Strategic Real Estate Coach Podcast

Strategic Real Estate Coach

Strategic Real Estate Coach Radio is dedicated to giving real estate investors and agents the best, most up-to-date resources, training, tools, techniques, videos, news, interviews and insider information on today's best real estate investing strategies.

  • 30 minutes 57 seconds
    Creating a Winning Company Culture: Motivating and Inspiring Employees – Corey Peterson

    About the Guest(s): Corey Peterson is a seasoned real estate entrepreneur and the owner of Kahuna Investments. Known affectionately as the "Big Kahuna," Corey has built a portfolio that specializes in multifamily and student housing properties, spanning over seven states. With a diverse real estate investment portfolio, Corey believes in the power of affecting positive change in people's lives beyond generating profits. He has recently transitioned into vertically integrated property management, emphasizing company culture and operational efficiency within his investment approach. Episode Summary: In this invigorating episode of the Accelerated Real Estate Investor podcast, host Josh welcomes the dynamic Corey Peterson back to share his invaluable insights into managing a flourishing real estate venture during turbulent times. Corey provides a candid look into how recent economic shifts influenced his property management strategy and led him to take an integrated approach to his business. Following the warm exchange of greetings and updates, Corey delves into the recent market situation, their roller-coaster experience in the last few years, and the excitement surrounding their latest property acquisition through auction. He describes the strategic location of this acquisition and its benefits for student housing proximity to a college campus. Furthermore, Corey elaborates on his vertical integration move, the impact of people and company culture on his business, and his approach to inculcating his core values within his team. Key Takeaways: Vertical Integration: Corey Peterson has taken the bold step of vertical integration by taking over property management for his investments, believing this move aligns better with his goals and has greatly contributed to operational efficiency and organizational culture. Investment Strategy: Despite previously owning properties in various locations, Corey is now focused on growing his presence within the states he currently has investments, particularly within the student housing sector. Company Culture: Emphasizing people over profits, Corey discusses the importance of building a strong company culture and fostering the right team dynamics, highlighting how this leads to better business outcomes. Mitigating Expenses: By managing properties in-house, Corey has significantly cut costs on property turnover, citing an example of how self-management saved him over $200,000 compared to third-party management costs. Market Outlook: With economic factors currently priced into the market, Corey sees opportunities for acquisition. He stresses the importance of cash flow and believes that if a deal pencils out now, it sets up for potentially even better returns in the future. Notable Quotes: "Making a difference in people's lives. Now, that gets me juiced." "Their Google-ness has to be strong in our company… because we're not looking for robots here." "Making money is no longer… I don't care about that part." "We're trying to become a company of systems and solutions that ultimately is going to help us get there faster." "I'm buying for cash flow today. I will always be a cash flow investor." Resources: Corey Peterson's book "Trust but Verify: Passive Investors Guide to Valuing Real Estate Syndicators" To receive Corey's book for free: Text 'book' to 480-500-1127 Corey Peterson's company: Kahuna Investments (www.kahunainvestments.com) Apply for coaching here https://bit.ly/2N7ivRm Subscribe to our YouTube Channel: http://www.youtube.com/user/SRECvideo?sub_confirmation=1 Subscribe to our Podcast: https://itunes.apple.com/us/podcast/strategic-real-estate-investor/id570750792?mt=2 Like our page on facebook: https://www.facebook.com/srecnow Visit our blog: http://www.strategicrealestatecoach.com ************************************ STRATEGIC REAL ESTATE COACH is dedicated to giving real estate investors and agents the best, most up to date resources, training, tools, techniques, tips, videos, news, interviews and insider information on today's best strategies and techniques for real estate investing in today's troubled market. This includes marketing for motivated seller leads, wholesaling, rehabs, rentals, foreclosures, pre-foreclosures, REO's, short sales, raising funding and financing, asset protection, internet marketing, real estate investing for beginners, and much much more, including teaching how to make money in real estate and how to become a real estate investor.

    7 April 2024, 1:50 pm
  • 28 minutes 22 seconds
    Build Your REI Dream Team - Josh Cantwell

    Josh: A seasoned multifamily real estate investor and the host of the Forever Passive Income Maverick Mastermind, Partnering, and Coaching Program and Accelerated Real Estate Investor Podcast. With decades of experience in the industry, Josh has successfully invested in numerous multifamily properties and has a deep understanding of the ins and outs of the market.


