Brevity Code w/ Ryan Heuser

Ryan Heuser

On the Brevity Code podcast we’ll explore a wide range of topics from the very people that give form and color to our world. Through their actions they enrich us with their vision, creativity and bravery. Our guests have all been successful by flying in the face of conventional wisdom. We’ll learn from them, the ways in which we can apply that very knowledge to our own paths and towards our own self fulfillment.

  • 1 hour 16 minutes
    Episode 31 w/ Cameron Verdi The Hard Truth About Entrepreneurship

    In this episode of The Brevity Code Podcast, host Ryan dives into the world of entrepreneurship with Cameron Verdi. Cameron shares his journey from being a young entrepreneur to founding Progenex and serving as the former COO of Liquid IV. He discusses the challenges and successes of starting a marketing company, the explosive growth of Progenex in the CrossFit community, and the structured growth strategy of Liquid IV. Cameron also provides invaluable advice for aspiring entrepreneurs and underscores the importance of hard work, discipline, and true north in business.

     

    00:00 Introduction

    02:26 Cameron's Early Career Aspirations

    04:08 The Challenges of Entrepreneurship

    07:40 Starting a Marketing Company

    17:19 Rapid Growth and Success

    23:53 Transition to Progenix

    27:34 Progenix and the CrossFit Boom

    39:42 Gym Owners and Early Growth

    40:05 Financing the Business

    47:58 Sponsorship and Athlete Partnerships

    51:59 Subscription Models and Customer Loyalty

    01:02:36 Joining Liquid IV

    01:11:28 Advice for Entrepreneurs

    01:15:55 Conclusion and Final Thoughts


    Listen on Spotify - https://open.spotify.com/show/2AJ7gRyGWW5Cwf7qkBmjWN?si=d3f8c67647c64816

     

    Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/brevity-code-w-ryan-heuser/id1292421545

     

    5 March 2025, 11:00 am
  • 1 hour 1 minute
    Episode 30 w/ Shane Baum: Founder & CEO of Leisure Society

    In this episode of Brevity Code, Ryan welcomes long-time friend and eyewear industry veteran, Shane Baum. Shane is the CEO & Founder of Leisure Society & Founder of Baumvision. He shares his impressive journey from humble beginnings at Mossimo to founding his own ultra-luxury eyewear brand, Leisure Society. The conversation delves into Shane's experiences working with design icons like Marc Jacobs and Louis Vuitton, the challenges of building a global brand, and the importance of work ethic and dedication. They also reflect on personal stories, industry insights, and the ever-evolving design process. This episode is a treasure trove of inspiration for aspiring designers and entrepreneurs alike.

     

    Visit Leisure Society's website here: https://leisuresociety.com

    5 February 2025, 11:11 am
  • 1 hour 25 minutes
    Episode 29 w/ Adam Pitale Bicycle Repair to Multi-Million Dollar Business

    In this episode of Brevity Code, we sit down with Adam Pitale, founder of Adam’s Polishes and Enzo’s Hand Wash and Detail. Adam shares his incredible entrepreneurial journey that started in his childhood with a bicycle repair and cleaning business, which later transitioned into a successful car detailing venture. He discusses the struggles and triumphs he faced, the role of divine intervention in his path, and the evolution of his company into a multi-million dollar enterprise. Adam also addresses the importance of process improvement, the lessons from his early experiences, and how he balanced work and family life. Now, back in the game with Enzo’s Hand Wash, Adam finds himself invigorated by the joys and challenges of building something new from the ground up. Join us for an inspiring story of grit, determination, and entrepreneurial spirit.

     

    00:00 Introduction

    02:01 From Bicycles to Car Detailing

    14:06 High School Hustle: Expanding the Business

    21:04 College Days and Real Estate Struggles

    33:12 The Turning Point: Swap Meet Success

    44:03 Unexpected Opportunity: The Coca-Cola Fleet

    46:09 Scaling Up: From Small Beginnings to Big Contracts

    53:08 Challenges and Breakthroughs in the Detailing Business

    59:22 The Clorox Opportunity and Business Growth

    01:01:04 Transitioning from Detailing to Product Sales

    01:11:23 Partnership and Rapid Expansion

    01:20:36 Reflecting on Success and Future Endeavors

     

    Listen on Spotify - https://open.spotify.com/show/2AJ7gRyGWW5Cwf7qkBmjWN?si=d3f8c67647c64816

     

    Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/brevity-code-w-ryan-heuser/id1292421545

    22 January 2025, 11:00 am
  • 56 minutes 40 seconds
    Episode 28 w/ Rahul Sandil From Startup to Corporate Giant: The Ultimate Marketing Masterclass!

    In this episode of the Brevity Code podcast, Ryan welcomes Rahul Sandil, former VP of Marketing at Micron. They delve into the experiences of marketing at a large publicly traded company versus a garage startup, exploring challenges, similarities, and creative strategies. Rahul shares insights into his professional journey, including his tech and gaming background, the importance of understanding brand audiences, and his approach to leadership and team management. The discussion also touches on diversity, equity, inclusion (DEI) initiatives, the rebranding process at Micron, and Rahul's personal philosophies on happiness and professional fulfillment.

