In this episode, hosts Gayla Scrivener and Fran Groesbeck discuss the concept of time mapping, a powerful tool to optimize productivity and achieve a work-life balance.

They share their experiences, struggles, and insights on how to navigate through a busy schedule without feeling overwhelmed. The conversation covers a range of topics from understanding the importance of breaks, the psychology of habit formation, the significance of 'me' time, to the idea of adapting and flowing with time.

Episode Highlights:

• The concept of time mapping and how it aids in enhancing productivity.
• The importance of holding appointments with oneself and the psychological implications of breaking them.
• The power of the minute - understanding how a minute can make a difference in productivity.
• The idea of having 'white space' or break time in your schedule.
• The need for flexibility in managing the calendar and how it helps in adapting and flowing.
• How time mapping can help in achieving a work-life balance.
• The role of color blocking in time mapping.
• The concept of 'now, next, and future' in time mapping.

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

Connect with Fran:

• Website: https://tentouchcreative.com/
• LinkedIn: https://www.linkedin.com/in/fran-groesbeck/
• Facebook: https://www.facebook.com/tentouchcreative
• Instagram: https://www.instagram.com/tentouchcreative/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

On the Live Full Work Fun podcast, host Gayla Scrivener chats with Rashida Dairywala, a seasoned entrepreneur and CEO of OTFCoder Private Limited. With a background in education and a passion for tech, Rashida has successfully led her team in global advertising, branding, digital strategies, and more. An advocate for women in the tech industry, Rashida actively fosters female leadership within her agency. Her innovative contributions include Digi Warr, India's unique Analytics Driven Digital Warranty Management System. Tune in as Rashida shares her insights on marketing, entrepreneurship, and her efforts to simplify complex information for effective communication.

Episode Highlights:

• Rashida's transition from an educator to tech CEO.
• Her experience of starting and growing a business with her husband.
• Rashida's mission to empower more women in the tech industry.
• The exploration of artificial intelligence and its impact on businesses.
• Insights on when small to medium businesses should consider hiring a digital marketing agency.
• Rashida's views on incorporating AI tools to boost business operations.
• The launch of their new product, DigiWarranty, a digital warranty management solution.

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Additional Resources:

• Gamma

Connect with Rashida Dairywala:

• Website: www.otfmarketerz.com
• Instagram: https://www.instagram.com/rashi_and_abby/
• Facebook: https://www.facebook.com/Rashida.Dairywala1972
• Twitter: https://twitter.com/OTFCoder?t=ldnZbv1JFHSt4zwBpPXu7A&s=09
• LinkedIn: https://www.linkedin.com/in/rashida-makati-it-women-entrepreneur-business-women/

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

In this episode, the hosts Gayla Scrivener and Fran Groesbeck explore the concept of the "messy middle," a phase in any project or goal where things feel disorganized and chaotic.

Gayla first heard the term “messy middle” from Michael Hyatt several years ago when she participated in his Best Year Ever course.

The messy middle is often characterized by a sense of being overwhelmed and not yet seeing the results you desire.

However, both Gayla and Fran emphasize that this phase is a natural and necessary part of any endeavor. They share their experiences, insights, and strategies for navigating this challenging phase and coming out the other side with successful results.

Episode Highlights:

• Discussion on the concept of the "messy middle" and its role in projects
• Sharing personal experiences of navigating the messy middle
• Emphasizing the importance of persistence and process in achieving goals
• Understanding the role of practice in mastering a task or role
• Insights into the importance of having an accountability partner or coach for support
• Discussion on the "now, next, future" strategy to manage tasks

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

Connect with Fran:

• Website: https://tentouchcreative.com/
• LinkedIn: https://www.linkedin.com/in/fran-groesbeck/
• Facebook: https://www.facebook.com/tentouchcreative
• Instagram: https://www.instagram.com/tentouchcreative/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

In this episode of Live Full Work Fun, host Gayla Scrivener has a conversation with Evan Cox. Evan is a StoryBrand Certified Guide with over fifteen years of experience serving businesses, nonprofits, and their leaders.

Evan redefines marketing, presenting it not just as an advertising or selling tool, but a powerful means to build meaningful relationships and understand audience needs.

Beyond marketing, he believes in providing clear support to your mission, shunning sleazy tactics and ambiguous metrics, and becoming a reliable partner for your audience.

Whether you're an entrepreneur exploring self-discovery or a small business owner keen on enhancing your communication strategies, Evan shares valuable insights as a seasoned professional dedicated to ethical and effective marketing.