    Episode Summary:In this episode, Josh Cantwell discusses the importance of building a strong network of professionals in the real estate industry. He emphasizes the need to connect with commercial real estate brokers, CPAs, property management companies, contractors, and other key players in order to succeed in the business. Josh shares his own experiences and provides valuable insights on how to find and network with these professionals. He also highlights the significance of scale and the importance of raising capital to expand one's real estate portfolio.

    Key Takeaways:Building a network of real estate professionals, including brokers, CPAs, property management companies, and contractors, is crucial for success in the industry.Commercial real estate brokers are key players in finding deals and analyzing markets. Networking with them can provide valuable insights and opportunities.CPAs and accountants specializing in real estate accounting are essential for tax planning and managing finances in the industry.Property management companies play a vital role in managing properties, handling tenant issues, and providing valuable insights on market trends.Contractors are necessary for property renovations and maintenance. Finding reliable and skilled contractors is essential for successful real estate projects.

    Notable Quotes:

    "The real estate brokers all know each other. And you know what? In the commercial world, because there's a lot less deals and the deals are so much bigger. The real estate brokers all know each." - Josh Cantwell

    "Your CPA should do tax planning. So as you get into Q four right now, it's September. So when you get into October, your CPA better be calling you and suggesting that you have a year-end tax planning meeting." - Josh Cantwell

    "The property management companies are already aligned with the real estate attorneys that can do all the notices that can do all the evictions." - Josh Cantwell

    Resources:

    Apply for coaching here https://bit.ly/2N7ivRm Subscribe to our YouTube Channel: http://www.youtube.com/user/SRECvideo?sub_confirmation=1

    1 April 2024, 11:51 am
  • 39 minutes 49 seconds
    9 Commandments of Multi-family Investing - Josh Cantwell

    Episode Summary:

    In this episode, Josh discusses the nine commandments of multifamily investing. He emphasizes the importance of investing for immediate cash flow and highlights the concept of the "promote" in syndication deals. Josh also shares insights on securing long-term debt, having adequate cash reserves, and the significance of location in real estate investments. He concludes by stressing the need for multiple exit strategies and always getting paid when buying a property.

    Key Takeaways:

    • Invest for immediate cash flow, focusing on generating income in the present rather than relying solely on long-term appreciation.

    • Be all in for 70% of the future value of the property to ensure a favorable return on investment.

    • Secure long-term debt with minimal prepayment penalties to avoid potential financial risks.

    • Maintain adequate cash reserves to cover expenses and unforeseen circumstances.

    • Partner with experienced operators to increase the chances of success and navigate complex deals.

    • Choose locations in the Midwest, South, and Southeast for stable and landlord-friendly markets.

    • Have multiple exit strategies to adapt to changing market conditions and maximize returns.

    • Always negotiate an acquisition fee to compensate for the time and effort spent on finding and analyzing deals.

    Notable Quotes:

    • "Invest for immediate cash flow. Make sure you know when your deal will cash flow."

    • "Be all in for 70% of the future value. That's the sweet spot."

    • "Secure long-term debt with minimal prepayment penalties. You want to keep that loan on your books."

    • "Have adequate cash reserves. You want to have six months' worth of expenses in reserve."

    • "Partner with experienced operators. They can help you win deals and navigate complex transactions."

    • "Choose locations wisely. The Midwest, South, and Southeast offer stable and landlord-friendly markets."

    • "Have multiple exit strategies. Don't rely on just one plan."

    • "Always negotiate an acquisition fee. You deserve to be compensated for finding a good deal."

    Resources:

    25 March 2024, 7:00 am
  • 45 minutes 2 seconds
    The 7 Red Flags of Passive Real-Estate Investing - Taylor Loht

    About the Guest(s): Taylor Loht is a real estate investor and educator who specializes in teaching busy professionals how to build passive wealth through real estate investments. With over $250,000,000 in commercial real estate experience, Taylor focuses on self-storage and multifamily investments. He is based in Virginia and has a strong track record in the industry. Episode Summary: In this episode, host Josh invites Taylor Loht to discuss passive real estate investing and strategies for success in the current market. They delve into the state of the market, the impact of rising interest rates, and the potential for distressed transactions in the multifamily space. Taylor emphasizes the importance of focusing on what can be controlled, such as building relationships and maintaining a strong network. He also shares his personal investment strategies and preferences, including investing in B to B+ class multifamily properties and major markets like Dallas and Houston. The conversation highlights the significance of realistic underwriting, responsive investor relations, and aligning interests with sponsors. Taylor also touches on the benefits of his passion project, Brazilian Jiu-Jitsu, and how it contributes to his overall success. Key Takeaways: The market conditions may fluctuate, but experienced real estate investors focus on building relationships and maintaining their business foundation. Investing in major markets like Dallas and Houston can provide stability and favorable landlord-tenant laws. Sponsors' track records and experience in the market are crucial factors to consider when evaluating investment opportunities. Unresponsive investor relations and unrealistic update or upgrade time frames can be red flags for passive investors. Unrealistically high return projections and unreasonable sponsor compensation should be carefully evaluated to ensure alignment of interests. Notable Quotes: "Newbies oftentimes remain newbies and don't do deals because they're looking for a reason to sit on the sidelines and not take actions that they can take." - Taylor Loht "The tenant experience is really what is going to always drive your success in multifamily." - Taylor Loht Resources: Taylor Loht's website The Passive Wealth Strategy Show Listen to the full episode [here](insert link) for more insights and valuable information on passive real estate investing and multifamily strategies in today's market. Stay tuned for future episodes of Accelerated Real Estate Investor for more expert interviews and industry updates. Apply for Coaching: https://joshcantwellcoaching.com Subscribe to our Podcast: https://itunes.apple.com/us/podcast/strategic-real-estate-investor/id570750792?mt=2 Like our page on facebook: https://www.facebook.com/srecnow Visit our blog: http://www.strategicrealestatecoach.com ************************************ STRATEGIC REAL ESTATE COACH is dedicated to giving real estate investors and agents the best, most up to date resources, training, tools, techniques, tips, videos, news, interviews and insider information on today's best strategies and techniques for real estate investing in today's troubled market. This includes marketing for motivated seller leads, wholesaling, rehabs, rentals, foreclosures, pre-foreclosures, REO's, short sales, raising funding and financing, asset protection, internet marketing, real estate investing for beginners, and much much more, including teaching how to make money in real estate and how to become a real estate investor.

    18 March 2024, 5:27 pm
  • 21 minutes 7 seconds
    Maverick Mastermind Exclusive - Marcos Martinez

    About the Guest(s): Marcos Martinez is a real estate investor and co-founder of Westiron Capital. With over eight years of experience in the industry, Marcos has successfully transitioned from wholesaling to apartment building syndication. He is passionate about creating passive income and helping others achieve financial freedom through real estate investing. Marcos is also the head of Westiron Construction, where he oversees the capex side of projects in the Denver metro area. He is known for his strong work ethic, attention to detail, and commitment to building meaningful relationships within the industry. Episode Summary: In this episode, Marcos Martinez shares his real estate journey and how he transitioned from wholesaling to apartment building syndication. He discusses the importance of surrounding yourself with the right people and the impact of joining a mastermind group. Marcos also highlights the key qualities that attracted him to Josh Cantwell's leadership team and the value he has gained from being a part of the Forever Passive Income Maverick Mastermind. He provides insights into his current projects and partnerships, including his role as the Director of Acquisitions for CPI Capital. Marcos emphasizes the significance of patience, grace, and building passive income for long-term success in real estate investing. Key Takeaways: Marcos Martinez's real estate journey began with the intention of opening a restaurant, but a conversation with a childhood friend led him to discover wholesaling real estate. He joined Josh Cantwell's Forever Passive Income Maverick Mastermind in 2020 and has formed valuable relationships within the group. Marcos emphasizes the importance of patience, grace, and trust in the real estate investing journey, especially during challenging times. He is currently focused on acquiring apartment buildings in Florida, Colorado, and other Sunbelt states through Westiron Capital and CPI Capital. Marcos encourages investors to read books that promote personal growth and mindset development, such as "The Power of Now" by Eckhart Tolle and "The Seven Habits of Highly Effective People" by Stephen R. Covey. Notable Quotes: "Patience and grace are essential in real estate investing. Don't give up right away, but stay within it and be around the right people." - Marcos Martinez "Surround yourself with the right people, whether it's through a mastermind group or finding one person who is living the life you want to live." - Marcos Martinez "Josh Cantwell is 100% real and down to earth. He shares his testimony and has high values, making him a great leader in the industry." - Marcos Martinez Resources: Westiron Capital: westironcapital.com Westiron Construction: westironconstruction.com Subscribe to our YouTube Channel: http://www.youtube.com/user/SRECvideo?sub_confirmation=1 Subscribe to our Podcast: https://itunes.apple.com/us/podcast/strategic-real-estate-investor/id570750792?mt=2 Like our page on facebook: https://www.facebook.com/srecnow Visit our blog: http://www.strategicrealestatecoach.com

