This  Fanalytics podcast episode features ho Mike Lewis and Doug Battle discussing their immersive experiences as fans following significant college basketball games, particularly focusing on Illinois' loss to Connecticut in the Elite Eight. They share moments of intense fandom, the emotional highs and lows that come with following a team closely, and the rollercoaster that is college basketball fandom. Furthermore, they discuss the implications of Illinois' performance, the significance of UConn's exceptional run, and the broader trends in college basketball—ranging from recruitment surprises to changes in the style of play that harkens back to older, more physical basketball eras. The conversation also shifts to reflect on the changing landscapes of the WNBA and women's college basketball, highlighting players like Caitlin Clark and the rising attention these games are receiving. Additionally, they touch upon topics like the transfer portal's impact on college sports, the potential demand for stars like Caitlin Clark, and the peculiar dynamics of minor league football. Through these discussions, Mike and Doug weave a narrative of changing sports landscapes, the undying passion fans hold for their teams, and how sports media and fandom are evolving.

00:00 Welcome to Fanalytics: A Deep Dive into Fandom and Sports Analytics

00:13 The Emotional Rollercoaster of Being a Sports Fan

01:30 The Unique Experience of Watching Your Team in the Elite Eight

02:01 Fan Reactions and the Joy of Sports Fandom

03:09 The Aftermath of a Team's Loss and Disengagement from the Tournament

03:36 Exploring the Storylines of the Final Four Teams

08:26 The Impact of Big Men in College Basketball

10:21 The Transition from College to NBA: Draft Prospects and the Changing Landscape

14:44 The Evolution of College Basketball and Its Distinction from the NBA

16:55 The Dynamics of Women's College Basketball and Media Coverage

25:52 The WNBA's Golden Opportunity with Caitlin Clark

26:14 Team Names and Their Problematic Histories

26:53 Strategizing WNBA's Future with Caitlin Clark

28:16 The Big Three's Offer to Caitlin Clark: A Curveball for the WNBA

32:39 Exploring the Financial Dynamics of Women's Sports

34:28 The Quirky World of Minor League Football

42:09 Innovative Ideas for Spring Football and Women's Flag Football

51:09 Concluding Thoughts on Sports Fandom and Analytics

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

In this podcast episode, Emory Marketing Professor Mike Lewis talks about the limited coverage of men's college basketball pre-March, its popularity spike during the NCAA tournament, and the fervent fandom it attracts as the premier event in sports.

In this podcast episode, Emory Marketing Professor Mike Lewis discusses lack of men's college basketball coverage before March, the sport's explosion in popularity during the NCAA tournament, and fandom surrounding the greatest tournament in all of sports.

The discussion shifts to women's college basketball, noting its significant media attention and the unique dynamics of its tournament. And in the show's final segment, Professor Lewis delves into the NFL's upcoming draft hype, Deion Sanders' impact on college football at Colorado, and the gambling scandal involving Shohei Ohtani.00:00 Welcome to Fanalytics: The Madness of March

00:45 The Casual Fan's March Awakening

01:14 Discovering Hidden Gems in March Madness

03:04 The Unique Charm of College Basketball

04:04 The Emotional Rollercoaster of Being a Fan

08:18 The Underdog Stories and Cinderella Moments

09:44 The Women's Tournament: A Different Perspective

14:11 The Fandom Phenomenon: Brackets and Beyond

15:47 The Changing Narrative Around Star Players

17:49 The Magic of March: Parents, Players, and Passion

21:58 Reflecting on the Tournament's Coverage and Impact

27:23 Exploring the Economics of College Sports Coaching Salaries

28:00 The Subsidization Dilemma in Women's College Sports

32:31 The Hype Machine: NBA's Influence on Women's Basketball

36:59 The Fascinating Fandom of Caitlin Clark

44:24 NFL Draft Speculations and the Hype Around Prospects

50:01 Deion Sanders' Impact on College Football and NFL Draft

54:44 Pop Culture Detour: The New Roadhouse Movie Review

55:48 Shohei Ohtani's Alleged Gambling Scandal

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

This in-depth discussion covers a range of topics from the effects of Name, Image, and Likeness (NIL) changes on college sports to an analysis of political fandom impacting potential vice presidential picks for Donald Trump. The talk delves into how NIL has transformed college football and basketball, highlighting the revenue-sharing debates and the emergence of collectives. It also examines the evolving landscape of college sports fandom, the implications of transfer portals, and the impact on team and fan connections. Additionally, the conversation shifts to political fandom, analyzing data related to Trump's vice-presidential candidate preferences across generations, focusing on Tucker Carlson, Ron DeSantis, and others, while also touching on the role of fans' cultural preferences in political outcomes. The podcast provides a comprehensive look at the intersection of fandom in sports and politics, shedding light on current changes and future trends.

