Founders

David Senra

Learn from history's greatest entrepreneurs. Every week I read a biography of an entrepreneur and find ideas you can use in your work. This quote explains why: "There are thousands of years of history in which lots and lots of very smart people worked very hard and ran all types of experiments on how to create new businesses, invent new technology, new ways to manage etc. They ran these experiments throughout their entire lives. At some point, somebody put these lessons down in a book. For very little money and a few hours of time, you can learn from someone’s accumulated experience. There is so much more to learn from the past than we often realize. You could productively spend your time reading experiences of great people who have come before and you learn every time." —Marc Andreessen

  • 1 hour 17 minutes
    #347 How Walt Disney Built His Greatest Creation: Disneyland

    What I learned from reading Disney's Land: Walt Disney and the Invention of the Amusement Park That Changed the World by Richard Snow. 

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    What are the most important leadership lessons from history's greatest entrepreneurs?

    Can you give me a summary of Warren Buffett's best ideas? (Substitute any founder covered on the podcast and you'll get a comprehensive and easy to read summary of their ideas) 

    How did Edwin Land find new employees to hire? Any unusual sources to find talent?

    What are some strategies that Cornelius Vanderbilt used against his competitors?

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    (8:00) When in 1955 we heard that Disney had opened an amusement park under his own name, it appeared certain that we could not look forward to anything new from Mr. Disney.

    We were quite wrong.

    He had, instead, created his masterpiece.

    (13:00) This may be the greatest product launch of all time: He had run eight months of his television program. He hadn't named his new show Walt Disney Presents or The Wonderful World of Walt Disney.

    It was called simply Disneyland, and every weekly episode was an advertisement for the still unborn park.

    (15:00) Disneyland is the extension of the powerful personality of one man.

    (15:00) The creation of Disneyland was Walt Disney’s personal taste in physical form.

    (24:00) How strange that the boss would just drop it. Walt doesn’t give up. So he must have something else in mind.

    (26:00) Their mediocrity is my opportunity. It is an opportunity because there is so much room for improvement.

    (36:00) Roy Disney never lost his calm understanding that the company's prosperity rested not on the rock of conventional business practices, but on the churning, extravagant, perfectionist imagination of his younger brother.

    (41:00) Walt Disney’s decision to not relinquish his TV rights to United Artists was made in 1936. This decision paid dividends 20 years later. Hold on. Technology -- developed by other people -- constantly benefited Disney's business. Many such cases in the history of entrepreneurship.

    (43:00) Walt Disney did not look around. He looked in. He looked in to his personal taste and built a business that was authentic to himself.

    (54:00) "You asked the question, What was your process like?' I kind of laugh because process is an organized way of doing things. I have to remind you, during the 'Walt Period' of designing Disneyland, we didn't have processes.

    We just did the work. Processes came later. All of these things had never been done before.

    Walt had gathered up all these people who had never designed a theme park, a Disneyland.

    So we're in the same boat at one time, and we figure out what to do and how to do it on the fly as we go along with it and not even discuss plans, timing, or anything.

    We just worked and Walt just walked around and had suggestions."

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

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    29 April 2024, 12:31 am
  • 1 hour 47 minutes
    #346 How Walt Disney Built Himself

    What I learned from rereading Walt Disney: The Triumph of the American Imagination by Neal Gabler. 

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    You can read, reread, and search all my notes and highlights from every book I've ever read for the podcast. 

    You can also ask SAGE any question and SAGE will read all my notes, highlights, and every transcript from every episode for you.

     A few questions I've asked SAGE recently: 

    What are the most important leadership lessons from history's greatest entrepreneurs?

    Can you give me a summary of Warren Buffett's best ideas? (Substitute any founder covered on the podcast and you'll get a comprehensive and easy to read summary of their ideas) 

    How did Edwin Land find new employees to hire? Any unusual sources to find talent?

    What are some strategies that Cornelius Vanderbilt used against his competitors?

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    (2:00) Disney’s key traits were raw ingenuity combined with sadistic determination.

    (3:00) I had spent a lifetime with a frustrated, and often unemployed man, who hated anybody who was successful. 

    Francis Ford Coppola: A Filmmaker's Life by Michael Schumacher. (Founders #242)

    (6:00) Disney put excelence before any other consideration.

    (11:00) Maybe the most important thing anyone ever said to him: You’re crazy to be a professor she told Ted. What you really want to do is draw. Ted’s notebooks were always filled with these fabulous animals. So I set to work diverting him. Here was a man who could draw such pictures. He should earn a living doing that. 

    Becoming Dr. Seuss: Theodor Geisel and the Making of an American Imagination by Brian Jay Jones. (Founders #161)

    (14:00) A quote about Edwin Land that would apply to Walt Disney too:

    Land had learned early on that total engrossment was the best way for him to work. He strongly believed that this kind of concentrated focus could also produce extraordinary results for others. Late in his career, Land recalled that his “whole life has been spent trying to teach people that intense concentration for hour after hour can bring out in people resources they didn’t know they had.”  A Triumph of Genius: Edwin Land, Polaroid, and the Kodak Patent War by Ronald Fierstein. (Founders #134)

    (15:00) My parents objected strenuously, but I finally talked them into letting me join up as a Red Cross ambulance driver. I had to lie about my age, of course. 

