My Guest this week

Ben Worthen is CEO of Message Lab, an award-winning agency that combines journalism, data and design to craft content and create experiences that get real results. Ben and his team help clients figure out how to tell stories that people actually want to hear.

Ben developed his storytelling and investigative savvy working as a journalist for 13 years, winning many national awards for news and feature writing. In 2007, he joined The Wall Street Journal, where he covered the tech industry and wrote more than 50 Page One stories. Before Message Lab, Ben was editor-in-chief at Ready State and head of content at Sequoia Capital.

Over the last two years, Message Lab has won 7 Content Marketing Awards and has been a finalist for 16 more. Current and former clients include Facebook, Google, GoDaddy, ServiceNow, Elastic, and Silicon Valley Bank.

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Episode Guest is Dr Doug Brackmann

Some people are born with a drive often seen in entrepreneurs, pro-athletes, inventors, adventurers and Navy SEALs. It’s in their DNA — research has shown that certain genes can manifest resilient and highly focused people who can also be impulsive and easily distracted. While these traits enabled our ancient ancestors to survive, if you have these traits today, it can create havoc in your life. You may be diagnosed with ADHD or OCD. But what the world tells you is a disorder may actually be your greatest gift.

Dr. Doug Brackmann is a distinguished psychologist, author of Driven: Understanding and Harnessing the Genetic Gifts Shared by Entrepreneurs, Navy SEALs, Pro Athletes, and Maybe YOU and creator of the Driven Assessment and Shooting Meditation. With dual PhDs in Psychology, Douglas Brackmann specializes in practices that hone in on the genetic gifts of roughly 10% of the population. Dr. Doug has spent his entire career working with top performers to help them overcome their limiting beliefs, stop their cycle of shame, and achieve the ultimate personal and professional successes. He has now turned his sights on developing content, tools, and even a Driven community to empower Driven people everywhere to end self-sabotage and live the life they’ve always wanted.

Episode Sponsor

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Jeremy Miner is the Chairman of 7th Level, a Global Sales Training company that was ranked #1,232 of the fastest-growing companies in the United States by INC magazine’s list of the top 5000 companies in 2021.

“The single most effective way to sell anything to anyone in 2021, is to be a problem finder and a problem solver… NOT a product pusher.”

For Jeremy Miner, the embodiment of this philosophy has made him one of the wealthiest sales professionals on the planet. During his 17-year sales career, Jeremy was recognized by the Direct Selling Association as the 45th highest earning producer, out of more than 100 million salespeople - selling anything, worldwide! His earnings as a commission-only salesperson were in the multiple of 7-figures, EVERY year.

Jeremy’s unique brand of sales training pioneers the use of behavioural science and human psychology, reflective of his deep studies in the subject from Utah Valley University. Jeremy is the host of the podcast, Closers are Losers, and his new book, The New Model of Selling to an Unsellable Generation - co-authored by Jerry Acuff - CEO of Delta Point, is being published late fall of 2021.

Connecting with Jeremy Miner

If you would like to find out more about Jeremy, then you can visit his website where you will find his social media information and, of course, you can find him on LinkedIn. During the interview, Jeremy also mentioned his Facebook group, which is a great source of information.

Todays Sponsors:

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Resources Mentioned during the episode:

• Sell as Humans (Book) - Daniel Pink
• Power of the Subconscious (Book) - Joseph Murphy

After creating beautiful homes for the affluent for 20 years, Daniel had a defining moment when his first child was born. He had to figure out how to be the father and husband that was going to be home with his family.

Now, Daniel helps people worldwide clarify how to transform their businesses and impact more lives using the power of the internet. He is passionate about influencing the Influencers and inspiring world-changers to get off the sidelines and live life ALL IN.

Melanie Curtis has jumped out of an airplane over 11,000 times. She has competed at the highest levels in the sport of skydiving, has set world records with her team and has worked around the world as a headlining professional skydiver.

As a leader and known voice in both skydiving and personal development, Melanie has been featured in Forbes, Fast Company, Thrive Global, on CBS Sunday Morning, Masters of Scale, and more. Melanie is now a sought-after speaker, leading and creating from her belief that being brave comes in so many forms unique to each of us. In her coaching work, Mel helps the highest performers look inward into our dark corners, taking on some of the bravest work there is, and the only way we can expect to grow, heal, connect and contribute in the ways we most deeply want in ourselves, with others and the world.

Melanie is a fierce champion for growth and inclusion. This has led Melanie to a powerful position of positive influence in her career as a life coach, speaker, author and entrepreneur. She has authored three books: One Positive Thought Can Change Everything, With Our Whole Broken Hearts and How to Fly: Life Lessons from a Professional Skydiver.

The How to Fly Audible book just dropped and is available now. Melanie also co-hosts the Trust the Journey podcast with Jason Moledzki, creating conscious connections through raw and vulnerable sharing from their professional expertise and human experience.

Melanie is the current Executive Director of the Women’s Skydiving Network non-profit and, with that, co-founded the Highlight Pro Skydiving Team, an all-female demonstration jump team, to inspire women and girls to live a bold, brave life of their own design and elevate conversations of equality and social justice.

About Aurora Winter:

Aurora Winter, MBA, is an award-winning, bestselling author. She is a successful serial entrepreneur, media trainer, creator of the Spoken Author™ method, and founder of Same Page Publishing.

She left her lucrative career as a TV executive decades ago to become a full-time author, trainer, and entrepreneur. Using storytelling for business, she created a life of freedom, creativity, and contribution. Now she helps her clients turn their words into wealth, wisdom, and wonder.

Her clients win hearts and minds with their communication skills. They have started new chapters, escaped 9 to 5, and made a difference. They have written bestselling books, given TEDx talks, appeared on TV, raised venture capital, and won awards. Why not you?