00:00 Welcome to Fanalytics: Diving into NCAA Madness

00:23 NIL's Impact on College Sports: A Deep Dive

01:50 The Evolution of NIL: From Intent to Reality

04:26 The Complex Dynamics of College Sports Financing

07:59 The Transfer Portal's Game-Changing Role

09:48 The Changing Face of College Basketball

16:18 March Madness: Predictions, Upsets, and Cinderellas

20:02 The Media Landscape and March Madness Coverage

22:42 The Future of College Sports: Transfers and Team Dynamics

33:25 The Buzz Around Justin Fields' Trade

35:00 Analyzing Russell Wilson's Performance and Fit with the Steelers

36:17 The Steelers' Controversial Quarterback Strategy

38:09 Mike Tomlin's Coaching Challenges and Opportunities

39:34 Exploring the Potential of Justin Fields with the Steelers

43:47 Quarterback Controversies and Team Dynamics in the NFL

44:43 The Intriguing Case of Caleb Williams

46:54 The Intersection of Personality and Performance in Sports

51:16 Fandom in Politics: Analyzing VP Candidates for Trump

57:45 The Unpredictable Nature of Fandom Across Sports and Politics

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

In this installment of the Fanalytics podcast, Professor Mike Lewis from Emory University shares his insights on NFL free agency, focusing on the quarterback and running back sectors. He also delves into the shifting landscape of media attention surrounding men's and women's college basketball with March Madness on the horizon. Additionally, the podcast explores the ramifications of NIL (Name, Image, Likeness) regulations, the unionization efforts within the Dartmouth men’s basketball team, and the recent unveiling of bison sculptures near the Buffalo Bills stadium. Wrapping up, the discussion looks forward to Professor Lewis's upcoming 2024 Next Generation Fandom Survey.

00:00 Welcome to Fanalytics: Gearing Up for NCAA Tournaments

00:18 The Spotlight on Women's College Basketball

00:28 The Unforgettable Fight: South Carolina vs. LSU

00:31 NFL Free Agency Moves and Quarterback Market

01:57 Social Media's Impact on Sports Engagement

05:47 Men's College Basketball: The Secondary Sport of March?

06:01 The Rising Popularity of Women's College Basketball

10:44 The Challenge of Identifying College Basketball Stars

12:07 The Evolution of College Basketball and Its Stars

21:22 Exploring the Media's Role in Shaping Sports Narratives

23:51 The Future of College Sports in the NIL Era

24:47 The Evolving Landscape of College Sports

25:14 The Impact of Transfer Portals and Fan Engagement

25:56 The Shifting Dynamics of College Basketball and Football

26:36 The Uncertain Future of Major College Conferences

27:44 NCAA Football's Return to Gaming Consoles

28:50 The NFL's Quarterback Conundrum: Evaluating Talent and Market Value

30:05 The Justin Fields Dilemma: Potential and Trade Speculations

38:02 The Complex Dynamics of NFL Quarterback Salaries

42:24 The Controversial Dynamics Within the Giants Fanbase

45:22 The NFL's Running Back Carousel: A Dime a Dozen?

47:28 Unionization in College Sports: Dartmouth Leads the Way

49:09 Buffalo Bills' Unique Fandom: Bison Statues and Fan Antics

50:32 Exploring Political Fandom Through Data Analytics

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

This episode of the Fanalytics podcast, hosted by Mike Lewis and Doug Battle, navigates an array of topics across American sports. They delve into the NFL's marketing strategies, Caitlin Clark's rising stardom in women's basketball, and the hype surrounding her possible WNBA career. Discussions extend to college basketball's lack of clear male stars compared to highlighted athletes in women's college basketball, such as Caitlin Clark and Angel Reese. Additionally, this episode explores the NFL draft's quarterback prospects, questioning the real potential of seemingly high-profile players while analyzing the NFL's quarterback drafting strategy and its implications for team success. The conversation concludes with speculation about the upcoming NCAA tournament and the NFL draft, highlighting the intrigue and unpredictability of sports analytics and fan engagement.

