Title: The Referral Strategies You Missed in (7L) Host: Michael J. Maher Guests: Karla Roberdeau and Thommy Sandvick Description: Some of the most powerful strategies in The Seven Levels of Communication are hiding in plain sight. In this special recording from the final session of (7L) Mastery class, Michael J. Maher joins Coach Karla and Coach Thommy to unpack the referral strategies, relationship-building techniques, and business lessons readers often miss the first time through the book. Michael reveals how the opening chapters of (7L) can serve as a practical networking playbook, including the "Am I the Chosen One?" approach, the Triangle of Trust, strategic introductions, and ways to leverage past-client relationships to create new opportunities. You will also discover how to avoid being pigeonholed into offering only one service by creating a "Spectrum of Solutions"—a simple one-page resource that helps referral partners understand every way you can serve the people they know. The group also explores the importance of consistency, time blocking, appreciation, venue partnerships, educational events, and using memorable language triggers—such as the "D's of Real Estate"—to help people recognize referral opportunities. Along the way, participants share real-world wins, including a relationship with a future top-producing agent, a successful referral generated through the C3PO strategy, quarterly partnerships created through venue appreciation, and a military celebration of life successfully organized for 140 guests using Michael's event-planning system. This episode is filled with practical ideas you can implement immediately to deepen relationships, communicate your value, host better events, and generate more referrals. Oh, and Michael reveals the thought process behind how he named all of the characters in the book! (7L) Referral Strategies: - Spectrum of Solutions - Use the "Am I the Chosen One?" approach - Triangle of Trust - Send the appreciation text - Appreciate event venues and vendors to create lasting partnerships and future opportunities - Time-block referral activities Special Offer: Ready to turn your best intentions into a schedule that creates consistent results? Join Michael, Coach Karla, and Neil Smith for the upcoming Time Mastery class at TimeMasteryClass.com.

Title: This Scheduling Secret Changed Michael's Life

Host: Michael J. Maher

Guest: Solo Episode

Description: After an unexpected emergency appendectomy, Michael J. Maher was reminded just how important relationships truly are. In this solo episode, Michael shares how ChatGPT helped him recognize that he may need emergency care, while also explaining why artificial intelligence can never replace genuine human connection.

Michael addresses three major concerns affecting professionals today: the decline in meaningful relationships since 2020, the tendency to confuse learning with productivity, and the habit of scheduling tasks instead of people.

He reveals the scheduling secret that changed his life: put people on your calendar first. By intentionally scheduling conversations, events, appointments, and relationship-building activities, professionals can strengthen their businesses, deepen their connections, and make better use of their time.

Michael also explains how Time Mastery helps people begin with the schedule they have today and gradually create a more intentional life centered around the people and priorities that matter most.

(7L) Referral Strategies: Time Mastery

Special Offer: Take control of your calendar and learn how to build your schedule around the people that matter most in the four-week Time Mastery class. Register at TimeMasteryClass.com.

Time Mastery is also included with membership in Referral Mastery Academy, along with additional classes, masterminds, and referral-building resources. Learn more ReferralMasteryAcademy.com.

Title: How to Beat the #1 Agent in Your Area Every Time

Host: Michael J. Maher

Guest: Christina Ward

Description: What does it take to build a real estate business that consistently closes approximately 100 transactions a year through relationships and referrals?

In this episode of the Referrals Podcast, Michael J. Maher sits down with Christina Ward, a top-producing real estate broker and leader of Christina & Company at Keller Williams Realty Boise.

Christina shares how she entered real estate at just 22 years old, built her business during the Great Recession, and used coaching, consistency, and a willingness to follow proven systems to create long-term success. She explains how her team stays connected to a database of nearly 7,000 people through weekly emails, meaningful community content, client success stories, and three major annual events.

You'll also hear how Christina's systems help her team deliver a consistent client experience while still allowing them to go above and beyond when a client needs extra support. Christina shares powerful stories of generosity, including her team's annual home makeover and the life-changing support they provided to a homeless high school wrestler pursuing a college scholarship.

This conversation is a reminder that becoming the most referred professional in your community is not about doing everything at once. It begins with choosing one meaningful strategy, implementing it consistently, and building a business rooted in authenticity, trust, service, and generosity.

