Do Not Listen to This Podcast

Roger Wilkerson

This show is about why it is so important to take risks in business and personal lives. I'm one of the few people with Comedy Writer and MBA Finance on their CV. This show is about helping creative types with understanding how to turn their talents into a business. On the business side, it is about helping companies to put a real tangible value on the intangible assets, benefits, and values of their creative types.

  • 8 minutes 47 seconds
    Celebrating 30 Years Of Sobriety
    Celebrating 30 years of sobriety by simply not taking the first drink one day at a time for 30 years. Find out more at http://donotlistentothispodcast.com
    20 March 2024, 11:53 am
  • 29 minutes 51 seconds
    Journey from Podcasting to Live Events
    From Airwaves to Auditoriums: Gary Frey's Journey from Podcasting to Live Events" 🎧 The Podcast Revolution with Gary Frey Join us in this captivating episode of "Do Not Listen to this Podcast," where Gary Frey guides us through his evolution from hosting a digital podcast to orchestrating vibrant live events. Gary shares the strategies he used to cultivate a strong podcast community and how he successfully brought that community to life in the real world. 🌟 The Art of Community Building Gary's approach to community engagement is a treasure trove of insights for anyone looking to connect more deeply with their audience. He dives into the subtleties of forming genuine bonds with listeners and converting them into an engaged community. His perspectives are especially beneficial for podcasters, event planners, and digital marketers. 🚀 Live Events: The Transformative Step Hear Gary recount the thrilling and challenging process of transitioning his podcast community into a live event. This part of the episode is packed with actionable advice on event planning, captivating an audience, and crafting memorable experiences. 💡 Valuable Lessons for Content Creators Gary's story is not just about his successes; it's filled with practical wisdom for anyone aspiring to make a similar transition. He emphasizes the value of starting small and growing organically, highlighting the excitement and fulfillment of bringing a vision to fruition. Why This Episode Is a Must-Listen: Uncover methods to build a community that extends beyond the digital space. Learn effective techniques for engaging with audiences in a more personal and impactful way. Gain a deeper understanding of the complexities involved in organizing live events. Be inspired by Gary's creative fusion of digital content with live, in-person experiences. Conclusion: This episode with Gary Frey is more than a typical podcast; it's an insightful narrative about creating meaningful connections and experiences. His journey from podcasting to live events provides a practical and inspiring guide for content creators looking to expand their horizons. Don't miss out on this episode of "Do Not Listen to this Podcast" for a blend of humor, real-world wisdom, and invaluable advice that can enrich your approach to community building and event planning.
    17 December 2023, 2:10 pm
  • 11 minutes 33 seconds
    Building a community within a business
    🎙️ "Do Not Listen to this Podcast" Episode: Unveiling the Art of Building a Business Community with Greg The Core Concept: Building a Community Within a Business In this insightful episode, Greg takes center stage to share his rich experiences in cultivating a thriving community within the business environment. His unique approach sheds light on an often-overlooked aspect of corporate success. Greg's Approach: Internal and External Community Building Greg emphasizes the dual nature of community building. He discusses the importance of nurturing an internal community among employees, fostering a culture of personal connections, shared values, and understanding individual career journeys. Similarly, he underlines the significance of building an external community, engaging customers, and creating brand advocates. Real-World Challenges and Strategies Greg candidly addresses the challenges of building a community in a business context, especially highlighting the fact that external community building is often met with indifference. His practical strategies and personal anecdotes offer a roadmap for overcoming these hurdles. The Human Element in Business A key takeaway from Greg's discussion is the emphasis on the human element in business. He advocates for one-on-one interactions where the focus is on the individual rather than just the business aspect. This, according to Greg, is crucial in developing a genuine and effective community. Greg's Final Thoughts: Patience and Persistence Greg concludes with a powerful message: building a community within a business is a time-intensive and listening-driven endeavor. He stresses that such a community doesn't emerge overnight but requires consistent effort and genuine engagement. This episode with Greg is a must-listen for business leaders, entrepreneurs, and anyone interested in the dynamics of community building within a corporate structure. His insights provide valuable lessons on creating a cohesive, supportive, and engaged business community.
    17 December 2023, 1:06 pm
  • 12 minutes 58 seconds
    A Taste of Humor: Unpacking a Fan's Reaction to My LinkedIn Jest
    In this unique episode of "Do not listen to this podcast," the conversation takes an amusing turn as we delve into the story behind a viral LinkedIn post. The host, Roger, is joined by a new fan, Mark, who was drawn to Roger's humorous announcement about his fictitious new job as a turkey taste tester just before Thanksgiving. This light-hearted episode explores the impact of humor in social media, the art of engaging content creation, and the unexpected ways in which a simple post can connect people. Listen in as they discuss the nuances of social media communities, share personal experiences, and reflect on the importance of humor in both professional and personal spheres.
    6 December 2023, 1:58 pm
  • 19 minutes 48 seconds
    Challenging the Status Quo in HR with Tamica Sears