    In my company was another fellow who had lied about his age to get in. He was regarded as a strange duck, because whenever we had time off and went out on the town to chase girls, he stayed in camp drawing pictures.

    His name was Walt Disney.

    Grinding It Out: The Making of McDonald's by Ray Kroc. (Founders #293)

    (20:00) Walt Disney had big dreams. He had outsized aspirations.

    (22:00) A quote from Edwin Land that would apply to Walt Disney too: My motto is very personal and may not fit anyone else or any other company. It is: Don't do anything that someone else can do.

    (24:00) Walt Disney seldom dabbled. Everyone who knew him remarked on his intensity; when something intrigued him, he focused himself entirely as if it were the only thing that mattered.

    (29:00) He had the drive and ambition of 10 million men.

    (29:00) I'm going to sit tight. I have the greatest opportunity I've ever had, and I'm in it for everything.

    (31:00) He seemed confident beyond any logical reason for him to be so. It appeared that nothing discouraged him.

    (31:00) You have to take the hard knocks with the good breaks in life.

    (32:00) Nothing wrong with my aim, just gotta change the target. — Jay Z

    (35:00) He sincerely wanted to be counted among the best in his craft.

    (43:00) He didn't want to just be another animation producer. He wanted to be the king of animation. Disney believed that quality was his only real advantage.

    (47:00) Walt Disney wanted domination. Domination that would make his position unassailable.

    (49:00) Disney was always trying to make something he could be proud of.

    (50:00) We have a habit of divine discontent with our performance. It is an antidote to smugness.

    Eternal Pursuit of Unhappiness: Being Very Good Is No Good,You Have to Be Very, Very, Very, Very, Very Good by David Ogilvy and Ogivly & Mather.  (Founders #343)

    (53:00) While it is easy, of course, for me to celebrate my doggedness now and say that it is all you need to succeed, the truth is that it demoralized me terribly. I would crawl into the house every night covered in dust after a long day, exhausted and depressed because that day's cyclone had not worked. There were times when I thought it would never work, that I would keep on making cyclone after cyclone, never going forwards, never going backwards, until I died.

    Against the Odds: An Autobiography by James Dyson (Founders #300)

    (56:00) He doesn't place a premium on collecting friends or socializing: "I don't believe in 50 friends. I believe in a smaller number. Nor do I care about society events. It's the most senseless use of time. When I do go out, from time to time, it's just to convince myself again that I'm not missing a lot."

    The Red Bull Story by Wolfgang Fürweger (Founders #333)

    (1:02:00) Steve was at the center of all the circles.

    He made all the important product decisions.

    From my standpoint, as an individual programmer, demoing to Steve was like visiting the Oracle of Delphi.

    The demo was my question. Steve's response was the answer.

    While the pronouncements from the Greek Oracle often came in the form of confusing riddles, that wasn't true with Steve.

    He was always easy to understand.

    He would either approve a demo, or he would request to see something different next time.

    Whenever Steve reviewed a demo, he would say, often with highly detailed specificity, what he wanted to happen next.

    He was always trying to ensure the products were as intuitive and straightforward as possible, and he was willing to invest his own time, effort, and influence to see that they were.

    Through looking at demos, asking for specific changes, then reviewing the changed work again later on and giving a final approval before we could ship, Steve could make a product turn out like he wanted.

    Much like the Greek Oracle, Steve foretold the future.

    Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs by Ken Kocienda. (Founders #281)

    (1:07:00) He griped that when he hired veteran animators he had to “put up with their Goddamn poor working habits from doing cheap pictures.” He believed it was easier to start from scratch with young art students and indoctrinate them in the Disney system.

    (1:15:00) I don’t want to be relagated to the cartoon medium. We have worlds to conquer here.

    (1:17:00) Advice Henry Ford gave Walt Disney about selling his company: If you sell any of it you should sell all of it.

    (1:23:00) He kept a slogan pasted inside of his hat: You can’t top pigs with pigs. (A reminder that we have to keep blazing new trails.)

    (1:25:00) Disney’s Land: Walt Disney and the Invention of the Amusement Park That Changed the World by Richard Snow.

    (1:33:00) It is the detail. If we lose the detail, we lose it all.

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

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    22 April 2024, 1:22 pm
  • 1 hour 59 minutes
    #345 George Lucas

    What I learned from rereading George Lucas: A Life by Brian Jay Jones.

    ----

    Get access to the World’s Most Valuable Notebook for Founders

    You can read, reread, and search all my notes and highlights from every book I've ever read for the podcast. 

    You can also ask SAGE any question and SAGE will read all my notes, highlights, and every transcript from every episode for you.

     A few questions I've asked SAGE recently: 

    What are the most important leadership lessons from history's greatest entrepreneurs?

    Can you give me a summary of Warren Buffett's best ideas? (Substitute any founder covered on the podcast and you'll get a comprehensive and easy to read summary of their ideas) 

    How did Edwin Land find new employees to hire? Any unusual sources to find talent?

    What are some strategies that Cornelius Vanderbilt used against his competitors?

    Get access to Founders Notes here

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    (0:01) George Lucas unapologetically invested in what he believed in the most: himself.

    (1:00) George Lucas is the Thomas Edison of the modern film industry.

    (1:30) A list of biographies written by Brian Jay Jones

    (6:00) Elon Musk interviewed by Kevin Rose

    (10:15) How many people think the solution to gaining quality control, improving fiscal responsibility, and stimulating technological innovation is to start their own special-effects company? But that’s what he did.

