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Columbia Ideas at Work

Columbia Business School

Columbia Ideas at Work is a bridge between business research and practice, offering key insights from Columbia Business School’s faculty in a format that is easily accessible to busy executives.

  • 1 minute 1 second
    Nachum Sicherman on the "Ostrich Effect"
    On Bloomberg Radio, Professor Nachum Sicherman discusses his research on the “ostrich effect:” the tendency of investors to avoid looking at their portfolios when markets are down.
    14 January 2016, 8:43 pm
  • 2 minutes 44 seconds
    Katherine Phillips — Get Along or Get to Work?
    Professor Katherine Phillips discusses her recent findings that diverse teams focus less on getting along and more on getting to work, and the implications for organizations. Read the full story here.
    17 December 2013, 9:43 pm
  • 4 minutes 45 seconds
    Eric Johnson: Choosing Health — and Wealth
    Professor Eric Johnson discusses how better choice architecture could help Americans make wiser choices on the new Affordable Care Act insurance exchanges.
    29 October 2013, 7:15 pm
  • 17 minutes 12 seconds
    Geoffrey Heal: Uncertainty, Risk, and Climate Change
    Professor Geoffrey Heal discusses how new approaches to risk assessment in the face of climate change can help decision makers negotiate the uncertain future. Read more: http://www4.gsb.columbia.edu/ideasatwork/feature/7233822
    24 July 2013, 10:14 pm
  • 15 minutes 12 seconds
    Oded Netzer: Text Mining Social Media for Consumer Insights
    Professor Oded Netzer discusses how the emerging science of text mining is helping marketers measure their impact — and the surprising insights the field may offer the healthcare industry.
    19 June 2013, 5:01 pm
  • 2 minutes 33 seconds
    Marcelo Olivares: Data Transforms Operations Research
    Professor Marcelo Olivares discusses how a flood of data is changing the way that researchers help businesses fine-tune their operations and increase efficiency.
    24 April 2013, 1:45 pm
  • 2 minutes 27 seconds
    Ilyana Kuziemko: Studying Inequality in America
    Professor Ilyana Kuziemko discusses how questions raised by the 2010 mid-term elections spurred her latest study about people’s aversion to last place. Read the Columbia Ideas at Work article: http://bit.ly/kuziemko
    27 March 2013, 3:44 pm
  • 2 minutes 50 seconds
    Urooj Khan: Accounting and Systemic Risk in Financial Institutions
    Professor Urooj Khan discusses the important role of accounting in assessing systemic risk.
    22 March 2013, 2:59 pm
  • 3 minutes 6 seconds
    Suresh Sundaresan: Capital, Creditors, and Systemic Risk
    Professor Suresh Sundaresan discusses the role of credit and creditors in the financial crisis, and the significance of his research in exploring the roots of systemic risk. Read the Columbia Ideas at Work article: http://bit.ly/sundaresan
    22 March 2013, 2:55 pm
  • 3 minutes 32 seconds
    Leonard Lee: When Shopper Marketing Backfires
    Professor Leonard Lee discusses how shopper marketing tools can sometimes motivate consumers to spend less — rather than more. Read the research brief: http://bit.ly/lee-ideas
    27 February 2013, 4:55 pm
  • 4 minutes 39 seconds
    Brett Gordon: Political Advertising and the Electoral College
    Professor Brett Gordon discusses how the elimination of the electoral college could shift spending on political advertising during presidential campaigns — and how that could impact election results. Read the story: http://bit.ly/brett-gordon
    25 October 2012, 12:37 pm
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