Expansion Plans

    00:36:18 The Importance of Taking Action and Learning

    5 December 2025, 7:00 am
  • 49 minutes 38 seconds
    Episode 331 - How The Wealthy Leverage Short Term Rentals for Massive Tax Breaks

    WEBINAR LINK:

    https://shawnmoore.clickfunnels.com/optiniyvvg89s

    STEVES PROPERTY IN COLORADO:

    https://www.airbnb.com/rooms/1562755960719728607?viralityEntryPoint=1&unique_share_id=75F720DA-73D5-45DF-9682-4E74518AC66C&slcid=f67ba495b69446a6b612e8f0e08ce9fa&s=76&adults=1&slug=H5IocvFZ&source_impression_id=p3_1764603172_P3xZWWfOChvAAzeu


    BRIANS #2 PROPERTY:

    https://www.airbnb.com/rooms/1210802453550285035?source_impression_id=p3_1764611172_P35HYp_4O4CCnnno


    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7


    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore


    Chapters

    00:00:00 Intro

    00:01:53 Leveraging Short-Term Rentals for Tax Benefits

    00:05:47 Understanding Tax Strategies and Misconceptions

    00:11:48 Real-Life Scenarios: Using Tax Savings Effectively

    00:19:55 Material Participation and Cost Segregation Explained

    00:29:34 Navigating the Short-Term Rental Market

    00:38:53 Looking Ahead: Planning for 2026 and Beyond

    3 December 2025, 7:00 am
  • 52 minutes 2 seconds
    Episode 330 - OwnerRez Co-Founder & CEO┃Being The Best Host Makes You The Most Money┃Paul Waldschmidt

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7

    In this conversation, Shawn Moore discusses the importance of guest reviews in the hospitality industry, highlighting how his team achieves a remarkable 90% review rate compared to the industry average of 10-15%. He explains the strategy of leveraging the law of reciprocity by sending personalized five-star reviews to guests, encouraging them to reciprocate with their own positive feedback. This approach not only enhances customer satisfaction but also builds a strong relationship with guests, leading to increased loyalty and repeat visits.


    OwnerRez Website:

    https://www.ownerrez.com/


    OwnerRez Forum:

    https://www.ownerrez.com/forums


    OwnerRez Podcast:

    https://www.ownerrez.com/podcast


    OwnerRez Blog:

    https://www.ownerrez.com/blog


    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore

    28 November 2025, 7:00 am
  • 42 minutes 56 seconds
    Episode 329 - How Property Managers Helped Me Accelerate Growth & Boost Revenue

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7

    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore

    LAKEFRONT RETREAT:

    https://www.airbnb.com/rooms/1504309365746408385?guests=1&adults=1&s=67&unique_share_id=e2413db9-3af7-4b66-94db-cf94056e6582&source_impression_id=p3_1764032262_P3TaMjaAZ-EueYK5


    SUNSET OASIS:

    https://www.airbnb.com/rooms/1512426835427091371?guests=1&adults=1&s=67&unique_share_id=5cee664b-d3c5-4e48-ba63-e8036c13c366&source_impression_id=p3_1764032309_P37zJi0amwPqrKth

    26 November 2025, 7:00 am
  • 56 minutes 34 seconds
    Episode 328 - James Ohliger┃How James DOUBLED Revenue After 1 Year With Vodyssey

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7

    JAME'S LINKS:

    https://www.airbnb.com/rooms/1220955252695186686?source_impression_id=p3_1763688442_P3bj_3Nll1yLCswt

    https://www.airbnb.com/rooms/1493607218411874930?source_impression_id=p3_1763688446_P30t5JLvuWJIsYQX


    CONTACT US:

    [email protected]


    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore


    CHAPTERS:

    00:00:00 Intro

    00:02:59 James's Journey into Real Estate

    00:05:52 Transitioning to Short-Term Rentals

    00:09:06 Challenges Faced in Property Management

    00:12:02 The Importance of Data in Decision Making

    00:15:07 Self-Management vs. Professional Management

    00:18:02 Creating an Immersive Guest Experience

    00:20:56 The Impact of Management on Revenue

    00:23:41 Celebrating Success and Growth

    00:29:20 Maximizing Revenue in Short-Term Rentals

    00:33:00 Investing in Property Renovations

    00:35:03 Challenges of Remote Property Management

    00:40:50 Understanding Holding Costs and Market Timing

    00:43:37 Identifying Unique Investment Opportunities

    00:49:27 Embracing Entrepreneurial Mindset for Financial Freedom

    21 November 2025, 7:00 am
  • 50 minutes 24 seconds
    Episode 327 - Lessons I Wish Someone Would've Told Me, 50 Year Mortgage, Timeshares, Regulations & MORE

