It’s the question that every radio pundit wants to know the answer to - can the world’s best radio show be number 1 in Australia’s biggest radio market? The Melbourne Radio Wars hosted by Craig Bruce and Irene Hulme is a podcast dedicated to the most exciting battle in radio history. Kyle and Jackie have conquered the Sydney airwaves for close to 20 years, now they’re taking on their biggest challenge yet. Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Another tough week for the radio industry with more redundancies being announced at SCA, we’ll talk about the personal impact for those affected. Also this week we have our first review of Fifi, Fev and Nick for 2025 and Kieran Simpson, head of digital on the Project, joins us to discuss how radio can best support it’s on air content through it’s digital channels.
The Melbourne Radio Wars is sponsored by Radio Monitor - Australia’s most complete and accurate insight into what’s being played where across Australia and the Globe - find out more at radiomonitor.com
Sound design is by Dom Evans at EARSAY
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this weeks episode we pull apart Kyle and Jackie’s first Aplus moment for the year and discuss the value of content spikes. Irene has the snorkel on and is ready for her first deep dive, focusing on 2day’s new breakfast show Jimmy and Nath. And we might find time to suggest a few ideal locations for Kyle’s Melbourne house purchase, which will happen when hell freezes over.
The Melbourne Radio Wars is sponsored by Radio Monitor - Australia’s most complete and accurate insight into what’s being played where across Australia and the Globe - find out more at radiomonitor.com
Sound design is by Dom Evans at EARSAY
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this week’s episode we discuss the ramifications of Kyle’s absence from the Melbourne radio wars for an extended period as he starts his recovery from brain surgery. What will this mean for Kiis Melbourne and how will they defend the show's number 1 position in Sydney?
Vivienne Kelly from the new ABC show “Medialand” joins us to talk about her recent conversation with ARN chairman Hamish McLennan - does he really think that they can get a return on their $200million investment?
And we discuss the issue of over-talk on breakfast radio. What causes it and how to fix it.
The Melbourne Radio Wars is sponsored by Radio Monitor - Australia’s most complete and accurate insight into what’s being played where across Australia and the Globe - find out more at radiomonitor.com
Sound design is by Dom Evans at EARSAY
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this week’s episode we discuss the departure of ARN head of content Duncan Campbell, former Austereo head of marketing Jeremy McVean joins us to dissect the new Kyle and Jackie O marketing campaign and we reveal our mild, hot and spicy predictions for 2025!
The Melbourne Radio Wars is sponsored by Radio Monitor - Australia’s most complete and accurate insight into what’s being played where across Australia and the Globe - find out more at radiomonitor.com
This series contains the use of AI generated voices.
Sound design is by Dom Evans at EARSAY
Email us at [email protected]
See omnystudio.com/listener for privacy information.
The Melbourne radio wars are back for 2025 and this time Kyle and Jackie have laid down their guns and are ready to give peace a chance. Or have they? We discuss their new marketing campaign “we’re behaving” and, sadly for them, have found more than a few examples of where they haven’t.
It’s good to be back. Let’s hope it’s as crazy as last year!
The Melbourne Radio Wars is sponsored by Radio Monitor - Australia’s most complete and accurate insight into what’s being played where across Australia and the Globe.
Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
Australia’s favourite media brand. Hamish and Andy are universally loved. Starting at the Fox in 2001, Hamish and Andy have created a mountain of funny moments for listeners all around Australia.
Hamish and Andy are the global benchmark for what radio is capable of.
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
Get Cassie Henderson - Seconds To Midnight locked in to your summer playlists - everything you need is at cassiehenderson.com/radio
Sound design is by Dom Evans at EARSAY
Follow us on Insta @melbourneradiowars, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
No other show has dominated a single market quite like Kyle and Jackie O. With over 140 number 1 FM survey results in Sydney, they are show that has defined Sydney Fm radio for the last years and along the way have made Australian radio famous.
Kyle and Jackie O are Kyle Sandilands and Jackie Henderson.
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
Get Cassie Henderson - Seconds To Midnight locked in to your summer playlists - everything you need is at cassiehenderson.com/radio
Sound design is by Dom Evans at EARSAY
Follow us on Insta @melbourneradiowars, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
They were Nova’s first breakfast show who set the tone for the Nova brand both in Sydney and around the country. Always funny, always taking the piss, Merrick and Rosso were at the forefront of a new sound of radio in the early 2000’s that other followed.
Merrick and Rosso are Merrick Watts and Tim Ross.
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
Get Cassie Henderson - Seconds To Midnight locked in to your summer playlists - everything you need is at cassiehenderson.com/radio
Sound design is by Dom Evans at EARSAY
Follow us on Insta @melbourneradiowars, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
Matt and Jo dominated the Melbourne breakfast market through the 00’s and 10’s, notching up 60 number 1 surveys. Funny, smart, hard working and they had the biggest, most talked about benchmark in the country - Gotcha calls.
The Matt and Jo show were Matt Tilley, Jo Stanley, Adam Richards and Troy Ellis.
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
Get Cassie Henderson - Seconds To Midnight locked in to your summer playlists - everything you need is at cassiehenderson.com/radio
Sound design is by Dom Evans at EARSAY
Follow us on Insta @melbourneradiowars, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
From an unknown radio host becoming the number 1 breakfast show in Melbourne in less than 2 years. There is no radio story quite like this one.
Christian shares with us those dark early days and how he managed to hold an and eventually triumph in the toughest radio market in the county.
The Christian O’Connell breakfast show is Christian O’Connell, Jack Post and Patsy Jones.
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
Get Cassie Henderson - Seconds To Midnight locked in to your summer playlists - everything you need is at cassiehenderson.com/radio
Sound design is by Dom Evans at EARSAY
Follow us on Insta @melbourneradiowars, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this episode we celebrate Jase and Lauren’s survey 8 result which is the highest in Nova Melbourne’s history.
What now for Kyle and Jackie? How will they approach the monumental challenge of rebuilding in Melbourne after the failures of 2024.
And we finish the year on a high with a musical number that could get us a Grammy, or a Tony, or a cease and desist letter.
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.