     

    00:00 Introduction

    02:10 Rahul's Career Journey and Background

    04:37 Influence of Music and Technology on Marketing

    06:07 Marketing Strategies and Audience Engagement

    17:22 Leadership Style and Management Philosophy

    25:28 Personal Inspirations and Career Choices

    30:39 Taking a Break and Downtime Activities

    34:17 Reflecting on Leadership and Entrepreneurship

    40:32 Rebranding Micron: Challenges and Successes

    45:05 The Emotional Connection to a Brand

    54:31 Concluding Thoughts and Future Plans

     

    Listen on Spotify - https://open.spotify.com/show/2AJ7gRyGWW5Cwf7qkBmjWN?si=d3f8c67647c64816

    Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/brevity-code-w-ryan-heuser/id1292421545

     

    8 January 2025, 11:00 am
  • 1 hour 9 minutes
    Episode 27 w/ George Heuser What Every Father and Son Needs to Hear About Conquering Life’s Hurdles!

    In this episode of The Brevity Code, Ryan sits down with his father to delve into an inspiring life journey filled with adversity, perseverance, and ultimate success. Ryan's father shares his origin story, entrepreneurial ventures, and the pivotal moments that shaped his career. From humble beginnings in Boston, overcoming a tumultuous childhood, to the establishment of flourishing businesses in stainless steel and safety industries, this episode highlights valuable lessons on resilience, hard work, and the importance of visualization. Join us for a heartwarming and motivational conversation that underscores the significance of family, mentorship, and seizing opportunities.

     

    00:00 Introduction

    01:43 Dad's Early Life and Challenges

    08:13 Early Jobs and Career Beginnings

    10:54 Meeting Mom and Starting a Family

    14:53 Mentorship and Career Breakthrough

    22:29 Transition to Entrepreneurship

    28:21 Selling the Business and Moving On

    36:40 Taking Over a Startup

    38:49 Keys to Success

    39:45 Facing the Competition

    48:21 Colossal Failures

    52:26 Personal Reflections

    56:51 Father-Son Dynamics

    01:07:44 Final Thoughts and Legacy

     

    Listen on Spotify - https://open.spotify.com/show/2AJ7gRyGWW5Cwf7qkBmjWN?si=d3f8c67647c64816

    Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/brevity-code-w-ryan-heuser/id1292421545

    26 December 2024, 11:00 am
  • 44 minutes 13 seconds
    Episode 26 with US Air Force Pararescue Lejon Boudreaux

    In this episode of the Brevity Code, Ryan sits down with Lejon Boudreaux, a U.S. pararescueman and combat rescue officer. Lejon shares his inspirational journey from high school to the Air Force, recounting challenges, intense training, and unforgettable missions in places like Afghanistan and Kosovo. Delving deep into his faith and personal growth, Lejon opens up about overcoming adversity, the importance of perseverance, and his commitment to family. Join us for an incredible conversation about valor, resilience, and the strength found in faith.

     

    00:00 Introduction

    02:27 Air Force Pararescue Selection Process

    12:32 Pararescue Missions and Joint Operations

    19:32 Helicopter Rescue Mission

    20:18 The Well Mission

    26:41 Faith and Adversity

    33:34 Transition to Civilian Life

    37:31 Family and Future Goals

    42:26 Final Thoughts and Reflections



    11 December 2024, 11:00 am
  • 1 hour 4 minutes
    EP #25 Finding your path with Mike Marriner, a Founder of Roadtrip Nation

    14:35 Mackenzie report on the future of work

    15:25 Mike mentions Sir Ken Robinson - Ted Talk - future of education & creativity https://www.ted.com/talks/ken_robinson_changing_education_paradigms

    One of Mike favorite quotes: “If you magnify what you believe in, the world conspires to support you.” Michael Jager, Founder / Creative Director

    9 November 2019, 12:06 am
  • 1 hour 8 minutes
    Going the extra "Yard"!

    Steele Platt is the Founder and visionary behind the well known ‘Yard House’. Yard House is well known for it’s 250 beers on tap, elevated, fusion bar food and great classic rock playlists. On this episode of the Brevity Code we’ll hear how Steele, who at one point in his career declared bankruptcy and came roaring back with a success story that is beyond anything he could have ever projected in his business plan. We’ll retrace Steele’s history in the bar, club and restaurant business and see how it all rolls up into his biggest and greatest endeavor. Yet, it was the small details that set him apart from his competition. Listen in to find out how Steele eventually sold the Yard House for a cool $585 Million.

    6 June 2019, 7:44 pm
  • 1 hour 14 minutes
    Solving the riddle of legal expenses in your business

    Contact Greg Weisman:

    RITHOLZ LEVY FIELDS 

    www.rlfllp.com

    [email protected]

    8 May 2019, 6:16 pm
  • 1 hour 26 minutes
    Dorian Willes ain’t meant to die

    Dorian Willes was shot 21 times at point blank range by two police officers and somehow lived. For the record, 50 cent was only shot a mere 9! We’ll hear how, high on meth Dorian managed to evade police for hours as he found himself trapped inside an apartment complex, determined not to get caught. We’ll relive that day in graphic detail. Dorian explains how he was left for dead and in a coma for months. He spent a year in the hospital where he eventually becomes an amputee. Also, as a result of his gunshot wounds he has very limited use of his left arm. But there’s more to Dorian’s story than him surviving against all odds. Turns out Dorian is also a phenom athlete who earns a spot on the U.S. National Paralympic skeleton team and finishes 4th in the World Championships! Dorian Willes is a motivational speaker who travels the world sharing his story and warning our youth about the dangers of drugs and addiction. Grab some tissue and get ready to be rocked to your core!


    2 April 2019, 9:49 pm
  • 59 minutes 21 seconds
    CEO Travis Brasher of Travis Mathew

    https://www.travismathew.com/

    15 March 2019, 3:50 pm
  • More Episodes? Get the App