(7L) Referral Strategies:

* Communication Plan

* Events

* Success Stories

* DISC

* Support causes that bring purpose to your team

Special Offer: Ready to build a business based on relationships, referrals, and generosity? Learn the proven strategies from Michael J. Maher's bestselling book, *The Seven Levels of Communication*, and discover how to become the most referred professional in your community at ReferralMasteryAcademy.com.

Title: Back on Track: How Time Mastery Helps You Reset When Life Gets Messy

Host: Michael J. Maher

Guest: Tina Collazo

Description: What happens when life knocks you completely off your ideal schedule?

In this episode of the Referrals Podcast, Michael sits down with longtime GenGen member, real estate professional, entrepreneur, and relationship-builder Tina Collazo to talk about what Time Mastery really looks like in real life.

Tina shares how the Time Mastery system helped her regain control of a demanding schedule that spans multiple businesses, professions, and states. Using tools such as the weekly timesheet, Sparks, Big Rocks, and a structured daily schedule, she created a foundation she could return to whenever life became overwhelming.

And that foundation was tested immediately before this episode.

After an especially difficult week filled with scheduling challenges, communication issues, and unexpected disruptions, Tina considered postponing the interview because she had fallen away from her ideal schedule. Instead, she realized that getting off track was exactly why this conversation mattered. Time Mastery is not about executing a perfect schedule every day. It is about having a proven system that helps you recognize when you are drifting, reset your priorities, and begin again.

Michael and Tina also explore the Influential Zone and the relationship-building activities that create meaningful business results, including returning calls, setting appointments, VIP survey conversations, one-to-one meetings, networking events, and Hour of Power conversations.

Tina explains how her mindset has shifted from focusing primarily on her own business goals to approaching every conversation with genuine curiosity, generosity, and a desire to make others feel heard. That change has helped her build new relationships, uncover opportunities, and begin planning an Italian wine-tasting event that will support Habitat for Humanity.

This episode is an honest look at the connection between time, relationships, accountability, and referrals—and a powerful reminder that success is not about never falling behind. It is about knowing how to get back on track.

(7L) Referral Strategies: Time Mastery, Networking Mastery

Special Offer: Join the Referral Mastery Academy and gain access to Michael's proven relationship-based systems, including Networking Mastery, Event Mastery, and Time Mastery. These live classes begin in August and are designed to help you manage your time, build stronger relationships, and generate more referrals through generosity and intentional communication. Visit ReferralMasteryAcademy.com to learn more.

Title: Strategic Event Planner Shares Secret to Hosting Award Winning Events

Host: Michael J. Maher

Guest: Courtney Swope

Description: The best events are not just planned. They are experienced. In this episode of the Referrals Podcast, Michael J. Maher welcomes Courtney Swope, a strategic events professional with experience managing complex corporate events, large-scale programs, multimillion-dollar budgets, national event logistics, and unforgettable guest experiences.

Courtney shares what most people never see behind the scenes of event planning: the risk management, deadlines, vendor coordination, budget decisions, guest flow, registration details, and countless moving parts that make an event feel seamless.

Michael and Courtney discuss why the best events start with one powerful question: Who is this event for? Instead of planning around what the host wants, Courtney explains how to design events around the people attending — their energy, comfort, schedule, demographics, needs, and experience from invitation to follow-up.

They also dive into common event planning mistakes, how to avoid overpacking your agenda, why introverts need space to recharge, how better invitations create better events, and how sponsorships, charity components, and follow-up strategies can turn a simple gathering into a relationship-building, referral-generating experience.

Whether you are planning a client appreciation event, community event, business event, charity event, or private gathering for your top relationships, this episode will help you create events where guests feel seen, valued, and excited to stay connected.

(7L) Referral Strategies: Event Mastery

Special Offer: Ready to host events that build connection, community, and referrals? Visit EventMastery.com to learn more about Event Mastery with Michael J. Maher.

Title: AI Can't Replace This: The Human Side of Referrals

Host: Michael J. Maher

Description: In this special JAM session episode, Michael J. Maher leads a powerful conversation about the future of referrals, relationships, and real estate in a world increasingly dominated by artificial intelligence.

While AI can help with tasks, content, data, and efficiency, Michael makes one thing very clear: the professionals who master human connection will be the ones who win. Real estate agents, lenders, and business owners who know how to build trust, manage emotions, create authentic relationships, and serve at a high level are not being replaced by AI anytime soon.

