On the Brevity Code podcast we’ll explore a wide range of topics from the very people that give form and color to our world. Through their actions they enrich us with their vision, creativity and bravery. Our guests have all been successful by flying in the face of conventional wisdom. We’ll learn from them, the ways in which we can apply that very knowledge to our own paths and towards our own self fulfillment.
In this episode of The Brevity Code Podcast, host Ryan dives into the world of entrepreneurship with Cameron Verdi. Cameron shares his journey from being a young entrepreneur to founding Progenex and serving as the former COO of Liquid IV. He discusses the challenges and successes of starting a marketing company, the explosive growth of Progenex in the CrossFit community, and the structured growth strategy of Liquid IV. Cameron also provides invaluable advice for aspiring entrepreneurs and underscores the importance of hard work, discipline, and true north in business.
00:00 Introduction
02:26 Cameron's Early Career Aspirations
04:08 The Challenges of Entrepreneurship
07:40 Starting a Marketing Company
17:19 Rapid Growth and Success
23:53 Transition to Progenix
27:34 Progenix and the CrossFit Boom
39:42 Gym Owners and Early Growth
40:05 Financing the Business
47:58 Sponsorship and Athlete Partnerships
51:59 Subscription Models and Customer Loyalty
01:02:36 Joining Liquid IV
01:11:28 Advice for Entrepreneurs
01:15:55 Conclusion and Final Thoughts
Listen on Spotify - https://open.spotify.com/show/2AJ7gRyGWW5Cwf7qkBmjWN?si=d3f8c67647c64816
Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/brevity-code-w-ryan-heuser/id1292421545
In this episode of Brevity Code, Ryan welcomes long-time friend and eyewear industry veteran, Shane Baum. Shane is the CEO & Founder of Leisure Society & Founder of Baumvision. He shares his impressive journey from humble beginnings at Mossimo to founding his own ultra-luxury eyewear brand, Leisure Society. The conversation delves into Shane's experiences working with design icons like Marc Jacobs and Louis Vuitton, the challenges of building a global brand, and the importance of work ethic and dedication. They also reflect on personal stories, industry insights, and the ever-evolving design process. This episode is a treasure trove of inspiration for aspiring designers and entrepreneurs alike.
Visit Leisure Society's website here: https://leisuresociety.com
In this episode of Brevity Code, we sit down with Adam Pitale, founder of Adam’s Polishes and Enzo’s Hand Wash and Detail. Adam shares his incredible entrepreneurial journey that started in his childhood with a bicycle repair and cleaning business, which later transitioned into a successful car detailing venture. He discusses the struggles and triumphs he faced, the role of divine intervention in his path, and the evolution of his company into a multi-million dollar enterprise. Adam also addresses the importance of process improvement, the lessons from his early experiences, and how he balanced work and family life. Now, back in the game with Enzo’s Hand Wash, Adam finds himself invigorated by the joys and challenges of building something new from the ground up. Join us for an inspiring story of grit, determination, and entrepreneurial spirit.
00:00 Introduction
02:01 From Bicycles to Car Detailing
14:06 High School Hustle: Expanding the Business
21:04 College Days and Real Estate Struggles
33:12 The Turning Point: Swap Meet Success
44:03 Unexpected Opportunity: The Coca-Cola Fleet
46:09 Scaling Up: From Small Beginnings to Big Contracts
53:08 Challenges and Breakthroughs in the Detailing Business
59:22 The Clorox Opportunity and Business Growth
01:01:04 Transitioning from Detailing to Product Sales
01:11:23 Partnership and Rapid Expansion
01:20:36 Reflecting on Success and Future Endeavors
Listen on Spotify - https://open.spotify.com/show/2AJ7gRyGWW5Cwf7qkBmjWN?si=d3f8c67647c64816
Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/brevity-code-w-ryan-heuser/id1292421545
In this episode of the Brevity Code podcast, Ryan welcomes Rahul Sandil, former VP of Marketing at Micron. They delve into the experiences of marketing at a large publicly traded company versus a garage startup, exploring challenges, similarities, and creative strategies. Rahul shares insights into his professional journey, including his tech and gaming background, the importance of understanding brand audiences, and his approach to leadership and team management. The discussion also touches on diversity, equity, inclusion (DEI) initiatives, the rebranding process at Micron, and Rahul's personal philosophies on happiness and professional fulfillment.
