Campaign podcast

Campaign

Welcome to the Campaign Podcast, brought to you by the team at Campaign and powered by Somethin' Else (http://www.somethinelse.com/news/) .

  • 30 minutes 32 seconds
    School Reports 2024 special

    Campaign's deputy editor Gemma Charles chats to editor Maisie McCabe and premium content editor Nicola Merrifield to find out what's new in this year's School Reports.


    They discuss the agencies that received the highest scores, why Campaign is highlighting the shops that are Living Wage Foundation accredited and those that are All In Champions, plus why some agencies only received a provisional mark.


    We also hear from agency bosses at Spark Foundry, Mother, Wieden & Kennedy, Goodstuff Communications and Dentsu Creative on two issues explored in new Campaign features: how to deal with the loss of a major client, and the ways agencies can grow their workforce sustainably.


    Further reading:

    School Reports 2024: A-Z

    School Reports 2024: Economic headwinds slow agency billings growth

    School Reports 2024: One step forward, two steps back for diversity

    Now takes ‘heart-breaking’ decision to close after 13 years



    Hosted on Acast. See acast.com/privacy for more information.

    2 May 2024, 3:12 pm
  • 28 minutes 36 seconds
    Sky media shortlist | Brave Bison's Social Chain effect | Rise conference

    Covering the news this week, the Campaign editorial team discusses adland's biggest issues across media, creativity and tech.


    The team, hosted by media editor Beau Jackson, discusses the Sky media shortlist and why agency pitches are moving to a holding group solution their biggest clients. Tech editor Lucy Shelley delves deeper into Brave Bison's full-year results and how the agency made the Social Chain acquisition pay off. Deputy news editor Marianne Calnan gives her verdict from being on the ground at the Rise conference last week.


    Plus, the team reveal the campaigns that have caught their eye in the last week, including Waitrose's fallen billboard by Saatchi & Saatchi London, Ovo Energy's "Power nap" Alexa campaign by Goodstuff and Saatchis, and Tails.com's abundance (or not?) of labradors by TheOr.


    Further reading:

    Now takes ‘heart-breaking’ decision to close after 13 years


    Hosted on Acast. See acast.com/privacy for more information.

    30 April 2024, 10:33 am
  • 24 minutes 32 seconds
    Campaign Media Awards winners Mail Metro Media, PHD & Zenith

    Mail Metro Media, PHD and Zenith were among the big winners at this year’s sellout Campaign Media Awards.


    Joining Campaign media editor Beau Jackson, they each discuss their competition; give behind-the-scenes insight into their award winning work; talk about where media makes a difference to a strong creative campaign and give a sneak-peak of what’s coming up this year.


    She is joined by:


    • Lauren Dick, executive director of media and data at Mail Metro Media, winner of Commercial Team of the Year

    • Richard Clay, chief strategy officer at Zenith, whose seven wins included Banks & Financial Services, Best Use of Insight and Creative Idea - budget over £250K

    • Tilly Macpherson-Bruty, associate planning director at PHD UK who worked on the Grand Prix winning "Pink sky thinking" campaign for Warner Bros' Barbie movie


    Further reading:


    Campaign Media Awards 2024: winners revealed

    In Pictures: Campaign Media Awards 2024

    Campaign Media Awards 2024: shortlist revealed



    Hosted on Acast. See acast.com/privacy for more information.

    25 April 2024, 9:22 am
  • 32 minutes 12 seconds
    Media Week Podcast: The legacy of Lunch & Learns

    ‘Lunch and learn’ sessions are a historic part of the relationship between agencies and media owners - but how should they work, and are they still necessary? In this week’s episode, the Media Week Podcast team cook up their recipes for the ideal lunch and learn, as well as discussing the etiquette of CTV ads, AI news recommendations, and Disney’s efforts to lead the way in programmatic streaming ads.


    Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media.


    Figures quoted in the MediaWeek podcast were accurate at the time of recording.


    Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions for Media Anon here: https://forms.gle/CXPYw4SDRSqXzZTt8


    Hosted on Acast. See acast.com/privacy for more information.

    24 April 2024, 11:00 am
  • 13 minutes 27 seconds
    Adland's gender pay gap | Cannes Lions jury | Will agencies move to holdco solution for big clients?

    Campaign UK's editorial team discusses the news of the week, including WPP's rise internal in internal whistleblower reports and Publicis shaking up its board.


    Creativity and media reporters, Charlotte Rawlings and Shauna Lewis, discuss some of the biggest news of the week with tech editor Lucy Shelley, from Campaign's research into agencies' gender pay gaps to the UK figures in the Cannes Lions Jury and we ask if agencies are losing their individuality as they increasingly move to a holding company solution for their biggest clients.


    Also discussed in this episode:

    Pablo hires creative directors from Adam & Eve/DDB and Special

    Dan Cullen Shute exits Creature in agency restructure


    Coming up this week: Campaign's School Reports 2024 and an interview episode with the winners of the Campaign Media Awards 2024.


    Hosted on Acast. See acast.com/privacy for more information.