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7

    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore

    SHANE & DANIELLE PROPERTY:

    https://www.airbnb.com/rooms/1547829553255923246?source_impression_id=p3_1763396828_P3Vv9aeZljM_DtC1

    SUBMIT A QUESTION:

    [email protected]


    Chapters:

    00:00:00 Intro

    00:00:40 Topics

    00:05:20 50 Year Mortgage

    00:12:50 Walking Into This With Your Eyes Wide Open

    00:25:12 3 Things I Wish I Knew

    00:31:17 Timeshare VS Vacation Home

    00:36:25 Regulations

    19 November 2025, 7:00 am
  • 46 minutes 20 seconds
    Episode 326 - Ross Alcorn┃Turn Business Expenses Into Points & Travel Accommodations

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7

    Contact Ross:

    https://itineraryboss.com/

    https://www.instagram.com/rossalcorn33/?hl=en

    https://www.youtube.com/@ItineraryBoss

    https://www.linkedin.com/in/rossalcornru/

    https://open.spotify.com/show/1mmMJ6z3JdEOUJKUjLh8bD?si=fd290a47a091494d

    TALKED ABOUT SERVICE:

    https://www.rakuten.com/


    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore

    14 November 2025, 7:00 am
  • 1 hour 1 minute
    Episode 325 - 3 Reasons Why Your STR Is FAILING + How To Fix Them┃Debate: Renting VS Owning

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7

    UNDERWRITE USING OUR TOOLS

    https://www.lifestyleassetuniversity.com/order1683833769862


    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore


    LINKS QUOTED:

    https://www.deseret.com/utah/2025/11/05/turnover-rate-for-us-homes-is-the-lowest-in-decades/

    https://www.cnn.com/2024/12/16/economy/renter-homeowner-net-worth-gap

    https://www.urban.org/urban-wire/wealth-gap-between-homeowners-and-renters-has-reached-historic-high

    https://eyeonhousing.org/2024/03/examining-differences-between-homeowner-and-renter-wealth/


    Chapters:

    00:00:00 Intro

    00:00:30 The Show Begins

    00:01:50 Mamdani Wins NYC Mayoral Race

    00:09:45 Government Shutdown

    00:12:52 3 Things You're Doing Wrong + How To Fix Them

    00:29:29 Real Estate Market Overview

    00:39:29 DEBATE: Rent VS Own


    12 November 2025, 7:00 am
  • 41 minutes 53 seconds
    Episode 324 - Nelson Soh┃The "American Dream" Faces Backlash┃Growing Wealth By Understanding Money

    The conversation delves into the importance of understanding money management before diving into investing. It highlights how many individuals lack foundational knowledge about finances, which can lead to poor financial decisions, as seen in the case of lottery winners who often lose their wealth due to a lack of understanding of money management principles.

    CONTACT NELSON

    https://www.nelsonsoh.com/

    https://www.instagram.com/nelsonsoh_/?hl=en

    https://www.linkedin.com/in/nelsonsoh/?originalSubdomain=ca

    Want to learn more about Vodyssey or start your STR journey. Book a call here:

    https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7


    FOLLOW US:

    https://www.facebook.com/share/g/16XJMvMbVo/

    https://www.instagram.com/vodysseyshawnmoore

    https://www.facebook.com/vodysseyshawnmoore/

    https://www.linkedin.com/company/str-financial-freedom

    https://www.tiktok.com/@vodysseyshawnmoore


    Chapters

    00:00 Intro

    00:00:45 The Show Begins

    00:04:00 Understanding Money: Beyond Transactions

    00:25:00 Building Wealth: The Importance of Fundamentals

    00:35:00 401(k) and other strategies

    00:41:00 Wrap Up

    7 November 2025, 7:00 am
  • More Episodes? Get the App