    (17:00) When I finally discovered film, I really fell madly in love with it. I ate it. I slept it. 24 hours a day. There was no going back.

    (18:00) Those on the margins often come to control the center. (Game of Thrones)

    (21:00) As soon as I made my first film, I thought, Hey, I’m good at this. I know how to do this. From then on, I’ve never questioned it.

    (23:00) He was becoming increasingly cranky about the idea of working with others and preferred doing everything himself.

    (34:00) Francis Ford Coppola: A Filmmaker's Life by Michael Schumacher. (Founders #242)

    (42:00) The film Easy Rider was made for $350,000. It grossed over $60 million at the box office.

    (45:00) The Founders: The Story of PayPal and the Entrepreneurs Who Shaped Silicon Valley by Jimmy Soni. (Founders #233)

    A Mind at Play: How Claude Shannon Invented the Information Age by Jimmy Soni and Rob Goodman (Founders #95)

    Steve Jobs & The NeXT Big Thing by Randall Stross. (Founders #77)

    (47:00) What we’re striving for is total freedom, where we can finance our pictures, make them our way, release them where we want them released, and be completely free. That’s very hard to do in the world of business. You have to have the money in order to have the power to be free.

    (49:00) You should reject the status quo and pursue freedom.

    (49:00) People would give anything to quit their jobs. All they have to do is do it. They’re people in cages with open doors.

    (51:00) Stay small. Be the best. Don’t lose any money.

    (59:00) That was a very dark period for me. We were in dire financial strait. I turned that down [directing someone else’s movie] at my bleakest point, when I was in debt to my parents, in debt to Francis Coppola, in debt to my agent; I was so far in debt I thought I’d never get out. It took years to get from my first film to my second film, banging on doors, trying to get people to give me a chance. Writing, struggling, with no money in the bank… getting little jobs, eking out a living. Trying to stay alive, and pushing a script that nobody wanted.

    (1:02:00) “Opening this new restaurant might be the worst mistake I've ever made."

    Stanley [Stanley Marcus of Neiman Marcus] set his martini down, looked me in the eye, and said, "So you made a mistake. You need to understand something important. And listen to me carefully: The road to success is paved with mistakes well handled."

    His words remained with me through the night. I repeated them over and over to myself, and it led to a turning point in the way I approached business.

    Stanley's lesson reminded me of something my grandfather Irving Harris had always told me:

    “The definition of business is problems."

    His philosophy came down to a simple fact of business life: success lies not in the elimination of problems but in the art of creative, profitable problem solving. The best companies are those that distinguish themselves by solving problems most effectively.

    Setting the Table: The Transforming Power of Hospitality in Business by Danny Meyer. 

    (1:05:00) My thing about art is that I don’t like the word art because it means pretension and bullshit, and I equate those two directly. I don’t think of myself as an artist. I’m a craftsman. I don’t make a work of art; I make a movie.

    (1:06:00) I know how good I am. American Graffiti is successful because it came entirely from my head. It was my concept. And that’s the only way I can work.

    (1:09:00) Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs by Ken Kocienda. (Founders #281)

    (1:21:00) The budget for Star Wars was $11 million. In brought in $775 million at the box office alone!

    (1:25:00) Steven Spielberg made over $40 million from the original Star Wars. Spielberg gave Lucas 2.5% of Close Encounters of the Third Kind and Lucas gave Spielberg 2.5% of Star Wars. That to 2.5% would earn Spielberg more than $40 million over the next four decades.

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

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    12 April 2024, 12:23 pm
  • 1 hour 38 minutes
    Steven Spielberg

    What I learned from reading Steven Spielberg: A Biography by Joseph McBride. 

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    Get access to the World’s Most Valuable Notebook for Founders

    You can read, reread, and search all my notes and highlights from every book I've ever read for the podcast. 

    You can also ask SAGE any question and SAGE will read all my notes, highlights, and every transcript from every episode for you.

     A few questions I've asked SAGE recently: 

    What are the most important leadership lessons from history's greatest entrepreneurs?

    Can you give me a summary of Warren Buffett's best ideas? (Substitute any founder covered on the podcast and you'll get a comprehensive and easy to read summary of their ideas) 

    How did Edwin Land find new employees to hire? Any unusual sources to find talent?

    What are some strategies that Cornelius Vanderbilt used against his competitors?

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    Episode Outline: 

    Whatever is there, he makes it work.

    Spielberg once defined his approach to filmmaking by declaring, "I am the audience."

    "He said, 'I want to be a director.' And I said, 'Well, if you want to be a director, you've gotta start at the bottom, you gotta be a gofer and work your way up.' He said, 'No, Dad. The first picture I do, I'm going to be a director.' And he was. That blew my mind. That takes guts."

    One of his boyhood friends recalls Spielberg saying "he could envision himself going to the Academy Awards and accepting an Oscar and thanking the Academy.” He was twelve.

    He was disappointed in the world, so he built one of his own.

    Spielberg remained essentially an autodidact. Spielberg followed his own eccentric path to a professional directing career. Universal Studios, in effect, was Spielberg's film school. Giving him an education that, paradoxically, was both more personal and more conventional than he would have received in an academic environment. Spielberg devised what amounted to his own private tutorial program at Universal, immersing himself in the aspects of filmmaking he found most crucial to his development.