    Background: Roger has been hosting the podcast for over five years, with a focus on feeding stray cats and dogs as part of the show's mission. Guest: Tamica Sears Background: Tamica is an HR professional with over 20 years of experience, focusing on leadership development and coaching for the past eight years. She is recognized for her integrity, often facing difficult situations in HR where she had to walk away due to conflicting values with leaders. Content Overview: Community Building in HR: Tamica discusses her efforts in building a local HR community in Arizona, particularly in Tucson. She is collaborating with Disrupt HR to create events aimed at HR innovation, moving beyond the traditional compliance-focused role of HR. Challenges and Wins: The podcast covers the challenges of competing with established HR communities like SHRM and the struggles in sales and sponsorship. Tamica highlights the importance of a balanced team where members complement each other's strengths and weaknesses. Personal Motivation: Tamica shares her passion for her work in HR and the joy it brings her, alongside her love for her new puppy. She emphasizes the importance of perseverance and adaptability in pursuing such community-driven initiatives. Guide with Timestamps: Introduction and Backgrounds (00:03 - 01:37) Building HR Community and Disrupt HR Events (01:57 - 03:49) Challenges in HR and Competing Communities (04:00 - 06:30) Successes and Future Plans (06:46 - 09:22) Sales Struggles and Event Sponsorship (09:26 - 11:41) Handling Criticism and Trolls (11:44 - 13:27) Tamica's Personal Motivation and New Puppy (13:27 - 15:53) Advice for Building Communities (15:53 - 18:28) Conclusion and Future Events (18:32 - 19:48) Standout Quotes from Tamica: "You can't move a mountain on your own, but you have to move your mountain with like-minded people." - Reflecting on the importance of teamwork in community building. "Don't complain if you're not willing to make a change." - Emphasizing the importance of taking action rather than just voicing problems. "I cannot continue to complain about the state of HR... and not do anything about it." - Highlighting her proactive approach to making changes in the HR field. "You thought you could do it because you can." - Encouraging perseverance despite challenges. "Don't fall in love with your original idea." - Advising flexibility and adaptability in pursuing projects or initiatives. These quotes and insights from Tamica demonstrate her dedication to innovation in HR and her practical approach to challenges and community building.
    5 December 2023, 7:31 am
  • 14 minutes 33 seconds
    Building a Niche Community: Mercy's Take on Cyber Insurance
    Dive into the specialized world of cyber insurance with Mercy, an industry maven who started as a LinkedIn novice and became a community leader. In this enlightening episode, our host Roger Wilkerson and guest Mercy discuss the intricacies of creating and nurturing a focused community within the complex cyber insurance space. Discover how Mercy leverages social media to connect with industry professionals and enthusiasts alike, breaking through barriers like ageism and industry jargon. Whether you're an insurance rookie or a seasoned pro, this episode is packed with valuable insights on making your mark and protecting your digital assets in today's interconnected world. Join us for a conversation that demystifies cyber insurance and provides actionable tips for your social media journey.
    23 November 2023, 7:27 am
  • 6 minutes 6 seconds
    Size Matters when building social media community
    In today's audio adventure, we're cracking the code on why the size of your squad can make or break your social media success. Whether you're a content creator, a social butterfly, or just curious about digital dynamics, this is one conversation you can't afford to scroll past! What's Buzzing in this Episode: Roger's golden rules from the improv stage and how they're shaping the social space. A candid look at why your core community fans are your real rockstars. The sweet spot between a crowd and a clique: find your perfect community size. Heartfelt thanks and a sneak peek at who gets the mic next on our show. Quotes to Whet Your Audio Appetite: "Community size matters... you're looking for people that are supportive." "Engagers are the lifeblood of creation... why create if there's no one to appreciate?" "Seek a community that's just the right mix - not too critical, not overly positive." Embracing Diversity: We're spinning the wheel of diversity with insights on building a vibrant, varied listener base that brings more to the table than just applause. As a token of our appreciation, this episode is wrapped with Roger's gratitude for our listeners and a fun peek into the criteria for future guests.
    17 November 2023, 11:18 am
  • 2 minutes 58 seconds
    Business Pivots Week 10
    Last episode of a 10 part series called Breaking the Business Mold
    17 November 2023, 10:59 am
  • 3 minutes 21 seconds
    Strategic Partnerships Week 9
    Episode 9 of a 10 series called Breaking the Business Mold
    17 November 2023, 10:58 am
  • 21 minutes 40 seconds
    Building Meaningful Connections: The Art of Community with Glendalynn Dixon
    In this insightful episode, Glendalynn Dixon, an experienced leader in the realm of community building, takes us on a journey through the intricacies of creating and sustaining vibrant communities. With a focus on the power of intention and the significance of nurturing quality interactions, Glendalynn shares her wisdom on the evolving landscape of community engagement, both online and offline. From the intimacy of small groups to the expansive potential of digital platforms, this conversation is a treasure trove of ideas for anyone looking to forge deeper connections in today's world. Tune in to discover how to cultivate spaces where meaningful discussions thrive and individual voices are celebrated.
    14 November 2023, 2:06 pm
  • 18 minutes 16 seconds
    Authentic Connections: Mastering Community Building
    Dive into a refreshingly honest discussion with Kimberly Manchester as we explore the true essence of networking and community engagement. Forget the superficial mingling—Kimberly shares her experiences and strategies for creating deep, lasting connections in our digital-first world. Whether you're a LinkedIn newbie or a seasoned pro, this episode promises to enrich your approach to professional relationships. Press play for real insights and a touch of humor with Kimberly, only on Do Not Listen to This Podcast.
    13 November 2023, 3:04 pm
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