During this episode, Michael and the Generosity Generation community discuss favorite strategies from "The Seven Levels of Communication", including PowerNotes, First and 10 calls, Connecting with Connectors, the Triangle of Trust, the "With One Exception" response, and the power of being authentic in a marketplace full of automation.

You'll hear real stories from members who are implementing these strategies right now and seeing real results, including stronger relationships, deeper referral partnerships, renewed motivation, and significant business growth.

This episode is a reminder that referrals are not built by algorithms. They are built through love, generosity, appreciation, consistency, and real human connection.

(7L) Referral Strategies:

PowerNotes

First and 10 Calls

Connecting with Connectors

The Triangle of Trust

Networking

Event Mastery

Special Offer: Join us in July for 7 Levels Mastery, a special book club and masterclass experience focused on implementing the most powerful strategies from Michael J. Maher's book, "The Seven Levels of Communication."

For a limited time, new members can join RMA and participate in 7 Levels Mastery and SummerFest for just $19 in July.

Go to 7LMastery.com to get started.

Title: The Upstream Strategy for Getting More Referrals from Fewer People

Host: Michael J. Maher

Guest: Justin Stoddart

Description: What if getting more referrals did not require building more relationships, but building the right relationships?

In this episode, Michael J. Maher sits down with Justin Stoddart, author of *The Upstream Model* and host of *Built on Referrals*, to reveal how professionals can generate more referrals from fewer people.

Justin explains how to identify "upstream" partners: trusted professionals who are already serving your future clients before those clients ever need you. For real estate agents, these partners may include financial advisors, CPAs, estate attorneys, lenders, architects, interior designers, roofers, and other professionals who learn about important life changes before an agent does.

You'll discover how to approach potential partners without appearing transactional, use three-way text introductions to establish trust, uncover the problems your partners need solved, and progress from solicitor to vendor, peer, mentor, and ultimately, leader.

Michael and Justin also explore why nurturing a powerful referral source can be more valuable than chasing individual referrals. Instead of constantly searching for the next "golden egg," you'll learn how to build meaningful relationships with the "golden geese" who can consistently introduce you to future clients.

If you want a more strategic, predictable, and relationship-driven way to grow your business, this episode will show you why it is time to go upstream.

(7L) Referral Strategies: Networking

Special Offer: Discover the strength of your referral business and identify your greatest opportunities for growth by taking Justin's assessment at BuiltOnReferrals.com.

To learn Michael J. Maher's proven strategies for generating referrals through generosity, relationships, and appreciation, visit ReferralMasteryAcademy.com.

Title: It's Never Too Late to Become a Referral Generating Machine

Host: Michael J. Maher

Guest: Stacy Luna

Description: In this episode of the Referrals Podcast, Michael J. Maher sits down with Stacy Luna, a mortgage professional with more than 30 years of experience, to talk about her journey back into the Generosity Generation and Referral Mastery Academy.

Stacy first discovered The Seven Levels of Communication back in 2012, but it wasn't until 2025 that she fully stepped back in and started implementing the system one piece at a time.

After completing Event Mastery, Stacy hosted a successful Pi Day event where she gave away 50 pies and learned the power of creating connection, not just hosting events. Then she stepped into Time Mastery, where the daily planning system helped her finally take control of her calendar, her priorities, and her influential zone.

Stacy shares how focusing on phone calls, face-to-face conversations, PowerNotes, and intentional client follow-up helped her have one of her best months ever, even in a challenging market. She also shares her quarterly "You've Got the House, Now What?" Zoom calls for past clients.

If you've ever felt behind, overwhelmed, inconsistent, or like it's too late to build a referral-based business, this episode is for you.

(7L) Referral Strategies: Events and Seminars, Phone Calls, Handwritten Notes, One-on-One Meetings

Special Offer: Join Referral Mastery Academy for just $99/month and start building your referral-based business one step at a time. Learn more at ReferralMasteryAcademy.com

EPISODE TITLE: From New in Town to Top 10: How Events Built a Referral Business

HOST: Michael J. Maher

GUEST: Christine Pandolf

DESCRIPTION: What if you moved to a brand-new city, knew almost nobody, and had to build a thriving referral-based business from scratch?

That's exactly what Christine Pandolf did.

