So, You're In Sales?

Roger Burnett

Love the mechanics of selling? Looking for ways to improve your skills? Wonder how other successful salespeople manage their lives? Time with these guests will sharpen your ax and make you better at what you do.

  • 8 minutes 59 seconds
    Thanks For The Memories - Series Finale
    That's it, that's that, that's all she wrote, friends and family. Episode 129 of the podcast is the last in the series. Thank you all for riding along with me for the last 5 years, and I look forward to seeing and hearing from each of you over at The ON Purpose podcast, our new show launching August 1, 2022
    26 May 2022, 12:47 pm
  • 31 minutes 55 seconds
    Social Entrepreneur Stand Out Series - Nicholas Kristock
    Nicholas Kristock stepped off the soccer pitch and into the business and philanthropic communities in a simultaneous splash. His for-profit and not-for-profit activities are designed to successfully co-exist, and his relentless desire to forge relationships and concentrate on the long play has driven his success. Listen in as he shares insights on the social entrepreneurship model and why it is proving to be incredibly valuable in the marketplace
    11 May 2022, 4:58 pm
  • 39 minutes 11 seconds
    Don't Be Afraid to Be Different
    In Part 2 of our discussion, Bill Petrie and I discuss the enormous success of recent fundraising efforts on behalf of worthwhile causes, the way PromoCares has grown in importance in serving as a beacon of the effective and strategic use of branded merch as a fundraising engine, my decision to introduce VanLife to our branding and the strategy behind marrying personal and professional desires into something others would pay attention to
    28 April 2022, 4:45 pm
  • 38 minutes 29 seconds
    Don't Hire Us - Finding the Right Clients
    Back Forty Smokehouse recently became the latest in Bill Petrie's brands under management. Listen in as he explains the reasoning behind creating a backyard brand and why a similar choice is something ALL entrepreneurs should consider when building a following for their company
    27 April 2022, 2:26 pm
  • 34 minutes 55 seconds
    Is Culture Holding Back Your Growth?
    Rich Sheridan has published two books on the concept of bringing joy to the workplace. After an illustrious career, Rich has focused his personal activity on the development of culture and people. As a result, they've been able to hire 22 new employees during the pandemic while losing only 4. Listen in to glean insights on the ways Menlo Innovations obsessive compulsion with culture has allowed this marketplace leading position.
    13 April 2022, 2:40 pm
  • 47 minutes 36 seconds
    Selling In The Metaverse
    Continued growth in the population of the metaverse will invariably bring outsized opportunities for those willing to examine the marketplace for the places where gaps exist. Meg Erber joins me to share her thoughts on the places where she's witnessed successful campaigns in the metaverse and potential implications for buyers and sellers of branded merchandise
    30 March 2022, 9:25 pm
  • 35 minutes 14 seconds
    Great Brewery Merch Made Easy
    Hidden right below the surface of your local watering hole is a goldmine of opportunity in merch, yet most breweries are completely apprehensive about jumping in the merch game as a way to stand-out versus the exploding number of new breweries entering the marketplace. AMB3R Creative founder Jeremy Picker joins me for a look at the ways to fix these issues and unlock the opportunity for you to rock your favorite local brewers' merch.
    16 March 2022, 4:51 pm
  • 31 minutes 55 seconds
    Don't Buy The Farm, Hire a Farmer!
    The entire world has changed dramatically since Episode 69 guest Wendy Caverly joined me for her first-ever podcast. In the two years since she has brought clarity and thought-leadership to the concept of successfully farming relationships for long-term sales success. Hear her journey, how fighting hard for her clients during the pandemic became a rallying cry and what those efforts did for her personally and professionally
    2 March 2022, 1:34 pm
  • 25 minutes 45 seconds
    Your Logo Is NOT Your Brand
    After 10 years and 16 books in the Goldfish series, Stan Phelps brings this final chapter to the value proposition that has been fundamental to the series - the idea that small things done well in the context of how people feel after doing business with your company is the holy grail of success in business. Listen in as Stan talks about the series and how he arrived at the moment he knew it was time to write this book
    16 February 2022, 4:30 am
  • 37 minutes 49 seconds
    Developing at the Pace of CHANGE
    The Savage Leader book, podcast, and newsletter find their way into the hands and ears of thousands of participants monthly, each on their own journey toward being the best leader possible. In this episode, author Darren Reinke shares what he considers to the best the 3 most important characteristics of effective leaders today and we examine ways to apply those characteristics to real-life situations
    2 February 2022, 8:11 pm
  • 36 minutes 27 seconds
    Your Digital Brand 2022 Version
    There is a successful formula for growing your personal brand online. It takes a commitment and an investment that many are reluctant to make. Michael Crank shares with us the ways his investments in a personal brand strategy and digital presence on LinkedIn have fueled his career growth and makes his case for the importance of purpose in your business life
    19 January 2022, 7:35 pm
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