Influencer culture is shifting, everyone is exhausted, and the internet just doesn’t feel as fun or as real as it used to.

In this episode, Jaclyn and Marina unpack why so many women are hitting a wall with social media, what’s really behind the ad fatigue we’re all feeling, and how the pressure to be “best known” is impacting founders more than ever.

They get into:
• Why social media feels uninspired and overwhelming
• How the pressure to perform success shows up differently for women
• The tension between building a business and building a personal brand
• The shift toward AI creators and why offline experiences are becoming more valuable

If you’ve been feeling burnt out by social or craving something more authentic and creative, this episode will make you feel seen and might even give you permission to rethink how you want to show up.

✨ Tune in for a conversation that reminds you presence is more powerful than performance.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

Running a small business means wearing all the hats — CEO, marketer, cashier, bookkeeper — and somehow still finding time to post on Instagram. It’s a lot.

That’s why we’re so excited to talk to Kasturi Mudulodu, the President of Commerce at GoDaddy, who’s helping entrepreneurs bring all their moving parts together — online and offline — through easy-to-use payment and point-of-sale tools.

In this episode, Kasturi joins Jaclyn and Marina to talk about simplifying the chaos, building confidence in your systems, and using technology that actually feels human-friendly. Whether you run a boutique, café, salon, or local medical office, this conversation will leave you inspired (and organized). Let’s get into it!

Visit https://www.godaddy.com/payments/point-of-sale to learn more about GoDaddy Commerce. 

Listeners can visit this link - https://www.godaddy.com/offers/payments/best-pos-systems - to request a free smart terminal, including 2-day shipping.*

*Note: Free Smart Terminal offered to merchants with confirmed in-person credit card transactions greater than $100K annually (avg. $8.3K/month) as shown in previous month’s processing statement.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

Liv Schreiber has built a business around something we all crave: real connection. This week she joins Jaclyn and Marina to talk about what happens when you stop trying to “network” and start genuinely connecting. As the founder of *Hot and Social* and *Camp Social*, Liv helps women find friendship, confidence, and opportunity in the most unexpected places.

They get into:
* How showing up solo can change your life and career
* Why connection is the most underrated business strategy
* The story behind building Hot and Social and Camp Social
* What it really means to build a community that lasts
* How friendship and business can actually go hand in hand

If you’ve been craving deeper connections or looking to meet the right people in your life and work, this one will remind you that sometimes the best opportunities start with a simple hello.

✨ Tune in for a conversation that proves community is the strategy.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

💌 Subscribe to our Career Glow Up email series to get all the tips, scripts, and strategies to help you grow your career this month. https://mailchi.mp/a4486f077c2f/careerglowup

In this week’s WorkParty episode, Jaclyn and Marina unpack what networking actually looks like when you remove the pressure, ditch the performance, and focus on real connection. From navigating awkward rooms to following up with intention, they break down how meaningful relationships are built and why they matter more than any perfectly crafted pitch.

In this episode, you’ll learn:

• Why networking feels overwhelming for so many women and how to shift that mindset
• How to make meeting new people feel natural instead of transactional
• The power of warm introductions and why cold outreach rarely gets you in the room
• Easy ways to take the pressure off yourself at events
• How to nurture connections in a way that feels genuine and sustainable
• The follow-up strategies that actually work
• Why your most valuable career opportunities often come from the people you didn’t plan to meet

Jaclyn and Marina also share personal stories of the moments that changed how they think about networking, plus the real behind-the-scenes of Connect, Create & Cultivate’s AI-powered matchmaking tool that helps you meet people aligned with your goals.

If you’ve ever dreaded networking, felt awkward at events, or wondered how people build those “life-changing” career relationships, this episode will completely reframe your approach.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

💌 Subscribe to our Career Glow Up email series to get all the tips, scripts, and strategies to help you grow your career this month. https://mailchi.mp/a4486f077c2f/careerglowup

In this week’s WorkParty episode, Jaclyn and Marina dive into what it really takes to grow your career beyond just showing up. They unpack how the most successful professionals treat themselves like assets, constantly learning new skills and adapting to what’s next.

In this episode, you’ll learn:

The difference between hard and soft skills and why both matter

How to identify the skills hiring managers are looking for right now

The T-shaped framework that helps you stand out in any industry

Affordable ways to keep learning through courses, workshops, and real-world experiences

How to ask your company to invest in your growth and make it a win-win

They also share how microlearning and AI are changing the game for career development, plus their go-to strategies for staying relevant, creative, and confident at work.

