What happens when you stop performing for everyone else and finally start living as yourself?

In this episode of The Growth Now Movement, I sit down with Chad Petersen, creator of The Story Catcher, for a conversation about identity, authenticity, personal transformation, divorce, travel, finding your inner compass, and what it really means to reclaim your life.

Chad opens up about a major transition in his own life that forced him to confront how much of his identity had been built around validation, achievement, and performing for other people. After going through a divorce, he left Texas and began traveling around the United States, intentionally stepping away from the labels and expectations that had defined so much of his life.

Instead of immediately trying to figure out what was next, Chad started learning, getting certified, exploring new experiences, and asking a much deeper question:

Who am I when I stop performing?

That question eventually led him into coaching, storytelling, retreats, and eventually an unexpected new chapter in Ecuador.

After being invited to teach at a retreat, Chad got his first passport and traveled internationally for the first time. In July 2024, he arrived in Ecuador and eventually made his way to Baños de Agua Santa. When he took his suitcase off the van and decided to stay, everything changed.

Chad describes the experience of living in Ecuador as "magical" and shares how creating space, slowing down, and following his intuition helped him reconnect with himself in a way he hadn't experienced before.

We also dive into The Story Catcher and how Chad's work evolved from helping businesses tell better stories into something much deeper: helping people recognize the stories they've been living inside—and decide whether those stories are actually theirs.

Chad walks me through his Origin framework and four powerful archetypes—the serpent, jaguar, hummingbird, and condor—and how they can help people understand where they are in their own transformation.

We talk about the difference between goals that genuinely come from you versus goals you've inherited from family, society, relationships, or the desire to prove yourself.

Because sometimes the goal isn't actually the goal.

Sometimes it's the identity you think achieving that goal will finally give you.

Chad also shares how his 90-day program and retreats help people step away from the noise, reconnect with themselves, and begin building a life that feels authentic rather than performative.

This conversation is ultimately about letting go of who you think you're supposed to be and becoming more of who you actually are.

If you've ever felt like you're performing a version of yourself for your career, family, relationships, social media, or the people around you, this episode will give you plenty to think about.

In this episode, we talk about:

• What happens when you stop living for external validation

• Chad's divorce and decision to leave Texas

• Traveling nomadically and shedding old identities

• The difference between performing and actually being yourself

• Finding your inner compass after a major life transition

• Why Chad moved to Ecuador and chose to stay

• What life in Baños de Agua Santa taught him

• The evolution of The Story Catcher

• How storytelling can help us understand our identity

• Chad's Origin framework

• The Serpent, Jaguar, Hummingbird, and Condor archetypes

• How to recognize goals that aren't actually yours

• Breaking free from expectations and inherited identities

• Creating a life based on authenticity rather than validation

• The power of retreats and intentional space

• Chad's 90-day transformation program

• Daily practices for success, peace, and joy

• Kindness, legacy, and how we want to be remembered

The Bigger Question

Who would you become if you no longer needed anyone else to validate who you are?

That's really the question underneath this entire conversation.

Because growth isn't always about becoming more.

Sometimes it's about letting go of everything that was never really you in the first place.

Connect with Chad

Learn more about Chad, The Story Catcher, his Origin framework, 90-day programs, and upcoming retreats at storycatcher.com.

If this episode resonates with you, make sure you subscribe to The Growth Now Movement, leave a review, and share this conversation with someone who may be ready to stop performing and start living.

What if the success you've been chasing is actually costing you your peace?

In this episode of The Growth Now Movement, I sit down with human performance specialist and coach Jennifer Watson to talk about what happens when outward success looks great on paper, but internally you're exhausted, disconnected, and stuck in survival mode.

Jennifer opens up about a major breaking point during the 2008 financial crash while she was building her physical therapy practice. From the outside, she was successful and earning six figures—but internally, she was miserable. That experience forced her to question what she was really chasing and ultimately led her back to something she had lost along the way: joy.

We talk about why so many high performers struggle to slow down, receive, and actually enjoy the life they've worked so hard to create. Jennifer explains how childhood programming, trauma responses, and deeply ingrained beliefs like "I'm not worthy" or "I'm not enough" can quietly drive the behaviors that lead to self-sabotage, burnout, and chronic stress.

One of the biggest takeaways from this conversation is that self-sabotage often isn't some huge, obvious decision. It can show up through tiny behaviors and micro-decisions that happen throughout the day—often without us even realizing what's driving them.

Jennifer also shares practical tools for becoming more aware of those patterns, including somatic check-ins, grounding, movement, gratitude, service, and learning how to listen to your body instead of constantly overriding it.

We dive into a powerful exercise Jennifer uses to help people think about their legacy: asking yourself what you would want written on your epitaph. It's a simple question, but it can completely change the way you look at your priorities, relationships, work, and the life you're building.

We also talk about her concept of looking at what's "over the mountain"—the possibility that exists on the other side of the challenges we're currently facing—and why having the right coaches and community around you can help expose patterns you simply can't see on your own.

Jennifer defines success differently than most high achievers. For her, success isn't about eliminating the highs and lows of life. It's about developing the ability to regulate your emotions, stay grounded, and move through whatever life throws at you without losing yourself in the process.

And perhaps most importantly, Jennifer reminds us that the goal isn't simply to become more productive, more successful, or more accomplished.

It's to actually enjoy the life we're building.

If you've been feeling burned out, stuck in your head, disconnected from your body, or like you're constantly chasing the next level without ever feeling fulfilled, this conversation is for you.

In this episode, we discuss:

• Why outward success can still leave you feeling miserable

• Jennifer's breaking point during the 2008 financial crash

• The moment she realized she needed to bring fun and joy back into her life

• How childhood programming can influence adult behavior

• The connection between trauma, beliefs, and self-sabotage

• Why high performers struggle with feeling "not enough"

• How micro-behaviors can reveal deeper patterns

• The importance of coaches and community

• The "epitaph" exercise for discovering your legacy

• What it means to focus on what's "over the mountain"

• How to use hourly somatic check-ins

• Grounding, movement, service, receiving, and gratitude

• Emotional regulation as a definition of success

• Why learning to receive can be just as important as learning to achieve

• How to create more peace, joy, and fulfillment without abandoning ambition

If this episode resonates with you, subscribe to The Growth Now Movement, leave a review, and share this episode with someone who needs to hear it.

Why do some of our best ideas never become reality?

We have the vision. We have the ambition. We may even have the skills.

But somehow, the idea stays in our head instead of turning into results.

In this episode of The Growth Now Movement, I sit down with Brian to unpack one of the biggest challenges facing entrepreneurs, leaders, and high achievers: the gap between potential and execution.

Brian has spent years thinking about this problem because he's lived it himself.

He talks openly about what it was like to carry an identity of having "uncommon potential" while simultaneously feeling the pressure to prove it. That pursuit of external validation eventually pushed him toward an unsustainable version of ambition—one driven by hustle, achievement, and the need to constantly demonstrate that he was capable.

But eventually, something had to change.

We talk about the shift from extrinsic validation to healthier, more grounded ambition, including a pivotal moment before Brian launched his Burpees for Vets campaign—a project that ultimately raised more than $1 million.

That experience became part of a much bigger lesson:

Potential doesn't create results. Follow-through does.

Brian also completely reframes the way we think about productivity.

Instead of simply asking how much you can accomplish, he defines productivity as:

Quality × Quantity.

It's not just about doing more. It's about making sure the work you're doing actually matters—and then measuring, reflecting, and improving how you execute.

We get into the practical systems Brian uses to make that happen, including dynamic time blocking, schedule-first planning, daily check-ins, end-of-day reviews, and a Todoist-based task system.

He also shares a simple but powerful definition of accountability:

"Keeping track."

Rather than viewing accountability as someone constantly checking up on you, Brian believes you need a system that makes your commitments visible so you can actually see whether you're doing what you said you were going to do.

We also unpack his environment + effort framework for follow-through and why changing your environment can sometimes be more powerful than simply trying harder.

Brian shares how a pre-commitment with a mentor helped him finally finish his book draft—proof that sometimes the best productivity strategy isn't more motivation.

It's creating consequences and structures that make follow-through easier.

And toward the end of the conversation, Brian gets deeply personal about his recent journey into Christian faith and how finding faith has changed the way he thinks about ambition, identity, purpose, and what success actually means.

If you've ever felt like you're capable of more but struggle to consistently execute, this episode will give you a different way to think about productivity, accountability, discipline, and personal growth.

In This Episode, We Discuss:

• Why great ideas so often fail to become results
• The "uncommon potential" identity and the pressure that comes with it
• The difference between intrinsic and extrinsic motivation
• How external validation can create unsustainable ambition
• Brian's Burpees for Vets campaign and raising over $1 million
• Why productivity isn't simply about doing more
• The Quality × Quantity productivity framework
• How to measure, reflect, and improve your performance
• Why your schedule should come before your task list
• Dynamic time blocking and intentional planning
• Brian's Todoist task-management system
• The power of end-of-day reviews
• What accountability actually means
• Why "keeping track" can change your follow-through
• The relationship between environment and effort
• How pre-commitment creates accountability
• Why motivation isn't enough
• How Brian finally finished his book draft
• Creating systems that make execution easier
• Redefining success and ambition
• Brian's recent journey into Christian faith
• How faith can change your relationship with achievement and identity

In a world where everyone is trying to build a personal brand, create content, sell an offer, and use AI to move faster, how do you make sure your business still sounds like you?

In this episode of The Growth Now Movement, I sit down with Paige Brown and Suzanne Dwyer of Brain Grenade to talk about authenticity, entrepreneurship, marketing, offer creation, AI, and what it actually takes to turn your expertise into a business that works.

Their message is simple:

Fake it till you make it isn't working anymore.

We're living through a massive trust recession. People are more skeptical than ever, and they can tell when a brand, sales message, or entrepreneur is trying to be something they're not.

Paige and Suzanne explain why authenticity isn't just a personal-development concept, it's a business strategy.

We get into how the two of them partnered, how Brain Grenade evolved from a traditional agency model into a combination of coaching, consulting, and fulfillment, and why they created an unconventional seven-day in-person experience they call a "kidnap."

The idea is simple: get entrepreneurs away from the noise.

No daily distractions.

No endless meetings.

No constantly putting out fires.

Instead, they spend seven focused days clarifying their offer, pricing, positioning, messaging, revenue streams, systems, and business strategy then build the foundation for the next 90 days.

The goal?

They don't want clients leaving with another notebook full of ideas.

They want them going home as CEOs.

We also talk about the entrepreneurs they work with. Including coaches, consultants, speakers, and corporate escapees and why so many talented people have incredible expertise but struggle to package and communicate it in a way that creates consistent revenue.

Paige and Suzanne break down the importance of having a streamlined offer, creating multiple revenue streams, and making sure your brand voice stays consistent across your content, funnels, automations, CRM, and customer experience.

And then we get into AI.

Rather than using AI to replace your personality, Paige and Suzanne explain how they're using it to protect and amplify it.

They've created a private Brain Grenade app with voice-trained AI agents designed to understand their methodology, protect intellectual property, and help clients move faster without turning their messaging into generic AI-generated content.

That's a conversation I think every entrepreneur needs to hear right now:

How do we use AI without allowing AI to make us sound like everyone else?

We also talk about surrender, intuition, family, wellbeing, gratitude, visualization, and what success actually means when you're building a business around the life you want, not the other way around.

If you're a coach, consultant, speaker, entrepreneur, or business owner trying to create a more authentic brand, build better offers, increase revenue, or use AI strategically without losing your voice, this episode is packed with practical ideas.

In This Episode, We Discuss:

• Why authenticity is becoming a competitive advantage
• Why "fake it till you make it" can destroy trust
• How Paige and Suzanne built their Brain Grenade partnership
• The evolution from agency services to coaching, consulting, and fulfillment
• Their unique seven-day "kidnap" business experience
• How to step out of your business and finally work on it
• Turning your expertise into a clear, profitable offer
• Creating multiple revenue streams without creating more chaos
• How to become the CEO of your business
• Why your brand voice needs to sound like the real you
• Creating consistent messaging across content, funnels, CRM, and automations
• How to use AI without sacrificing authenticity
• Protecting your intellectual property in the AI era
• Why entrepreneurs need space to think strategically
• The importance of surrender and intuition in business
• Building a business that supports your family and wellbeing
• Defining success beyond revenue and status
• The September Punta Cana Brain Grenade experience

The Bigger Conversation

One of the things I really loved about this conversation is that Paige and Suzanne aren't talking about authenticity as some fluffy branding exercise.

They're talking about it as trust.

And trust is the foundation of every sale, every relationship, every brand, and every business.

You can have the best funnel in the world.

You can have the best AI tools.

You can have a massive audience.

But if people don't believe you, none of it matters.

The goal isn't to become better at pretending.

It's to build a business where you don't have to pretend at all.

What happens when you finally build the business you thought would give you freedom… only to realize it has taken over your life?

In this episode of The Growth Now Movement, I sit down with entrepreneur, author, financial strategist, and connector Michelle Jacobik for a conversation about entrepreneurship, burnout, business exits, financial clarity, reinvention, and learning to trust yourself again.

Michelle knows what it's like to build a successful business from the ground up. She grew her insurance agency into a 22-person operation—but eventually realized that the business she had built was becoming a "monster."

Her health was suffering. Her family was getting the leftovers. And despite the external success, she knew something had to change.

Michelle shares what happened when she stopped trying to figure out her entire life and instead started thinking about her life in chapters.

That simple shift gave her permission to make different decisions.

Eventually, Michelle exited her business, stepped into a quiet sabbatical, and began an intense period of identity work through journaling, yoga, prayer, meditation, and teachings from people like Wayne Dyer.

And that's where this conversation gets really interesting.

Because leaving the business wasn't the end of the story—it was the beginning of Michelle figuring out who she was without the business.

We also dive deep into one of the biggest problems entrepreneurs face but don't talk about enough: financial avoidance.

Michelle believes many entrepreneurs aren't struggling because they don't know how to make money. They're struggling because they haven't created alignment between their vision, goals, financial strategy, and the actual numbers inside their business.

Through her book The Path to Profits and her work with entrepreneurs, Michelle helps business owners understand their money, create profitable businesses, and avoid the financial mistakes that can ultimately lead to business failure.

We also talk about relationship-first entrepreneurship, why being a connector can be one of your greatest assets, and why the right rooms can completely change the trajectory of your business and your life.

Michelle shares the philosophy behind communities like Thrive Hive, where the rules are simple: no ego, no judgment, and no pitching.

Because sometimes the most valuable thing you can do for your business isn't another strategy.

It's getting around the right people.

And ultimately, Michelle defines success in a way I think a lot of entrepreneurs can relate to: doing what you want, when you want, with whom you want.

Her biggest growth moment? Learning to trust herself.

If you've ever felt burned out by your business, struggled with your identity after an exit, avoided your finances, or wondered whether the success you're chasing is actually creating the life you want, this episode is for you.

In This Episode, We Discuss:

• Why successful entrepreneurs can still feel completely burned out
• How Michelle built a 22-person insurance agency
• The hidden cost of building a business that consumes your life
• Why thinking in "chapters" can create freedom
• Knowing when it's time to exit a business
• What happens to your identity after leaving your company
• Reinventing yourself after entrepreneurial success
• Journaling, yoga, prayer, and inner work
• Lessons from Wayne Dyer
• Why entrepreneurs avoid looking at their finances
• How financial avoidance can contribute to business failure
• Creating alignment between your vision, goals, and money
• Building a profitable business instead of simply building a bigger business
• Relationship-first entrepreneurship
• Why being a connector is such a powerful business skill
• The importance of curated rooms and trusted communities
• Creating spaces without ego, judgment, or pitching
• How to build greater self-trust
• Michelle's definition of true freedom and success

In a world that's constantly telling us to trust the process, trust the experts, or trust someone else's roadmap, what if the greatest thing we could learn is how to trust ourselves?

In this episode of The Growth Now Movement, I sit down with coach, coach-trainer, and founder Tarryne West to explore why self-trust may be the most important skill we never learn—and why it's the antidote to fear.

Tarryne has spent over 16 years in what she calls the "Wild West" of the coaching industry, helping people create lasting transformation. But her journey didn't begin with confidence or clarity. It began with trauma, depression, anxiety, an eating disorder, and spending nearly two years homebound in New Zealand.

Everything changed when she discovered the work of Tony Robbins and realized that while she couldn't control everything happening around her, she could learn to influence her thoughts, emotions, and behaviors. Within weeks, she was leaving the house and auditioning for a stage production—a moment that completely altered the trajectory of her life.

Today, Tarryne trains coaches around the world and teaches that self-trust isn't something you're born with—it's something you build through small promises you consistently keep with yourself.

We also dive into the rapidly growing coaching industry and discuss how to find a legitimate coach, why certifications aren't everything (but training matters), and what separates transformational coaching from surface-level advice. Tarryne explains why great coaches create agenda-free spaces that allow clients to uncover their own answers rather than simply telling them what to do.

If you've ever struggled with fear, self-doubt, anxiety, or wondering whether you're capable of creating meaningful change in your life, this conversation will remind you that transformation begins with trusting yourself.

In This Episode, We Discuss:

• Why self-trust is the antidote to fear
• How to build confidence by keeping promises to yourself
• Tarryn's incredible journey from being homebound to transforming lives
• The role trauma, anxiety, and depression play in our personal growth
• What Tony Robbins taught her that changed everything
• How to choose the right coach for your personal transformation
• Why coaching is still the "Wild West" and what to look for before hiring someone
• What great coaching actually looks like
• Why coaches need coaches, too
• Creating lasting transformation through consistent practice
• How to end every day proud of how you've shown up

What does it really mean to live an audacious life?

In this episode of The Growth Now Movement, I sit down with Erica Rothenberger—a civil engineer, corporate executive, entrepreneur, mom of two, podcast host, and founder of the Audacious Women Summit—to talk about leadership, fulfillment, resilience, and turning unimaginable pain into purposeful action.

Erica defines being audacious differently than most people. It's not the highlight reel that everyone sees. It's the hard conversations, the early mornings, the uncomfortable decisions, and the behind-the-scenes work that no one applauds. It's choosing growth when it's difficult and continuing to show up when nobody's watching.

After a seventh-grade Take Your Daughter to Work Day introduced her to construction, Erica found herself building a successful career in a male-dominated industry by learning how to stretch beyond her comfort zone and walk confidently into rooms where she didn't always feel like she belonged.

But her greatest lesson wouldn't come from the boardroom.

In 2022, Erica survived a violent assault and strangulation that forever changed the trajectory of her life. Rather than allowing her story to define her, she chose to use it to serve others. Today, she's become an advocate for survivors, donates proceeds from her book to domestic violence organizations, and is working to bring Erica's Law to Pennsylvania.

We also dive into why so many high achievers struggle to feel fulfilled despite accomplishing incredible things, how meaningful relationships can completely change the direction of your life, and why celebrating your wins might be one of the most important habits you're currently neglecting.

This conversation is about courage, boundaries, healing, and giving yourself permission to live audaciously.

In This Episode, We Discuss:

• What it truly means to live an audacious life
• The behind-the-scenes habits that create extraordinary success
• Building confidence in male-dominated industries
• Why high achievers often struggle with fulfillment
• How meaningful connections can change your life's trajectory
• Erica's journey from corporate leadership to creating the Audacious Women Summit
• Surviving a violent assault and transforming pain into purpose
• Why boundaries and saying "no" are essential for growth
• The power of celebrating your accomplishments through an "Audacious Badass List"
• Erica's 3:00-3:30 daily practice for creating intentionality and success
• How resilience is built one decision at a time

What if everything you've been taught about grit, success, and resilience is incomplete?

In this powerful episode of The Growth Now Movement, I sit down with Kelly Green—a psychotherapist, resilience researcher, farmer, university lecturer, and one of the most inspiring people I've had on the show. Kelly's story is one of unimaginable adversity, incredible achievement, and profound healing.

After surviving childhood sexual abuse and being sold for sex as a child, Kelly spent much of her life doing what so many high achievers do—proving her worth through achievement. She went from working at McDonald's to becoming an attorney, building a successful law practice, earning her Master's degree in Psychology from Harvard, and dedicating her life to helping others heal from trauma.

But despite all of her accomplishments, her body began keeping score.

Kelly shares how unresolved trauma led to multiple autoimmune diagnoses and forced her to confront an uncomfortable truth: success doesn't automatically equal healing.

During our conversation, we dive deep into the difference between grit and true resilience, why so many entrepreneurs and high performers burn themselves out chasing achievement, and how trauma affects our biology, mindset, and relationships. Kelly also shares her groundbreaking five pillars of holistic resilience and practical ways we can begin building a life that's not just successful—but sustainable and fulfilling.

If you've ever felt like you're doing all the right things but still feel exhausted, stuck, or disconnected from yourself, this episode will challenge the way you think about success, healing, and resilience.

In This Episode, We Discuss:

• Kelly's incredible journey from childhood trauma to Harvard graduate
• The difference between grit and true resilience
• Why high achievers often struggle with burnout and autoimmune disease
• How childhood trauma impacts your biology and nervous system
• The five pillars of holistic resilience
• Why success doesn't always lead to fulfillment
• Human connection and mentorship as keys to healing
• Practical ways to build emotional and physical resilience
• The biggest lesson Kelly learned about taking ownership of her healing journey
• Daily habits that create a more resilient and purpose-driven life

Connect with Kelly Green:

• Website: HolisticResilience.com
• Learn more about Kelly's resilience research, assessments, and upcoming tools.

What if the thing you've been chasing your entire life is actually the thing keeping you from feeling fulfilled?

In this episode of the Growth Now Movement, I sit down once again with my good friend Nick Santonastasso. It's been almost five years since his first appearance on the show, and I can honestly say this is one of the most meaningful conversations we've ever had.

Most people know Nick because of his incredible story. Born with Hanhart syndrome, he has inspired millions by refusing to let his physical circumstances define his life. But what really stood out to me in this conversation wasn't his resilience—it was his honesty.

Nick shares how, despite achieving incredible success as a global speaker and entrepreneur, he realized he had been chasing a version of himself that didn't actually exist. Like so many high achievers, he believed the next accomplishment, the next stage, or the next milestone would finally make him feel enough.

It never did.

Instead, Nick discovered that fulfillment isn't something you achieve. It's something you create from within.

We talk about how many entrepreneurs unknowingly build their identity around external validation, why people-pleasing often starts in childhood, and how even a successful personal brand can become a prison if you feel like you always have to be "on."

One of my favorite concepts Nick shares is the difference between living as a judge versus living as a scientist. Instead of beating yourself up every time something doesn't go your way, approach your life with curiosity. Ask better questions. Look for patterns. Learn instead of labeling yourself.

We even walk through a live coaching exercise where Nick helps uncover how childhood experiences can create resistance in business today. It's one of those moments that I know will stick with listeners long after the episode ends.

We also talk about the business side of things, including how COVID forced Nick to completely reinvent his business, learn sales, create offers, and develop Stage Secrets—a framework that teaches speakers how to confidently sell from stage without feeling manipulative.

This conversation is ultimately about redefining success.

It's about letting go of the fictional future version of yourself and realizing that the person you're becoming starts with who you choose to be today.

In This Episode, We Discuss:

• Why high achievers often feel unfulfilled despite their success

• The danger of chasing a future version of yourself

• How childhood experiences shape confidence and identity

• Escaping people-pleasing and the need for validation

• Why authenticity creates stronger leadership than perfection

• The powerful "Judge vs. Scientist" mindset

• How emotional healing impacts business growth

• Nick's approach to selling from stage with integrity

• The lessons COVID taught him about entrepreneurship

• How to define what "enough" looks like before you achieve it

This episode is a reminder that growth isn't just about building a bigger business or accomplishing bigger goals.

Sometimes the greatest transformation happens when you stop trying to become someone else—and finally give yourself permission to become fully yourself.

What if the biggest thing standing between you and consistent high-ticket sales isn't your offer—but the way you're selling it?

In this episode of the Growth Now Movement, I sit down with entrepreneur and marketing strategist Zach Hesterberg to talk about how coaches, consultants, speakers, and service providers can attract more clients and sell premium offers without feeling pushy, salesy, or inauthentic.

Zach has built a business helping entrepreneurs use paid virtual events to consistently generate high-ticket sales, and what he shares in this conversation completely changes the way many people think about webinars and online events.

If you've written off virtual events because you think people are "Zoomed out," think again.

Zach explains why shorter, more intentional two-day virtual events continue to outperform many traditional webinars and how some of his clients have built repeatable systems that have generated millions of dollars in revenue.

But what I appreciate most about Zach is that he doesn't teach manipulation—he teaches trust.

We dive into his "upfront contract" strategy and the five core beliefs every buyer needs before they're willing to invest in themselves. Instead of convincing people to buy, Zach shows how to create an environment where the right people naturally want to take the next step.

We also talk about his entrepreneurial journey—from building a social media agency in his college dorm while playing Division I volleyball to finding his niche working with coaches and consultants. He shares how becoming a Chubbies Shorts ambassador sparked his interest in marketing, how one $1,000-per-month client gave him the confidence to keep going, and how pivoting during COVID led him to discover the power of paid virtual events.