    At the time he came to Hollywood, generations of nepotism had made the studios terminally inbred and unwelcoming to newcomers. The studio system, long under siege from television, falling box-office receipts, and skyrocketing costs, was in a state of impending collapse.

    When Steven was very discouraged trying to sell a script and break in, he always had a positive, forward motion, whatever he may have been suffering inside.

    In the two decades since Star Wars and Close Encounters were released, science-fiction films have accounted for half of the top twenty box-office hits. But before George Lucas and Spielberg revived the genre there was no real appetite at the studios for science fiction. The conventional wisdom was science-fiction films never make money.

    Your children love you. They want to play with you. How long do you think that lasts? We have a few special years with our children, when they're the ones who want us around. So fast, it’s a few years, then it's over. You are not being careful. And you are missing it.

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

    Be like Gareth. Buy a book: All the books featured on Founders Podcast

    4 April 2024, 4:30 pm
  • 1 hour 6 minutes
    #344 Quentin Tarantino

    What I learned from reading Cinema Speculation by Quentin Tarantino. 

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    Get access to the World’s Most Valuable Notebook for Founders

    Some questions other subscribers asked SAGE: 

    I need some unique ideas on how to find new customers. What advice do you have for me?

    What are some strategies that Cornelius Vanderbilt used against his competitors?

    How did Edwin Land find new employees to hire? Any unusual sources to find talent?

    What are the most important leadership lessons from history's greatest entrepreneurs?

    Can you give me more ideas about how to avoid competition from Peter Thiel?

    Have any of history's greatest founders regretted selling their company?

    What is the best way to fire a bad employee?

    How did Andrew Carnegie know what to focus on?

    Why was Jay Gould so smart?

    What was the biggest unlock for Henry Ford?

    Can you give me a summary of Warren Buffetts best ideas?

    If Charlie Munger had a top 10 rules for life what do you think those rules would be?

    What did Charlie Munger say about building durable companies that last?

    Tell me about Cornelius Vanderbilt. How did he make his money?

    Every subscriber to Founders Notes has access to SAGE right now. Get access here

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    (9:00) Tarantino is possibly the most joyously infectious movie lover alive.

    (14:00) On the ride home, even if I didn't have questions, my parents would talk about the movie we had just seen. These are some of my fondest memories.

    (14:00) He has a comprehensive database of the history of movies in his head.

    (17:00) The Futurist: The Life and Films of James Cameron by Rebecca Keegan and The Return of James Cameron, Box Office King by Zach Baron (Founders #311)

    (25:00) Robert Rodriguez interviews Quentin Tarantino in the Director’s Chair

    (26:00) Like most men who never knew their father, Bill collected father figures. (Kill Bill 2)

    (27:00) When people ask me if I went to film school, I tell them, No, I went to films.

    (29:00) Invest Like the Best #348 Patrick and John Collision 

    (31:00) Tarantino made his own Founders Notes [Comparinig himself and another director] Nor did he keep scrapbooks, make notes, and keep files on index cards of all the movies he saw growing up like I did.

    (32:00) Napoleon and Modern War by Napoleon and Col. Lanza. (Founders #337)

    (41:00) On Spielberg and greatness: Steven Spielberg's Jaws is one of the greatest movies ever made, because one of the most talented filmmakers who ever lived, when he was young, got his hands on the right material, knew what he had, and killed himself to deliver the best version of that movie he could.

    (46:00) I've always approached my cinema with a fearlessness of the eventual outcome. A fearlessness that comes to me naturally.

    (51:00) The Big Score: Robert Friedland and The Voisey’s Bay Hustle by Jacquie McNish (Founders #131)

    (51:00)

    Tarantino's top 8 movies have cost around $400 million to make and made about $1.9 billion in box office sales

    Pulp Fiction
    $8 million
    $213 million

    Jackie Brown
    $12 million
    $74 million

    Kill Bill 1
    $30 million
    $180 million

    Kill Bill 2
    $30 million
    $152 million

    Inglorious Basterds
    $70 million
    $321 million

    Django Unchained
    $100 million
    $426 million

    The Hateful 8
    $60 million
    $156 million

    Once Upon A Time In Hollywood
    $90 million
    $377 million

    (58:00) What made Kevin Thomas so unique in the world of seventies and eighties film criticism, he seemed like one of the only few practitioners who truly enjoyed their job, and consequently, their life. I loved reading him growing up and practically considered him a friend.

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

    Be like Gareth. Buy a book: All the books featured on Founders Podcast

    30 March 2024, 10:01 pm
  • 32 minutes
    #343 The Eternal Pursuit of Unhappiness: David Ogilvy

    What I learned from reading Eternal Pursuit of Unhappiness: Being Very Good Is No Good,You Have to Be Very, Very, Very, Very, Very Good by David Ogilvy and Ogivly & Mather. 

    ----

    Get access to the World’s Most Valuable Notebook for Founders at Founders Notes

    Some questions other subscribers asked SAGE: 

    I need some unique ideas on how to find new customers. What advice do you have for me?

    What are some strategies that Cornelius Vanderbilt used against his competitors?

    How did Edwin Land find new employees to hire? Any unusual sources to find talent?

    What are the most important leadership lessons from history's greatest entrepreneurs?

    Can you give me more ideas about how to avoid competition from Peter Thiel?

    Have any of history's greatest founders regretted selling their company?

    What is the best way to fire a bad employee?