    11 March 2024, 7:00 am
  • 14 minutes 50 seconds
    3 Types of Apartment Syndication with Josh Cantwell.

    In this episode, Josh discusses the different types of apartment syndications, focusing on value-add properties. He explains that value-add deals involve buildings that are not fully stabilized and have rents below market value. These properties require cosmetic updates, such as painting and flooring, but do not require major structural work. Josh emphasizes that value-add properties are typically located in B and C class markets, which offer great potential for growth. He also briefly touches on turnkey cash flow deals, which are properties that are already at market value and do not require significant renovations.

    Lastly, he mentions deep construction or distressed properties, which are not recommended for newer investors due to the high level of renovation and the need for bridge financing.

    • Value-add properties are buildings that are not fully stabilized and have rents below market value.
    • These properties require cosmetic updates, such as painting and flooring, but do not require major structural work.

    Notable Quotes:

    • Value-add properties are typically located in B and C class markets, which offer great potential for growth.

    • Turnkey cash flow deals are properties that are already at market value and do not require significant renovations.

    • Deep construction or distressed properties require extensive renovations and are not recommended for newer investors.

    • "Value add means the building is not stabilized, the rents are below market value, and it needs just cosmetic updates." - Josh

    • "Turnkey cash flow deals are great if you have a 1031 exchange or limited partners with a longer time horizon." - Josh

    • "Deep construction or distressed properties require a highly capable contractor and bridge financing." - Josh

    Key Takeaways:Notable Quotes:Resources:

    4 March 2024, 8:00 am
  • 18 minutes 44 seconds
    Maverick Mastermind Exclusive - Tony Gillingham

    Tony Gillingham is a seasoned real estate investor with over 35 years of experience in the industry. He started his journey in 1986 when he obtained his real estate license and began buying duplexes and single-family homes. Over the years, Tony built a portfolio of properties, including a 14-unit townhouse complex in Mylan, Ohio. He is also the owner of a trailer park and several duplexes and single-family homes. Tony joined Josh Cantwell's mastermind program in 2021, which has helped him expand his real estate knowledge and achieve even greater success in the industry. Episode Summary: In this episode, Tony Gillingham shares his real estate journey and how he found success in the industry. He discusses his early experiences buying duplexes and single-family homes, as well as his transition to larger multifamily properties. Tony explains how he came across Josh Cantwell and joined his mastermind program, which has been instrumental in his growth as a real estate investor. He highlights the importance of mentorship and the support he has received from Josh and the program's community. Tony also talks about his current projects, including a 38-unit townhouse complex and a trailer park, and shares his plans for the future. Key Takeaways: Tony Gillingham started his real estate journey in 1986 by buying duplexes and single-family homes. He transitioned to larger multifamily properties after attending a meeting where Josh Cantwell was a keynote speaker. Joining Josh Cantwell's mastermind program has provided Tony with valuable mentorship and a supportive community of like-minded investors. Tony emphasizes the importance of having a can-do attitude and believing in oneself when pursuing real estate investments. He recommends reading "Rich Dad, Poor Dad" by Robert Kiyosaki and listening to podcasts like Jake and Gino and BiggerPockets for additional real estate education. Notable Quotes: "You try to figure this out on your own, you make one mistake, and your whole life savings is gone. Anyways, since being there, I bought a 38-unit townhouse complex right here in my hometown of Huron, Ohio, and I am in the process of turning that right now." - Tony Gillingham "He teaches you everything, and it's raw. I mean, he will give you information you will not get anywhere else. He'll hold you to it. He wants accountability because you are him, not just Josh all. It's the whole group." - Tony Gillingham Subscribe to our Podcast: https://itunes.apple.com/us/podcast/strategic-real-estate-investor/id570750792?mt=2 Like our page on facebook: https://www.facebook.com/srecnow Visit our blog: http://www.strategicrealestatecoach.com ************************************ STRATEGIC REAL ESTATE COACH is dedicated to giving real estate investors and agents the best, most up to date resources, training, tools, techniques, tips, videos, news, interviews and insider information on today's best strategies and techniques for real estate investing in today's troubled market. This includes marketing for motivated seller leads, wholesaling, rehabs, rentals, foreclosures, pre-foreclosures, REO's, short sales, raising funding and financing, asset protection, internet marketing, real estate investing for beginners, and much much more, including teaching how to make money in real estate and how to become a real estate investor.

    26 February 2024, 7:00 am
  • 27 minutes 37 seconds
    From Active investor to passive investor and real estate syndication projects - Brian Davis.

    About the Guest(s): Brian Davis is a real estate investor and entrepreneur. He is the founder of Spark Rental, a website that provides resources and education for real estate investors. Brian has a background in real estate investing and has experience in both residential and commercial properties. He is also the creator of an investment club that allows individuals to pool their money and invest in real estate syndication projects. Episode Summary: In this episode, Josh interviews Brian Davis, a real estate investor and founder of Spark Rental. Brian shares his personal journey as an investor and discusses his transition from active investing to passive investing. He also talks about his investment club, which allows individuals to invest in real estate syndication projects with smaller amounts of money. Brian emphasizes the importance of diversification and conservative underwriting when selecting sponsors to invest with. He also provides insights into his lifestyle as an entrepreneur living overseas and offers advice on designing an ideal life based on individual priorities. Key Takeaways: Brian Davis transitioned from active real estate investing to passive investing when he moved overseas. He founded an investment club that allows individuals to invest in real estate syndication projects with smaller amounts of money. The investment club focuses on diversification and invests in various types of properties across different geographical areas. When selecting sponsors to invest with, the investment club looks for a track record of success and conservative underwriting. Brian emphasizes the importance of designing an ideal life based on individual priorities and being intentional about lifestyle choices. Subscribe to our YouTube Channel: http://www.youtube.com/user/SRECvideo?sub_confirmation=1 Subscribe to our Podcast: https://itunes.apple.com/us/podcast/strategic-real-estate-investor/id570750792?mt=2 Like our page on facebook: https://www.facebook.com/srecnow Visit our blog: http://www.strategicrealestatecoach.com

    19 February 2024, 8:03 am
  • 13 minutes 48 seconds
    Military Veteran Pete Turner Shares Real Estate Journey

    About the Guest(s):

    Pete Turner is a real estate investor and retired military serviceman. He developed an interest in real estate at a young age but put it on hold due to his partner's reservations. Years later, after retiring from the military, Pete purchased a four-unit townhouse in Rhode Island, which replaced his national guard income. This success sparked his passion for real estate, and he continued to invest in properties. Pete met his current wife, Katrina, at a real estate investment seminar in Rhode Island, and they now operate Capital Turners together.


    In this episode, Pete Turner shares his real estate journey and how he found success in the industry. He discusses his initial interest in real estate, the challenges he faced, and the pivotal moment when he closed on a property on the same day as his retirement from the military. Pete emphasizes the importance of taking action and shares his experience with Josh's coaching program. He highlights the value of attending calls, participating in challenges, and utilizing the program's documentation. Pete also offers advice for those considering joining the program and shares his top book recommendations for mindset and goal-setting.


    Key Take aways:

    • Pete Turner's real estate journey began with an interest in investing at a young age, but he put it on hold due to his partner's reservations.

    • After retiring from the military, Pete purchased a four-unit townhouse in Rhode Island, which replaced his national guard income and sparked his passion for real estate.

    • Pete and his wife, Katrina, operate Capital Turners together and have invested in traditional multifamily properties.

    • Pete found Josh's coaching program through the podcast and was drawn to the engaging content, success stories, and the opportunity to participate as a couple.

    • Taking action is crucial in real estate investing, and Pete encourages participants to attend calls, complete challenges, and utilize the program's documentation.

    • "Success leaves clues. Josh's program and all the documentation make it very easy to repeat success." - Pete Turner

    • "If you want to take some action and you want some actionable steps and you want to be around people doing it, then join the program." - Pete Turner

    Episode Summary:Key Takeaways:Notable Quotes:Resources:Capital Turners website: capitalturners.com

    12 February 2024, 4:45 am
  • 24 minutes 15 seconds
    Real estate investor shares journey and success: Insights from Bruce Zake

    About the Guest(s):​Bruce is a seasoned real estate investor with over 13 years of experience in the industry. He is the co-founder of Cypress Venture Group, a real estate investment company based in Akron, Ohio. Bruce started his real estate journey in 2009 during the housing market crash and has since built a portfolio of rental properties. He partnered with his business partner, Cos Vasilatos, in 2018 to expand their real estate ventures. Bruce and Cos have diversified their investments by venturing into multifamily properties and storage facilities. With a focus on the northeast Ohio region, Bruce and his team are constantly looking for new opportunities to grow their portfolio.​


    Episode Summary:​In this episode of the Accelerated Real Estate Investment podcast, Bruce shares his real estate journey and how he transitioned from single-family properties to multifamily and storage facilities. He discusses the importance of having a business partner and the value of joining a mastermind program like the one led by Josh Cantwell. Bruce emphasizes the need for networking, creating a website, and utilizing social media platforms to expand one's reach in the real estate industry. He also highlights the significance of continuous learning and staying up-to-date with market trends. ​


    Key Takeaways:​- Partnering with someone who complements your skills and expertise is crucial in real estate investing.- Joining a mastermind program can provide valuable education, networking opportunities, and accountability.- Building a strong online presence through a website and social media platforms is essential for attracting investors and expanding one's network.- Networking and attending meetups can lead to valuable connections and potential investment opportunities.- Continuous learning and staying informed about market trends are key to success in the real estate industry.​


    Notable Quotes:​- "You need a partner. This is not a solo operation. I could never do a 66-unit apartment building on my own without Kaz. I know Kaz couldn't do it without me. So you need partners." - Bruce- "Listen to your partners, and if you join the group, listen to what Josh is saying. We've been with Josh for two and a half years, and I think we're always learning something new." - Bruce- "Get a website, join a meetup group, or start your own meetup group. That's super important. Network, network, network. Call all your friends." -

    Resources:​- Cypress Venture Group - [Website](https://www.cypressventuregroup.com/)-

    5 February 2024, 6:09 pm
  • 42 minutes 4 seconds
    The Latest Marketing Strategies: Insights from Mike Gleba

    Key Takeaways: Building a successful customer acquisition funnel requires a well-rounded approach, including top-of-funnel awareness, middle-of-funnel engagement, and bottom-of-funnel conversion. Many businesses make the mistake of focusing solely on customer acquisition without considering the importance of upselling and nurturing relationships with existing customers. Utilizing AI technology in marketing can provide significant advantages, such as anonymous email retargeting and personalized direct mail campaigns. The Importance of a Full Funnel Approach: In today's rapidly changing marketing landscape, it's crucial for businesses to adopt a full funnel approach to customer acquisition. This means focusing not only on top-of-funnel awareness but also on middle-of-funnel engagement and bottom-of-funnel conversion. Josh and Mike discuss the common mistakes businesses make when it comes to building their customer acquisition funnels. Mike shares an example of a skincare coach who was successful in customer acquisition but lacked a back-end offering. This resulted in a decline in profitability as the cost of acquisition increased. On the other hand, Josh highlights his own experience of focusing primarily on high-end programs, neglecting the need for lower-priced products to attract a wider range of customers. To address these issues, businesses should consider offering a variety of products and programs at different price points to cater to different customer segments. This allows customers to enter the business at their comfort level and gradually move up the ladder as they build trust and confidence in the brand. Leveraging AI in Marketing: Artificial Intelligence (AI) is revolutionizing the marketing industry, offering new opportunities for businesses to streamline their processes and improve customer experiences. Mike and Josh discuss the potential of AI in marketing and how it can be utilized to enhance various aspects of a business. One AI tool that Mike recommends is OpenSend, which enables anonymous email retargeting. This tool captures the email addresses of website visitors who did not provide their contact information and allows businesses to send targeted emails to these individuals. While this approach may seem aggressive, it can be effective in converting potential customers who have shown interest in a product or service. Another AI tool discussed is PostPilot, which leverages direct mail to engage with customers. This tool can send personalized postcards to website visitors, even if they did not provide their contact information. By combining digital and physical marketing channels, businesses can stand out in a crowded marketplace and increase their chances of conversion. Embracing the Future of Marketing: As AI continues to advance, businesses must adapt and embrace these technologies to stay competitive. While there may be concerns about the impact of AI on jobs and authenticity, it is essential to recognize the potential benefits it can bring to marketing strategies. By leveraging AI tools like OpenSend and PostPilot, businesses can enhance their customer acquisition efforts and provide personalized experiences to potential customers. However, it is crucial to strike a balance between automation and human touch, ensuring that customers still feel valued and connected to the brand. In conclusion, building a successful customer acquisition funnel requires a comprehensive approach that encompasses all stages of the customer journey. By offering a range of products and programs, leveraging AI technologies, and maintaining a human touch, businesses can optimize their marketing strategies and drive long-term success.

    29 January 2024, 4:22 am
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