After relocating from Upstate New York to the Lake Norman area of North Carolina, Christine obtained her real estate license during COVID and began searching for ways to build relationships and generate referrals. Through Referral Mastery Academy and the Event Mastery system, she discovered a repeatable process for creating meaningful events that bring people together, strengthen community connections, support local charities, and generate business.

Today, Christine hosts multiple annual events including Spring Fling, Pie Day, community pool parties, and a monthly book club that has become one of her most consistent sources of referrals and revenue.

In this episode, Christine shares how she plans events 6-8 weeks in advance using the Event Mastery system, uses formal snail-mail invitations combined with personal video texts, leverages sponsors to offset costs, and creates experiences people genuinely want to attend.

You'll also hear the incredible story of the event she couldn't attend because she was sick—yet the event still ran flawlessly, generated referrals, and proved that a great system can work even when the host isn't present.

Most importantly, Christine shares the emotional moment she realized she had built an incredible community around her business after moving to North Carolina knowing only her son.

If you've ever wondered whether events really work, this episode is proof that they do.

(7L) REFERRAL STRATEGIES AND PODCAST TOPICS: New City, Event Mastery

SPECIAL OFFER: Want to learn the exact Event Mastery system Christine used to build her business and community?

Event Mastery is included with your membership in Referral Mastery Academy. Visit ReferralMasteryAcademy.com to learn more.

Visit ReferralsPodcast.com to download the invitation, door prize entry form, drink ticket, and signage from this episode.

Title: 65 Referrals. One Event. $44 Out of Pocket.

Host: Michael J. Maher

Guest: Allen Smith

Description: What if you could host a memorable event, strengthen relationships, support a local charity, generate dozens of referral opportunities, and do it all for less than the cost of taking a client to dinner?

In this episode of Referrals Podcast, Michael sits down with Allen Smith, Realtor with Team Encompass in Raleigh, North Carolina, to unpack the story behind his "Fiesta with Friends" Cinco de Mayo event. After listening to Referrals Podcast for several months, Allen enrolled in Referral Mastery Academy and jumped into Event Mastery. Even though he joined the class late, he immediately took action.

The result? An event that brought together clients, referral partners, sponsors, local businesses, and a charitable cause while creating an incredible experience for everyone involved.

Allen shares how he selected the venue, secured sponsors, incorporated a charitable component, confirmed attendees, facilitated connections throughout the event, and executed a follow-up strategy designed to maximize relationships and referrals.

If you've ever thought events were too expensive, too complicated, or too risky, this episode may completely change your perspective.

(7L) Referral Strategies and Podcast Topics: Event Mastery

Special Offer: Want to see the actual materials Allen used for this event? Visit ReferralsPodcast.com to download Allen's Event Resource Bundle, including his invitations, venue flow map, door prize entry form, sponsor materials, and more.

You'll also get access to dozens of additional downloads from past Referrals Podcast guests and proven referral-generating strategies from the Generosity Generation community.

For more information on Event Mastery and the Referral Mastery Academy, visit ReferralMasteryAcademy.com.

Title: He Hosted 2 Events...One Generated 20 Referrals

Host: Michael J. Maher

Guest: Bryan Coward

Description: What's the difference between an event that creates a little buzz… and an event that creates REAL referrals?

In this episode of Referrals Podcast, Michael sits down with Tampa Bay Realtor Bryan Coward to break down two real-life events he hosted using the Event Mastery system. One event generated an incredible 20 referrals from just 35 attendees. The second event had even MORE people show up… but produced far fewer referrals.

So what changed?

Bryan shares the behind-the-scenes lessons he learned about relationship-building, personalization, VIP experiences, sponsorships, follow-up systems, and why deeper connections will always outperform broader marketing.

You'll also hear how Bryan combined charity, community, and strategic event planning to create memorable experiences that strengthened trust and generated measurable ROI for both sponsors and attendees.

If you've ever wondered how to stop "networking" and start creating meaningful referral relationships, this episode is packed with practical wisdom you can implement immediately.

(7L) Referral Strategies & Podcast Topics: Event Mastery

Special Offer: Want to learn how to create referral-generating events for your business? Join Michael Maher's next Event Mastery Class that starts on June 9th and learn the exact system top referral-based business owners are using to build relationships, create unforgettable experiences, and generate referrals before, during, and after every event.

Visit EventMastery.com to learn more.