    How did Andrew Carnegie know what to focus on?

    Why was Jay Gould so smart?

    What was the biggest unlock for Henry Ford?

    Can you give me a summary of Warren Buffetts best ideas?

    If Charlie Munger had a top 10 rules for life what do you think those rules would be?

    What did Charlie Munger say about building durable companies that last?

    Tell me about Cornelius Vanderbilt. How did he make his money?

    ----

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    (0:01) But what did David actually mean by divine discontent? Here's an interpretation:

    DON'T BOW YOUR HEAD.

    DON'T KNOW YOUR PLACE.

    DEFY THE GODS.

    DON'T SIT BACK.

    DON'T GIVE IN.

    DON'T GIVE UP.

    DON'T WIN SILVERS.

    DON'T BE SO EASILY HAPPY WITH YOURSELF.

    DON'T BE SPINELESS.

    DON'T BE GUTLESS.

    DON'T BE TOADIES.

    DON'T GO GENTLE INTO THAT GOOD NIGHT.

    AND DON'T EVER, EVER ALLOW A SINGLE SCRAP OF RUBBISH OUT OF THE AGENCY

    (5:00) We have to work equally hard to replace the old patterns of self-defeating behaviors. An old Latin proverb tells us how: a nail is driven out by a nail, habit is overcome by habit.

    (7:00) Brilliant thinking is rare, but courage is in even shorter supply than genius. — Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel. (Founders #278)

    (7:00) Fear is a demon that devours the soul of a company: it diminishes the quality of our imagination, it dulls our appetite for adventure, it sucks away our youth. Fear leads to self-doubt, which is the worst enemy of creativity.

    (10:00) Trust is one of the greatest economic forces on earth. —  The NEW Poor Charlie's Almanack: The Wit and Wisdom of Charlie Munger. (Founders #329)

    (13:00) How great we become depends on the size of our dreams. Let's dream humongous dreams, put on our overalls, go out there and build them.

    (14:00) If you asked an oracle the secret to doing great work and the oracle replied with a single word my bet would be on “curiosity” — How To Do Great Work by Paul Graham. (Founders #314)

    (17:00) Only dead fish go with the flow.

    (18:00) If I have to choose between agreement and conflict, I’ll take conflict every time. It always yields a better result. — Jeff Bezos

    (20:00) It's the cracked ones that let light into the world.

    (20:00)

    Rule #1. There are no rules.
    Rule #2. Never forget rule #1.

    (21:00) Bureaucracy has no place in an ideas company.

    (23:00) You see, those who live by their wits go to work on roller coasters. The ride is exhilarating, but one has to have a stomach of titanium. For starters, you're never a hundred per cent certain you'll ever get there. If you (even) get to your destination, you sometimes wonder why you've ever bothered.

    Other times the scenery pleasantly surprises you.

    (24:00) Discovery consists of seeing what everyone has seen and thinking what nobody has thought.

    (25:00) God is with those who persevere.

    (25:00) Dogged determination is often the only trait that separates a moderately creative person from a highly creative one.

    That's because great work is never done by temperamental geniuses, but by obstinate donkey-men.

    (26:00) Against the Odds: An Autobiography by James Dyson (Founders #300)

    (26:00) We are what we repeatedly do. Our character is a composite of our habits. Habits constantly, daily, express who we really are.

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

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    24 March 2024, 2:17 am
  • 53 minutes 15 seconds
    #342 The Lessons of History (Will & Ariel Durant)

    What I learned from reading The Lessons of History by Will and Ariel Durant. 

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    (1:00) This is a 100 page biography of the human species

    (1:00) The Story of Civilization by Will and Ariel Durant (Full Set) 

    (2:30) Generations of men establish a growing mastery over the earth, but they are destined to become fossils in its soil.

    (4:00) Ruthlessly prioritize how you spend your time.

    (4:00) The influence of geographic factors diminishes as technology grows.

    (4:30) ALL OF THE NAPOLEON EPISODES:

    Napoleon: A Concise Biography by David Bell. (Founders #294) 

    The Mind of Napoleon: A Selection of His Written and Spoken Wordsedited by J. Christopher Herold. (Founders #302)

    Napoleon and Modern War by Napoleon and Col. Lanza. (Founders #337) 

    (8:00) Our job is to make our companies and ourselves better equipped to meet the test of survival.

    (11:30) Economic development specializes functions, differentiates abilities, and makes men unequally valuable to their group.

    (12:30) The Almanack of Naval Ravikant: A Guide to Wealth and Happiness by Naval Ravikant and Eric Jorgenson. (Founders #191)

    (14:30) In the end, superior ability has its way.

    (16:30) Nothing is clearer in history than the adoption by successful rebels of the methods they were accustomed to condemn in the forces they deposed.

    (19:00) The imitative majority follows the innovating minority and this follows the originative individual, in adapting new responses to the demands of environment or survival.

    (20:00) If you can identify an enduring human need you can build a business around that.

    (21:00) In every age men have been dishonest and governments have been corrupt.

    (25:00) Survival at all costs: Nature and history do not agree with our conceptions of good and bad; they define good as that which survives, and bad as that which goes under.