Aurora Winter is a popular guest on podcasts and other broadcasts. She has been featured on ABC-TV, CBS-TV, KTLA-TV, CBC-TV, Hallmark Channel, Success magazine, Elle magazine, Maclean’s magazine, The Huffington Post, and numerous podcasts. Her books will help you achieve your goals with greater clarity, certainty, and confidence.

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My Guest Jeroen Corthout

Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and SaaS companies.

Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to manage the leads for their software company in an easier way. They didn't like to keep track of them manually and built Salesflare, which pulls customer data together automatically. It's now the most popular CRM on Product Hunt and top-rated on review platforms like G2 for its ease of use and automation features.

Our Sponsors: Salesflare

Salesflare is the perfect CRM for any small or medium-sized B2B business that wants to make more sales with less work. The CRM fills out itself, by synchronizing with your email, calendar, phone, social media, ... and organizes all this data for you.

Its email integration is unrivalled. It's instant, imports email signatures, tracks your emails on opens and clicks (with linked website integration), and brings your CRM right in your inbox.

Start making sales simpler. Use Salesflare's automation features and enjoy its simplicity. Setting it up only takes minutes.

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Mary Ann Pruitt is the CEO and President at Mosaic Media, a collection of media buying experts and creative strategists who negotiate, purchase, and monitor advertising space and airtime. Mary Ann started her career in media by working as a senior sales executive for some of the nation’s largest media outlets. After discovering her talent and love for all things media strategy, she founded Mosaic as a way to provide niche expert experience to agencies and marketing departments across the country.

Her hard work and savvy strategy skills have led Mosaic to year-over-year growth and has expanded her impact as an industry leader in all things traditional, digital, and everything in between. Reflecting on this is a 2020 award from Cynopsis Media naming her as a Top Woman in Media.

Mary Ann has helped develop effective marketing strategies for agencies of all sizes, small businesses, service businesses, private educational institutions and legal and professional services businesses along with many others. She is passionate about passing on the experience that she has gained onto eager professionals looking for actionable marketing tips.

Our Sponsors: Salesflare

Salesflare is the perfect CRM for any small or medium-sized B2B business that wants to make more sales with less work. The CRM fills out itself, by synchronizing with your email, calendar, phone, social media, ... and organizes all this data for you.

Its email integration is unrivalled. It's instant, imports email signatures, tracks your emails on opens and clicks (with linked website integration), and brings your CRM right in your inbox.

Start making sales simpler. Use Salesflare's automation features and enjoy its simplicity. Setting it up only takes minutes.

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About my guest:

Meredith Kallaher is a self-professed podcast addict when she heard Rick Mulready, of The Art of Paid Traffic, say “Facebook ads are simple. They are all about the numbers,” everything for Meredith Kallaher just clicked.

An A-Ha moment, maybe?

Her CPA and 6 years with PricewaterhouseCoopers combined with her social media marketing expertise has uniquely prepared Meredith to help businesses execute and implement successful social media advertising campaigns. “I love numbers,” Meredith thought as Rick explained that successful ad strategies required Managers to understand the lifetime value of a customer for a business, compare that to the related acquisition cost by evaluating target audience sizes, cost per lead, return on ad spend, and click-through rate percentages.

“EASY” said all the creative CPA’s in the room!

Our Sponsors: Salesflare

Salesflare is the perfect CRM for any small or medium-sized B2B business that wants to make more sales with less work. The CRM fills out itself, by synchronizing with your email, calendar, phone, social media, ... and organizes all this data for you.

Its email integration is unrivalled. It's instant, imports email signatures, tracks your emails on opens and clicks (with linked website integration), and brings your CRM right in your inbox.

Start making sales simpler. Use Salesflare's automation features and enjoy its simplicity. Setting it up only takes minutes.

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Jean Kantambu Latting, DrPH, LMSW-IPR is President of Leading Consciously LLC, and Professor Emerita at the Graduate College of Social Work (GCSW), University of Houston. As a consultant, researcher, and educator, Jean focuses on leadership in multicultural and diverse organizations. While at GCSW, the Jean Kantambu Latting College Professorship of Leadership and Change endowment was established in her name by the renowned philanthropist, Maconda Brown O’Connor. Jean received her master’s degree from Columbia University and a doctorate from the University of North Carolina. She co-authored Reframing Change: How to Deal with Workplace Dynamics, Influence Others, and Bring People Together to Initiate Positive Change.

Through her organization, Leading Consciously, Jean helps individuals and organizations create resilient, sustainable, multicultural, and diverse settings. Leading Consciously helps leaders in businesses, non-profits, churches, and other organizations achieve greater authenticity in relationships and a more in-depth understanding of their impact on others as well as a greater ability to bridge differences with those dissimilar to themselves. The company offers leadership assessment, coaching, consultation, online courses, and training based on solidly grounded empirical research on behavioural change and decades of practical training experience.

Joe Sanok is the author of Thursday is the New Friday: How to work fewer hours, make more money, and spend time doing what you want. It examines how the four-day workweek boosts creativity and productivity. Joe doesn’t just write about a 4 - day work week, he lives it. Going from working 60-hour weeks to travelling with his family full-time in an RV while being even more productive at work. Joe believes working for yourself in your own business shouldn’t have to feel like a job. And working smarter and limiting the time you spend on things that don’t matter can help.

Joe is also the host of the popular The Practice of the Practice Podcast, which is recognized as one of the Top 50 Podcasts worldwide with over 100,000 downloads each month. Bestselling authors, experts, scholars, and business leaders and innovators are featured and interviewed in the 550 plus podcasts he has done over the last six years.