In today’s podcast episode, we discuss what “wellness” means to Americans today, the relationship between the wellness movement and the traditional healthcare industry, and how brands and retailers are redesigning their offerings for wellness-conscious shoppers.

 

Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analysts Rajiv Leventhal and Beth Snyder Bulik. Listen wherever you get your podcasts, or watch on YouTube or Spotify.

 

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For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-mind-body-basket-rise-of-wellness-shopper-behind-numbers

 

© 2026 EMARKETER

Rokt is the global leader in ecommerce, unlocking real-time relevance in the Transaction Moment. Rokt's AI Brain and Ecommerce Network help the world’s leading companies deliver more relevant customer experiences and unlock incremental value from every transaction. Learn more at rokt.com.

In today’s podcast episode, we discuss what the data says about young people actually going out and touching grass, what “logging off” really looks like, whether this trend is a temporary backlash or the beginning of a long-term cultural shift away from screens, and some of the best examples of brands taking note of this trend by creating real-world experiences.

 

Join Senior Director of Podcasts and host Marcus Johnson, Vice President of Content Suzy Davidkhanian, Analyst Paola Flores-Marquez, and Senior Analyst Gadjo Sevilla. Listen wherever you get your podcasts, or watch on YouTube or Spotify.

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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-touch-grass-marketing-how-digital-brands-go-irl-behind-numbers

© 2026 EMARKETER

Rokt is the global leader in ecommerce, unlocking real-time relevance in the Transaction Moment. Rokt's AI Brain and Ecommerce Network help the world’s leading companies deliver more relevant customer experiences and unlock incremental value from every transaction. Learn more at rokt.com.

In today’s podcast episode, we discuss UK supermarket giant Tesco: its true superpower, its next big bet, and what it should cut—and keep—to maintain its position as the UK’s #1 retailer. Listen to the discussion featuring Vice President of Content and host Suzy Davidkhanian, Principal Analyst Bill Fisher, and Senior Analyst Carina Lamb.

 

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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-britain-retail-king-tesco-next-chapter-reimagining-retail

© 2026 EMARKETER

In today’s podcast episode, we discuss how significant Google’s new “Intelligent Search Box” is, whether Google has already dethroned OpenAI as the leader in consumer AI, and the key takeaways from the Musk–Altman trial. Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Jacob Bourne and Principal Analyst Nate Elliott. Listen wherever you get your podcasts, or watch on YouTube or Spotify.

 

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For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-google-reinvents-search-openai-gets-cleared-takeoff-behind-numbers

 

© 2026 EMARKETER

In today’s podcast episode, we explore what happens when social media moves from our phones to our living room TV screens, what to make of Meta’s new “Instagram for TV” app, and which formats social media companies might develop beyond short-form video to capture TV audiences. Join Senior Director of Podcasts and host Marcus Johnson, along with analysts Marisa Jones and Emmy Liederman. Listen anywhere, or watch on YouTube or Spotify.

 

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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-social-media-quietly-taking-over-your-living-room-behind-numbers

© 2026 EMARKETER

On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards” (UMRAs) for May, including “Most Impactful Campaign,” “Best IRL Initiative,” and “Greatest Under-the-Radar Move.” Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sky Canaves, and Analysts Arielle Feger and Rachel Wolff.

 

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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-swatch-x-audemars-piguet-s-royal-pop-collab-chaos-miller-s-soccer-ball-reimagining-retail

© 2026 EMARKETER

In today’s podcast episode, we discuss whether AI is actually wiping out entry-level jobs, how it’s changing marketing jobs, and whether employee backlash to AI is a flash in the pan or something deeper and more systemic.   Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Grace Harmon and Senior Analyst Gadjo Sevilla. Listen anywhere, or watch on YouTube or Spotify.   Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters

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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-ai-might-wiping-entry-level-jobs-changing-ones-that-survive-behind-numbers
© 2026 EMARKETER

On today’s podcast episode, we explore the “Clarkonomics” phenomenon by examining basketball superstar Caitlin Clark’s massive economic impact, discuss which women’s sport and athlete could be next to break out, and look at how marketers can capitalize on the growing popularity of women’s sports without getting left behind.

 

Join Senior Director of Podcasts and host Marcus Johnson, along with Principal Forecasting Writer Ethan Cramer-Flood and Analyst Paola Flores-Marquez. Listen wherever you get your podcasts, or watch on YouTube and Spotify.

 

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For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-caitlin-clark-women-s-sports-gold-rush-game

 

© 2026 EMARKETER

On today’s podcast episode, we discuss why the mega shopping festival Singles’ Day is so much larger than Prime Day, how the event is more interactive, and how US retailers and brands can start capitalizing on Singles’ Day as a cultural moment, a marketing opportunity, and a demand driver. Tune in to hear the discussion featuring Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sky Canaves, and Christopher Carl, Head of Marketing & Commercial Strategy for the US at AliExpress (Alibaba Group).

 

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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-retail-s-biggest-shopping-festival-singles-day-opportunity-aliexpress-reimagining-retail

© 2026 EMARKETER

On today’s podcast episode, we discuss three big questions surrounding Spotify right now: Why has the audio giant’s ad revenue stalled? What would a Spotify lifestyle app look like? Has Spotify solved the AI problem by adding “Verified” badges to distinguish human artists from AI-generated ones? And more.

 

Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Editor of our Marketing and Advertising Briefing, Daniel Konstantinovic. Listen everywhere, or watch on YouTube and Spotify.

 

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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-spotify-lifestyle-app-badges-fix-spotify-ai-issue-3-big-questions-spotify-behind-numbers

© 2026 EMARKETER

On today’s podcast episode, we discuss three big questions surrounding Amazon right now: Can Amazon’s test of AI-generated search overviews reshape discovery? Can Amazon become the backbone of the retail supply chain? And will customers want a shopping-specific AI to help them (like Rufus or Sparky), or a generalist model (like ChatGPT or Gemini)? And more.

 

Join Senior Director of Podcasts and host Marcus Johnson, along with Vice President of Content Suzy Davidkhanian and Analyst Marisa Jones. Listen everywhere or watch on YouTube and Spotify.

 

Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

 

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For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-amazon-s-ai-overviews-changes-discovery-shopping-ai-general-ai-3-big-questions-amazon-behind

 

© 2026 EMARKETER