00:00 Introduction
02:10 Rahul's Career Journey and Background
04:37 Influence of Music and Technology on Marketing
06:07 Marketing Strategies and Audience Engagement
17:22 Leadership Style and Management Philosophy
25:28 Personal Inspirations and Career Choices
30:39 Taking a Break and Downtime Activities
34:17 Reflecting on Leadership and Entrepreneurship
40:32 Rebranding Micron: Challenges and Successes
45:05 The Emotional Connection to a Brand
54:31 Concluding Thoughts and Future Plans
Listen on Spotify - https://open.spotify.com/show/2AJ7gRyGWW5Cwf7qkBmjWN?si=d3f8c67647c64816
Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/brevity-code-w-ryan-heuser/id1292421545
In this episode of The Brevity Code, Ryan sits down with his father to delve into an inspiring life journey filled with adversity, perseverance, and ultimate success. Ryan's father shares his origin story, entrepreneurial ventures, and the pivotal moments that shaped his career. From humble beginnings in Boston, overcoming a tumultuous childhood, to the establishment of flourishing businesses in stainless steel and safety industries, this episode highlights valuable lessons on resilience, hard work, and the importance of visualization. Join us for a heartwarming and motivational conversation that underscores the significance of family, mentorship, and seizing opportunities.
00:00 Introduction
01:43 Dad's Early Life and Challenges
08:13 Early Jobs and Career Beginnings
10:54 Meeting Mom and Starting a Family
14:53 Mentorship and Career Breakthrough
22:29 Transition to Entrepreneurship
28:21 Selling the Business and Moving On
36:40 Taking Over a Startup
38:49 Keys to Success
39:45 Facing the Competition
48:21 Colossal Failures
52:26 Personal Reflections
56:51 Father-Son Dynamics
01:07:44 Final Thoughts and Legacy
Listen on Spotify - https://open.spotify.com/show/2AJ7gRyGWW5Cwf7qkBmjWN?si=d3f8c67647c64816
Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/brevity-code-w-ryan-heuser/id1292421545
In this episode of the Brevity Code, Ryan sits down with Lejon Boudreaux, a U.S. pararescueman and combat rescue officer. Lejon shares his inspirational journey from high school to the Air Force, recounting challenges, intense training, and unforgettable missions in places like Afghanistan and Kosovo. Delving deep into his faith and personal growth, Lejon opens up about overcoming adversity, the importance of perseverance, and his commitment to family. Join us for an incredible conversation about valor, resilience, and the strength found in faith.
00:00 Introduction
02:27 Air Force Pararescue Selection Process
12:32 Pararescue Missions and Joint Operations
19:32 Helicopter Rescue Mission
20:18 The Well Mission
26:41 Faith and Adversity
33:34 Transition to Civilian Life
37:31 Family and Future Goals
42:26 Final Thoughts and Reflections
14:35 Mackenzie report on the future of work
15:25 Mike mentions Sir Ken Robinson - Ted Talk - future of education & creativity https://www.ted.com/talks/ken_robinson_changing_education_paradigms
One of Mike favorite quotes: “If you magnify what you believe in, the world conspires to support you.” Michael Jager, Founder / Creative Director
Steele Platt is the Founder and visionary behind the well known ‘Yard House’. Yard House is well known for it’s 250 beers on tap, elevated, fusion bar food and great classic rock playlists. On this episode of the Brevity Code we’ll hear how Steele, who at one point in his career declared bankruptcy and came roaring back with a success story that is beyond anything he could have ever projected in his business plan. We’ll retrace Steele’s history in the bar, club and restaurant business and see how it all rolls up into his biggest and greatest endeavor. Yet, it was the small details that set him apart from his competition. Listen in to find out how Steele eventually sold the Yard House for a cool $585 Million.
Dorian Willes was shot 21 times at point blank range by two police officers and somehow lived. For the record, 50 cent was only shot a mere 9! We’ll hear how, high on meth Dorian managed to evade police for hours as he found himself trapped inside an apartment complex, determined not to get caught. We’ll relive that day in graphic detail. Dorian explains how he was left for dead and in a coma for months. He spent a year in the hospital where he eventually becomes an amputee. Also, as a result of his gunshot wounds he has very limited use of his left arm. But there’s more to Dorian’s story than him surviving against all odds. Turns out Dorian is also a phenom athlete who earns a spot on the U.S. National Paralympic skeleton team and finishes 4th in the World Championships! Dorian Willes is a motivational speaker who travels the world sharing his story and warning our youth about the dangers of drugs and addiction. Grab some tissue and get ready to be rocked to your core!
https://www.travismathew.com/