00:00 Introduction to the Fanalytics Podcast

00:17 The NFL: Masters of Hype

00:32 The Rise of Caitlin Clark

00:50 The Jake Paul Fight Phenomenon

01:55 The Future of Caitlin Clark in the WNBA

07:59 The Potential of Caitlin Clark in Indiana 

12:38 The Emergence of Cream Abdul Jabbar

17:09 The NCAA Tournament

26:54 The Saturated Media Market and Its Impact on Sports

28:39 The NFL Draft and the Hype Around Potential First Round Quarterbacks

32:47 The Media's Influence on Player Perception

41:56 The NFL Draft: A Sea of Information and Predictability

48:21 The Excitement of Building a Roster and the Strategy Behind It

49:43 Wrapping Up: The Fun Time of the Year in Sports

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

This episode of Fanalytics kicks off with a loot at the NFL off-season, particularly focusing on the story of Justin Fields. As the conversation shifts to the NFL Draft, Professor Lewis discusses the impact of viral videos on draft stock, media hype surrounding players like Drake Maye, and challenges in evaluating quarterback performance. 

Lewis also explores the role of analytics in player evaluation and the influence of media coverage on player perception. Additionally, this episode touches on the NFL salary cap, struggles of teams like the Cowboys, debates between players like Fields and Brock Purdy, and challenges in using analytics to evaluate quarterbacks.

In the show's final segment, Lewis addresses controversies such as fans rushing the court at Wake Forest and the return of controversial comedian Shane Gillis to SNL. In doing so, he highlights the power of modern media in altering fan opinions.

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

Emory Marketing Professor Mike Lewis recaps the NBA All-Star Weekend, highlighting the biggest storylines from the Celebrity All-Star Game, Dunk Contest, Skills Challenge, 3 Point Contest, and NBA All Star Game. in doing so, Lewis takes a look at what's wrong with All Star Games and how the NBA can improve its product for viewers.

Lewis also analyzes the importance of Sabrina Ionescu's performance in Saturday's events and makes a bold prediction regarding Caitlin Clark and the upcoming March Madness telecasts.

In the episode's final segment, Professor Lewis shifts gears to analyze Madame Web’s box office debut as well as the state of comic book movie fandom as a whole. He questions why studios continue to milk beloved franchises in a manner that does not resonate with their fans - using examples like Star Wars, Lord of The Rings, and Harry Potter.

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

Tune in as Emory Professor Mike Lewis delves into the captivating narratives of Super Bowl XLVIII. From the Kansas City Chiefs solidifying their dynasty status to memorable advertisements and Kyle Shanahan's contentious overtime call, Lewis offers insightful analysis.

We begin with an exploration of the NFL's record-breaking ratings, coupled with an examination of Taylor Swift's influence. This segues into a discourse on Swift's enduring impact on pop culture and the typical longevity of such prominent figures in the entertainment industry.

Transitioning to the halftime show, we delve into the NFL's challenge of catering to the masses with musical acts that largely appeal to only one demographic.

The episode takes an intriguing turn as Lewis evaluates Kyle Shanahan's decision to opt for possession in overtime, igniting a discussion on the evolving role of analytics in in-game coaching strategies.

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

In this episode of Fanalytics, join Emory Marketing Professor Mike Lewis as he delves into the captivating world of Super Bowl LVIII's biggest stories and explores the enigmatic ability of global pop sensation Taylor Swift to hijack events. 

Professor Lewis kicks off the show by delving into Taylor Swift's prowess in taking over every event she attends. Professor Lewis examines Swift's knack for turning awards ceremonies like the Grammys into platforms for her personal and professional narratives. Drawing on his marketing expertise, Lewis analyzes the impact of Swift's calculated moves, discussing the symbiotic relationship between her music and marketing, and the ripple effect it has on the entertainment landscape.

Switching gears, Lewis then provides a comprehensive breakdown of Super Bowl LVIII's most anticipated stories - both on the field and off. 

Listeners can expect to gain a deeper understanding of the marketing dynamics behind Super Bowl LVIII and an insightful exploration into the strategic genius of Taylor Swift, unraveling the ways in which she strategically maneuvers the stage. Join Professor Mike Lewis in decoding the marketing brilliance that shapes these cultural phenomena, offering a fresh perspective on the intersection of sports, entertainment, and marketing. 

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

This week's podcast episode kicks off with a discussion of Sports Illustrated's sudden shutdown as Emory Marketing Professor Mike Lewis explores what factors have contributed to the once esteemed brand's downfall.

While on the topic of downfalls, Professor Lewis discusses the Alabama Crimson Tide transfer portal fire sale that took place this week and how programs like Texas and Ohio State are taking advantage of the NCAA's loose NIL policies to capitalize.

We conclude the podcast with discussion of topics ranging from Jason Kelce's Buffalo fandom moment to the now infamous Caitlin Clark court storming.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

Football coaches stole the limelight this week as Nick Saban's retirement, Bill Belichick's New England farewell, and Jim Harbaugh's potential NFL transition dominated headlines.

With big names on the move and a plethora of franchises interviewing candidates, Emory Professor Mike Lewis took to the podcast to explore what data factors into a head coaching hires.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast