- 53 minutes 48 seconds504. The First Hire That Gives You Your Life Back with Ricky Norris
Ricky Norris spent a decade shooting documentaries overseas before trading the airports for a San Diego studio, a wife, and three daughters. Now he's running Kilometer Zero and wrestling with the thing nobody warns you about in film school — that you're not just a filmmaker, you're a business of one, and nobody handed you the manual. In this conversation we dig into why a wide net catches the wrong clients, who to hire first when you're finally ready to stop being an island, and how to structure a week so the work stops following you to the dinner table.
Key Takeaways- A wide net isn't a strategy. When you'll take any project that pays, you end up with a patchwork of unrelated businesses instead of one real one — and no clear reason for anyone to choose you.
- Your first hire probably isn't creative. Admin, calendar, inbox, and fit calls buy back more hours than another editor, and those hours are what let you work on the business.
- One plus one should equal three. Hiring isn't subtracting salary from revenue — done right, the accountability and capacity should multiply what the business can actually produce.
- You'll never reach the bottom of the list. There's always another email, another marketing task, another lunch you could book. Time blocking and daily themes beat reacting to whatever hits the inbox.
- [00:00] Welcome to the show!
- [06:08] Meet Ricky Norris
- [08:31] Ricky's Story
- [16:51] Handling Multiple Roles
- [22:31] Tailoring Your Business
- [24:36] One Man Band
- [36:26] Building Client Relationships
- [38:11] Event Booths
- [42:07] Finding Balance In The Work
- [52:04] Connect with Ricky
- [52:52] Outro
Quotes"Everybody thinks their problems are unique to them — in work, in marriage, in family and life. And when you pop that bubble, everything decompresses." — Ricky Norris
"It's a really big net, and none of the right fish are going in, because it's too wide." — Ricky Norris
"There's no HR company. You are your HR company." — Ricky Norris
"If I'm starting to hire my first employee, it's not going to be a shooter or an editor. It's going to be somebody that's going to help me on the administrative side." — Ryan Koral
"Don't let the next three hours be dictated by what comes into your email." — Ryan Koral
Guest LinksCheck out Ricky's website
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
Join us on Onward Summit
24 August 2026, 9:00 am - 55 minutes 16 seconds503. Why Being a Goofball Wins You More Clients with Mark Ostach
Mark Ostach is back on the show, and this one wanders in the best way. We get into why our attention spans are measurably shrinking, why he's "pro-presence" instead of anti-tech, and how showing up as your actual, unpolished self does more for your business than another funnel ever will. Then Mark makes a case for treating events and in-person rooms as a real line item in your marketing budget — with a couple of examples that'll make you rethink where your ad dollars are going.
Key Takeaways- Presence is a business skill now, not just a life skill. Mark's Law says our attention spans drop by two seconds every decade since 2000 — and that "life lagging" shows up in how slowly you do everything, including your work.
- Know like and trust starts with know. The behind-the-scenes, slightly goofy stuff you're afraid to post is exactly what makes people want to work with you — and it repels the clients who were never a fit anyway.
- Budget for rooms, not just algorithms. Figure out what an average client is worth, decide what you'd pay to land one, then spend that on getting in front of actual humans instead of hoping the feed cooperates.
- You don't have to be on social to build a profitable business. Posting feels productive. Knocking on doors, buying someone lunch, and showing up at the event is productive.
"I'm not anti-tech. I love my phone, I use it often, probably sometimes too much. But I'm pro-presence." — Mark Ostach
"We've made the funnels and all of the things so much harder for people to buy from us, because we're not showing up as our real selves." — Ryan Koral
"Be where your people are, get in the room with the people you aspire to be like, and that'll pay dividends for years to come." — Mark Ostach
"How much would I pay for a $17,000 client? I'd spend a thousand dollars every day of the week." — Ryan Koral
"You need to believe in your work as much as she did — not because you want the picture, but because you believe someone needs what you have." — Mark Ostach (recounting speaker coach Bill Hampton)
In this episode- [00:00] Welcome to the show!
- [04:04] Meet Mark Ostach
- [07:48] "If You Really Knew Me"
- [12:01] Generative Dialogue
- [21:47] Life-Lagging
- [31:12] Authenticity
- [35:10] Be Where The People Are
- [41:12] Marketing
- [53:17] Connect with Mark
- [54:19] Outro
Check out Mark Ostach's website
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
Join us on Onward Summit
Join the Studio Sherpas newsletter
Books MentionedMark Ostach's Book is now available for pre-order on Amazon The Gift of Connection: Reclaiming Presence In the Age of Distraction
17 August 2026, 9:00 am - 50 minutes 10 seconds502. Stop Giving Away Your Best Ideas for Free with Tara Turkington
Tara Turkington has spent a decade building a photography business, and now she's eyeing the jump into video — but she's stuck on the same things that trip up almost everyone: no portfolio, no contracts, and a recent client who walked off with her ideas. So I coached her live on the show.
We get into pricing your expertise instead of giving it away, what a discovery call should actually accomplish, and why the portfolio problem is way smaller than it feels.
Key TakeawaysFree ideas don't get valued. If you're brainstorming concepts before a contract exists, you're doing unpaid consulting — and clients treat it that way.
Charge for the thinking. A paid discovery workshop reframes you from vendor to strategic partner before a single frame gets shot.
Contracts aren't just for paid work. Free projects and trade deals need them more, not less, because that's where expectations get fuzzy fast.
Your first portfolio piece is hiding in your current client list. You're already on their sets. Ask for access, sign an agreement, make the thing.
About Tara TurkingtonTara is a born-and-raised Michigander, based in Détroit, Michigan. Her photography journey started unexpectedly in 2016 while she was finishing her first year of law school and raising her, now, eleven year old daughter. After a spontaneous trip to Colombia, Tara shared photos online that caught the attention of an established photographer, who invited her to shoot behind-the-scenes content for ABC's The Bachelor's, contestants.
Once those images hit social media, opportunities started rolling in—from brands and businesses to municipalities and individuals. Somewhere along the way, Tara realized photography was what truly lit her up, so she took a leap of faith, left law school, and never looked back.
Now Tara spends her days meeting incredible people, capturing meaningful moments, and helping clients bring their ideas to life. No two days are the same—and she loves it that way.
In This Episode- [00:00] Welcome to the show!
- [04:02] Meet Tara Turkington
- [11:37] One Man Show
- [18:10] Emotional Buyers
- [25:21] Creative Directing
- [26:37] Contracts And Intellectual Property
- [37:41] Building A Team
- [39:28] Ways To Build a Portfolio
- [48:33] Connect with Tara
- [49:13] Outro
"People who pay, pay attention." — Ryan Koral
"As soon as I put a $2,500 price tag on the workshop, now it's like, okay, we believe Ryan — they really want it to work because they've already invested money." — Ryan Koral
"So I think where I went wrong is I basically gave a workshop for free." — Tara Turkington
"I don't think you need three projects. You do one that's kind of good, then the next one is going to be kind of gooder." — Ryan Koral
"I'm still thinking with 2016 mind, and it's like — you have a literal decade of experience." — Tara Turkington
Guest LinksCheck out Tara's portfolio at taraturkingtonllc.com
Follow Tara on IG
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
Join us on Onward Summit
10 August 2026, 9:00 am - 1 hour 11 minutes501. She Cut the Channel Eating 80% of Her Time with Laura Higgins
Laura Higgins spent a year pouring 80% of her time into a YouTube channel that generated about 5% of her results. So she killed it — and her business immediately had a record month. In this conversation, she breaks down how she thinks about content verticals, why the funnel isn't a line anymore, and the two-call sales process that took her from $40k to $120k a month in three months. We also get into why being vanilla is the fastest way to make content nobody cares about.
Key Takeaways
- Audit your channels like line items. If a platform is eating your time and not producing, cut it — even if everyone says you should be there.
- Every content vertical needs a job. Short-form for attention, long-form for trust, and one consistent conversion point. Not eight.
- A fit call doesn't need a salesperson. Someone warm and friendly on your team can qualify leads, protect your calendar, and shift the whole energy of the sale.
- You don't need 500 episodes to have content that sells. Five to seven recorded answers to common questions will do the job.
About Laura Higgins
Laura Higgins is a leading creative business coach, 7-figure entrepreneur, and cult-brand builder.
She's the founder of The Next Level Club and host of the top-ranked podcast My Business Playbook, helping thousands of creatives scale with clarity, confidence, and freedom.
Known for her bold thinking and relatable style, Laura makes business feel fun, human, and wildly profitable.
In This Episode
- [00:00:00] Welcome to the show!
- [00:06:19] Meet Laura Higgins
- [00:10:48] Enjoying Work In Your Business
- [00:18:29] Filming Content
- [00:35:31] Show Up As Yourself
- [00:38:53] Funnels
- [00:46:33] Sales Calls
- [01:08:14] Connect with Laura
- [01:10:29] Outro
Quotes
"I am spending 80% of my time on a channel that yields 5% of our results, if that. If this were any other area of the business, we would be cutting this." — Laura Higgins
"Too many of us are afraid of being disliked, that we actually forego being loved by the right people." — Laura Higgins
"It shifts it from rather than being a beggar, we become a chooser." — Laura Higgins
"As AI usage goes up, the need and the desire for connection with humans is going to also go up." — Laura Higgins
"I would not be in this mastermind having paid you thousands and thousands of dollars if you didn't have the podcast." — Ryan Koral, quoting a mastermind member
Guest Links
Follow Laura Higgins on IG and YouTube Links
Find out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
Join us on Onward Summit
3 August 2026, 9:00 am - 38 minutes 17 seconds500. Being Authentic Cost Me Money and I'd Do It Again with Ryan Koral
Ten years. 500 episodes. In this solo celebration episode, I go back to how this whole thing started — a course launch, a Pat Flynn binge, and a production team begging me to stop selling jobs — and get honest about the seasons I nearly walked away. Plus video messages from people in this community that absolutely wrecked me.
Key Takeaways
- The gear trap is real. Wanting to sound like Pat Flynn almost delayed the show indefinitely — start with what you've got and iterate from there.
- Consistency beats wiring. Quick-start entrepreneurs are built to pivot, and sticking with one thing for a decade compounds in ways you can't see at month six.
- The podcast paid back in learning and relationships long before it paid back in revenue — free access to experts who'd normally charge thousands.
- Authenticity has a price tag. Slower growth, smaller numbers, and a business you can actually stand behind.
In This Episode
- [00:00] Welcome to the show!
- [01:20] Celebrating 500 Episodes
- [02:02] The History of GYVB Podcast
- [16:44] Benefits of Doing a Podcast
- [23:22] GYVB Testimonials
- [35:13] Things Born From The Podcast
- [37:21] Outro
Quotes
"Start a show. Just start talking about the thing that you care about. Show up, and then iterate."
"I said I want to sound like Pat Flynn. That can be a trap, because then the mic's really expensive, so I'll wait until I can afford it and then I'll start my show."
"Being authentic, at least how I'm wired, comes at a cost."
"Sure, we sold a lot of courses and helped a lot of people figure out their profit margin and all the nerdy stuff. But the relationships have been truly a treasure."
"While everyone else is talking about cameras and gear and TikTok, you spent 500 episodes helping filmmakers actually build businesses." — Travis, Minneapolis video production company
Links
Find out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
27 July 2026, 9:00 am - 40 minutes 5 seconds499. Stay Three Steps Ahead of Your Competitors with Liz Slade
When COVID wiped out her entire client base overnight, Liz Slade didn't fold—she reinvented two businesses and went on to transform an entire industry with better video. In this episode, she shares how she escaped the race to the bottom, stayed ahead of the copycats nipping at her heels, and finally found the courage to launch her own podcast after sitting on a fully built studio for three years. It's a candid, funny, and genuinely useful conversation about quality, bravery, and getting out of your own head.
Key Takeaways- Quality is your moat. Taking the time to do the work well is what separates you from the bottom feeders racing to the cheapest price.
- Staying ahead is a habit, not a happy accident. Liz constantly researches, invests, and innovates before competitors even notice what she's up to.
- Bravery beats readiness. Liz sat on a $20k studio for three years before a hard deadline finally pushed her to hit record.
- Your past clients are a treasure trove. A simple 15-minute catch-up call surfaces why people hire you—and where your next job is hiding.
Liz Slade, founder of CI Marketing, host of The Visual Marketing Podcast, and someone who's built businesses across marketing, photography, production, and even the lift technology industry.
Liz is passionate about authentic storytelling, human-centered marketing, and helping businesses create content that actually connects with people.
In This Episode- [00:00] Welcome to the show!
- [03:01] Meet Liz Slade
- [06:43] Podcasting
- [16:57] Real Estate
- [20:50] Using AI
- [33:01] Talk To Your Clients
- [37:20] Connect with Liz
- [39:08] Outro
"Get out of your own head and get in the head of your customers." — Liz Slade
"The key is to stay three steps ahead of everybody else. If you can keep doing that, they'll never keep up." — Liz Slade
"AI is only as good as the human inputs and the human direction that you give it." — Liz Slade
"Just talk to your people who've already given you money. They hold a treasure trove of information." — Ryan Koral
"It's not that scary once you start." — Liz Slade
Guest LinksFollow The Visual Marketing Podcast CI Marketing — @CIMarketing on Instagram, LinkedIn, Facebook, and TikTok
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
Get your Early Bird tickets for the Onward Summit
Join the Studio Sherpas newsletter
20 July 2026, 9:00 am - 48 minutes 38 seconds498. Build Systems That Beat Blank-Page Syndrome with Eric Braker
Eric Braker of Twin Pine Creative is about a year and a half into building his creative agency with his brother—and like a lot of us, he's stuck doing every single job at once. In this coaching-style conversation, I help him get clear on his bigger vision and walk through practical systems for taming post-production chaos, using AI to beat blank-page syndrome, and bringing on contractors without losing his style. We also get into why I'm intentionally getting my own business "skinny" this year, and why that might be one of the smartest moves you can make too.
Key Takeaways- You don't escape "freelancer with a logo" mode by working harder—you escape it by getting clear on your vision and the one or two things only you should be doing.
- A simple post-shoot voice memo, paired with transcripts dropped into Claude, can wipe out blank-page syndrome and get your editor inside your head.
- Loom videos beat text feedback every time—your editor needs to hear your passion (and your frustration), not just read notes.
- Getting "skinny" and nimble frees you up to pivot, protect your profit, and only hire when you truly need to.
Eric Braker is the founder of Twin Pine Creative, an outdoor content agency fueled by his award-winning production company, Braker Bros Productions. Based in Fort Collins, CO, Eric helps mission-driven brands and environmental organizations tell stories that connect people to nature — with work that has screened in over 800 theaters worldwide and reached an audience of more than 55,000. His latest film, Chasing Lions, follows wildlife trackers in the American Southwest working to protect mountain lions in their natural habitat.
In This Episode
[00:00] Welcome to the show!
[03:00] Meet Eric Braker
[07:04] Twin Pine Creative
[09:43] 3 Year Goal
[21:01] Having Systems In Place
[23:19] Making Voice Memos
[26:37] Using AI To Refine Notes
[28:45] Editing Framework
[44:21] Connect with Eric
[47:42] Outro
Quotes
"I feel like I was just a freelancer with a logo year one." — Eric Braker
"I was working so hard so that I wouldn't have to work so hard." — Ryan Koral
"I own a business, but really the business owned me." — Ryan Koral
"I want to go until it's like we must make this hire, versus it'd be pretty cool to make this hire." — Ryan Koral
"There's probably a lot of 17, 18 year old kids out there quietly listening who are learning how to chase and build their dream life because of it." — Eric Braker
Guest LinksFollow Eric's agency - Twin Pine Creative
Follow Braker Bros on Instagram | Facebook
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
13 July 2026, 9:00 am - 36 minutes 34 seconds497. How Getting Skinny Saved My Studio Over 10K a Month
After 22 years in business, I hit that all-too-familiar wall where I'd fallen out of love with the whole thing again. In this solo episode, I get honest about the self-imposed deadline I gave myself to quit, the 160-mile Camino pilgrimage that made me question all of it, and the decision to get my business "skinny" so I could finally make moves I'd been too stuck to make. If you've ever felt buried under the parts of your business you never signed up for, this one's for you.
Key Takeaways- Falling out of love with your business is usually a signal you're spending too much time on the work you dislike—not proof you're in the wrong work.
- Selling stops feeling gross the moment you actually believe what you offer matters to someone's life or business, whether or not they hire you.
- Cutting expenses to get "skinny" (sharing studio rent, trimming roles) freed up roughly $10K a month and gave me room to be nimble again.
- You can't control the outcome—only what you do today—and there's a lot of freedom in laying down the weight that was never yours to carry.
- [00:00] Welcome to the show!
- [02:09] Loving What You Do
- [06:07] Frustrations In Business
- [07:52] Business Is A Journey
- [19:56] Ryan's Book
- [25:53] Trimming Down
- [33:26] Onward Summit
- [34:10] Newsletter
- [35:38] Outro
"So much of what I teach is do work that you care about, but the thing that gets in the way is when I end up doing the things in the business that I don't like doing." — Ryan Koral
"All I'm responsible for is right here today. I can only control the things that I can control. I cannot control the outcome." — Ryan Koral
"Getting skinny is allowing us to make choices we couldn't make in the past, because we were just stuck. I'm enjoying being nimble." — Ryan Koral
"I still feel called to this work of storytelling. I feel more called now than before. So my work's not done." — Ryan Koral
"To live a good life: pay attention, be astonished, and tell about it." — Mary Oliver (shared on the trail by Mark Manry)
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
6 July 2026, 9:00 am - 45 minutes 10 seconds496. The Storytelling Secret Most Filmmakers Miss with James Harrington
In this episode I sit down with my friend James Harrington, founder of the Ugandan Water Project, for a conversation that's way more about your business than you'd guess from the title. We dig into the art of storytelling that actually moves people to act, why the most relatable character in any story is rarely the obvious one, and how to figure out where excellence really pays off. It's part craft, part business strategy, and part permission slip to stop doing everything perfectly.
Key Takeaways- The obvious character (the founder, the hero) is often the least relatable—look for the Monica or the Peggy who your audience actually sees themselves in
- Visuals that carry the message without sound, and a willingness to disrupt the typical setup, are what make stories stick
- "Big picture excellence is knowing where to invest your excellence"—not doing everything to a perfect ten
- Protecting creative margin and downtime isn't a luxury; it's how you stay present, curious, and able to do your best work
Passion, grit, and irreverence for the status quo - This unorthodox trio marks James Harrington's style, strategy, and tactics for mobilizing you to take on the impossible problems around you and transform your world. James is the founder of the Ugandan Water Project where he and his team leverage innovation and disruption to battle the water crisis in Uganda. Over the past 18 years, he has led his team to fund and implement more than 2,000 water projects serving more than 750,000 people. Additionally, they have launched AquaTrust - a water service enterprise; and his team is supporting the Ugandan Ministry of Water & environment to implement a cloud-based digital asset platform to manage all water sources serving 50 million Ugandans. Together, with the help of people just like you, James is leading efforts to ensure that all Ugandans have access to safe drinking water – Today, Tomorrow, and Forever.
In This Episode- [00:00] Welcome to the show!
- [05:09] Meet James Harrington
- [05:55] Uganda Water Project
- [16:52] Doing Video for Non-Profits
- [18:41] Get Different Angles
- [28:41] Where Is The Pumpkin Pie?
- [32:26] Hiring Someone Else
- [36:16] What Is Truly Productive
- [42:56] Connect with James
- [44:14] Outro
"There's a version of me that I'm trying to meet, and I think I'll find her in Kenya." — James Harrington (sharing the opening line of a fundraising letter he helped craft)
"Often the obvious characters are not the relatable characters." — James Harrington
"Big picture excellence is knowing where to invest your excellence." — James Harrington
"Don't just practice till you get it right—practice till you can't get it wrong." — James Harrington
"Pay attention, be astonished, and tell about it." — Ryan Koral (quoting poet Mary Oliver)
Guest LinksVisit the Ugandan Water Project
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
29 June 2026, 9:00 am - 54 minutes 50 seconds495. Matter More So You Can Hustle for Attention Less with Jay Acunzo
Most video business owners are stuck chasing reach when what actually grows a business is resonance. In this episode, storytelling and speaking strategist Jay Acunzo joins me to break down why mattering more to the right people beats marketing to everyone, and how to communicate with enough conviction that clients seek you out instead of the other way around. If you're tired of competing on price and ready to become your market's favorite, this conversation will shift how you show up.
Key Takeaways- Resonance beats reach. People don't take action because you reached them, they take action because they actually care.
- Jay's 6-part "dialogue outline" walks a client from "how does this help me?" all the way to "I'm in, how do I start?"
- Don't try to be different from your competitors. Aim to be refreshing to your specific market instead.
- Get into your client's journey early as their "running buddy" rather than waiting at the finish line to capture demand.
Jay Acunzo is a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce. Before starting his advisory firm, Jay was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. He's directed documentaries, hosted podcasts, and created award-winning content for innovative startups and Fortune 500 brands. Today, Jay teaches business leaders how to communicate with greater clarity, influence, and resonance.
In This Episode- [00:00] Welcome to the show!
- [06:35] Meet Jay Acunzo
- [12:46] Mediocre Content
- [21:02] What Defines A Successful Business
- [25:39] Stop Chasing
- [28:57] Winning Clients
- [44:03] Be Different Or Be Refreshing
- [45:33] Influence The Space
- [50:15] Communicate With Influence
- [53:21] Connect with Jay
- [53:54] Outro
"Reach is how many see it, but resonance is how much they care." —Jay Acunzo
"Don't market more, matter more. If you matter more, you need to hustle for attention less." —Jay Acunzo
"Don't be the best, be their favorite." —Jay Acunzo
"Nobody's waking up thinking, 'I gotta call Ryan.' It is our job to tell the people." —Ryan Koral
"You've been a commodity waiting around for some kind of gift." —Jay Acunzo
Guest LinksFollow Jay Acunzo online
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
22 June 2026, 9:00 am - 37 minutes 21 seconds494. How He Built a Profitable Video Business From Rock Bottom with Andrew Nycz
Andrew Nycz went from rock bottom to running a thriving video production business in South Florida—and his story is proof you really can rebuild from just about anything. In this episode, he shares how he validated a brand-new podcast offer with cheap Facebook ads before signing his first studio lease, why hiring editors was the smartest first move he made, and how he keeps a remote team that feels more like family. It's part business strategy, part comeback story, and all heart.
Key TakeawaysTest demand before you commit. Andrew ran $5/day ads for his podcast offer before signing a lease—proving the interest was there without the risk.
Editors are the easiest first hire. Pulling editing off his plate freed Andrew up to focus on production, sales, and marketing.
Great hiring is really about leadership. Patience, clear SOPs, and letting people inside your head turn a new editor into a great one.
A fresh start can change everything. Moving to Florida and getting sober rebuilt Andrew's life and reignited his passion for video.
About Andrew NyczAndrew Nycz is a filmmaker and founder of Nycz Productions, a South Florida–based media company helping brands, entrepreneurs, and organizations scale through strategic video and storytelling. With a background in documentary filmmaking and digital marketing, Andrew blends cinematic storytelling with performance-driven content systems designed to drive real growth. Originally from New Jersey, Andrew made the move to Florida in pursuit of change—building his career from the ground up through persistence, discipline, and a commitment to mastering his craft. That journey continues to shape the way he shows up today: as both a creator and a strategic partner to the clients he works with. He has been proudly married to his wife Jennifer for 8 years, and together they are raising their two children, Layla and Daxton—who remain his greatest source of purpose and motivation. Andrew specializes in building full-scale content ecosystems, from podcast production and short-form distribution to brand stories and long-form narrative content. He has worked with brands, medical organizations, and high-level entrepreneurs to transform their message into scalable media engines—turning attention into authority, and authority into revenue.
In This Episode- [00:00] Welcome to the show!
- [05:33] Meet Andrew Nycz
- [19:11] Owning A Studio
- [27:17] Hiring To Scale
- [28:55] Standard Operating Procedures
- [31:50] Training An Editor Well
- [34:46] Using AI Notes
- [35:33] Connect with Andrew
- [36:24] Outro
- "Rags to nothing to something—and it's all possible with the camera." — Andrew Nycz
- "If you're not having fun, you're not doing it right." — Andrew Nycz
- "Change is the only constant in life." — Andrew Nycz
- "You can have it all. You just have to figure it out." — Andrew Nycz, recounting advice from his coach
- "You're living testimony that you can do hard things and overcome massive obstacles." — Ryan Koral
Follow Nycz Productions on Instagram
LinksFind out more about the Studio Sherpas Mastermind
Join the Grow Your Video Business Facebook Group
Follow Ryan Koral on Instagram
Follow Grow Your Video Business on Instagram
15 June 2026, 9:00 am - More Episodes? Get the App