    (25:00) Victory in our industry is spelled survival. — Steve Jobs

    (25:00) All that matters is to survive. The rest is just words. — Charles de Gaulle by Julian Jackson. (Founders #224)

    (26:00) By being so cautious in respect to leverage and having loads of liquidity, we will be equipped both financially and emotionally to play offense while others scramble for survival. — The Essays of Warren Buffett by Warren Buffett and Lawrence Cunningham (Founders #227)

    (27:00) History reports that the men who can manage men manage the men who can manage only things, and the men who can manage money manage all.

    (31:00) The Iron Law of Oligarchy

    (32:00) Every advance in the complexity of the economy puts an added premium upon superior ability.

    (33:00) The General and the Genius: Groves and Oppenheimer—The Unlikely Partnership that Built the Atom Bomb by James Kunetka. (Founders #215)

    (34:00) Freedom's Forge: How American Business Produced Victory in World War II by Arthur Herman 

    (37:00) All technological advances will have to be written off as merely new means of achieving old ends

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

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    18 March 2024, 9:35 pm
  • 1 hour 5 minutes
    #341 Cornelius Vanderbilt (Tycoon's War)

    What I learned from rereading Tycoon's War: How Cornelius Vanderbilt Invaded a Country to Overthrow America's Most Famous Military Adventurer by Stephen Dando-Collins. 

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    (0:01) Vanderbilt was only interested in two things: making money and winning

    (3:00) Cornelius Vanderbilt, the descendant of poor Dutch immigrants, would die in 1877 possessing more money than was held by the United States treasury.
    (3:00) The First Tycoon: The Epic Life of Cornelius Vanderbilt by T.J. Stiles

    (5:00) The NEW Poor Charlie's Almanack: The Wit and Wisdom of Charlie Munger. (Founders #329) 

    (6:00) “If I had learned education. I would not have had time to learn anything else.”

    (7:00) Vanderbilt wrote nothing down, keeping every detail of his business dealings in his head, and at any given time he knew his income and expenditures down to the last cent.

    (10:00) From Founders Notes. I asked the chat feature:

    Tell me about Cornelius Vanderbilt. How did he make his money?

    One trait it identified in Vanderbilt was this:

    Vanderbilt's approach to business was often marked by a sly concealment of his intentions, keeping information close while simultaneously gathering intelligence on competitors. This strategic obfuscation allowed him to make moves that others often couldn't predict or comprehend until it was too late

    (This feature will be available to Founders Notes subscribers very soon!)

    (15:00) The Invisible Billionaire: Daniel Ludwig by Jerry Shields (Founders #292)

    (24:00) The Founders: The Story of PayPal and the Entrepreneurs Who Shaped Silicon Valley by Jimmy Soni. (Founders #233) 

    (26:00) Gentlemen, you have undertaken to cheat me. I won’t sue you, for the law is too slow. I’ll ruin you. Yours truly, Cornelius Vanderbilt.

    (37:00) He's turning everyone against Walker by appealing to their interests. He’s not saying do this for me to get my ships back. He appeals to their interests and aligns their interests with his own.

    (40:00) Vanderbilt had more money than all the Central American governments combined.

    (41:00) As far as my nature is concerned, I do not meet competition, I destroy competitors.

    The 38 Letters from J.D. Rockefeller to His Son by John D. Rockefeller. (Founders #324)

    (41:00) Vanderbilt said why don’t you pay me to not compete with you?

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

    Be like Gareth. Buy a book: All the books featured on Founders Podcast

     

    11 March 2024, 3:32 pm
  • 1 hour 23 minutes
    #340 Michael Jordan and Kobe Bryant

    What I learned from reading Relentless: From Good to Great to Unstoppable by Tim Grover and Winning: The Unforgiving Race to Greatness by Tim Grover. 

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    (3:00) What I am giving you is insight into the mentality of those who have found unparalleled success by trusting their own instincts.

    (3:00) Mozart: A Life by Paul Johnson. (Founders #240)

    (6:00) Michael was the best because he was relentless about winning. No matter how many times he won he always wanted more and he was always willing to do whatever it took to get it.

    (6:00) Michael never cared about achieving mere greatness. He cared about being the best ever.

    (7:00) These are the most driven individuals you'll ever know, with an unmatched genius for what they do: they don't just perform a job, they reinvent it.

    (8:00) Alex Rodriguez interviews Kobe Bryant 

    (11:00) The most important thing, the one thing that defines and separates him from any other competitor: He's addicted to the exquisite rush of success and he'll alter his entire life to get it.

    (11:00) The mind will play tricks on you. The mind was telling you that you couldn't go any further. The mind was telling you how much it hurt. The mind was telling you these things to keep you from reaching your goal. But you have to see past that, turn it all off if you are going to get where you want to be. —

    —Driven From Within by Michael Jordan and Mark Vancil. (Founders #213)

    (12:30) If one thing separated Michael from every other player, it was his stunning ability to block out everything and everyone else. He was able to shut out everything except his mission.

    (14:00) At some point you made something simple into something complicated.

    (16:00) Being at the extreme in your craft is very important in the age of leverage. The best person in the world at anything gets to do it for everyone.

    (20:00) A 600 page biography of Kobe Bryant: The Life of Kobe Bryant by Roland Lazenby. (Founders #272)

    (21:00) This could be an ad for FOUNDERS NOTES 

    The greats never stop learning.

    All the hours of work have created an unstoppable internal resource you can draw on in any situation.

    (22:00) Mostly he tested himself. It seemed that he discovered the secret quite early in his competitive life: the more pressure he heaped on himself the greater his ability to rise to the occasion.