Episode Highlights:

• A fresh look at marketing as a tool for building relationships
• The powerful role of words in marketing and communication
• Entrepreneurship as a form of self-discovery
• The importance of forward-thinking and continuous improvement
• The role of a consultant in empowering clients
• Valuable resources for understanding storytelling in marketing and improving your relationship with money
• The significance of perspective in your entrepreneurial journey

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Additional Resources:

• The Psychology of Money: Timeless lessons on wealth, greed, and happiness | Morgan Housel
• Free Resources from Evan Cox Consulting

Connect with Evan Cox:

• Website: https://evancoxconsulting.com/
• LinkedIn: https://www.linkedin.com/in/evancox1/

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

In this Live Full Work Fun episode, hosts Gayla Scrivener and Fran Groesbeck discuss the role of artificial intelligence (AI) in the business world, particularly for small businesses. They explore how AI can be a useful tool for tasks such as drafting proposals or job descriptions, transcribing meetings, and aiding in communication with customers. They also highlight the importance of using AI as a tool rather than a crutch, and caution against relying on it too heavily.

Episode Highlights:

• Understanding the role of AI in small businesses
• The benefits of AI for tasks like drafting proposals and job descriptions
• The advantages of using AI for transcription and customer communication
• The importance of not overly relying on AI
• The potential of AI as a game-changer for small businesses
• The necessity of having a balance in using AI

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

Connect with Fran:

• Website: https://tentouchcreative.com/
• LinkedIn: https://www.linkedin.com/in/fran-groesbeck/
• Facebook: https://www.facebook.com/tentouchcreative
• Instagram: https://www.instagram.com/tentouchcreative/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

Tracey Piechocki, owner of Illustrated Designs is this week’s guest on the Live Full Work Fun podcast. Tracey is a seasoned entrepreneur who successfully transitioned from being part of a family business to taking the reins and carving out her own path.

In this episode, we explore an array of topics surrounding entrepreneurship, work-life balance, and personal growth.

• Tracey's journey from being part of a family business to taking the reins and becoming a successful entrepreneur.
• The importance of setting boundaries and managing expectations for maintaining a healthy work-life balance.
• The challenge of dealing with imposter syndrome and the ways Tracey found to overcome it.
• The role of outside interests like reading, kayaking, and travel in cultivating inspiration and creativity.
• Tracey's 'word of the year' - 'Energized', and how it aligns with her personal and professional goals.
• The importance of resilience and adaptability in business, as demonstrated by Tracey's experience during the pandemic.
• The role of setting goals based on desired feelings as a powerful motivation strategy.

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Additional Resources:

• The Desire Map: A Guide to Creating Goals With A Soul | Danielle Laporte

Connect with Tracey Piechocki:

• Website: https://illustrateddesigns.net/
• Facebook: https://www.facebook.com/illustrateddesigns
• LinkedIn: https://www.linkedin.com/in/tracey-piechocki/

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

This episode marks the last episode of a series to discuss the four key elements that all marketing plans should incorporate: Website, Consistent Core Content or Authority Piece, Social Media, and Email.

Gayla Scrivener and Fran Groesbeck’s conversation is centered around the critical role email marketing plays in a business. They discuss different strategies for nurturing customers, hard and soft selling techniques, and how to authentically connect with your audience through email.

Episode Highlights:

• The importance of creating a realistic plan and the role of frequency in communication.
• The necessity of patience in marketing, understanding your audience, and the power of authenticity in your emails.
• The significance of imagining the one person you're talking to when writing an email.
• The role of email in product-based marketing.
• The importance of a sales series in email marketing.
• The value of staying true to yourself in your marketing communications.
• The relevance of email across different generations.

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

Connect with Fran:

• Website: https://tentouchcreative.com/
• LinkedIn: https://www.linkedin.com/in/fran-groesbeck/
• Facebook: https://www.facebook.com/tentouchcreative
• Instagram: https://www.instagram.com/tentouchcreative/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

This episode marks the third episode of a series to discuss the four key elements that all marketing plans should incorporate: Website, Consistent Core Content or Authority Piece, Social Media, and Email.

In episode 3 of this 4-part series, Gayla Scrivener and Fran Groesbeck dive into the world of social media marketing, discussing strategies for solopreneurs, the importance of organic growth, and the value of having a systematic approach.

Episode Highlights:

• A discussion on how to streamline your system for social media posting, whether you're doing it yourself or have someone helping you.
• The importance of having a good workflow to make social media management less overwhelming and more enjoyable.
• Insights from a beta tester on the game-changing features of a new social media scheduling platform.
• The significance of organic social media growth and how it complements paid strategies.
• The value of genuine connections and legitimacy in the eyes of your audience.
• A peek into how our hosts manage their social media marketing, including monthly calls, coaching sessions, and advice on how to make social media fun again.

