2020 Podcast Predictions. And...What does it mean to have a hit movie...on Netflix? Plus, rants and raves on Guy Kawasaki, Sam Harris, Julia Roberts, and more! Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://blog.pacific-content.com/20-podcast-predictions-for-2020-from-top-industry-leaders-f4ef49e48909

https://www.theverge.com/2019/12/6/20998569/the-irishman-netflix-nielsen-data-viewers-bird-box-breaking-bad-el-camino-theaters

Is Apple TV+ in trouble already? And...Franchises falling - Terminator and The Shining. Plus, rants and raves! Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://www.thewrap.com/why-apple-tv-cant-compete-against-netflix-and-disney-without-a-friends-or-seinfeld/

https://www.forbes.com/sites/scottmendelson/2019/11/11/box-office-doctor-sleep-failed-to-learn-the-lessons-of-blade-runner-2049/#1d205c957e2e

Your favorite brands have lost their luster. And...Goodbye streaming video, hello TV! Plus rants and raves about the homemade University of Tennessee t-shirt that became a phenomenon and the ice cream truck "anti-influencer" that makes Instagram "stars" pay double. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://www.axios.com/iconic-brands-lose-their-luster-8c09697c-f33e-405a-b778-b189390a5568.html

https://medium.com/@stewartschley/streaming-video-we-hardly-knew-ye-2add24d85888

Nielsen says Radio listenership remains strong. Bueller? Bueller?. And...Are real fake influencers more influential than fake real influencers? Plus rants and raves about the "Poop Museum," why some critics think "The Lion King" movie shouldn't exist, the endless stream of "Halloween" movies, and how easy it is to create an "iHeartRadio-type multimedia company." Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://radioink.com/2019/06/18/nielsen-listenership-remains-strong/

https://apple.news/Av6zAWZzJR3yVLWdEtPPZhw 

Podcasting is NOT the new blogging. And...Will there ever be another Game Of Thrones-sized hit? Plus rants and raves about what happens when your Star Wars podcast attracts the attention of Luke Skywalker, himself. And more. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://www.copyblogger.com/podcasting-new-blogging/

https://www.vox.com/recode/2019/5/20/18632840/hbo-next-game-of-thrones-tv-netflix-apple-amazon

http://insidestarwars.com

Disney and the future of TV. And...Has Apple poisoned Netflix? Plus rants and raves about the fallout of Dunkin's decision to banish "Donuts" from its name and the phenomenon of "niche-ification." Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://stratechery.com/2019/disney-and-the-future-of-tv/

https://www.mediavillage.com/article/apple-poisons-netflix-needham-company/

Prediction: Big media will have its hands full with Netflix. And Spotify and Gimlet and Anchor, oh my! Plus, rants and raves on "grit" and pop up service apps like Recharge (hotel-by-the-minute), Popup (ephemeral coffee shops), and Breather (on-demand private workspaces). Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://redef.com/original/big-media-isnt-ready-to-fight-back-netflix-misunderstandings-pt-5?curator=MediaREDEF

https://www.recode.net/2019/3/18/18271916/netflix-apple-reed-hastings-video-plans-tech-company-regulation-press-conference-ted-sarandos

https://techcrunch.com/2019/02/14/spotify-gimlet-anchor-340-million/

2019's media predictions. And...Amazon's new ad strategy: Free samples! Plus, rants and raves on a platform for foodies that allows you to interact with and buy from your favorite chefs and the frightening declines in traditional radio listening. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://techcrunch.com/2018/12/31/1763827/

https://www.axios.com/amazon-ad-strategy-free-samples-based-on-consumer-data-5ce0fe5b-6112-4d59-8d28-39278f457b6d.html

Overpriced shoes? A Hail Mary "Payless." And... Will malls look more like...towns? Plus, rants and raves on Youtube "Superwoman" Lilly Singh, Capital One Cafe's, and personalized celebrity videos from Cameo.com. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://www.cnn.com/2018/11/29/business/payless-fake-store/index.html

https://www.axios.com/future-of-malls-retail-columbus-5a46a516-a907-4119-bd97-0d2bd1dab5ae.html

Can Netflix become HBO before HBO becomes Netflix? And... Can Radio survive without Passion? Plus, rants and raves on Netflix's "The Haunting of Hill House," the demise of SEARS, and more. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://www.barrons.com/articles/video-comes-full-circle-as-hbo-prepares-to-tackle-netflix-1539518400

https://radioink.com/2018/10/16/can-radio-survive-without-passion/

Buzzworthy TV gets small: How choice, tech, and attention are reshaping what we watch. And... Is Netflix GOOD for movie theaters? Plus, rants and raves on Nabisco's questionable response to PETA, The Nike/Colin Kaepernick controversy, "Offline," the online magazine that must be read offline, and the ever-popular news from Wax Museums! Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources: 

https://www.mediavillage.com/article/its-a-smart-tvdevice-world-after-all/

https://www.emarketer.com/content/more-than-half-of-us-consumers-watch-subscription-ott-video-2018

https://www.hollywoodreporter.com/live-feed/summer-2018-tv-ratings-winners-losers-1138477

http://adage.com/article/digital/netflix-movie-theaters-summer-decades/314763/