    Michael Jordan: The Life by Roland Lazenby. (Founders #212)

    (23:00) Kobe and Ahmad Rashad interview

    (23:00) Be indifferent to the opinions of other people. Michael does not care what you think. Kobe does not care what you think. There is no one that can hold them to a higher standard than themselves.

    (34:00) How Kobe Bryant knew he was going to win a lot of championships:

    It was easy to size other players up in the NBA. I found that a lot of guys played for financial stability. Once they got that financial stability the passion, the work ethic, and the obsessiveness was gone. Once I saw that I thought, “This is going to be like taking candy from a baby. No wonder Michael Jordan wins all these fucking championships.”

    (35:00) Michael Jordan worked on consistency, relentlessly.

    (49:00) A good competitor always evaluates his oppenent. And you understand him for what he really is. You never try to give him confidence you try to take it at all times. — Michael Jordan video

    (53:00) Everyone wanted to be like Mike. Mike did not want to be like anyone else.

    (1:07:00) Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs by Ken Kocienda. (Founders #281)

    (1:07:00) Stop adding. Start deleting. Winning demands total focus.

    (1:11:00)  It started with hope.

    It started with hope.

    We went from a shitty team to one of the all time greatest dynasties.

    All you needed was one little match to start that whole fire.

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

    Be like Gareth. Buy a book: All the books featured on Founders Podcast

    1 March 2024, 3:35 pm
  • 2 hours 7 minutes
    Jay Z's Autobiography

    What I learned from reading Decoded by Jay Z. 

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    (1:39) I would practice from the time I woke in the morning until I went to sleep

    (2:10) Even back then I though I was the best.

    (2:57) Bourdain: The Definitive Oral Biography  (Founders #219)

    (4:32) Belief becomes before ability.

    (5:06) Michael Jordan: The Life (Founders #212)

    (5:46) The public praises people for what they practice in private.

    (7:28)  Lock yourself in a room doing five beats a day for three summers.

    (7:50) Sam Walton: Made In America  (Founders #234)

    (9:50) He was disappointed in the world, so he built one of his own — from Steven Spielberg: A Biography (Founders #209)

    (12:47) The Pmarca Blog Archive Ebook by Marc Andreessen (Founders #50)

    (13:35) I'm not gonna say that I thought I could get rich from rap, but I could clearly see that it was gonna get bigger before it went away. Way bigger.

    (21:10) Over 20 years into his career and dude ain’t changed. He’s got his own vibe. You gotta love him for that. (Rick Rubin)

    (21:41) Against The Odds: An Autobiography by James Dyson (Founders #200)

    (25:27) I believe you can speak things into existence.

    (27:20) Picking the right market is essential.

    (29:29) All companies that go out of business do so for the same reason – they run out of money. —Don Valentine 

    (29:42) There are two things in business that matter, and you can learn this in two minutes- you don’t have to go to business school for two years: high gross margins and cash flow. The other financial metrics you can forget. —Don Valentine 

    (31:54) I went on the road with Big Daddy Kane for a while. I got an invaluable education watching him perform.

    (33:12) Everything I do I learned from the guys who came before me. —Kobe

    (34:15) I truly hate having discussions about who would win one on one or fans saying you’d beat Michael. I feel like Yo (puts his hands up like stop. Chill.) What you get from me is from him. I don’t get 5 championships without him because he guided me so much and gave me so much great advice.

    (34:50) Steve Jobs: The Exclusive Biography (Founders #214)

    (37:20) This is a classic piece of OG advice. It's amazing how few people actually stick to it.

    (38:04) Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success(Founders #56)

    (39:04) The key to staying on top of things is to treat everything like it's your first project.

    (41:10) The Founders: The Story of Paypal and the Entrepreneurs Who Shaped Silicon Valley (Founders #233)

    (44:46) We (Jay Z, Bono, Quincy Jones) ended up trading stories about the pressure we felt even at this point in our lives.

    (45:22) Competition pushes you to become your best self. Jordan said the same thing about Larry Bird and Magic Johnson.

    [46:43] If you got the heart and the brains you can move up quickly. There's no way to quantify all of this on a spreadsheet, but it's the dream of being the exception.

    (52:26) He (Russell Simmons) changed the business style of a whole generation. The whole vibe of startup companies in Silicon Valley with 25 year old CEOs wearing shell toes is Russell's Def Jam style filtered through different industries.

    (54:17) Jay Z’s approach is I'm going to find the smartest people that that know more than I do, and I'm gonna learn everything I can from them.

    (54:49) He (Russell Simmons) knew that the key to success was believing in the quality of your own product enough to make people do business with you on your terms. He knew that great product was the ultimate advantage in competition.

    (55:08) In the end it came down to having a great product and the hustle to move it.

    (56:37) Learn how to build and sell and you will be unstoppable. The Almanack of Naval Ravikant: A Guide to Wealth and Happiness (Founders #191)

    (58:30) We gave those brands a narrative which is one of the reasons anyone buys anything. To own not just a product, but to become part of a story.

    (59:30) The best thing for me to do is to ignore and outperform.

    (1:01:16) Poor Charlie's Almanack: The Wit and Wisdom of Charles T. Munger. (Founders #90)

    (1:06:01) Tao of Charlie Munger: A Compilation of Quotes from Berkshire Hathaway's Vice Chairman on Life, Business, and the Pursuit of Wealth With Commentary  (Founders #78)

    (1:08:42) Jony Ive: The Genius Behind Apple's Greatest Products(Founders #178)

    (1:11:46) Long term success is the ultimate goal.

    (1:12:58) Runnin' Down a Dream: How to Succeed and Thrive in a Career You Love - Bill Gurley

    (1:15:11) I have always used visualization the way athletes do, to conjure reality.

    (1:18:14) The thing that distinguished Jordan wasn't just his talent, but his discipline, his laser-like commitment to excellence.

    (1:19:42) The gift that Jordan had wasn't just that he was willing to do the work, but he loved doing it because he could feel himself getting stronger and ready for anything. That is the kind of consistency that you can get only by adding dead serious discipline of whatever talent you have.

    (1:21:37) when you step outside of school and you have to teach yourself about life, you develop a different relationship to information. I've never been a purely linear thinker. You can see it to my rhymes. My mind is always jumping around restless, making connections, mixing, and matching ideas rather than marching in a straight line,

    (1:27:41) Samuel Bronfman: The Life and Times of Seagram’s Mr. Sam (Founders #116)

    (1:34:15) The real bullshit is when you act like you don't have contradictions inside you. That you're so dull and unimaginative that your mind never changes or wanders into strange, unexpected places.

    (1:36:25) There are extreme levels of drive and pain tolerance in the history of entrepreneurship.

    (1:38:45) Hit Men: Power Brokers and Fast Money Inside the Music Business

    (1:42:24)  I love sharp people. Nothing makes me like someone more than intelligence.

    (1:44:17) They call it the game, but it's not. You can want success all you want but to get it you can't falter. You can't slip. You can't sleep— one eye open for real and forever.

    (1:51:49) The thought that this cannot be life is one that all of us have felt at some point or another. When a bad decision and bad luck and bad situations feel like too much to bear those times. When we think this, this cannot be my story, but facing up to that kind of feeling can be a powerful motivation to change.

    (1:54:18) Technology is making it easier to connect to other people, but maybe harder to keep connected to yourself.

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

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    25 February 2024, 4:13 pm
  • 1 hour 4 minutes
    #339 Joseph Duveen: Robber Baron Art Dealer

    What I learned from reading The Days of Duveen by S.N. Behrman. 

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    (0:01) Duveen noticed that Europe had plenty of art and America had plenty of money, and his entire astonishing career was the product of that simple observation.

    (2:30) The great American millionaires of the Duveen Era were slow-speaking and slow-thinking, cautious, secretive, and maddeningly deliberate.

    (3:30) How Larry Gagosian Reshaped The Art World by Patrick Radden Keefe. (Founders #325)

    (4:30) Invest Like The Best #342 Will England: A Primer on Multi-Strategy Hedge Funds

    (6:00) There is an old two-part rule that often works wonders in business, science, and elsewhere: 

    1. Take a simple, basic idea and 

    2. Take it very seriously. — the NEW Poor Charlie's Almanack: The Wit and Wisdom of Charlie Munger. (Founders #329)

    (10:00) The art dealer Joseph Duveen insisted on making the paintings he sold as scarce and rare as possible. To keep their prices elevated and their status high, he bought up whole collections and stored them in his basement. The paintings that he sold became more than just paintings—they were fetish objects, their value increased by their rarity.  — The 48 Laws of Power by Robert Greene. 

    (14:00) Duveen had enormous respect for the prices he set on the objects he bought and sold. Often his clients tried, in various ways, to maneuver him into a position where he might relax his high standards, but he nearly always managed to keep them.

    (16:00) Wildcatters: A Story of Texans, Oil, and Money by Sally Helgesen. (Founders #338)

    (18:00) You don’t need many customers if the few customers you do have are the riches people in the world.

    (22:00) His enthusiasm was irrepressible.

    (26:00) Duveen felt that his educational mission was two fold —to teach millionaire American collectors what the great works of art were, and to teach them that they could get those works of art only through him.

    (27:00) When you pay high for the priceless, you're getting it cheap.

    (31:00) He was interested in practically nothing except his business.

    (31:00) Certain men are endowed with the faculty of concentrating on their own affairs to the exclusion of what's going on elsewhere in the cosmos. Duveen was that kind of man.

    (32:00) Monopoly was his method.

    (38:00) Duveen would pay the servants of staff that worked in the homes of his clients. This was the result: They developed a feeling that it was only fair to transmit to Duveen any information that might interest him.

    (41:00) The art dealer Joseph Duveen was once confronted with a terrible problem.

    The millionaires who had paid so dearly for Duveen’s paintings were running out of wall space, and with inheritance taxes getting ever higher, it seemed unlikely that they would keep buying.

    The solution was the National Gallery of Art in Washington, D.C., which Duveen helped create in 1937 by getting Andrew Mellon to donate his collection to it. The National Gallery was the perfect front for Duveen.

    In one gesture, his clients avoided taxes, cleared wall space for new purchases, and reduced the number of paintings on the market, maintaining the upward pressure on their prices. All this while the donors created the appearance of being public benefactors.

    The 48 Laws of Power by Robert Greene. 

    (48:00) His clients felt better when they paid a lot. It gave them the assurance of acquiring rarity.

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    I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth

    Be like Gareth. Buy a book: All the books featured on Founders Podcast

    20 February 2024, 12:35 am
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