The one where  Darian chats with Mary DePaoli, EVP & Chief Marketing Officer at the Royal Bank of Canada and 2024 Marketing, Advertising, PR and Communications Hall of Fame Inductee, about:

• Mary’s journey to her current position with RBC
• The RBC Foundation
• Mary’s insights on marketing trends
• And more!

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

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Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

 Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

Twitter - twitter.com/dariankovacs

Follow Mary DePaoli:

Mary’s LinkedIn: https://www.linkedin.com/in/marydepaoli

Follow RBC:

Website: https://www.rbc.com/about-rbc.html

Instagram: https://www.instagram.com/rbc/

Facebook: https://www.facebook.com/rbc

LinkedIn: https://www.linkedin.com/company/rbc/

The one where Daryl Louie from AntiSocial Media Solutions chats with Helen Kontozopoulos, Co-Founder at ODAIA Intelligence, about: 

• her journey from marketing to AI / Tech
• the mindset that is critical to establish before using tools in your industry
• AI and how to prep for it in post secondary

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Daryl Louie

Website - https://antisocialsolutions.com/ 

LinkedIn - https://www.linkedin.com/in/daryllouie

Follow Helen Kontozopoulos & ODAIA

LinkedIn - linkedin.com/in/helenissocial

Website - helenissocial.ca and odaia.ai

The one where Ted Lau at Ballistic Arts chats with Chief Marketing Officer (CMO) at Indeed, about: 

• How Indeed became the world's largest employment platform
• B2P rather than B2B or B2C
• Marketing opportunities and challenges in 2024
• And more!

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

–

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Ted Lau: 

LinkedIn - https://www.linkedin.com/in/ballisticarts/

Website - https://www.ballisticarts.com/

Follow Jessica Jensen & Indeed

Jessica’s Twitter - https://twitter.com/jessicamjensen?lang=en 

Indeed’s LinkedIn - https://twitter.com/indeed 

Website - https://ca.indeed.com/?r=us

The one where Darian chats with Judy Lewis and Deborah Weinstein, Co-Founders of Strategic Objectives, about: 

• Their origin stories and journeys in Public Relations and Communications
• Being a woman-owned PR company at a time when the industry was dominated by men
• Stories from their time in PR
• And more!

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

X - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

 Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

X - twitter.com/dariankovacs

Follow Strategic Objectives

Website - https://www.strategicobjectives.com/

Instagram - https://www.instagram.com/so_pr.ca/

Twitter - https://twitter.com/SO_pr 

Judy’s LinkedIn - https://www.linkedin.com/in/judy-lewis/ 

Deborah’s LinkedIn - https://www.linkedin.com/in/deborahweinstein/

The one where Ted Lau at Ballistic Arts chats with Patrick Chandler, Co-Founder and Chief Marketing Officer of FightCamp, about:

• How 5 Canadians (and 1 American) grew their at-home boxing fitness platform and raised $90M!
• What Patrick learnt most from Y Combinator
• How to address diminishing returns on your Cost-Per-Acquisition costs

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

–

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Ted Lau: 

LinkedIn - https://www.linkedin.com/in/ballisticarts/

Website - https://www.ballisticarts.com/

Follow FightCamp

Website - https://joinfightcamp.com/

Instagram - https://www.instagram.com/fightcamp/

YouTube - https://www.youtube.com/@FightCamp

Facebook - https://www.facebook.com/fightcamp/

The one where Ted Lau at Ballistic Arts chats with Lucas Béland, CEO & Founder of Goloot, about:

• The evolution of Goloot
• How a 22-year-old university drop out raised $6M and achieved $1M ARR in the AdTech/MarTech space
• Finding an opportunity in the online advertising space to achieve fast growth

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

–

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Ted Lau: 

LinkedIn - https://www.linkedin.com/in/ballisticarts/

Website - https://www.ballisticarts.com/

Follow Lucas Béland & Goloot

Lucas’ LinkedIn - https://www.linkedin.com/in/lucas-b%C3%A9land-4ab1b5174/ 

Goloot’s LinkedIn - https://www.linkedin.com/company/golootinc/ 

Website - https://www.goloot.io/

The one where Ted Lau at Ballistic Arts chats with Matthew Tsang, Co-Founder of AndHumanity, about:

• How the notion DEI and Marketing really work together
• What brands have done wrong around DEI and what to do about it
• Why representation matters 

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

–

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Ted Lau: 

LinkedIn - https://www.linkedin.com/in/ballisticarts/

Website - https://www.ballisticarts.com/

Follow Matthew Tsang & AndHumanity

Matthew’s LinkedIn - https://www.linkedin.com/in/matthewtsang/ 

AndHumanity’s Website - https://andhumanity.co/ 

AndHumanity’s LinkedIn - https://www.linkedin.com/company/andhumanity 

AndHumanity’s Instagram - https://www.instagram.com/and_humanity/

The one where Daryl Louie from AntiSocial Media Solutions chats with Liz Geraghty, Chief Marketing Officer at Wendy’s, about:

• Wendy's authenticity in brand voice and tone
• Wendy's growth strategy in Canada
• Sassiness and fun as it connects to a challenger brand

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Daryl Louie

Website - https://antisocialsolutions.com/ 

LinkedIn - https://www.linkedin.com/in/daryllouie

Follow Liz Geraghty & Wendy’s

Liz’s LinkedIn - https://www.linkedin.com/in/liz-geraghty-4173a75/ 

Wendy’s LinkedIn - https://www.linkedin.com/company/wendys-international/ 

Wendy’s Twitter - https://twitter.com/WendysCanada

The one where Ted Lau at Ballistic Arts chats with Leticia Manzanares, Marketing Director at Return-It, about:

• Return-It's recycling program and how to make memorable campaigns with not so glamorous things like recycling
• Her secret to career growth
• Newcomers, diversity and leadership

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

–

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Ted Lau: 

LinkedIn - https://www.linkedin.com/in/ballisticarts/

Website - https://www.ballisticarts.com/

Follow Leticia Manzanares:

Leticia’s LinkedIn - https://www.linkedin.com/in/leticia-manzanares-47451327/

Return-It’s Website - https://www.return-it.ca/ 

Return-It’s LinkedIn - https://www.linkedin.com/company/encorp-pacific-canada/

The one where Darian chats for a second time with Eric Morris, Head of Retail at Google Canada, about:

• Current trends in consumer spending
• Advertising advice for retailers around the holidays
• And more!

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

X - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

 Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

X - twitter.com/dariankovacs

Follow Eric Morris:

X - https://twitter.com/_EricMorris

LinkedIn - https://www.linkedin.com/in/ericmorrisgoogle

The one where Ted Lau at Ballistic Arts chats with Christie Horsman, Vice President of Marketing at Thinkific,, about:

• Christie’s journey to her position with Thinkific
• The keys to being a successful senior leader in marketing
• Future of Creator Economy and B2B Marketing
• And all things dijon mustard!

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

–

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

Try it yourself with a free 14-day trial and get 20% off your first three months now! 

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

–

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Ted Lau: 

LinkedIn - https://www.linkedin.com/in/ballisticarts/

Website - https://www.ballisticarts.com/

Follow Christie Horsman & Thinkific

Christie’s LinkedIn - https://www.linkedin.com/in/christie-e-horsman/

Thinkific Website - https://www.thinkific.com/

Thinkific Instagram - https://www.instagram.com/thinkific/

Thinkific LinkedIn - https://www.linkedin.com/company/thinkific/