Whether you’re aiming for a promotion, thinking about a pivot, or just want to feel more energized about your job, this episode is for you.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

💌 Subscribe to our Career Glow Up email series to get all the tips, scripts, and strategies to help you grow your career this month. https://mailchi.mp/a4486f077c2f/careerglowup

Recruiters spend just 6 seconds scanning your résumé before deciding if you’re a yes or a next. That means every word counts.

In this episode of WorkParty, Jaclyn Johnson and Marina Middleton break down what actually makes a résumé and LinkedIn profile stand out in today’s job market. From what to delete to how to tailor your experience, they’re giving you the insider tips to help you land the job you want.

We cover:
• The résumé mistakes that might be holding you back
• How to tailor your résumé for different roles
• What recruiters really look for in the first few seconds
• How to use LinkedIn to get noticed by hiring managers
• Ways to make your professional brand impossible to ignore

If you’ve ever searched “how to get hired,” “how to improve my résumé,” or “how to optimize my LinkedIn,” this episode will help you get your foot in the door and move to the top of the pile.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

💌 Subscribe to our Career Glow Up email series to get all the tips, scripts, and strategies to help you grow your career this month. https://mailchi.mp/a4486f077c2f/careerglowup

Let’s talk money.

In this episode of WorkParty, Jaclyn Johnson and Marina Middleton get real about one of the hardest but most important conversations at work: asking for a raise. From when to ask to how to prepare, they break down what it takes to approach salary negotiations with confidence and results.

We cover:
• How to know when it’s time to ask for a raise
• What to include in your pitch to make your case stronger
• How to use data and market research to back up your ask
• What to do if your manager says no
• Why confidence and preparation can make or break your outcome

If you’ve ever searched “how to ask for a raise,” “how to negotiate your salary,” or “how to get promoted,” this episode is for you.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

This week on WorkParty, Jaclyn opens up about her recent breast cancer diagnosis and how a routine mammogram led to early detection. She shares what the process has looked like so far and the lessons she’s learned about listening to her body, advocating for herself, and staying proactive with her health.

In this honest and deeply personal conversation, Jaclyn and Marina talk about what it’s like to navigate something life-changing while balancing work, emotions, and everyday life. They share why early detection matters, how to better understand your own body, and what it means to prioritize health even when life feels busy.

Early detection can change everything. By sharing her story, Jaclyn hopes to encourage other women to take action, ask questions, and schedule that screening.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

Motherhood doesn’t just change your schedule, it changes everything.

This week, Jaclyn and Marina sit down with Denise Vasi, founder of Maed Beauty, actress, writer, and advocate for intentional living. Denise shares how becoming a mom reshaped her definition of success, what it took to launch Maed at Sephora, and how she learned to give herself grace through it all.

In this episode, we cover:
• How motherhood transformed Denise’s approach to ambition and self-worth
• The real story behind launching Maed Beauty and landing in Sephora
• The truth about balancing entrepreneurship and parenthood
• Why giving yourself grace is key to leadership and sanity
• The importance of slowing down after years of hustle culture

If you’ve ever felt torn between chasing your goals and being present for your family, this episode will remind you it’s possible to do both.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

They break down why email is still the highest ROI marketing channel and how to make it work for you — from writing subject lines that feel personal to creating automations that nurture your audience while you sleep.

We cover:

• Why email converts better than social media (and how to measure success)
• How to grow your email list without feeling salesy
• Tips for writing authentic, high-converting newsletters
• Segmentation and automation 101: what to set up first
• The balance between beautiful design and genuine connection

Check out Flodesk here: https://flodesk.com

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

On this week’s episode of WorkParty, Jaclyn Johnson and Marina Middleton dive into one of the toughest, and most important, aspects of building a business: your team. From first hires and org charts to evolving into a confident, effective leader, they break down the realities of what it takes to grow a strong company culture and why managing people is often the most challenging part of being a founder.

They get candid about everything from early-stage hires and revenue-generating roles, to the pros and cons of remote work, how to delegate with trust, and why hiring the right person isn’t just about filling a title. Whether you’re navigating the challenges of managing a lean team, wondering when to build an executive layer, or trying to balance startup hustle with sustainable culture, you’ll hear hard-earned lessons and real-world insight from two seasoned entrepreneurs who’ve been there.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton