AskAlli: Self-Publishing Advice Podcast

Alliance of Independent Authors

Are you new to self-publishing? Or a seasoned indie author who wants to cut through the noise to get only the most up-to-date and important self-publishing advice?

  • 9 minutes 5 seconds
    News: Remembering Porter Anderson and Spotify's Year in Audiobooks

    On this episode of the Self-Publishing with ALLi podcast, Dan Holloway reflects on the death of Porter Anderson, longtime editor in chief of Publishing Perspectives and a respected, sharp-witted voice in the book world whose influence reached far into both traditional and indie publishing. Dan shares tributes from colleagues and friends before turning to Spotify's year-end audiobook trends, where romantic and "spicy" fantasy continue to dominate and darker genres like dystopia and horror are showing new momentum.

    Sponsor

    Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me.

    Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need.

    And, if you haven't already, we invite you to join our organization and become a self-publishing ally.

    About the Host

    Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

    12 December 2025, 1:00 pm
  • 42 minutes 5 seconds
    Interview: How Literary RPGs Find Their Audience with Anna Featherstone, Vee Hendro, and Hayley Gordon

    How do indie creators reach global audiences while staying true to their values? In this second conversation, Anna Featherstone continues her chat with Vee Hendro and Hayley Gordon about distribution, community, and marketing in the world of literary-inspired role-playing games. From Kickstarter to conventions and creative commons licensing, they share smart strategies for connecting stories with players worldwide.

    Find more author advice, tips, and tools at our Self-Publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally.

    Sponsor

    This podcast is proudly sponsored by Gatekeeper Press — your partner in premium independent publishing. Empowering authors with expert guidance, 100% rights, 100% royalties, and global distribution. From editing to marketing, their all-inclusive services help you publish professionally and confidently. Gatekeeper Press — Where Authors Are Family.

    About the Host

    Anna Featherstone is ALLi's nonfiction adviser and an author advocate and mentor. A judge of The Australian Business Book Awards and Australian Society of Travel Writers awards, she's also the founder of Bold Authors and presents author marketing and self-publishing workshops for organizations, including Byron Writers Festival. Anna has authored books including how-to and memoirs and her book Look-It's Your Book! about writing, publishing, marketing, and leveraging nonfiction is on the Australian Society of Authors recommended reading list. When she's not being bookish, Anna's into bees, beings, and the big issues of our time.

    About the Guests

    Vee Hendro and Hayley Gordon are the award-winning designers and married duo behind Storybrewers Roleplaying, an Australian studio known for emotionally rich, character-driven tabletop role-playing games that explore history, literature, and queer narratives. Their work has earned multiple honors, including two ARPIA Game of the Year awards, Best Tabletop Game at SXSW Sydney, and back-to-back wins at the PAX Aus Indie Showcase. Based on Gadigal land in Sydney's inner west, they live with their dog Holiday and a rotating crew of foster cats. More at linktr.ee/storybrewers.

    10 December 2025, 1:00 pm
  • 32 minutes 41 seconds
    Inspirational Indie Author Interview #198: Jonathan Posner Writes Tudor-Era Adventures and Built a Publishing Company to Guide New Writers

    My guest this episode is Jonathan Posner, an indie author who writes historical action-adventure set in the Tudor period. After years of self-publishing, he used what he learned to build his own imprint, which has grown into a publishing company that guides new authors through the indie process. His goal is to give writers the support he wished he had when he started.

    Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need.

    We invite you to join our organization and become a self-publishing ally.

    About the Host

    Howard Lovy has been a journalist for 40 years and now amplifies the voices of independent author-publishers and works with authors as a developmental editor. Find Howard at howardlovy.com, LinkedIn, and X.

    About the Guest

    After a thirty-five-year career in marketing and advertising, Jonathan Posner became a full-time writer and publisher based in Exeter, UK. He has written seven action-adventure novels set in the sixteenth century, along with two collections of short stories and articles, and he teaches the craft of writing through the Writing at the Edge collective. In 2023, he founded Winter & Drew Publishing to guide authors who choose the self-publishing route and want experienced support. When he isn't writing or publishing, he presents two radio programs on Phonic FM: The Thursday Book Club and Lights Up!.

    7 December 2025, 1:00 pm
  • 10 minutes 54 seconds
    News: Audiobook Habits Shift, OverDrive Challenges OpenAI, and Study Shows Poetry Can Break AI Guardrails

    On this episode of the Self-Publishing with ALLi podcast, Dan Holloway looks at a new study of American media habits that reveals strong daily audiobook listening—despite slowing growth driven by low uptake among readers over fifty. He also reports on OverDrive's trademark lawsuit against OpenAI over the name Sora, and shares findings from a research paper showing that poetic prompts can bypass AI guardrails far more effectively than standard requests.

    Sponsor

    Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me.

    Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need.

    And, if you haven't already, we invite you to join our organization and become a self-publishing ally.

    About the Host

    Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

    5 December 2025, 1:00 pm
  • 35 minutes 32 seconds
    Interview: The Hidden Craft of Ghostwritten Fiction with Matty Dalrymple and Jon McGoran

    In this episode of the Self-Publishing with ALLi podcast, Matty Dalrymple talks with author and ghostwriter Jon McGoran about the craft and business of ghostwriting fiction. They discuss how Jon got started through an agency, the difference between fiction and nonfiction ghostwriting, the challenges of working in someone else's creative world, and how clear contracts and good collaboration can make ghostwriting a steady income stream for authors.

    About the Host

    Matty Dalrymple podcasts, writes, speaks, and consults on the writing craft and the publishing voyage as The Indy Author. She has written books on the business of short fiction and podcasting for authors, and her articles have appeared in Writer's Digest magazine. She serves as the campaigns manager for the Alliance of Independent Authors. Matty is also the author of the Lizzy Ballard Thrillers, beginning with Rock Paper Scissors; the Ann Kinnear Suspense Novels, beginning with The Sense of Death; and the Ann Kinnear Suspense Shorts, including Close These Eyes. She is a member of International Thriller Writers and Sisters in Crime.

    About the Guest

    Jon McGoran is the author of eleven novels for adults and young adults, including his latest thriller, The Price of Everything, which Publishers Weekly called "a page-turning thrill ride." His other books include the YA science-fiction thrillers Spliced, Splintered, and Spiked, as well as the science-based thrillers Drift, Deadout, and Dust Up. Jon is also a developmental editor, ghostwriter, and teacher in Drexel University's Creative Writing MFA program, and he lives outside Philadelphia. You can find Jon through his website, Facebook, Goodreads, Bluesky, Instagram, Threads, and LinkedIn.

    3 December 2025, 1:00 pm
  • 57 minutes 57 seconds
    How to Find and Maximize Book Awards to Boost Your Author Platform with Matty Dalrymple and Hannah Jacobson

    On the Self-Publishing with ALLi podcast, Campaigns Manager Matty Dalrymple interviews Hannah Jacobson about how indie authors can find and make the most of book awards. Their conversation covers everything from spotting red flags and budgeting for entry fees to using nominations and wins to boost visibility, strengthen a book's metadata, and open doors to opportunities like BookBub Featured Deals. Jacobson, founder of Book Award Pro, also explains how awards can support authors at any stage of their publishing journey and offers practical tips on sharing award news without sounding self-promotional.

    Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need.

    And, if you haven't already, we invite you to join our organization and become a self-publishing ally.

    30 November 2025, 1:00 pm
  • 10 minutes 4 seconds
    News: AI-Generated Staff Profiles Raise Concerns, Tulia Launches Author Platform, and NZ Prize Bars AI Covers

    On this episode of the Self-Publishing with ALLi podcast, Dan Holloway reports on concerns around companies using AI-generated staff profiles to sell high-priced author services, including Melbourne Book Publisher and related outfits in the UK, Australia, and New Zealand. He also looks at Tulia's new author platform that builds customizable book pages from ISBN data, highlights a small-group social reading app, and notes a case from New Zealand where AI-assisted cover design led to books being disqualified from a major award.

    Sponsor

    Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me.

    Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need.

    And, if you haven't already, we invite you to join our organization and become a self-publishing ally.

    About the Host

    Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

    28 November 2025, 1:00 pm
  • 31 minutes 28 seconds
    What Author Nation Reveals About the Future of Indie Publishing with Joe Solari and Orna Ross

    On the Self-Publishing with ALLi podcast, Joe Solari sits down with ALLi Director Orna Ross for a candid debrief from Author Nation, where they talk about the energy of the conference, what it means for indie authors, and where the industry is headed. They cover everything from the value of in-person community to the rise of AI, new advertising opportunities, and the growing range of publishing paths available to authors. Orna reflects on meeting members face to face, the professionalism of the event, and what she sees as the key trends shaping author careers in the coming year.

    Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need.

    We invite you to join our organization and become a self-publishing ally.

    About the Host

    Joe Solari assists authors in developing successful businesses as the managing partner of Author Ventures LLC. In his role as a business manager, he supports his private clients, who collectively achieved gross royalties of twenty-two million in 2023, with an average pre-tax profit of 44%. This remarkable success results from implementing disciplined business strategies and maintaining an unwavering dedication to enhancing the customer experience.

    26 November 2025, 1:00 pm
  • 26 minutes 14 seconds
    Inspirational Indie Author Interview #197: S. J. Barratt Draws Inspiration From Scotland's Wild Beauty to Create Eco-Adventures for Young Readers

    My guest this episode is Suzanne Barratt, who writes as S. J. Barratt. She blends her background in agriculture and environmental communications with her love of Scotland and Shetland to create eco-adventure stories for middle-grade readers. We talked about her childhood surrounded by books and nature, how she shaped her writing through research and collaboration with an illustrator and editors, and why the indie path gives her the creative freedom she values.

    Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need.

    We invite you to join our organization and become a self-publishing ally.

    About the Host

    Howard Lovy has been a journalist for 40 years and now amplifies the voices of independent author-publishers and works with authors as a developmental editor. Find Howard at howardlovy.com, LinkedIn, and X.

    About the Guest

    S. J. Barratt is a self-published children's author whose eco-themed stories explore the connection between people and the natural world. Rooted in her English countryside upbringing and shaped by a career in agriculture and environmental communications, she brings a practical understanding of rural life to her work. Now based in Lyon, France, she writes middle-grade adventures that encourage young readers to step away from screens and rediscover the outdoors. Her Living at the Edge of the World series reflects this mission. Learn more at S. J. Barratt.

    23 November 2025, 1:00 pm
  • 10 minutes 10 seconds
    News: Spotify Expands Audiobooks, Launches Recaps Feature, and beehiiv Adds New Tools for Authors

    On this episode of the Self-Publishing with ALLi podcast, Dan Holloway reports on Spotify's continued expansion into audiobooks, including new access across key Nordic markets and the rollout of its AI-powered "recaps" feature that helps listeners pick up where they left off. He outlines how Spotify is addressing copyright concerns around AI use and notes broader audio developments, including 11 Labs signing voice deals with major celebrities. Dan also looks at beehiiv's move to position itself as a full-service platform for long-form creators, offering new website and analytics tools for authors who rely on newsletters.

    Sponsor

    Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me.

    Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need.

    And, if you haven't already, we invite you to join our organization and become a self-publishing ally.

    About the Host

    Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

    21 November 2025, 1:00 pm
  • 44 minutes 17 seconds
    Advice: Author Nation Conference Conclusions 2025 — Courage, Choice, and New Directions for Indie Authors with Orna Ross and Joanna Penn

    Orna Ross and Joanna Penn sit down for a candid, back-and-forth debrief on Author Nation and SelfPubCon 2025, and some of the bigger creative questions raised by the conferences. They unpack the benefits and challenges of physical versus online events, then broaden the conversation into creative courage and change. Discover Drew Davies's "kill two things" rule, why Orna pressed pause on her Go Creative! series, and how Joanna is stepping into a new season with her Masters in Death, Religion, and Culture. As ever, you'll enjoy honest reflection, practical takeaways, and permission to step boldly into your own next creative chapter.

    About the Hosts

    Joanna Penn writes nonfiction for authors and is an award-nominated, New York Times and USA Today bestselling thriller author as J.F.Penn. She's also an award-winning podcaster, creative entrepreneur, and international professional speaker.

    Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website.

    20 November 2025, 1:00 pm
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