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

Connect with Fran:

• Website: https://tentouchcreative.com/
• LinkedIn: https://www.linkedin.com/in/fran-groesbeck/
• Facebook: https://www.facebook.com/tentouchcreative
• Instagram: https://www.instagram.com/tentouchcreative/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

This episode marks the second episode of a series to discuss the four key elements that all marketing plans should incorporate: Website, Consistent Core Content or Authority Piece, Social Media, and Email.

In episode 2 of this 4-part series, Gayla Scrivener and Fran Groesbeck discuss the importance of creating a consistent authority piece of content.

Having a core piece of content, whether it be in the form of a video, podcast, or blog provides a platform to share expertise, engage with your audience, and establish your brand's authority in your industry.

Episode Highlights:

• The different types of content that can be created for marketing purposes: video, podcasting, and blogging.
• The importance of understanding your target audience and tailoring your content to them.
• The pros and cons of each type of content, from the labor-intensive process of creating video content to the ease of writing a blog post.
• The importance of maintaining good production quality in video content to avoid turning off potential viewers.
• The effect of distractions during a video and how they can divert the audience's attention away from your message.
• The use of video and podcasting for personal hobbies, such as travel, versus using it for business purposes.
• The concept of using a product as inspiration for content, such as using cookware for a cooking show or recipe blogs.
• The idea of using commonly asked questions as topics for your content.

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

Connect with Fran:

• Website: https://tentouchcreative.com/
• LinkedIn: https://www.linkedin.com/in/fran-groesbeck/
• Facebook: https://www.facebook.com/tentouchcreative
• Instagram: https://www.instagram.com/tentouchcreative/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

This episode marks the beginning of a series to discuss the four key elements that all marketing plans should incorporate: Website, Consistent Core Content or Authority Piece, Social Media, and Email.

In episode 1 of 4, hosts Gayla Scrivener and Fran Groesbeck emphasize the importance of a clear, concise, and effective website for your business. They discuss the need to understand your target audience, methods to evaluate and update your website content, and the importance of consistent messaging.

Episode Highlights:

• Importance of viewing your website through the eyes of your ideal client.
• The role of a website in reassessing your business objectives and goals.
• The power of repetition in your messaging.
• The potential pitfalls of over-explaining or providing too much technical information.
• The significance of user experience (UX) in website design.
• The value of investing time in yourself and your business for clearer messaging.
• The concept of lead capture and building a warm leads database.
• The simplicity of website design - focusing on essential pages like home, contact, services, and about us.

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

Connect with Fran:

• Website: https://tentouchcreative.com/
• LinkedIn: https://www.linkedin.com/in/fran-groesbeck/
• Facebook: https://www.facebook.com/tentouchcreative
• Instagram: https://www.instagram.com/tentouchcreative/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!

Ali Haney and Kassie O'Driscoll made a guest appearance on the Live Full Work Fun podcast to discuss their upcoming ESC Conference, a unique event designed to aid entrepreneurs in their business growth journey. The conference, held in Louisville, Kentucky from April 15th to 18th, 2024, is meant to offer a more intimate, inclusive, and practical approach to business development.

• Ali and Kassie share their experiences and the motivation behind organizing the ESC Conference.
• They discuss the benefits of attending a smaller, more intimate conference and how it can lead to quality networking and deeper connections.
• The pair explains their decision to make the conference all-inclusive, including accommodations and meals, to reduce stress for attendees.
• The conference aims to provide actionable advice rather than abstract concepts, focusing on tangible business strategies.
• The conference speakers will address a range of topics including intellectual property protection, tax planning for businesses, and leveraging artificial intelligence.
• Ali and Kassie also highlight the unique "hot seat" feature of the conference, which allows attendees to pitch ideas and get real-time feedback from experts and peers.

Continue the conversation. Join the Live Full Work Fun Facebook group and share your biggest takeaway from this episode.

Connect with Ali & Kassie:

• Website: https://escconference.co/
• Instagram: https://www.instagram.com/esc_conference/
• Facebook: https://www.facebook.com/escconference
• TikTok: https://www.tiktok.com/@esc_conference?_t=8fEzlvmHQwU&_r=1

Connect with Gayla:

• Website: https://www.gaylascrivener.com/
• LinkedIn: https://www.linkedin.com/in/gaylascrivener/
• Facebook: https://www.facebook.com/GaylaScrivenerWorkFromAnywhere/
• Instagram: https://www.instagram.com/gscrivener/

This episode is brought to you by Scrivener Social. The easy-to-use social scheduling platform built for the busy solopreneur. Go to ScrivenerSocial.com and schedule a demo today!