It’s the question that every radio pundit wants to know the answer to - can the world’s best radio show be number 1 in Australia’s biggest radio market? The Melbourne Radio Wars hosted by Craig Bruce and Irene Hulme is a podcast dedicated to the most exciting battle in radio history. Kyle and Jackie have conquered the Sydney airwaves for close to 20 years, now they’re taking on their biggest challenge yet. Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
in this episode we dissect the GFK survey 7 results that have seen Jase and Lauren put a serious gap on the rest of their FM competitors in Melbourne. Wade has heard one of K and J’s best content weeks of the year, we’ll tell you why they may have turned the corner and we’ll introduce you to a Melbourne Radio Wars super fan who seemingly knows more about the radio industry than we do!
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
Survey 7 results are in and Jase and Lauren have had a blinder. Hear our first thoughts on GFK survey 7.
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this episode we compare the challenges of building a coalition of voters with the idea of growing an audience big enough to win the ratings. Can Kyle and Jackie O find a pathway to success through Melbourne’s suburban women or do they need to think differently about this swing state?
We also talk with Tim Burrowes from Unmade about this week's senate estimates hearing which focused on Kyle and Jackie’s extreme content and whether more needs to be done to protect broadcast audiences.
Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
Oh, yes we can. Waaaade not only has a list on this much loved podcast, he now has a bookclub, and his first review is the Kevin Sheedy biography. (We may also squeeze in a quick back and forth about Jackie Henderson’s new book “The Whole Truth”.)
What happened at 2day in 2013? As always, there’s 2 sides to every story.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this episode we take a look at the all important revenue positions for SCA, ARN and Nova. Content and sales are the key drivers of every radio business and there’s never been as many revenue challenges as the ones radio faces right now.
Also in this episode, Irene sharpens up the best ears in radio for deep dive into Jase and Lauren - they had their first survey decrease last book, is there any red flags being wagged by small aliens in red tracksuits? Find out in this episode.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
A bombshell revelation on the Kyle and Jackie O show this week with Jackie revealing for the first time her 3 year battle with drugs. We discuss the moment and its potential implications in the near and long term for the show. We’ll also hear from Andrew Bucklow at news.com.au on the story that has become radio’s biggest moment of the year.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this episode we review the first reactions and responses to the news of Liam Payne’s tragic death. The story broke whilst all 3 shows were on the air, we have some thoughts on how they handled the moment.
Also in this episode we’re joined by one of Melbourne’s most successful FM breakfast hosts, Jo Stanley, who dominated the market for 10 years with Matt Tilley on Fox FM's Matt and Jo show. Jo will share her thoughts on what it takes to win consistently in breakfast radio and what the new media landscape looks like as she launches her new venture, Broad radio.
Plus, hold onto your hats for the longest Wade’s list of all time!
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this episode Irene and Craig discuss the fall-out from Kyle’s comments about the Melbourne audience being to blame for the show’s current ratings. We’ll also share with you some insider knowledge on the ARN golden ticket - who has it and what does it do? And we’re joined by brand and marketing superstar Adam Ferrier for his take on the launch of Kyle and Jackie into Melbourne, you’ll be surprised by his description.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this weeks’s episode we reflect on the GFK survey 6 results that have left Kyle and Jackie with a mountain to climb in Melbourne.
It’s easier now in hindsight to identify some of the ARN missteps from the last 5 months and in this episode Craig will share his thoughts on the 5 self inflicted wounds that have hurt the most.
Also joining on the podcast, it’s the mercurial Todd Campbell who spent many years running content for Nova 100 in Melbourne, Todd believes there’s a way forward for Kyle and Jackie, we’ll discuss his plans in detail.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
GFK survey 6 results are in and it’s a massive win for Fox and a disaster for Kyle and Jackie O. Irene and Craig give you their first thoughts on a massive result in the Melbourne radio wars.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
In this week’s episode we'll take the wildest of guesses at next week’s survey results using all of the rich data and analysis available to us. Yes, it’s gonna to be a stab in the dark. We also talk with former ARN head of digital Kieran Simpson about who’s winning the war on socials right now, the numbers would suggest that Kyle and Jackie have a massive advantage over Fox and Nova, we’ll tell you why. And we’ll answer a couple of listener emails that provide lessons from Howard Stern’s career that might be useful for the Kyle and Jackie O show.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/
This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at [email protected]
See omnystudio.com/listener for privacy information.
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