    23 April 2024, 6:18 am
  • 26 minutes 50 seconds
    Campaign Podcast: How to win at the British Podcast Awards

    In a special episode about the forthcoming British Podcast Awards 2024, Gideon Spanier, the UK editor-in-chief of Campaign, looks at the latest trends in podcasting and advertising and discusses how to win at the most important awards in the UK podcast industry.


    We speak to two BPA judges, Michaela Hallam, the director of content for Fresh Air, a podcast production company, and Chris Impey, co-editor of The Intelligence, The Economist’s daily news podcast, to get their expert views and awards tips.


    Plus Adam Shepherd, the editor of the British Podcast Awards and head of podcasts for Haymarket Business Media’s marcoms portfolio, has details about the entry process for the BPAs — ahead of the early-bird deadline on 23 April and standard deadline on 9 May. More information is at britishpodcastawards.com



    Hosted on Acast. See acast.com/privacy for more information.

    19 April 2024, 2:58 pm
  • 16 minutes 30 seconds
    Shola West on the unspoken realities of influencer marketing

    Content creator and Gen Z marketing specialist Shola West spoke to Campaign work and inspiration editor Imogen Watson about the unspoken realities of influencer marketing at Campaign and PR Week's Influencer 360 on Wednesday (10 April).


    Listen to audio from the session as West details how discrimination, pay disparities, and the marginalisation of certain voices run rife within the influencer industry.


    West also discussed the difference between being an 'influencer' and a content creator and why she prefers the latter term, and shared her personal journey working in influencer marketing and as a content creator.



    Hosted on Acast. See acast.com/privacy for more information.

    18 April 2024, 10:27 am
  • 9 minutes 13 seconds
    Accenture Song acquisition | M&C Saatchi’s new strategy | Monzo and AnalogFolk

    On this week’s Campaign news podcast, tech editor Lucy Shelley and media editor Beau Jackson discuss the top stories of the past week including:


    Also coming up for the week ahead: the Mail Metro Media football tournament, Campaign Experience Awards (17 April) and Campaign Media Awards (18 April)


    Note: When discussing Havas Media Network’s Connected Planning Hub it is stated that the team will run across “All the different Havas businesses.” To clarify, this refers to all businesses which fall under Havas Media Network in the UK which is Havas Media, Havas Entertainment, Havas Market and Havas Play.


    Further reading:

    M&C Saatchi nabs McCann’s Rob Doubal and Laurence Thomson

    M&C Saatchi to consider US acquisitions to bulk up creative network


    Hosted on Acast. See acast.com/privacy for more information.

    16 April 2024, 7:00 am
  • 25 minutes 9 seconds
    196. Campaign Podcast: Chloë Davies gives the backstory behind It Takes a Village

    Creative and social impact strategist Chloë Davies joins Imogen Watson, Campaign's work and inspiration editor, to give the backstory behind It Takes A Village, a global hub with a mission to celebrate and champion black women in advertising, media, marketing and communications.


    Described as the culmination of her life's work, Davies officially launched the collective at the end of March, announcing plans to spotlight black women’s underused and unrecognised power. 


    In this episode, she explains how it will collect data to produce detailed insight and global reports over the next three years. 


    Davies has worked with the Diversity Standards Collective on We Can't All Be Lying, a survey which will delve into the experiences of black women across the industry through the intersectional lens of the gender and ethnicity pay gaps. The survey is due to go live next week.



    Hosted on Acast. See acast.com/privacy for more information.

    11 April 2024, 10:08 am
  • 29 minutes 17 seconds
    MediaWeek Podcast: Is April Fools still relevant?

    This week, the gang dissect whether April Fools is still a relevant cultural moment for brands to tap into (and pick out their favourite fake ads from this year’s crop) as well as looking at banned ads, Meta and Netflix’s data-sharing deal, and the idea of an ad-funded BBC. Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media.


    Figures quoted in the MediaWeek podcast were accurate at the time of recording.


    Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8


    Hosted on Acast. See acast.com/privacy for more information.

    10 April 2024, 2:50 pm
  • 24 minutes 36 seconds
    195: Campaign Podcast: Ad bans & complaints | Nationwide, Alzheimer's Society, JML | Pick of the Week

    The Advertising Standards Authority has had a busy week of complaints, including bans for Nationwide and JML, its second in seven days.


    Campaign's editorial team discusses the banned ads alongside others that have garnered ASA complaints and extreme responses, including ads from the Alzheimer's Society and Andrex, which was Campaign's Pick of the Week.


    We also give you the headlines from media and creativity, including Amazon's media pitch shortlist and the Asos creative review.


    This episode was hosted by tech editor Lucy Shelley and featured media editor Beau Jackson and reporter Charlotte Rawlings.


    Further reading:

    Nationwide campaign banned over ‘misleading’ branch closure claims


    Alzheimer’s Society TV ad prompts 128 complaints to the ASA


    ASA bans second JML ad within a week


    Pick of the Week: Andrex breaks the toilet ta-poo with style


    CALM educating the nation on suicide shows strength of strategy and creative





    Hosted on Acast. See acast.com/privacy for more information.

    9 April 2024, 9:02 am
  • More Episodes? Get the App
© MoonFM 2024. All rights reserved.