MarketingMoneyPodcast.com, where we talk everything marketing for the banking and financial services industry, from advertising and branding to public relations and more. Each week, hosts John Oxford, Renasant Corporation director of corporate communication, and Josh Mabus, president and founder of Mabus Agency, dissect the latest marketing trends and concerns in the financial services industry.
Join Josh and John as they explore the ins and outs of job hunting and hiring in the marketing field. From decoding interviews to avoiding common job description traps. Tune in for valuable tips on finding your perfect fit in the dynamic world of marketing careers while Josh and John share candid advice and funny hiring stories.
The post Episode 167 | Navigating the Interview Landscape appeared first on Marketing Money Podcast.
In this episode, Josh and John dive into practical time management strategies, covering techniques like “eating the frog” and the Eisenhower matrix. Whether you’re a seasoned pro or new to time management, this episode offers valuable insights to boost your productivity.
The post Episode 166 | Strategies for Productivity appeared first on Marketing Money Podcast.
In this episode of Marketing Money podcast, Josh and John stress the importance of preparation, advise against last-minute changes, and discuss the 10-20-30 rule for impactful slides. The conversation covers handling technical issues, mastering delivery, and overall improvement in public speaking.
The post Episode 165 | Public Speaking Mastery: Prep, Delivery, Impactful Slides appeared first on Marketing Money Podcast.
In this episode of Marketing Money podcast, John and Josh tackle the hurdles of bank marketing, emphasizing the shift from branding to activation. They highlight community sponsorships, caution against generic ads, and stress ROI-focused strategies amid budget scrutiny. Also, they discuss the importance of aligning community involvement with business goals.
The post Episode 164 | Activate Your Branding appeared first on Marketing Money Podcast.
In episode 163, the Marketing Money Podcast, deep dive into the intricacies of strategic budgeting and annual planning as Josh and John dissect the flaws in the “campaign a quarter” mentality.
The post Episode 163 | Navigating Annual Planning and Strategic Budgeting appeared first on Marketing Money Podcast.
In this episode of Marketing Money podcast, John and Josh discuss CRA regulations and shrinkflation in the world of banking.
The post Episode 162 | The Banking Landscape from a Marketer’s Perspective appeared first on Marketing Money Podcast.
What is your biggest digital frustration? In this episode of the Marketing Money podcast, John and Josh discuss the woes of the digital age. Everything from article paywalls to scan-and-go apps and more.
The post Episode 161 | The Parade of Digital Horribles appeared first on Marketing Money Podcast.
Join us today as we discuss marketing old products to new audiences.
The post Eps 160 | Marketing Old Products To New Audiences appeared first on Marketing Money Podcast.
In this episode of the Money Marketing podcast, we discuss the upcoming ABA Bank Marketing Conference in Austin, TX. Tune in to find out what to expect and how to ensure that you get the most out of your time.
The post Episode 159 | See Y’all in Austin appeared first on Marketing Money Podcast.
Don’t write a check a bank can’t cash. On today’s episode, John & Josh dive into some consumer banking nuances that some might not know about.
The post Episode 158 | Red Ink Doesn’t Cash appeared first on Marketing Money Podcast.
You’ve heard it here repeatedly–change your name to something unique. The message always looks from a marketing perspective, but today we look at the lesson from the risk perspective. Enter Signature Bank New York, NY. John and Josh look at actionable items from this real-world example. Listen in for valuable insight from the dynamic duo.Â
The post Episode 157 | Your Name: Asset or Liability? appeared first on Marketing Money Podcast.
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