One of the most impactful parts of our conversation comes when Zach shares losing his biggest client on his wedding night. Rather than letting it derail him, that experience strengthened his faith and reminded him that success isn't tied to one client, one opportunity, or one season.

Today, Zach defines success as faithfully living out God's calling for his life. His daily habits—including prayer, reading Scripture, taking care of his health, and investing intentionally in his marriage—keep him grounded as he continues building his business.

In This Episode, We Discuss:

• How to sell high-ticket offers without feeling manipulative

• Why paid virtual events still work in today's market

• The difference between educating and actually converting buyers

• Zach's framework for building trust during sales presentations

• The five buyer beliefs every entrepreneur should understand

• Why niching down accelerated his business growth

• The economics behind virtual events versus live events

• How faith has shaped Zach's approach to entrepreneurship

• Lessons learned from losing his biggest client during one of life's biggest moments

• Daily habits that help him stay focused, healthy, and aligned

Whether you're selling coaching, consulting, speaking, courses, or professional services, this episode is packed with actionable marketing strategies that will help you serve more people while growing your business the right way.

Because at the end of the day, the best sales strategy isn't about pressure.

It's about building enough trust that the right people are excited to say yes.

What happens when you build the business, hit the goals, make the money, and create the success you thought you wanted—but your body, mind, and relationships are quietly falling apart behind the scenes?

In this episode of the Growth Now Movement, I sit down with MJ Gordon, a performance strategist and strategic advisor who works with established entrepreneurs, founders, and high-performing leaders who feel stuck, burned out, and at risk of breaking if they continue scaling the way they have been.

MJ helps people increase their time, energy, focus, and capacity without telling them to simply work harder, wake up earlier, or "fix their mindset." Because sometimes the problem isn't your discipline. Sometimes the problem is that your nervous system has been stuck in survival mode for so long that your body no longer knows how to recover.

MJ shares her own journey through a near-divorce, severe cortisol dysfunction, burnout, and the realization that traditional productivity advice was not enough. She began exploring holistic testing, nervous system recovery, bio-optimization, supplementation, sleep, genetics, neurodiversity, and individualized performance systems.

One of the biggest takeaways from this conversation is that many entrepreneurs have normalized fight-or-flight. We become so used to solving problems, chasing goals, putting out fires, and carrying everyone else's stress that we forget what it feels like to actually be regulated.

But that stress doesn't just affect your health.

It affects your ability to lead. It affects your sales conversations. It affects your creativity. It affects your decision-making. It affects your relationships. And eventually, it can affect the very business you worked so hard to build.

MJ explains why symptoms should not be treated one at a time. Brain fog, poor sleep, exhaustion, low motivation, anxiety, lack of focus, irritability, and feeling disconnected can all be part of a larger picture. She shares why deeper testing—including biomarker panels, genetics, neurodiversity assessments, and working with the right specialists—can help entrepreneurs finally understand what is happening underneath the surface.

We also talk about AI and how it can become an "external brain" to help reduce mental overload, close open loops, and create more room for presence and deep work. MJ shares how she helps clients use an energy-output algorithm to identify what is draining them, what is fueling them, and where they can create more capacity without sacrificing their health or family.

This episode is for the entrepreneur who is doing well on paper but doesn't feel well in real life.

You don't need more pressure. You may need a better system.

In This Episode, We Discuss:

• Why entrepreneurs often live in fight-or-flight without realizing it

• How chronic stress impacts sales, leadership, focus, and creativity

• Why discipline is not always the answer to burnout

• MJ's personal story of cortisol dysfunction and recovery

• How holistic testing can reveal root causes behind exhaustion and brain fog

• Why biomarker panels, genetics, and neurodiversity assessments matter

• The connection between sleep, recovery, and sustainable business growth

• How to use AI as an external brain to reduce mental load

• Why closing open loops can help you become more present

• How to build more capacity without working yourself into the ground

• What success looks like when you stop sacrificing your health for achievement

If you are growing a business, leading a team, building a legacy, or simply trying to become the best version of yourself, this conversation will challenge you to look at performance differently.

Because the goal isn't just to build a successful business.

The goal is to be healthy enough to enjoy it.